THE RELEVANCE PEOPLE ASSIGN TO ALGORITHMIC-SELECTION APPLICATIONS IN EVERYDAY LIFE

2020 ◽  
Author(s):  
Michael V. Reiss ◽  
Noemi Festic ◽  
Michael Latzer ◽  
Tanja Rüedy
Keyword(s):  
Social Media ◽  
Everyday Life ◽  
Online Survey ◽  
Social Impact ◽  
Social Orientation ◽  
Life Domains ◽  
Social Relevance ◽  
Public Attention ◽  
Internet Users ◽  
The Social

The fast-growing academic and public attention to algorithmic-selection applications such as search engines and social media is indicative of their alleged great social relevance and impact on daily life in digital societies. To substantiate these claims, this paper investigates the hitherto little explored subjective relevance that Internet users assign to algorithmic-selection applications in everyday life. A representative online survey of Internet users comparatively reveals the relevance that users ascribe to algorithmic-selection applications and to their online and offline alternatives in five selected life domains: political and social orientation, entertainment, commercial transactions, socializing and health. The results show that people assign a relatively low relevance to algorithmic-selection applications compared to offline alternatives across the five life domains. In particular social media are found to be of relatively low assigned relevance for all life domains investigated. The findings vary greatly by age and education. Altogether, such outcomes complement and qualify assessments of the social impact of algorithms that are primarily and often solely based on usage data and theoretical considerations.

scholarly journals The relevance internet users assign to algorithmic-selection applications in everyday life

2021 ◽  
Vol 21 (1) ◽  
Author(s):  
Michael Reiss ◽  
Noemi Festic ◽  
Michael Latzer ◽  
Tanja Rüedy
Keyword(s):  
Everyday Life ◽  
Online Survey ◽  
Social Impact ◽  
Social Orientation ◽  
Life Domains ◽  
Social Relevance ◽  
Public Attention ◽  
Internet Users ◽  
The Social ◽  
Theoretical Considerations

The rapidly growing academic and public attention to algorithmic-selection applications such as search engines and social media is indicative of their alleged great social relevance and impact on daily life in digital societies. To substantiate these claims, this paper investigates the hitherto little explored subjective relevance that Internet users assign to algorithmic-selection applications in everyday life. A representative online survey of Internet users comparatively reveals the relevance that users ascribe to algorithmic-selection applications and to their online and offline alternatives in five selected life domains: political and social orientation, entertainment, commercial transactions, socializing and health. The results show that people assign a relatively low relevance to algorithmic-selection applications compared to offline alternatives across the five life domains. The findings vary greatly by age and education. Altogether, such outcomes complement and qualify assessments of the social impact of algorithms that are primarily and often solely based on usage data and theoretical considerations.

Navigating the maze: Deepfakes, cognitive ability, and social media news skepticism

2021 ◽  
pp. 146144482110191
Author(s):  
Saifuddin Ahmed
Keyword(s):  
United States ◽  
Social Media ◽  
Cognitive Ability ◽  
Online Survey ◽  
Social Impact ◽  
The United States ◽  
The Social ◽  
Survey Sample ◽  
The Relationship

The early apprehensions about how deepfakes (also deep fakes) could be weaponized for social and political purposes are now coming to pass. This study is one of the first to examine the social impact of deepfakes. Using an online survey sample in the United States, this study investigates the relationship between citizen concerns regarding deepfakes, exposure to deepfakes, inadvertent sharing of deepfakes, the cognitive ability of individuals, and social media news skepticism. Results suggest that deepfakes exposure and concerns are positively related to social media news skepticism. In contrast, those who frequently rely on social media as a news platform are less skeptical. Higher cognitive abled individuals are more skeptical of news on social media. The moderation findings suggest that among those who are more concerned about deepfakes, inadvertently sharing a deepfake is associated with heightened skepticism. However, these patterns are more pronounced among low than high cognitive individuals.

scholarly journals Analysis of Witnesses in the Steem Blockchain

2021 ◽  
Author(s):  
Barbara Guidi ◽  
Andrea Michienzi ◽  
Laura Ricci
Keyword(s):  
Social Media ◽  
Social Networking ◽  
Everyday Life ◽  
Social Impact ◽  
Service Providers ◽  
Mathematical Problem ◽  
Social Networking Site ◽  
The Social ◽  
Social Media Service ◽  
New Generation

AbstractOnline Social Networking platforms (OSNs) have become part of people’s everyday life and their usage covers the deep-rooted need for communication among humans. During recent years, as people are questioning more and more OSN service providers, a new generation of proposals, based on blockchain became very popular thanks to the ethics adopted by these platforms. Steemit is the most important blockchain-based social networking site, which integrates, as main novelty an economic layer to the social media service. Steemit is implemented on top of Steem which, as in other blockchains, awards miners of the blocks with cryptocurrency. Steem miners, called witnesses, are not chosen based on the solution of a mathematical problem, as in Proof of Work based systems, but must be voted by other users. In this work, we decide to study the witnesses on Steem and their contribution to the social platform Steemit, and their social impact. We performed a set of analyses to shred light concerning their behaviour and to understand how they are socially perceived by other users. Analyses show an important social impact but, at the same time, some of them have a negative social impact. Their discussion is polarized towards content concerning Steem, Steemit, witnesses, and other platforms hosted on Steem.

