scholarly journals Strategic predisposition in communication management

2016 ◽  
Vol 20 (3) ◽  
pp. 232-254 ◽  
Author(s):  
Soojin Kim

Purpose – The purpose of this paper is to identify factors influencing an organization’s predisposition to bridging strategy, and tests relationships between those factors and bridging strategy. Design/methodology/approach – Online survey was conducted in South Korea. Hierarchical regression was used. Findings – Identified factors are environmental complexity, top management attitude toward stakeholders, analysis orientation, and authoritarian culture. Research limitations/implications – By adopting the concept and measures of bridging as an organization’s public-engagement strategy, this study was able to capture an organization’s strategic approach for problem-solving in communication management. Practical implications – Strong analysis orientation allows organizations to look into problems in their complex environments affecting their performance and their key stakeholders before deciding on strategies; resultantly, they are more likely to reduce problems and to improve their performance. In contrast, authoritarian culture discourages an organization’s adoption of bridging strategy. Originality/value – This study is the first empirical study investigating the dynamics of factors influencing organizations’ strategic predisposition in communication management.

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Greeni Maheshwari

PurposeThe purpose of the paper is to investigate the influence of personality traits, individual factors and theory of planned behaviour (TPB) components (personal attitude, subjective norms and perceived behavioural control) on entrepreneurial intentions of university students. The study further aims to determine which factors have a higher influence on the entrepreneurial intentions of the students.Design/methodology/approachThe data was collected using an online survey from 164 students studying in universities in Vietnam. The study used confirmatory factor analysis and hierarchical regression to analyse the data.FindingsResults suggested that educational support has no impact on entrepreneurial intentions but individual factors such as self-efficacy, risk propensity and need for power and all the TPB components influenced entrepreneurial intentions. The TPB components had a higher influence on entrepreneurial intentions of students as compared to individual factors.Originality/valueOnly a few studies have been conducted to determine the strength of factors affecting entrepreneurial intensions of the students. This study demonstrates that TPB components have the highest influence on entrepreneurial intentions. Moreover, the study introduces an independent variable, need for power which is rarely used in any such studies and this adds a new component to the already existing research framework and in academic literature.


2018 ◽  
Vol 22 (1) ◽  
pp. 4-14 ◽  
Author(s):  
Kristy Buccieri ◽  
Abram Oudshoorn ◽  
Tyler Frederick ◽  
Rebecca Schiff ◽  
Alex Abramovich ◽  
...  

Purpose People experiencing homelessness are high-users of hospital care in Canada. To better understand the scope of the issue, and how these patients are discharged from hospital, a national survey of key stakeholders was conducted in 2017. The paper aims to discuss this issue. Design/methodology/approach The Canadian Observatory on Homelessness distributed an online survey to their network of members through e-mail and social media. A sample of 660 stakeholders completed the mixed-methods survey, including those in health care, non-profit, government, law enforcement and academia. Findings Results indicate that hospitals and homelessness sector agencies often struggle to coordinate care. The result is that these patients are usually discharged to the streets or shelters and not into housing or housing with supports. The health care and homelessness sectors in Canada are currently structured in a way that hinders collaborative transfers of patient care. The three primary and inter-related gaps raised by survey participants were: communication, privacy and systems pressures. Research limitations/implications The findings are limited to those who voluntarily completed the survey and may indicate self-selection bias. Results are limited to professional stakeholders and do not reflect patient views. Practical implications Identifying systems gaps from the perspective of those who work within health care and homelessness sectors is important for supporting system reforms. Originality/value This survey was the first to collect nationwide stakeholder data on homelessness and hospital discharge in Canada. The findings help inform policy recommendations for more effective systems alignment within Canada and internationally.


2019 ◽  
Vol 31 (1) ◽  
pp. 217-246 ◽  
Author(s):  
EunHa Jeong ◽  
SooCheong (Shawn) Jang ◽  
Carl Behnke ◽  
James Anderson ◽  
Jonathon Day

Purpose The purpose of this study is to explore the dimensions of restaurant customers’ engagement or disengagement with healthy eating in terms of individual and environmental factors to develop a scale. The results identified the underlying constructs of customers’ individual motives for and perceived barriers to healthy eating, as well as environmental elements of restaurants that encourage or discourage healthy eating. Design/methodology/approach To develop an appropriate set of measures to assess factors influencing customers’ healthy eating behaviors at restaurants, the current study undertook the five steps of scale development suggested by Churchill (1979): specifying the domain of constructs, generating a pool of initial measurement items, assessing content adequacy, administering questionnaires (an online survey method) and purifying and finalizing the measurement (via exploratory factor analysis (EFA) using 410 samples and confirmatory factor analysis (CFA) using 423 samples). Findings The results revealed ten individual factors (health, body image, weight control, feeling better, unappealing food, cost perception, lack of knowledge, state of mind (stress), lack of self-control and negative influences) and five environmental factors (healthy indications, social impact, availability of healthy menu, price policy and unhealthy indications) influencing customers’ healthy eating behaviors at restaurants. Originality/value This study developed an appropriate set of measures to assess individual and environmental factors influencing restaurant customers’ healthy eating behaviors, along with identifying underlying sub-constructs. The reliability and validity of the scale and the factor structure are presented and potential applications and theoretical contributions of the scale are provided as well.


