scholarly journals Organizational Activities Through Social Media Communication With Direct Communication

2021 ◽  
Vol 2 (2) ◽  
pp. 21-26
Author(s):  
Derius Neuga ◽  
Larentiu Nicoulae Silviu
Keyword(s):  
Social Media ◽  
Social Networking ◽  
Private Information ◽  
Freedom Of Expression ◽  
Self Awareness ◽  
Interpersonal Contact ◽  
Media Communication ◽  
Self Image ◽  
Large Audience ◽  
Social Media Communication

Interpersonal contact or contact that is inextricably linked to mass media. When individuals upload things and communicate with other participants, internal contact happens simultaneously with public communication, since whatever is shared can be automatically appreciated and seen by a large audience. With the potential for private information to become available, it is important to pay more attention to the role of social media. Not to stifle its development, but to optimize its utility. It is critical to improve each user's self-awareness, since what they upload will influence their self-image and the relationships they have with other parties. The freedom of expression and the freedom to communicate that social media provides should be used prudently by its consumers. When we share or disseminate knowledge, we must exercise caution and introspection. In other words, while contact through social networking has expanded and become more versatile, this versatility must be reined in to truly enjoy the benefits. Naturally, if we understand the components of organizational communication, as we communicate inside the organisation, we can understand our status in light of the scenario and circumstances. The advancement of the internet facilitated the emergence of modern modes of communication within organizations. Social networking has arrived and is reshaping the way we communicate in today's culture. There is no restriction to the correspondence of distance, time, and space.

scholarly journals The Secret Ingredient Is Me: Customization Prompts Self-Image-Consistent Product Perceptions

2019 ◽  
Vol 56 (5) ◽  
pp. 879-893 ◽  
Author(s):  
Anne-Kathrin Klesse ◽  
Yann Cornil ◽  
Darren William Dahl ◽  
Nina Gros
Keyword(s):  
Social Media ◽  
Product Attributes ◽  
Product Positioning ◽  
Negative Effects ◽  
Media Communication ◽  
Specific Product ◽  
Product Categories ◽  
Self Image ◽  
Product Features ◽  
Social Media Communication

Companies frequently allow customers to customize products by assembling different product features or ingredients. Whereas existing research has demonstrated that customers assign greater overall value to customized products, this research focuses on the effect of customization on customers’ perceptions of specific product attributes (e.g., how healthy a product is). The findings of six studies—in the field, laboratory, and online—demonstrate that customizers and noncustomizers differ in their product perceptions even if the product is objectively the same. This is because customization leads customers to perceive the product in line with their own self-image (e.g., as an unhealthy eater), a phenomenon that the authors term “self-image-consistent product perceptions.” Essentially, customization may influence product perceptions depending on the product and individuals’ self-image; this can have downstream consequences on recommendations and social media communication. The authors test this theory for different product categories (clothing, food, and vacation packages) and attributes (fashionable, healthy, and adventurous) and demonstrate that framing customization as a simple choice or strengthening product positioning through labeling mitigates negative effects of customization.

scholarly journals Today’s Usage of Neologisms in Social Media Communication

2021 ◽  
pp. 115-140
Author(s):  
Ivona Šetka Čilić ◽  
Jelena Ilić Plauc
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Social Networking ◽  
Social Networking Sites ◽  
Media Communication ◽  
Speed Up ◽  
Morphological Processes ◽  
Social Media Communication

Referring to a newly formed word that accommodates the usage of a language at a particular time, the term neologism presents a relatively recent or isolated term, word, or phrase that may undergo the process of entering everyday usage, but that has not been fully accepted into language. They appear to be strongly influenced by changes in society, especially in culture and technology, and recently by rapid advancements in internet-based communication. However, due to their significant use, they seem to be widely and quickly accepted in social networking sites around the globe (Facebook, Twitter, Instagram and WhatsApp). These social networking sites have had a significant impact on everyone nowadays as they improve and speed up communication, foster relationships and also boost business ventures. The hypothesis of this paper states that neologisms created by different morphological processes are excessively used in internet-based communication, for which purpose the examples from four most popular social networks have been extracted and compared. The results of the analysis have shown an extremely high percentage of the usage of neologisms in social networking sites.

scholarly journals EFEKTIVITAS PENGGUNAAN MEDIA JEJARING SOSIAL FACEBOOK TERHADAP KEGIATAN KOMUNIKASI UNIVERSITAS DI JAKARTA

2017 ◽  
Vol 7 (2) ◽  
Author(s):  
Oktafalia Marisa
Keyword(s):  
Social Media ◽  
Social Networking ◽  
Key Words ◽  
Initial Function ◽  
Font Size ◽  
Media Communication ◽  
Almost All ◽  
Social Media Communication