Penerapan Strategi Social Media Marketing Untuk Meningkatkan Penjualan Pada Dealer Mobil Toyota, Daihatsu dan Honda Bandung

Infoman s ◽  
2018 ◽  
Vol 12 (2) ◽  
pp. 115-124
Author(s):  
Yopi Hidayatul Akbar ◽  
Muhammad Agreindra Helmiawan
Keyword(s):  
Social Media ◽  
Search Engine ◽  
Social Media Marketing ◽  
Public Attention ◽  
Media Companies ◽  
Social Media Networks ◽  
Internet Users ◽  
Marketing Activities ◽  
The University ◽  
Website Content

Social media is one of the information media that is currently widely used by several companies and personally to convey information, with the presence of social media companies no longer need to spread offers through print media, they can use information technology tools in this case social media to submit offers the products they sell to users globally through social media. This social media marketing technique is the process of reaching visits by internet users to certain sites or public attention through social media sites. Marketing activities using social media are usually centered on the efforts of a company to create content that attracts attention, thus encouraging readers to share the content through their social media networks. The application of the QMS method is certainly not only submitted through search engine webmasters, but also on a website keywords must be applied that relate to the contents of the website content, because with the keyword it will automatically attract visitors to the university website based on keyword phrases that they type in the search engine. With Search Media Marketing Technique (SMM) is one of the techniques that must be applied in conducting sales promotions, especially in car dealers in Bandung, it is considered important because each product requires price, feature and convenience socialization through social media so that sales traffic can increase. Each dealer should be able to apply the techniques of Social Media Marketing (SMM) well so that car sales can reach the expected target and provide profits for sales as car sellers in the field.

scholarly journals Youths’ Social Media Adoption: Theoretical Model and Empirical Evidence

2016 ◽  
Vol 11 (2) ◽  
pp. 22 ◽  
Author(s):  
M. Shakaib Akram ◽  
Wafi Albalawi
Keyword(s):  
Social Media ◽  
Structural Equation ◽  
Online Survey ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Perceived Ease Of Use ◽  
The Social ◽  
Perceived Enjoyment ◽  
Adoption Intention

<p>Social media has become a major source of communication and collaboration between individuals and among groups. The current paper investigates the underlying motives of social media adoption. The research identifies various determinants such as perceived connectedness, perceived enjoyment, perceived usefulness and perceived ease of use as the major influencers of social media adoption intention. Using the sample from Saudi Arabia an online survey is conducted. Structural equation modeling has been used to test the proposed relationships. The results reveal that individuals’ perceived connectedness and perceived enjoyment act as stimuli for their social media adoption intention. Moreover, perceived ease of use and perceived usefulness mediate these stimuli and the individuals’ social media adoption intention. The paper concludes with the recommendations for the academicians and the social media designers/developers.</p>

scholarly journals Social Media Contexts Moderate Perceptions of Animals

2020 ◽  
Author(s):  
Elizabeth Riddle ◽  
Jill R D MacKay
Keyword(s):  
Social Media ◽  
Online Survey ◽  
Free Text ◽  
Human Society ◽  
Rapid Rise ◽  
The Past ◽  
Social Media Site ◽  
The Social ◽  
Human Perceptions ◽  
New Space

The rapid rise of social media in the past decade represents a new space where animals are represented in human society, and this may influence human perceptions. In this study, 211 participants (49% female) between the ages of 18 to 44 were recruited to an online survey where they viewed mock-up pages from a social media site. All participants saw the same image of an animal, but were randomly assigned to a positive or negative narrative condition. When participants were presented with the critical narrative they perceived the animal to be more stressed (χ2=13.99, p&lt;0.001). Participants expressed reservations in face of a narrative they disagreed with in free text comments. Overall, this study found evidence to suggest that people moderate their discussions on human-animal interactions based on the social network they are in, but these relationships are complex and require further research.

scholarly journals Social Media and the Quality of Subjective Well-Being; Counseling Perspective in Digital Era

2018 ◽  
Author(s):  
Zadrian Ardi ◽  
Indah Sukmawati
Keyword(s):  
Social Media ◽  
Well Being ◽  
Subjective Well Being ◽  
Social Community ◽  
Digital Era ◽  
Internet Users ◽  
The Social ◽  
The World ◽  
The Impact

