scholarly journals STRATEGIC ADOPTION OF CORPORATE SOCIAL RESPONSIBILITY ON PERFORMANCE OF PLASTIC MANUFACTURING FIRMS IN KENYA

2021 ◽  
Vol 6 (2) ◽  
pp. 42-62
Author(s):  
Calvince Ojuando ◽  
Allan Kihara

Purpose: The current study sought to establish the strategic adoption of corporate social responsibility on performance of plastic manufacturing firms in Kenya. Methodology: The study adopted a descriptive survey research design and targeted plastic manufacturing firms registered by Kenya Association of Manufactures. A total of 23 firms were targeted where one manager, two supervisors and two junior staff from the strategic department of the respective firms were involved in the study making a total of 115 respondents.  A 5 - point Likert scale questionnaire containing close ended questions was used for collecting data. The data collected was analyzed by employing both inferential analysis and descriptive statistics using MS Excel and SPSS software V22. A pilot study was conducted on three firms to assess the validity and reliability of the data collection instrument. Results: The results and findings of the analysis were presented in form of tables and figures. The study established that Environmental Conservation Initiatives, Ethical Labor Practices, Business Operators Involvement positively and significantly affects performance of plastic manufacturing firms in Kenya as depicted by Beta values of 2.874, 0.167 and 0.251 respectively. This implies that increase in one unit of each of the variables results to an increase in the performance levels with the respective beta values. Philanthropic initiatives however was found to influence performance but to insignificant levels. Unique contribution to theory, practice and policy: The study recommended that there is a need for plastic manufacturing firm to enhance their environmental conservation initiatives as an CSR activity, to promote ethical labor practices as an CSR activity, to enhance the level of involvement of business operators in CSR activities and to promote philanthropic initiatives as an CSR activity since the practices positively influences the performance levels of the firms.

2020 ◽  
Vol 3 (1) ◽  
Author(s):  
Moh. Badrus Solichin

Public relation is a communication activity that aims to build good image of company. Furthermore public relation is a planning that uses persuasive communication to influence society perception and a planning to influence society perception through the implementation of social responsibility program based on interrelationship communication to achieve the goodness between each other. As communication instrument with public, company social responsibility to society or well known as corporate social responsibility (CSR) is used to share positive effect of company for local society environment, environmental conservation activity and the result to the public. Respond and view to the company responsibility from several parts, costumer and society are used to be feedback to change company approach in managing environment and to improve company image that will influence on company profit improvement.Keywords: Public relation, Company image, corporate social responsibility.  


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Mahnoor Zahid ◽  
Hina Naeem ◽  
Iqra Aftab ◽  
Sajawal Ali Mughal

Purpose The purpose of this study is to scrutinize the effect of corporate social responsibility activities (CSRA) of the firm on its financial performance (FP) and analyze the mediating role of innovation and competitive advantage (CA) in the relationship between CSRA and FP in the manufacturing sector of an emerging country, i.e. Pakistan. Design/methodology/approach Data has been collected through an electronic structured questionnaire from 300 middle-level and top-level managers by surveying different manufacturing firms of Gujranwala, Pakistan. The study’s hypotheses have been checked by analyzing the reliability and validity of data and applying confirmatory factor analysis and structural equation modeling through statistical package for the social sciences and analysis of moment structures. Findings Outcomes of this study supported the hypothesized model. It has been found that the CSRA plays a significant positive role in determining the FP of the firm. Furthermore, the CA and innovation have been proved as significant mediators between CSRA and FP. Originality/value The first time examining the intermediation of innovation and CA in the relationship between CSRA and FP is the primary input of this study to the literature. Practically, this study’s findings will help strategy makers of manufacturing firms in emerging countries develop better strategies for implementing CSRA, enhancing innovation, seeking CA and improving FP.


2020 ◽  
Vol 12 (4) ◽  
pp. 1395
Author(s):  
Iskandar Zainuddin Rela ◽  
Abd Hair Awang ◽  
Zaimah Ramli ◽  
Yani Taufik ◽  
Sarmila Md Sum ◽  
...  

Mining is an important industry in Indonesia. A nickel mining company has operated for almost 45 years. It has managed corporate social responsibility (CSR) programmes in the neighbouring local community. In addition to the environmental conservation and mitigation, as well as socioeconomic enhancement, the CSR is expected to nurture resilience in the local communities. This study’s goal is to examine the effect of CSR on community resilience (COM-R) in the surrounding community. To analyse the effect of CSR practise on COM-R, Partial Least Squares -Structural Equation Model (PLS-SEM) is used. Results show that CSR has a positive effect on and a significant relationship with COM-R. Results also indicate that CSR’s contribution to COM-R enhances community collective efficacy, community action, and adaptation. Thus, the verified CSR and COM-R model benefits other researchers, companies, and governments to be further explored.


2013 ◽  
Vol 5 (1) ◽  
pp. 53
Author(s):  
Shoraya Octaviana

<p><em>Corporate social responsibility has become a global issue in the community and the company. CSR programs implemented by PT Pertamina (Persero) Region IV Regional Central Java and Yogyakarta in the areas of Education, Health, Environmental Conservation, Community Empowerment has been right on target. Corporate Social Responsibility program targeted, among others, so that more people know and use products - products Pertamina, as well as for good imaging Pertamina eyes of society. The communication strategy to the public (external strategies) used in the dissemination using print media such as newspapers and magazines nationally and locally. Electronic media using television and radio in Central Java and Yogyakarta as well as nationally. Communication strategies used in the dissemination to all employees of Pertamina, the media used in the form of intranet Pertamina, Energia magazine and TV Display. Theoretical basis used in this study is adopted from (Kottler, 2005) which states social initiatives of companies that can be taken for the implementation of CSR there are six forms of Cause Promotion, Cause Related Marketing, Corporate Social Marketing, Corporate Philanthropy, Community Volunteering and Socially Responsible Business Practices. The question in this research is how the Communication Strategy Corporate Social Responsibility (CSR) to PT Pertamina (Persero) Region IV Regional Central Java and Yogyakarta.</em><em></em></p>


2012 ◽  
pp. 88-98
Author(s):  
Thang Nguyen Ngoc

Recent corporate social responsibility (CSR) literature has emphasized the impor- tance of labor practices in the CSR implementation. The research presented in this paper explores how employees respond to human resource training and development of CSR in the context of a developing country. Based on primary data collected via a self-administered survey in Vietnam, we provide evidence of the perceptions of employees of CSR and conclude that CSR can be an effective way for firms to main- tain positive relationships with their employees.


