scholarly journals Automated vs Manual Content Analysis – A Retrospective Look

2020 ◽  
Vol 67 (SI) ◽  
pp. 57-67
Author(s):  
Ionuț-Daniel Anastasiei ◽  
◽  
Mircea Radu Georgescu ◽  
◽  
Keyword(s):  
Qualitative Research ◽  
Social Networks ◽  
Content Analysis ◽  
Qualitative Analysis ◽  
Sentiment Analysis ◽  
User Generated Content

Content Analysis, which is a part of qualitative analysis, has mainly been studied in scientific articles from health and medicine domains. With the emerge of social networks, there are new opportunities for content analysis, which can be used to analyse user generated content, from various sources. Nevertheless, the companies are investing millions of dollars in content analysis, which is often known as sentiment analysis. The discussion in this article helps to understand the main concepts of content analysis for those interested in the domain of qualitative analysis, with the help of automated and manual qualitative research. The overall conclusion is that automated qualitative analysis is dependent on how accurate is the tool used and this feature can be checked with the help of manual qualitative analysis.

scholarly journals Preliminary Qualitative Analysis and Implications of Wood Products Perception on Social Media

2020 ◽  
Vol 71 (3) ◽  
pp. 295-300
Author(s):  
Jana Šujanová ◽  
Renata Nováková ◽  
Gabriela Pavlendová ◽  
Dagmar Cagáňová ◽  
Natália Canet
Keyword(s):  
Qualitative Research ◽  
Social Networks ◽  
Social Media ◽  
Content Analysis ◽  
Civil Society ◽  
Automotive Industry ◽  
Wood Products ◽  
Furniture Industry ◽  
Current Management ◽  
University Of Technology

The article presents the results of the qualitative research of social media, managed by the Institute of the Civil Society, University of Ss. Cyril and Methodius in Trnava, in cooperation with the Slovak University of Technology in Bratislava. The research aimed to analyse different areas of the current management challenges and their perception of the selected social networks. The study concentrates on the presentation of the chosen manufacturers of the automotive industry and furniture industry on social media. The content analysis was based on the VADER (Valence Aware Dictionary and Entiment Reasoner) lexicon that was explicitly tuned to sentiments expressed in social media and QDA software.

scholarly journals Evaluation of the Cultural Elements in the Textbook “Genki I: An Integrated Course in Elementary Japanese”

2017 ◽  
Vol 5 (9) ◽  
pp. 193 ◽  
Author(s):  
Onur Er
Keyword(s):  
Qualitative Research ◽  
Content Analysis ◽  
Qualitative Analysis ◽  
Research Data ◽  
Cultural Elements ◽  
Analysis Techniques ◽  
Behavioral Dimension ◽  
And Behavior ◽  
Document Review

This study aims to examine the textbook “Genki I: An Integrated Course in Elementary Japanese” in terms of cultural elements. The data of this qualitative research were collected by means of the document review method. Content analysis, one of the qualitative analysis techniques, was used in the evaluation of the research data. A second coding was carried out by a second researcher to ensure the reliability of the study. The categories in the study were formed in the line of the cultural product, thought and behavior classifications developed by Tomalin & Stempleski (1993). In addition, the tools for cultural instruction, as taught by Qu (2010), Frank (2013), Peterson & Coltrane (2003), have helped to create the relevant codes.In comparison of the cultural elements in the textbook “Genki I: an Integrated Course in Elementary Japanese”, this study found that the textbook emphasizes more on the elements related to behavioral dimension of the culture, but does not give much room for the elements related to belief dimension. Also, the textbook “Genki I: an Integrated Course in Elementary Japanese” was observed to use the device of “describing and explaining the culture”, at most.

The Destination Preferences of Foreign Tourists During the COVID-19 Pandemic and Attitudes Towards

2021 ◽  
pp. 285-306
Author(s):  
Funda Varnacı Uzun
Keyword(s):  
Qualitative Research ◽  
Content Analysis ◽  
Qualitative Analysis ◽  
Conceptual Framework ◽  
Research Method ◽  
Theoretical Framework ◽  
Qualitative Research Method ◽  
Factors Affecting ◽  
Analysis Techniques ◽  
The Relationship

This chapter aimed to determine the factors affecting the destination preferences of foreign tourists visiting Marmaris while COVID-19 pandemic continues, their reasons for selecting Marmaris, and their attitudes and thoughts related to the pandemic. In this chapter, a conceptual framework was presented. Within the context of the conceptual framework, the relationship between COVID-19 and tourism was discussed. Then, the factors affecting the destination preferences of tourists and the changes in these factors as a result of the pandemic was mentioned. Within the context of the theoretical framework, tourists' security perceptions during the pandemic and the effects of the pandemic on the participation of tourists in tourism and tourist behaviours was discussed. In the present study, qualitative research method was employed. The data collected from the tourists were analyzed by using content analysis, one of the qualitative analysis techniques.