Various studies in the information technology revealed that there has been a change in the trend of internet use in recent years. Internet users in the world prefer to spend time accessing the internet through the social media. Social media with a variety of platforms provides special communities with their own uniqueness and allows users to share lots of content. The members involves creates a new social community with various phenomena, both positive and negative. Counselors in the millennium era are required to have the insight andknowledge that is qualified to deal with the well being conditions of individuals from activities in social media. Counselors are also required to have specific skills in providing handling with the condition of well being individuals related to the impact of activities on social media.

scholarly journals The Language of Emoji in Social Media

2019 ◽  
Author(s):  
Burhanuddin Arafah ◽  
Muhammad Hasyim
Keyword(s):  
Social Media ◽  
Research Result ◽  
Social Institution ◽  
Visual Language ◽  
Verbal Language ◽  
Internet Users ◽  
The Social ◽  
Result Show ◽  
Fast Development ◽  
The Individual

The very fast development of information technology which is characterized by an influx of industry 4.0 has changed the way of human and behavior in language. The grammar which is a phenomenon of interest to language is examined along with behavior change language in the internet world. A phenomenon in language online is the emergence of the use of visual language emoji in conducting conversations in social media. This paper aims to discuss the phenomenon of visual language emoji among internet users in social media (WhatsApp). The aspects that will be emphasized are language (grammar) of emoji. Research methods carried out is observation and descriptive. Method of data collection is the division of the questionnaire online, and communications in WA screenshot that uses emoji icons. The research result show that emoji is a language (grammar) used in communicating in social media. Emoji language has dominated the conversation or message written on the social media and emoji (WA) as a language (syntax, semantics, and pragmatics) is part of the sentence, punctuation, expression, expressing feelings and thoughts to the opponent talk. The language of emoji expression indicates that the emoji can represent the thoughts and feelings instead of using verbal language. Thus, emoji is composed of two directions, i.e. language and parole. The language of emoji is the social institution of emoji (grammar) in social media, and the individual is the parole act, an actualized manifestation of the function of the emoticons language in syntactic, semantic and pragmatic.

scholarly journals Ayo Menikah (Muda)! : Mediatisasi Ajaran Islam di Media Sosial

2018 ◽  
Vol 2 (1) ◽  
Author(s):  
Izmy Khumairoh
Keyword(s):  
Social Media ◽  
Everyday Life ◽  
The Public ◽  
The Social ◽  
Close Relationship ◽  
Traditional Institutions ◽  
The Public Sphere ◽  
Use Of Social Media ◽  
Role Of Religion

Abstract This article analyzes the close relationship between religion (i.e. religious discourses in the context of everyday life) and modernization (i.e. the intensive and excessive use of social media in society). This article is based on literature and social media review—in particular it reviews on how the role of religion changed drastically due to mediatization process that occurs in the public sphere; as well as how the social media plays a dynamic role in society. This article concludes that the new image of religion as shown in mass media and social media demonstrates its shifting power from traditional institutions to mass and social media. Religious value immerses into every aspect of the everyday life and the religious aura; and this phenomenon neglects the secularization theory. Keywords: anthropology, social media, marriage, Islam  Abstrak Artikel ini menganalisis hubungan erat antara agama (yaitu wacana keagamaan dalam konteks kehidupan sehari-hari) dan modernisasi (yaitu penggunaan media sosial yang intensif dan eksesif dalam masyarakat). Analisis berdasar pada studi literatur dan observasi di dunia maya - termasuk beberapa akun media sosial dan interaksi antara netizen - terutama bahasan mengenai perubahan peran agama yang drastis akibat proses mediatisasi yang di ranah publik; sebagaimana media memainkan peran dinamis dalam masyarakat. Artikel ini menyimpulkan bahwa citra baru agama, yang terpampang di media massa dan media sosial, mencerminkan pergeseran kekuasaan agama dari institusi tradisional ke media. Nilai-nilai agama terus menemukan celah untuk memasuki setiap aspek kehidupan dan mencakup aspek aura agama sehingga fenomena ini tidak sesuai dengan teori sekulerisasi. Kata kunci: antropologi, media sosial, pernikahan, Islam

Mainstream Media as Amplifier

2014 ◽  
pp. 141-165
Keyword(s):  
Social Media ◽  
Social Impact ◽  
The Internet ◽  
Mainstream Media ◽  
Social Media Networks ◽  
The Social ◽  
Online Reputation ◽  
Usual Pattern

This chapter focuses on mainstream media as amplifier and how viral marketers can have greater social impact. For viral marketers to achieve a greater social impact, the ultimate goal is to have their ideaviruses enter traditional mainstream media – national or regional television networks and influential newspapers, which function as an amplifier for Internet mercenary marketing. A usual pattern is first to launch an ideavirus on the Internet, to make it brew, grow and spread along the social media networks so as to infect whoever is in its path. When it obtains a certain online “reputation,” it is a time to get the mainstream media involved. Once it is covered by the mainstream media, it would intensify the interest on the Internet in searching and sharing the story.

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