The theoretical basis of the scientific and methodological heritage of Akhmet Baitursynov

The author of the article shares information about the methodology of Akhmet Baitursynov – the largest person who occupies a special place in the political and cultural life of the Kazakh society in the first decades of the twentieth century. Ahmet Baitursynuly is the spiritual leader of his people, a wise son who "sows the seeds of honesty". He is a co-owner who has worked for one institute or a dozen authors to date. In particular, Akhmet Baitursynuly is a reformer who created a national script for six million Kazakhs of that period, a public figure who made efforts to teach Kazakh children in their native languages, the author of "alphabets", textbooks for teaching children the Kazakh language in national schools, a linguist who laid the foundation of the national science-Kazakh linguistics; the first scientist-philologist, representing the theory of Kazakh literary studies, the first scientist-culturologist, researcher of the history of the culture of the people, teacher-innovator, presenting the methodology of teaching the native language in a new way, one of the organizers of Kazakh science, one of the first professors of the Kazakh language and literature, who laid the foundation of our national Academy today. The main of these names is the art critic of the Kazakh word, the art critic of the Kazakh language.

Educational meaning of teaching the works of M.Kashkari and Zh.Balasagun in secondary school

At the present time, the content of literary reading programs has a considerable educational potential. Its implementation depends on the purposeful selection of the content of the educational material, which presents students with a true example of morality, patriotism, spirituality, citizenship and humanity. However, content can be a means of education only if it is transmitted to the consciousness of students through a holistic perception based on narrative, solid knowledge. A secondary school student should be encouraged to understand the artistic specifics of the literature of the Islamic era, along with the ideological and content aspect of the work. When realizing that the main feature of the literature of the Islamic era is the promotion of human values, call for good and appeal to the weal, the student freely assimilates the work and deeply understands its meaning. In this context, it is necessary for secondary school students to study widely the literary and historical heritage, to use it in educational work. To date, effective ways and approaches to teaching Kazakh literature in secondary schools are being methodologically studied. In particular, the teaching of Islamic literature in secondary schools is of great importance. This article examines in detail the issues of what is the main purpose of studying the literature of the Islamic era in secondary school and what is the impact of the works of literature of the Islamic era in general on the worldview of students. The article describes the educational significance of the pedagogical works of the medieval Turkologist, scientist M. Kashgari and Zh. Balasagun.

The role of marketing in the development of the world's leading higher education institutions

The article tells about the importance of marketing in the development of leading higher education institutions in the world. The article substantiates the relevance of marketing applications in the field of educational services. The concepts of "educational marketing", "educational services", "advertising", "demand", "supply", "subjects of marketing relations in the field of education", "competitiveness", "consumers of educational services" are considered. The classification of types of marketing is given and the strategies of its application in the field of education are outlined. Examples of leading universities in the world and the dependence of the cost of education on their global ranking are also described. The place of marketing in the training as a whole is marked, the concepts of competitiveness and its importance in the development of leading universities around the world are separately described, the theme of marketing tools such as advertising and demand, as the main auxiliary abilities of marketing. The article demonstrates numerous theoretical and statistical data reflecting economic indicators of different countries, their characteristics, and clearly demonstrates their interrelation with each other using different tables. The high importance of the role of marketing in the education system of the world's leading universities has been proved. The perspective of application of marketing innovations for development of the sphere of educational services is revealed. The necessity of formation of special marketing services for market research and management of marketing complex in educational institutions is presented.

Formation of ethnocultural competence of foreign language student

The author of the article examines the formation of ethnocultural competence of students in schools with a non-Kazakh language of instruction. Explains the concept of culture and analyzes the typology of Connes culture. Reveals the meaning of the concept of "ethnoculture", defines its role in the development and upbringing of a child. Ethnoculture is culture, traditions, national characteristics of a certain people. It symbolizes vitality, honor, heights, achievements, consciousness and history of the nation. The article discusses the main tasks of ethnocultural education and some effective ways of teaching it. Focuses on the concept of competence and explains how to achieve high ethnocultural competence among students. It offers criteria and indicators for diagnosing the level of formation of ethnocultural competence of students in a school with a non-Kazakh language of instruction. Tells about the way of formation of ethnocultural competence at the lessons of the Kazakh language. Conducts a comparative analysis of the ethnic culture of the Kazakh people with the concept of "besik" in order to avoid difficulties in interpreting the ethnic culture of the Kazakh people for a foreign language audience. Using the example of the cradle, they compare it with the concept of the Russian, German peoples. Fully revealing the essence of the Kazakh cradle for a foreign-language audience, makes various comparisons, teaches to respect the culture of the Kazakh people, while preserving their culture.

Importance of establishing validity and reliability of reading test

This study presents the processes of developing and establishing reliability and validity of a reading test. In this respect, the study was conducted among 43 undergaduate students at Mongolian University of Science and Technology. Such detailed assessment is highly recommended for researchers who are in need of preparing pre and post tests which are different from each other. The results of students’ achievement in this test were utilized to determine the quality of each particular item in terms of item difficulty and item discrimination analysis. Item difficulty, commonly known as p-value refers to the proportion of examinees that responded to the item correctly. To test the reliability of the reading test, item analysis was employed in terms of item difficulty, discrimination, average and variance of the test scores. The quality of the item as a whole indicates a reliable value Kuder-Richardson 20 (KR20) value of 0.71.