Sentiment Analysis

2017 ◽  
pp. 162-174 ◽  
Author(s):  
A. M. Abirami ◽  
A. Sheik Abdullah ◽  
A. Askarunisa ◽  
S. Selvakumar ◽  
C. Mahalakshmi
Keyword(s):  
Social Networks ◽  
Big Data ◽  
Information Extraction ◽  
Sentiment Analysis ◽  
Latent Semantic Analysis ◽  
Semantic Analysis ◽  
User Generated Content ◽  
Aspect Extraction ◽  
The Core ◽  
Analysis Technique

It requires sophisticated streaming of big data processing to process the billions of daily social conversations across millions of sources. Dataset needs information extraction from them and it requires contextual semantic sentiment modeling to capture the intelligence through the complexity of online social discussions. Sentiment analysis is one of the techniques to capture the intelligence from Social Networks based on the user generated content. There are more and more researches evolving about sentiment classification. Aspect extraction is the core task involved in aspect based sentiment analysis. The proposed modeling uses Latent Semantic Analysis technique for aspect extraction and evaluates senti-scores of various products under study.

Twitter Profiles of Organisations Fighting Against Cyberbullying and Bullying

2017 ◽  
Vol 7 (3) ◽  
pp. 37-56
Author(s):  
Sophia Alim
Keyword(s):  
Social Networks ◽  
Content Analysis ◽  
Information Sharing ◽  
Sentiment Analysis ◽  
The Other

Cyberbullying has become more popular on social networks especially on Twitter due to the popularity of information sharing. However, there is limited research into the tweet content and influence of Twitter profiles of organisations fighting against cyberbullying and bullying. For this article, Twitter profiles of eleven organisations were selected. Tweet contents and profiles features – the number of followers, mentions, retweets, the measure of Klout, interactor ratio and the number of tweet URL clicks – associated with influence and tweet content were analysed. Content analysis of the 321 tweets extracted from the eleven organisations highlighted that advice and opinions were the most discussed categories of tweets. The article showed that influence is a multifaceted concept. It involves not looking just at the popularity of the user but how content attracts other users, how other users react to tweet content and the sentiment the other users feel. Sentiment analysis highlighted the prevalence of sentiments such as fear and trust representing the fight against cyberbullying and bullying.

scholarly journals Mobile Learning in Suzuki Violin Lessons: A Study of QR Code Game

2019 ◽  
Vol 7 (10S) ◽  
pp. 72
Author(s):  
Gülşah Sever
Keyword(s):  
Qualitative Research ◽  
Content Analysis ◽  
Qualitative Analysis ◽  
Mobile Learning ◽  
Positive Attitude ◽  
Qr Code ◽  
Analysis Software ◽  
Qr Codes ◽  
Suzuki Method ◽  
Expert Opinions

This was a qualitative research that aimed to identify the opinions of Suzuki violin students on a QR Code game designed within the scope of mobile learning. Clues about the technical and musical aspects of the pieces in the 1st book of Suzuki method, and entertaining tasks were stored in QR codes. The content analysis of observations, student interviews, student attitude forms, and expert opinions were conducted on Maxqda 12 qualitative analysis software. This provided information on the effect of the QR Code game on repeats, its compliance with technology, and opinions on white and yellow cards. Findings of the study revealed that the QR Code game allowed the students to repeat the pieces in Suzuki repertoire on different cognitive, affective, and psychomotor levels over and over. In the study, the students had a positive attitude towards the QR Code game and an active participation in the process that led to a positive and cheerful learning environment. 

Sosyal medyada Suriye’li sığınmacılara yönelik algı: bir sözlük değerlendirmesi

2017 ◽  
Vol 4 (2) ◽  
pp. 185-200 ◽  
Author(s):  
Servet Kardeş ◽  
Çağla Banko ◽  
Berrin Akman
Keyword(s):  
Qualitative Research ◽  
Social Media ◽  
Content Analysis ◽  
Syrian Refugees ◽  
Analysis Method ◽  
Social Media Platform ◽  
Content Analysis Method ◽  
Negative News ◽  
Media Platform ◽  
Made In

