Digital Natives Leading the World: Paragons and Values of Generation Z

Author(s):  
Rohan Bhalla ◽  
Pinaz Tiwari ◽  
Nimit Chowdhary
2021 ◽  
pp. 019394592098878
Author(s):  
Sarah Oerther ◽  
Daniel B. Oerther

The purpose of this scoping review is to provide a timely update of available research describing parents’ perspectives of parenting pre-teen children of Generation Z (born 1997 through 2012). The databases of Ovid MEDLINE, CIHAHL, SCOPUS, Web of Science, JUSTOR, and PsyINFO were searched using a combination of key words for manuscripts published in English. A limited collection of scientific literature documented experiences of parents, practices of parenting, styles of parenting, and interventions that influence parenting of Generation Z pre-teen children among various groups of parents. Although an emerging body of literature on parenting pre-teen children of Generation Z was identified, future research should consider systematic sample selection to further explore the roles of cultural and psychosocial factors that influence parents’ perspectives of parenting “digital natives” in homes around the world.


2018 ◽  
Vol 6 (1) ◽  
pp. 60
Author(s):  
Ranny Rastati

In 2017 the majority of internet users are 19-34 years old or 49.52% (APJI, 2017). Almost half of the internet users in Indonesia are digital natives who were born after 1980: Generation Y (1980-1995) and Generation Z (1996-2009). This research will be focused on Generation Z as the true generation of the internet. Generation Z was born when the internet is available, a contrast to Generation Y who is still experiencing the transition of the internet. The purpose of this research is to find an effective way of providing information about media literacy to Generation Z. Through descriptive qualitative, the study was conducted with in-depth interview and observation toward 12 university students in Jakarta. The results showed that there are four effective ways of providing information about media literacy which is i) videos distributed to social media such as Youtube and Instagram, ii) interesting memes in communicative style, iii) through selebgram or micro-celebrity in Instagram who is consider as a role model and have a positive image, and iv) roadside billboards. Another interesting finding is that male informants tend to like media literacy information through videos and memes, while female informants prefer campaigns conducted by positive image selebgram and billboard. AbstrakPada tahun 2017 pengguna internet di Indonesia mayoritas berusia 19-34 tahun yaitu sebanyak 49,52% (APJI, 2017). Dari data tersebut terlihat bahwa hampir sebagian pengguna internet di Indonesia adalah digital natives atau penutur asli teknologi digital yaitu orang-orang yang lahir setelah tahun 1980: Generasi Y (1980-1995) dan Generasi Z (1996-2009). Penelitian ini akan difokuskan kepada Generasi Z karena mereka dianggap sebagai sebenar-benarnya generasi internet. Generasi Z lahir saat teknologi tersebut sudah tersedia, berbeda dengan Generasi Y yang masih mengalami transisi teknologi hingga menuju internet. Tujuan penelitian ini adalah mencari tahu cara yang efektif dalam memberikan informasi mengenai media literasi kepada generasi Z. Metode yang digunakan adalah deskriptif kualitatif dengan observasi dan wawancara mendalam. Informan berjumlah 12 orang mahasiswa di Jakarta. Hasil penelitian menunjukkan bahwa ada empat cara yang efektif dalam memberikan informasi mengenai media literasi yaitu i) video yang disebarkan ke media sosial seperti Youtube dan Instagram, ii) meme menarik dengan bahasa yang mudah dimengerti, iii) melalui selebgram yang menjadi panutan dan berimage positif, dan iv) papan iklan di pinggir jalan. Temuan menarik lainnya adalah informan laki-laki cenderung menyukai informasi media literasi melalui video dan meme yang disebarkan ke media sosial, sementara perempuan lebih menyukai kampanye yang dilakukan oleh selebgram berimage positif dan papan iklan.


2020 ◽  
Vol 2 (7) ◽  
pp. 19-23
Author(s):  
V. V. VELIKOROSSOV ◽  
◽  
Yu. M. BRYUKHANOV ◽  
A. O. TITOVA ◽  
◽  
...  

The article is dedicated to eSports as a new and promising sector of the world economy that provides businesses with effective integration scenarios. This contributes to the development of cooperation of private and public investors with eSports holdings, as well as to the involvement of the generation Z audience in promising consumption of interested companies’ products. The article examines the current trends in the development of the eSports market using analytical studies of international consulting companies. The official data characterizing the state of the eSports market in Russia are also represented. The article provides information about the model of monetization of eSports and its perspective directions. In conclusion, the article makes the necessary inferences to assess the prospects of such areas of the economy as eSports, both for the industry of interactive entertainment and for representatives of other market sectors.


Author(s):  
Tarık Kişla ◽  
Bahar Karaoğlan

It cannot be denied that environmental influence has a great effect on the characteristics of individuals: reason why people can be profiled with their generation. Generation is a collection of lifespans which fall into a time duration when major changes have occurred. The last decades are labeled as information and technology era where the world is witnessing great changes in lifestyles that go in parallel with the speed of evolving digital technology. Young people born after 2000 are categorized as “Generation Z,” who are born into a world of IT technology and are independent, social individuals competent in using technology and mostly interested in technology-driven/enabled events and devices. Due to this fact, portable/wearable smart devices may be used to offer new opportunities for delivering education tailored according to situational needs and preferences of these people. In this chapter, after touching distinctive characteristics of the generations, concepts regarding ubiquitous learning and how it aligns with the aspirations and values of Generation Z are highlighted.