2019 ◽  
Vol 49 (3) ◽  
pp. 825-845 ◽  
Author(s):  
Yehuda Baruch ◽  
A. Uday Bhaskar ◽  
Bijaya Mishra

Purpose The purpose of this paper is to develop and test a career-orientation and employability-focused model in the Indian context in order to understand: factors influencing employability of graduates factors influencing expected salary gain. Design/methodology/approach The researchers adopted a quantitative method using a two-wave survey with a sample of MBA graduates from two prominent business schools in India. The total sample size for Wave I was 250, while for Wave II it was 161. The model was tested via hierarchical regression with MBA contribution as a moderator. Findings Results indicate the relevance of protean career orientation (PCO) to reaching career outcomes such as employability, with MBA contribution as a moderator. Practical implications The study provides a new perspective that would enhance graduates’ employability. This makes it relevant for both individuals and higher education institutions as it will help both individuals and higher education institutions to attain competitiveness at the national level. Originality/value The career theory was extended to the diverse socio-cultural and economic context of India, representing the BRICS economy.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Suganthi Manoharan ◽  
Norliza Katuk ◽  
Syahida Hassan ◽  
Rahayu Ahmad

Purpose Despite internet banking’s popularity, there is a rise in phishing attacks related to online banking transactions. Phishing attacks involved the process of sending out electronic mails impersonating the valid banking institutions to their customers and demanding confidential data such as credential and transaction authorisation code. The purpose of this paper is to propose a theoretical model of individual and technological factors influencing Malaysian internet banking users’ intention in responding to malicious uniform resource locator (URL) in phishing email content. Design/methodology/approach It applied the protective motivation theory, the theories of reasoned action and planned behaviour, the habit theory and the trust theory to examine the factors influencing internet banking users’ intention to click URLs in phishing emails. The study identifies individual and technological factors with ten hypotheses. A total of 368 Malaysian respondents voluntarily participated in an online survey conducted in the first week of March 2021. The partial least squares method provided in SmartPLS-3 was used to model the data. Findings The results revealed that individual factors, namely, internet banking experience, understanding the phishing meaning, response cost, trust and perceived ability were the significant influencing factors of internet banking users’ intention to click the link in phishing emails. This study also suggested that technological factors were not relevant in describing the behavioural intention of internet banking users in clicking the links in phishing emails. Social implications The findings could contribute to Malaysian banking sectors and relevant government agencies in educating and increasing internet banking users’ awareness towards phishing emails. Originality/value The outcomes demonstrated the individual factors that influenced internet banking users’ intention in responding to phishing emails that are specific and relevant to Malaysia’s context.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Yan Qu ◽  
Adam J. Saffer ◽  
Daniel Riffe

PurposeConsumer engagement has become a critical component to many brands' relationship and promotional efforts. Empirical studies have documented the psychological elements that can drive consumers to engage with brands. However, there is a knowledge gap regarding how consumer engagement is influenced by the social environment consumers are embedded in. Taking an egocentric network approach, this study explores the social network factors that affect different dimensions of consumers' online engagement behaviors with a brand.Design/methodology/approachAn online survey with an egocentric network design was employed, and 263 completed responses were collected from college students in US. The dimensionality of consumer engagement was validated using exploratory factor analysis. The hypotheses were tested through three sets of hierarchical regression models.FindingsThe results suggest that consumer engagement with a brand was partially shaped by the attributes of consumers' brand discussion networks that emerge from their conversations about a brand with others in everyday life. Specifically, the size, heterogeneity, and density to consumers' discussion networks were associated with certain engagement behaviors.Originality/valueThis study introduces a novel type of network method known as egocentric network analysis to explore and investigate the social network antecedents to consumer engagement behavior. It advances the conception of consumer engagement as a dynamic process influencing and is influenced by consumers' social interactions rather than merely a product of their psychological mechanisms. The study contributes to a social network approach to examining and conceptualizing consumer engagement.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Choon Hee Ong ◽  
You Ying Koo ◽  
Owee Kowang Tan ◽  
Chin Fei Goh