Bu araştırmada sığınmacılara yönelik paylaşımların yapıldığı sosyal medyada yer alan sözlüklerden birinde sığınmacılara yönelik algıya bakılmıştır. Yöntem olarak nitel desende olan bu çalışmada, bir sosyal medya sitesinde yer alan paylaşımlar içerik analizi yoluyla derinlemesine incelenip yorumlanmıştır. Araştırmanın sonucunda sosyal medya kullanıcılarının sığınmacıları büyük bir güvensizlik ortamı ve huzursuzluk yaratan bireyler olarak gördükleri saptanmış, sığınmacılarla yaşanan deneyimlerin ve medyadaki haberlerin bu düşüncelerin oluşmasında etkisinin olduğu belirlenmiştir. Bunun yanında sosyal medya kullanıcılarının devletin sığınmacılar konusunda yanlış politika izlediğini düşündükleri ve sığınmacılar için etkili bir planlama yapılmadığını ifade ettikleri görülmüştür. Çalışmanın sonuçları doğrultusunda medyada sığınmacılar hakkında çıkan haberlerde olumsuz ve şiddet temalı haberlerin azaltılması, Suriyeli sığınmacıların durumu, sahip oldukları haklar ve topluma yansımaları hakkında doğru ve bilgilendirici kamu spotları hazırlanması ayrıca sığınmacıların topluma entegre olma sürecinin her basamağında daha planlı ve etkili bir yol izlenmesi önerilebilir.ABSTRACT IN ENGLISHPerceptions about Syrian refugees on social media: an evaluation of a social media platformIn this research, posts which are about Syrian refugees were published in a social media platform, called as “sözlük” were investigated. The research is a qualitative research. The posts in this platform are analyzed with content analysis method. According to results of analyses, social media users see Syrian refugees as people who create an insecure and a restless environment. The experiences people had with them and news have an effect on this view. In addition, social media users think that government made inappropriate policies and ineffective plans about Syrian refugees. It is suggested negative news about Syrian refugees should be decreased and government should make safer policies. In addition, adaptation of refugees to society should be made in more planned and effective way.

scholarly journals Active Participation of E-Consumer: A Qualitative Analysis From Fashion Retailer Perspective

SAGE Open ◽  
2021 ◽  
Vol 11 (1) ◽  
pp. 215824402097916
Author(s):  
Carlota Lorenzo-Romero ◽  
María-Encarnación Andrés-Martínez ◽  
María Cordente-Rodríguez ◽  
Miguel Ángel Gómez-Borja
Keyword(s):  
Decision Making ◽  
Qualitative Research ◽  
Theoretical Model ◽  
Qualitative Analysis ◽  
Social Networking ◽  
Innovation Strategy ◽  
Efficiency And Effectiveness ◽  
Innovation Strategies ◽  
Depth Interviews ◽  
The Web

This work aims to study the web innovation strategies used by Spanish companies in the fashion and accessories sector, with the specific aim of analyzing co-creation as an innovation strategy so that this link with customers will improve efficiency and effectiveness in decision-making. Qualitative research was carried out through in-depth interviews with Spanish professionals and companies in the fashion and accessories sector. Then, a theoretical model was proposed. This model integrates value co-creation, social networking, participation, engagement, feedback, and other variables. This qualitative analysis has relevant value for the professional sector because there are many papers from consumers’ perspective; however, studies from the retail sector’s perspective are less common in the literature. This study contributes ideas for the strategy of co-participation with clients to improve the activity and management of fashion companies.

scholarly journals ‘How to Botox’ on YouTube: Influence and Beauty Procedures in the Era of User-Generated Content

2021 ◽  
Vol 18 (8) ◽  
pp. 4359
Author(s):  
Bárbara Castillo-Abdul ◽  
Daniela Jaramillo-Dent ◽  
Luis M. Romero-Rodríguez
Keyword(s):  
Content Analysis ◽  
Personal Experience ◽  
Preliminary Analysis ◽  
Positive Emotions ◽  
User Generated Content ◽  
Medical Procedures ◽  
Media Environment ◽  
Quantitative Content ◽  
Final Sample ◽  
Youtube Videos

The current media environment is complex and has important effects on all aspects of life, including beauty and health. In this sense, YouTube has become one of the main contexts for the dissemination of tutorials and content related to medical procedures such as the application of Botox. Thus, the present study constitutes the first exploratory analysis of YouTube videos in Spanish related to this procedure. A preliminary analysis of 221 YouTube videos yielded a final sample of the 50 most viewed videos within this genre. The analysis was carried out through a quantitative content analysis assessing the popularity of the videos, contact and emotive strategies by the creator, the credibility conveyed, and the characteristics of information about the procedure itself. Results suggest that these influencers align with mainstream Internet celebrity culture in practices that aim at increasing their following and views, as well as calls for subscriptions and visits to other platforms and profiles. Moreover, they include different strategies to establish their credibility but emphasize personal experience. The positive portrayal of the procedure, including positive emotions and content that highlights the benefits, is interesting and supports the commercial nature of much of the content.

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