The Social, Economic, and Environmental Dimensions of Hotel Sustainability

Author(s):  
Jorge Julião ◽  
Marcelo Calvete Gaspar ◽  
Benny Tjahjono

Hotel sustainability has become a focal point for companies all around the world with a dual focus on attracting customers to their business and capitalizing from sustainability measures and practices. Such sustainability initiatives allow for increasing economic efficiency and reducing energetic and environmental impacts. Based on the triple bottom line, social sustainability is also key to promote and implement efficient corporate social responsibility practices. This study reports on a survey carried out to address the customers perceptions regarding the influence of sustainability on their choice of hotel. This survey was conducted in Oporto city (Portugal) to domestic and foreign tourists in 2018/2019 with a valid sample size of more than 370 respondents. This research concludes that, even though customers show to be sensitive to social, environmental, and economic aspects, these issues do not exhibit a significant influence on their hotel selection based only on sustainability claims.

2021 ◽  
Vol 39 (10) ◽  
Author(s):  
Uzair Bhatti ◽  
Noralfishah Sulaiman

Corporate Social Responsibility is considered to be an important part of company’s strategy. European and western countries are seriously improving the social, environmental, and economic practices to become a sustainable representatives. Firms which are implementing sustainable practices, likely to have a better business performance and brand image. Furthermore, Companies all over the world are encouraged to invest in the sustainable projects to build a better reputation to attract more investors. Besides, recent studies also showed that the investment in sustainable projects is considered to be a sunk cost for the company which discourages the investors to invest. The higher management needs to consider the investors behavior before investing in sustainable projects. The current study proposes a conceptual model to understand the investor’s behavior especially when management decides to promote the sustainable initiatives. This study will develop into a concrete hypothesis which will explore the shareholders reaction to the sustainable projects especially with mediation of green invention. The resulting model from the study will be taken as useful guide for adopting the sustainability initiatives which shows it will affect the share performance. 


2021 ◽  
Vol 27 ◽  
pp. 169-193
Author(s):  
Mohammad Alwasmi ◽  
Ahmad Alderbas

Corporate social responsibility (CSR) is an idea that has grown during the last three decades from the voluntary activity of business firms into a debate about whether CSR should be mandated by law because of the increased demand from society. Further, it has been argued that business corporations are owned by their shareholders, and the managers must concentrate on maximizing the wealth of their shareholders and not of the community. To determine how better to apply CSR, this paper begins with looking at the evolution of CSR as a system around the world and then discusses the definition of CSR. In addition, this paper explores the advantages and disadvantages of implementing voluntary CSR and then explores mandatory CSR. Moreover, in this paper, it is found that determining the proper CSR system depends on many factors in each country, such as the social, economic and legal factors that should be examined before applying mandatory or voluntary CSR.


2014 ◽  
Vol 11 (4) ◽  
pp. 499-503 ◽  
Author(s):  
Serhii Illiashenko ◽  
Galina Peresadko ◽  
Olga Pidlisna ◽  
Evgeniy Kovalenko

The meaning of corporate social responsibility and the rating results of the Global competitive index 2011- 2012 of the World economic forum are given in the article. The emphasizing of society responsibility and responsibility for marketing activity and its influence on the society are researched in the work. The socially responsible marketing of the company in the profile of marketing-mix elements are proposed. In the article is determined that implementation of the social responsibility must take place at three levels: primary, corporate and highest.


Author(s):  
Nitesh Raj

<p><em>These days when the Central Government is interested in Make in India campaign the scale of management or evaluation of business is not as if used to be about fifty years ago. At that time only that business organization was considered good which was earning profit for its owner but today the situation is absolutely changed. Today business has to look to the interest of many other stakeholders along with the interest of the owner. The employees- line and top management, consumers, suppliers, competitors, government, community, environment and even the world happen to be the other stakeholders. This responsibility of business, which includes the satisfaction of these parties along with the owner, is called the social responsibility of business or corporate sectors.</em></p>


2021 ◽  
Author(s):  
Mary Foster ◽  
Agnes Meinhard ◽  
Ida Berger ◽  
Pike Wright

The rapidly growing literature investigating corporate social responsibility and corporate philanthropy attests to the world-wide interest in this trend, both from an academic perspective and as a legitimate component of commercial success (Burson-Marsteller, 2000; Waddock & Graves, 1997). As Marx (1999) points out, the evolution of corporate philanthropy from donation programs to strategic philanthropy has been well documented in the nonprofit literature, particularly as it relates to US corporations, and indeed research interest in this topic dates back to the 1930s and 1940s (Carroll, 1999). Smith (1994) suggests that most US corporations established philanthropic foundations in the 1960s to demonstrate their obligation to support the American version of the social contract. Part of that contract involved the separation of profit, nonprofit and government roles. Keywords: CVSS, Centre for Voluntary Sector Studies, Working Paper Series,TRSM, Ted Rogers School of Management Citation:


2017 ◽  
Vol 9 (1) ◽  
Author(s):  
Ekpen Owie

The word <em>corporation </em>and the activities of corporations around the world are no longer a mystery to many. Laws create corporations as persons, independent of the owners. There have been widespread debates about the propensity of corporations to harm others while trying to maximize profits, as well as the arguments that corporations should not delve into corporate social responsibility unless it directly enhances the bottom line. Nevertheless, individuals run corporations. I posit from a synthesis of literature that such individuals, if socially conscious, could institute the right governance mechanisms for driving corporate social responsibility and balancing multistakeholder interests.


Author(s):  
Maria Brízida Tomé ◽  
Deolinda Aparício Meira ◽  
Ana Maria Bandeira

This study aims to evaluate whether integrated reporting can be considered the appropriate tool for disclosure of the socially responsible behaviour of social economy entities (SEEs), as they currently face an increased demand for transparency from a number of stakeholders. The initial analysis of the concept and principles of corporate social responsibility (CSR), through a triple bottom line concept, and of the social economy and the legal regime governing mutual associations is followed by an empirical study of Portuguese mutual associations in the health and welfare sector. A proposal is also made for an integrated reporting system which is suitable for showing the organization’s socially responsible behaviour and pursuit of the general interest and is concluded to have overcomethe difficulties of disclosing their economic, social, and environmental aspects. Furthermore, it is proposed that SEEs should obligatorily adopt integrated reporting in order to transmit dynamic, up-to-date information of relevance to stakeholders.


2020 ◽  
Vol 13 (1) ◽  
pp. 155
Author(s):  
Andrzej Janowski

The idea of corporate social responsibility (CSR) has attracted the interests of both practitioners and scientists, particularly since 1953, when H. R. Bowen published The Social Responsibilities of the Businessman. Over the years, the CSR concept evolved and became a managerial phenomenon; it was applied to different sectors with supposedly excellent effects. Unfortunately, there was discourse around the meaning of CSR. In the world of science, there is no agreement as to the semantic area of CSR. Academics face absolute, undisturbed freedom in the formulation of its elements and definitions. That abovementioned ambiguity determined the situation the recent CSR literature is vague and biased, and an extensive analysis of the latest contributions are lacking. To address this gap, there has been proposed a systematic literature review and bibliometrics of 119 articles published in 45 peer-reviewed, high-quality academic journals and 19 books, from January 1950 to July 2020. There are three objectives of this paper: to analyze the recent CSR definitions in the context of Carnegie’s principles, to identify trends in that field and evaluate the utility of the scientific efforts in the abovementioned context, and to indicate the future research paths in the context of corporate social responsibility.


The impression that business enterprises have some duties toward society beyond that of making profits for the owners has been around for centuries, and it is still, today, at the core of the business ethics debate. The social responsibility for a business is to use its resources and engage in activities designed to increase its profits so long as it stays within the rules of the game, appealing in open and free competition without dishonesty or fraud. In order to effectively communicate CSR, corporations should be transparent, use third-party verification, remember the workers, explain their metrics, and be proactive. The benefits of CSR are corporate reputation and enhanced brand image, earning and maintaining social license to operate, establishing reputation with investors, reducing and managing business risks, competing for access to resources, attracting and keeping employees, maintaining employee morale and productivity, meeting changing stakeholder expectations, and eventually improving the bottom line. This chapter explores corporate social responsibility.


2020 ◽  
Vol 3 (1) ◽  
pp. 76-81
Author(s):  
Luchenciuc Elena-Georgiana ◽  
Mihaela Rus ◽  
Tanase Tasente

When we say "Organizational communication", we think, unconsciously, about organizations and how they are influenced by the effectiveness of communication both between team members and the external environment. Because the world revolves around ideas, concepts and communication strategies well developed for the purpose of informing, helping or even manipulating local and global communities, the paper will emphasize the importance of Corporate Social Responsibility (CSR) campaigns and how they influence the environment in the context of sustainable development, various categories of public or the image gained from such an initiative as they may represent a smart strategy to repair a stained name. To emphasize the importance of CSR, we will present some campaigns initiated by an the organization of the food and drink industry, both in Romania and internationally, between 2016-2018. Through this research, we set out to identify the main social responsibility campaigns of the organization, the main areas of action of the social responsibility campaigns and to establish comparative analysis between the particularities of the CSR campaigns in Romania and internationally.


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