PurposeThis paper aims to examine the role of rational culture in the relationship between lean manufacturing practices and operational productivity in the machinery and equipment industry.Design/methodology/approachThis study uses a cross-sectional quantitative approach to conduct the research. Using an online survey questionnaire, 118 responses were collected. SPSS was used to assess validity, reliability and hypothesis testing of the study variables. Hierarchical regression analysis was employed to investigate the moderating effects of rational culture.FindingsThe study results reveal that quick setup and quality control were significantly related to operational productivity. Rational culture was a significant quasi-moderator.Practical implicationsThis study highlights the importance of quick setup and quality control for machinery and equipment firms to gain higher operational productivity. Rational culture could be used to drive the firms toward greater achievements in this regard.Originality/valueThe use of rational culture as a quasi-moderator in the relationship between lean manufacturing practices and operational productivity is unprecedented. This study offers new findings by introducing the role of rational culture to enhance the effects of lean manufacturing practices on operational productivity.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Xiaojun Fan ◽  
Xinyu Jiang ◽  
Nianqi Deng ◽  
Xuebing Dong ◽  
Yangxi Lin

PurposeUsing WeChat moments as an example, this article explores the impact of user role conflict on privacy concerns, social media fatigue and the three dimensions of discontinuous usage intention: control activities, short breaks and suspend usage intentions. Moreover, the moderating function of self-esteem in this process is examined.Design/methodology/approachThe conceptual model includes role conflict, privacy concerns, social media fatigue, discontinuous usage intention and self-esteem. Three hundred and thirty-one questionnaires were collected using an online survey, and the data were analyzed with structural equation and hierarchical regression modeling.FindingsThe results show that (1) role conflict positively affects privacy concerns and social media fatigue; (2) privacy concerns also positively affect social media fatigue; (3) privacy concerns positively affect control activities intentions, although their impact on short breaks and suspend usage intentions is not significant, whereas social media fatigue significantly influences control activities, short breaks and suspend usage intentions; and (4) self-esteem negatively moderates the influence of role conflict on privacy concerns.Research limitations/implicationsA key limitation of this research is that it is designed for WeChat. Therefore, the question of whether other social media platforms face role conflict or discontinuous usage problems should be explored in the future.Originality/valueThe article is interesting in that it focuses on the discontinuous usage of social media and identifies factors that contribute to the discontinuous usage of social media. The findings make some theoretical contributions to, and have practical implications for, research into social media usage.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Mohit Srivastava

Purpose Under given environmental uncertainties, the purpose of this paper is to examine the effect of brokers on the networking behaviour of small- and medium-sized enterprise (SMEs) and the subsequent impact on the performance of SMEs. The following five different types of brokers were tested, namely, coordinator, representative, cosmopolitan, liaison and gatekeeper brokers. Design/methodology/approach Data were collected through an online survey and analyzed by using the hierarchical regression method. Findings The results from the hierarchical regression analysis of 198 Czech firms showed that coordinator and representative brokers moderate the relationship between environmental uncertainty and networking behaviour. However, under high environmental uncertainty, the coordinator broker worked best, whereas in the host country, under low environmental uncertainty, the representative broker worked best. Originality/value The findings of this study have useful implications for SMEs in selecting an appropriate broker for strengthening their networking behaviour in the international market. This study aimed to explore the effectiveness of various types of brokers on networking behaviour during their internationalization of SMEs. More specifically, this study examined if and how, given the uncertainties in the international market, multiple brokers help SME executives develop networking behaviour.


2017 ◽  
Vol 41 (5) ◽  
pp. 691-709 ◽  
Author(s):  
Depeng Zhang ◽  
Fuli Zhang ◽  
Mengfei Lin ◽  
Helen S. Du

Purpose Based upon social cognition and social exchange theories, the purpose of this paper is to develop and test a conceptual model, suggesting that customer psychological capitals (CPCs) affect their knowledge sharing behavior (KSB) within a virtual innovation community (VIC) under the influence of material reward (MR) and reciprocal relationship (RR). Design/methodology/approach The sample comprises of valid responses collected from 516 customers in five virtual innovation communities via an online survey. The authors adopted the hierarchical regression method to mitigate any concerns relating to endogeneity within the models, and also to test the relationships among the variables. Findings CPC, MR and RR are found to have a profound impact on their enthusiasm to share knowledge. Environmental factors play an important role in shaping the effects of CPC on KSB. MR tends to weaken the positive effect of CPC on KSB, whilst RR tends to strengthen the positive effect. Practical implications To effectively manage a VIC, firms should make full use of the positive impact of CPC on KSB, set up appropriate incentive mechanisms and create a virtuous community atmosphere to encourage knowledge sharing. Originality/value This study integrates two theoretical perspectives to examine which types of psychological and environmental factors, and which combinations of these factors, affect innovative customers to share knowledge. It offers useful guidelines for firms to engage in effective customer-driven products, services and/or processes innovation.


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