Author(s):  
Christine Evain ◽  
Simon Carolan ◽  
Morgan Magnin

Although social researchers who have written about Generation Z have found it difficult to classify the generation precisely, “Gen Z” is generally defined as the younger children of Generation X — in other words, Gen Z starts with today’s teenagers. For the last fifteen years, technoculture theorists have been exploring the consequences of the wide availability of internet connectivity to the first generation of people born to it, who are referred to as “Digital Natives”. Their purpose is to address issues such as shifts in the concept of identity, privacy, content creation, activism, and piracy. Our objective will be to apply the findings of generational experts to highlight possible avenues for pedagogical innovation in our University of science and engineering. We cover a range of questions: What are the online behavioral differences between generation X, Y and Z? What is our experience at ECN in terms of blended teacher and student driven pedagogies? What is the role of Information and Communication Technologies (ICT) in education? What are the expectations and contributions of the “Digital Natives” likely to be? Our purpose will be to define the type pedagogical approach which has the potential to appeal to Gen Z and help them face the challenges of their generation. This paper will be based on the research and testimonies of a wide range of experts: it will include the work of technoculture theorists such as John Palfrey, Urs Gasser and Cathy Davidson as well as our own practical experience at ECN, mainly the Hippocampus project. Our purpose will be to determine how we — researchers and pedagogues — can draw on our present pedagogical experiences to prepare for generation Z1.


Author(s):  
Normand Roy ◽  
Alexandre Gareau ◽  
Bruno Poellhuber

Largement débattu dans la littérature, il existe tout un débat autour des générations dans la société. Souvent utilisé pour caractériser les individus, les réflexions basées sur les générations peuvent devenir problématique lorsque les décideurs orientent leur décision sur des théories non fondées empiriquement. Cette étude propose d’examiner les natifs du numérique à partir de données empiriques, sous la perspective des usages du numériques en éducation. Nos résultats permettent de nuancer ce que l’on croit connaitre des natifs du numérique tout en appuyant d’autres études menées à travers le monde, qui mettent en exergue les usages technologiques et le numérique éducatif.  Although widely discussed in the public media, there is currently a debate about the characteristics of generations in society (C, X, Y, Z), particularly with regard to their technological habits. Based on 24, 502 college students, this study proposes to examine the digital natives in terms of their use of technologies in education. The results of multivariate analysis challenge our assumptions about digital natives while supporting other studies from around the world that highlight technological uses and educational potential.


Author(s):  
Elena Shlegel ◽  

The examination of the ‘incoming’ generation as a new sociocultural type of contemporary human remains relevant at all times. The eldest representatives of the new generation (so called ‘Generation Z’ or the ‘Digital generation’) are today’s alumni who crave to take over the world, re-arranging it in accordance with their interests and views, and claim to become the ‘leading generation’ of our century. Research into this generation, the attempt to understand it is undoubtedly an important task. This material is dedicated to the matter of defining the interrelation between individualisation and the massification in ‘generation Z’ representatives. The research methods used in the study are as follows: philosophic-anthropological analysis, content-analysis, and scientific data interpretation. The research work contains the thesis that tendencies of individualisation and massification in the lives of ‘digital children’ are inextricable and consistent. The role of the Internet in general and social networks in particular in the process of individualisation of Generation Z is discussed, touching on the problem of ‘stereotypness’, by which individualisation of a person begins to be built in cyberspace. The new generation, on the one hand, is somewhat disconnected from the real world, feeling and creating its uniqueness and individuality, and on the other hand, maintaining a sense of community, unity and solidarity, but only often through a virtual environment. At the same time, consolidating quickly and going offline as needed.


2021 ◽  
Author(s):  
Tahia Alam

Communication between employees play a crucial role in increasing the productivity in the workplace. Social media is an ideal tool that can be used to enhance the communication process between the employees. This tool can be used to retrieve an insurmountable amount of information. Nevertheless, the usage of social media has two different consequences known as the “dual effects”: productive behaviors (task-oriented and relationship-building) and unproductive behaviors (deviance) at work (Carlson D., Carlson J. & Harris, 2016). It is essential for organizations to understand what drives Millennial employees and what tools they prefer to utilize in the workplace. Understanding Millennials’ characteristics will enable the management team to lead them appropriately and thus elicit more productive outcomes. Millennials have certain characteristics that distinguish them from previous generations. They are known as “digital natives” as the idea of technology has been ingrained in their mind since birth. (Myers, Sundaram & Vodanovich, 2010). This generation expects an abundance of information, aims for the speed of communication and multi-tasking, and are willing to share their experiences with the world via social networks (Krishen et al, 2016). In this study, we will see how social media can have an impact on their psychological health.


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