Advantages and disadvantages of the traditional education system

The article will analyze the strengths and weaknesses of the traditional education system in order to better understand and reveal the research topic. Undoubtedly, the transition to a new system of education is yielding positive results. However, the disadvantages of traditional teaching cannot be overemphasized.Citing the contribution of scholars to pedagogy in their time, we would like to prove that the quality of traditional education has been implemented at its highest level. The traditional education system is characterized by the pedagogy of reputation. The authority of traditional education has a complex and sophisticated structure, in which the content of teaching and education is determined by the reputation of the nation and the teacher.The point of its content is in the presence of a model and standards. Surely, none of "developmental systems", "interactive whiteboards", "technologies", "upgrades" can replace the unique role of the teachers. However the advantages and mobility of the updated program are endless. A traditional teacher guides students, directs them into the right path, prevents various mistakes, ensures that students achieve their goals in a timely manner and work tirelessly for it.

Experience of using proverbs and sayings in the development of a student's speech in foreign-language schools

Proverbs are the oldest form of oral literature. This is a collection of experience carefully preserved by our people for centuries, the essence of their thoughts, a legacy passed on from father to son. Proverbs and sayings impress with artistic, figurative expressions. The quality of proverbs is determined by their eloquence, sharpness of thought, dexterity, depth. Proverbs teach a person to appreciate words, to distinguish between good and evil, to be kind, compassionate, sensitive to others, to appreciate the pearls of folk art. Proverbs and proverbs are a chronicle of the thoughts of generations and a practical encyclopedia of the spiritual life of the people. This is a genre depicting various spheres of public life in the form of artistic images depicting the early childhood of man and echoes of the voices of generations. Thanks to these qualities, the slender schedule, passed down from generation to generation and which became a powerful motto and an ancient rule of the workers, was always revered by the people as a sacred heritage. Proverbs have a complex system and a summary of generations and social and historical practices, the genealogy of wisdom and the practical encyclopedia of the spiritual life of people. This is a kind of genre that reflects in the form of an artistic image a diverse sphere of social life, introducing colors of a distant infant era into a person's life. Thanks to such qualities, which spread from generation to generation and became the ancient rule and slogan of the mighty labor of the working masses.

Ways to develop the language competence of future speech pathologists in the context of bilingualism

This article discusses the ways of teaching students in the chosen specialty in two languages. It is a natural phenomenon to demand from the branches of science research that meets the socio-social demand of its time. This also applies to the problem of developing the language competence of future speech pathologists in the context of bilingualism, which is the core of research work. The rapid development of the country's economy and the international cultural sphere also places a lot of demands on future specialists preparing for the labor market. For the education of a versatile personality of teenagers with deep knowledge, the future specialist must also be a professionally competent specialist himself. It is noted that one of the indicators is a specialist who speaks several languages. The article analyzes the concepts of «teaching method», «active teaching methods» and «methods of active socio-psychological training». The paper notes the importance of studying the teachings on the bilingual competence of students in the context of globalization. This article it is noted that the goal is to develop the language competence of future specialists, achieved by using knowledge about the system of language and speech, the development of communicative and cognitive skills and speech-language skills to solve problems in professional activities. The approach to the study of the Kazakh and Russian languages on a professional-oriented basis is considered as a means of mastering the chosen specialty.

Improving the effectiveness of teaching chemistry in accordance with the updated program

In order to increase the effectiveness of teaching chemistry on the basis of the updated program, it is envisaged that students need to improve the quality of education and training, ensure a high level of scientific education, ensure deep mastery of the basics of natural science, it is necessary to build the learning process not only as a process of mastering the system of knowledge, skills and competencies that make up the instrumental basis of the student's educational activity, but also as a process of personality development, the adoption of spiritual, moral, social, family and other values. The introduction of modern teaching technologies and their systematic use contributes to improving the quality of learning, motivation, the formation of functional literacy of students and key competencies, the development of potential abilities of students .. New technologies provide new opportunities for the formation of personal potential and ensuring the success of the graduate Today, the use of modern educational technologies that provide x personal development of students by reducing the share of reproductive activity (reproduction of what is left in memory) in the educational process can be considered as a key condition for improving the quality of education, reducing the workload of students, more efficient use of study time. Development of cognitive and creative interests among students is facilitated by various types of technologies.

Genre of non-fiction works of Serik Abikenovich and methods of teaching it

The article examines non-fiction f Serik Abikenuly and considers of his work in terms of a time of events in a plot, characters, a historical reality of toponymic names and teaching of his written works. The author of the article relied on the critical opinions of scientists-researchers of the Romance genre, demonstrating an artistic solution and a reality of life. In the analysis of his written works, it was proved that the place, time of the event, the existence of characters in life was proved by the example of the works of other scientists and writers. The article considers S. Abikenuly's documentary prose that are contributed in reviving of historical figures, family names, secret legends of the kazakh steppe, heroes of the early xx century, the role of knowledge of the remnants of the past in the formation of historical consciousness. Teaching of a written work based on historical data plays an important role in the formation of historical knowledge and national identity of learners. Therefore, in addition to the analysis of literature, the article shows the methods of teaching it.