scholarly journals The Expression and Research of Folk Culture in Book Binding Design

2021 ◽  
Vol 14 ◽  
pp. 133-142
Author(s):  
Jingying Wei ◽  
Yong Tan

Nowadays, with the rapid development of China, Folk culture turned to be ignored due the openness and progressive. Folk culture needs to be inherited as well as developed. So, we need to pay more attention to folk culture. Meanwhile, book binding design is inseparable from culture. This dissertation studies how to design books better and how to publicize Gannan Hakka culture which belongs to Folk culture better through books. This article revolves around Gannan Hakka culture under the folk culture, to get in further logically and discover the method of how to design the book which could be able to represent the feature of Gannan Hakka Cultuer hierarchically. Firstly, this dissertation introduces the present situation of book binding design and the importance of folk culture to the design of book binding. Secondly, we can take some examples about the behavior to the book binding design in folk culture from three elements in visual communication design graphic, text and color. And then drawing a conclusion with the design principles and performance techniques in the design of the book binding, besides illustrating the specific performance of Gannan Hakka by diet, customs, clothing, architecture. Finally, I finish the "Gannan Hakka culture," this book is the final research results of my book binding design used in Gannan Hakka culture.

2021 ◽  
Author(s):  
Jian Rao, Jingwen Huang

In recent years, green design has experienced rapid development, but also exposed a series of problems such as high cost, lack of humanization, low recycling rate and so on. For these drawbacks, designers have an unavoidable responsibility. This paper analyzes the existing problems in green design. From the change of design thinking, the eco-friendly design method is explored. In this paper, the design from material selection to production, and then to the recovery of the whole process of overall consideration, follow the principle of reduction, reuse, recycling. The content of visual communication design can be roughly classified. According to their own characteristics, the best design scheme is selected. Through the application of different media, replace the high pollution, high consumption of paper printing. It is proposed that the large-scale promotion of environmental protection materials can be realized by simplifying the quantity and types of materials. At the same time, this paper expounds the implementation method of green design education in art design education in Colleges and universities. This paper fully analyzes the purpose and value of green design education from the curriculum and content, teaching methods, the specific implementation of teaching effect evaluation and evaluation. The results show that promoting sustainable development of green education can cultivate students' creativity, innovation and creative ability. A perfect green design education system and a correct concept of ecological civilization can be established.


2015 ◽  
Vol 713-715 ◽  
pp. 2191-2194
Author(s):  
Jian Hui Wang ◽  
Li Liu

In today's society rapid development of science and technology, the computer figure image design can be widely used in various industries. In the film and television, advertising, exhibition, art, electronic play in areas such as lack of necessary computer graphics design. With the development of computer information technology, the design of the graphics technology will progress. On the technology no longer content with a simple graphics rendering, more note focus on visual sense of the data, enhance the figure shape the image of beauty and expression. This paper mainly discusses the computer graphics design and visual communication design in today's society rapid development of science and technology, computer graphics design has also been extensively applied to various industries. In the film and television, advertising, exhibition, art, video games, and other fields are short of necessary computer graphics design. With the development of information technology, computing machine graphics design technology progress. Current technology is no longer satisfied with the image of a simple now, pay more attention to the visual sensation of biography and enhance the figure shape the image of aesthetic feeling and expression. This paper mainly discusses the computer graphics design and research of visual communication design.


Humaniora ◽  
2011 ◽  
Vol 2 (1) ◽  
pp. 620
Author(s):  
Sari Wulandari

Buletin BINUS is a communication medium that connects Binusian, contains information about events held at BINUS. Figures of this bulletin is BINUS University, either through the appearance and content of the newsletter itself, where the messages contained in explicit and implicit  so that eventually will form a picture or image in the mind of the reader. This study examines the function and aesthetics in a format specific BULETIN which was published in 2008 and 2009. Reviewes carried out refers to the disciplines of Visual Communication Design. The purpose and benefits of this research is to use scientific and practical layout Buletin BINUS University and research results in the form of suggestions are ideal application of design elements for publication Buletin BINUS University, which is based on ease of implementation, the function of information, the effectiveness of media communications, and aesthetics. It is expected that the information in it will be delivered properly, can bring out the character right BINUS University and establish a positive image in the mind of the reader.  


2013 ◽  
Vol 846-847 ◽  
pp. 1064-1067
Author(s):  
Ying Wang

with the rapid development of computer technology, it has become the hot research topic of the current visual communication design that the color, graphics and image information of the visual information can use computer technology to make the pertinence design creation. First of all, this paper analyzes the spatial characteristics of the computer graphics technology. On this basis, the color transformation model is analyzed which is essential in the computer graphics and visual design. In addition, this paper also makes an empirical analysis on the application and function of computer graphics technology in the visual communication design in the form of a case. Finally, it is obtained that computer image technology not only has a significant importance in the design of visual communication, to some extent, but provides a theoretical basis and technical support for the study in this field.


Humaniora ◽  
2014 ◽  
Vol 5 (2) ◽  
pp. 909
Author(s):  
Lintang Widyokusumo

Pen is one of the tools for an artist or designer in expressing ideas in visual form. Strong character of the pen scratch has a special attraction in the diversity of drawings style. It requires a long process for an artist to find the distinctiveness in a pen scratch with full of confidence. Besides determining the choice of the type of pen that will be used, the choice of the type of hatching used also determines the identity of signature scratch in the drawing. Referring to the strong character of a pen scratch as a preliminary sketch of a work, a great artist and designer will produce great masterpiece that will be in a work of painting, sculpture and visual communication design. Research methodology study uses data collection techniques from some of the literature, observations, and analysis of different forms of shading and its influence on the results of the drawing. Research results can be used as a template for the development of the media pen drawing techniques. 


Humaniora ◽  
2010 ◽  
Vol 1 (2) ◽  
pp. 705
Author(s):  
Tunjung Riyadi

 A work of visual communication design which aired on the television screen has a different perspective in its interpretation in the eyes of the audience when compared to other media. By understanding the characteristics and nature of media, proper exploration of graphic design can easily be created. Through literature study, observations of the author as a practitioner of graphic design for television and comparisons with the print media will facilitate the understanding of this study. 


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