2021 ◽  
Vol 13 (4) ◽  
pp. 2388
Author(s):  
Qianqian Hu ◽  
Tianlun Zhu ◽  
Chien-Liang Lin ◽  
Tiejun Chen ◽  
Tachia Chin

In a globalized and digital world, manufacturing firms have used internet technology to conduct value appropriation (VA). However, during the COVID-19 crisis, export-led manufacturing firms around the world, particularly those in developing countries, have been forced to lay off workers and cope with VA-related problems, and serious survival problems have resulted in critical corporate social responsibility (CSR)-related challenges. Whereas limited research has discussed relevant issues in nonwestern contexts, we adopt a global perspective of business model and transactional cost theory, aiming to fill this gap by investigating the mechanisms among different dimensions of CSR implementation, firm performance, and VA herein. Based on a sample of listed Chinese manufacturing firms, the results show that the CSR technique dimension is negatively related to firm performance, that the CSR content dimension is positively related to firm performance, and that VA positively moderates the relationships of all three CSR dimensions to firm performance. The main contribution here is providing a more comprehensive understanding of how different CSR dimensions reflect firms’ multiple ethical behaviors, which influence their sustainable performance, respectively, thus enriching the existing knowledge of CSR studies in a new digital era riddled with uncertainties and complexities. We also offer practical implications for other export-led manufacturing firms in developing countries facing turbulent times.


The study investigates comparatively the relationship between the areas of focus of Corporate Social Responsibility (CSR) initiatives of selected banks and manufacturing firms in Nigeria. This study took place in Lagos State, Nigeria. The research design used is the survey research design while the case study banks and manufacturing firms were selected through purposive sampling. Primary data were gathered through questionnaire from 216 and 205 respondents selected respectively from commercial banks and manufacturing firms from a total of 250 respondents selected from each sector. This gives 84.2% response rate. All the respondents selected from various companies were actively involved in CSR activities of their respective companies. Analysis of Variance (ANOVA) was used to examine the areas of focus of CSR activities of selected companies. The results of the study revealed a value of -0.73 for t-test and 0.58 for p value. This means that a significant difference cannot be found between the areas of focus of CSR activities of selected banks and manufacturing firms operating in Nigeria. The recommendation from this study is that corporate organisations should give adequate attention to their CSR activities to some strategic areas of focus like healthcare and wellness programme, education and skill development, socio-cultural and economic developments. These CSR activities eventually promote positive image of the organisations in the environment where they operate.


2016 ◽  
Vol 10 (2) ◽  
pp. 2058-2059
Author(s):  
Nwankwo Carol ◽  
Onyeka Virginia Nnenna ◽  
Chukwuani Victoria Nnenna

The empirical research into the impact of CSR on return on  assets is confusing and far from conclusive. Also in most ofthe previous studies; economic performance covered a (commonly five year) period “surrounding” the CSR performanceand/or social disclosure periods. To overcome these limitations, our paper assess the impact of CSR return on assets ofmanufacturing firms in Nigeria. The result showed that with CSR, corporate social responsibility had a positive and significant effect on return on assets of the manufacturing organizations while without CSR, the impact is negative and non-significant. The implication is that what companies spend on the development of society of interest may be related toreturn on equity but does not significantly detect increase/decrease in return on equity. This study thus posits thatmanufacturing organizations should concentrate evenly also on other elements which organization see mainly as majordeterminants of return on assets as the finding is showing an insignificant effect of CSR on ROA.


2021 ◽  
Vol 1 (2) ◽  
pp. 69
Author(s):  
Florentina Cindy Finishtya ◽  
Sriniyati Sriniyati ◽  
Erlinda Nur Khasanah

ABSTRAK Penelitian ini menguji pengaruh corporate social responsibility, corporate governance, dan profitabilitas terhadap manajemen laba. Metode penelitian yang digunakan dalam penelitian ini adalah metode kuantitatif. Data yang digunakan dalam penelitian ini adalah data sekunder yang diambil dari laporan tahunan perusahaan manufaktur dari tahun 2015 - 2019. Jumlah sampel terdiri dari 100 sampel. Untuk menguji hipotesis, penelitian ini menggunakan analisis regresi berganda. Penelitian ini menunjukkan bahwa tanggung jawab sosial perusahaan berpengaruh positif dan signifikan terhadap manajemen laba, sedangkan faktor lainnya; corporate governance dan profitabilitas berpengaruh negatif dan tidak signifikan terhadap manajemen laba. ABSTRACT This study examined the effect of corporate social responsibility, corporate governance, and profitability on earning management. The research method used in this study was a quantitative method. The data used in this study was secondary data taken from manufacturing firm’s annual report from 2015 - 2019. Total sample consisted of 100 samples. To test the hypotheses, this study used multiple regression analysis. This study found that corporate social responsibility has a positive and significantly influenced the earnings management, while other factors; the corporate governance and profitability had a negative and insignificant effect on earnings management.


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