<p><em>Social</em><em> networking is a phenomenon in Indonesia, almost all communities have and actively use an account at social networking. The phenomenon has changed the initial function of social networking.</em><em>Many</em><em> activities carried out through social networking. Facebook, with a number of accessor, turns out to encourage universities in Indonesia to take part in utilizing this social networking. Almost all universities have an official account to accommodate their activities. This research took the Bunda Mulia University, STIE Trisakti and, Tarumanagara University as samples to conduct research on the effectiveness of communication activities facebook universities in Indonesia.</em><em> The results shown us, facebook</em><em> was considered effective as a means of communication for students</em></p><p> </p><p>Key Words:</p><p><em><span style="font-family: Times New Roman; font-size: medium;">Social Media, communication, and Effectivity </span></em></p><p> </p>

Social Networking Effect: How Do Large Corporations use #Hashtags on Twitter

2021 ◽  
Vol 12 (07) ◽  
pp. 1260-1269
Author(s):  
G Aditya ◽  
Dr Subramanian S Iyer
Keyword(s):  
Social Media ◽  
Big Data ◽  
Social Network ◽  
Social Networking ◽  
Corporate Communication ◽  
Network Effect ◽  
Media Communication ◽  
Data Content ◽  
Corporate Social ◽  
Social Media Communication

Twitter, Corporate Social Media Communication, Hashatg, Big Data, Content Analysis, Corporate Communication, Social Network effect.

STRATEGI KOMUNIKASI CROWDFUNDING PADA KOLASE.COM

2019 ◽  
Vol 2 (2) ◽  
pp. 177-187
Author(s):  
Venessa Agusta Gogali ◽  
Fajar Muharam ◽  
Syarif Fitri
Keyword(s):  
Social Media ◽  
Communication Strategies ◽  
Communication Strategy ◽  
New Method ◽  
Media Communication ◽  
Social Activists ◽  
Social Media Communication

Crowdfunding is a new method in fundraising activities based online. Moreover, the level of penetration of social media to the community is increasingly high. This makes social activists and academics realize that it is important to study social media communication strategies in crowdfunding activities. There is encouragement to provide an overview of crowdfunding activities. So the author conducted a research on "Crowdfunding Communication Strategy Through Kolase.com Through Case Study on the #BikinNyata Program Through the Kolase.com Website that successfully achieved the target. Keywords: Strategic of Communication, Crowdfunding, Social Media.

#INCLUSION – THE IMPACT OF SOCIAL MEDIA COMMUNICATION ON THE LEGITIMACY OF ARMED FORCES

2019 ◽  
pp. 43-60
Author(s):  
EVA MOEHLECKE DE BASEGGIO ◽  
OLIVIA SCHNEIDER ◽  
TIBOR SZVIRCSEV TRESCH
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Structural Equation ◽  
Armed Forces ◽  
Equation Model ◽  
Media Communication ◽  
The Public ◽  
Political Legitimation ◽  
Social Media Communication ◽  
The Impact

The Swiss Armed Forces (SAF), as part of a democratic system, depends on legitimacy. Democracy, legitimacy and the public are closely connected. In the public sphere the SAF need to be visible; it is where they are controlled and legitimated by the citizens, as part of a deliberative discussion in which political decisions are communicatively negotiated. Considering this, the meaning of political communication, including the SAF’s communication, becomes obvious as it forms the most important basis for political legitimation processes. Social media provide a new way for the SAF to communicate and interact directly with the population. The SAF’s social media communication potentially brings it closer to the people and engages them in a dialogue. The SAF can become more transparent and social media communication may increase its reputation and legitimacy. To measure the effects of social media communication, a survey of the Swiss internet population was conducted. Based on this data, a structural equation model was defined, the effects of which substantiate the assumption that the SAF benefits from being on social media in terms of broadening its reach and increasing legitimacy values.

scholarly journals Patient Care, Information, Communication and Social Media Influencing Bias—A Discourse

Informatics ◽  
2021 ◽  
Vol 8 (2) ◽  
pp. 28
Author(s):  
Paula M. Procter
Keyword(s):  
Social Media ◽  
Patient Care ◽  
Information Communication ◽  
Media Communication ◽  
Care Information ◽  
Social Media Communication ◽  
Society Today ◽  
Selection Of

Misinformation and disinformation are prevalent across society today, their rise to prominence developed mainly through the expansion of social media. Communication has always been recognised in health and care settings as the most important element between people who are receiving care and those delivering, managing, and evaluating care. This paper, through a discourse approach, will explore communication through the perception of information formed following personal selection of influencers and try to determine how such affects patient care.

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