Call me loyal: Globalization, corporate nationalism and the America’s Cup

2010 ◽  
Vol 46 (4) ◽  
pp. 399-417 ◽  
Author(s):  
Alistair John ◽  
Steve Jackson

This study examines the relationship between sport, globalization and national identity. Specifically, the article focuses on how Team New Zealand’s 2003 America’s Cup campaign represents and reproduces the concept of corporate nationalism. Located within a critical cultural studies perspective the analysis uses a multi-method approach including textual and contextual analysis and semi-structured interviews with key media cultural intermediaries to examine a unique global-local nexus involving the ‘Family of five’ sponsors whose elective affinity set about to unite the New Zealand nation. The findings reveal that: a) both local and multinational corporations (MNCs) use sport as a vehicle through which to articulate their brands with national identity as part of a process of localization; b) the promotional culture of major sporting events such as the America’s Cup provides a platform for MNCs to (re)present, (re)produce and (re)construct national identity; and c) despite their strategic attempts to appropriate national icons and themes multinational corporations face resistance and national identity remains a contested domain.

Author(s):  
Renata de Oliveira Mota ◽  
Moacir Godinho Filho ◽  
Lauro Osiro ◽  
Gilberto Miller Devós Ganga ◽  
Glauco Henrique de Sousa Mendes

2012 ◽  
Vol 25 (spe1) ◽  
pp. 74-80
Author(s):  
Esperança Alves Gago ◽  
Manuel José Lopes

OBJECTIVE: To understand the interaction process between the elderly and the family and the nurses during home care. METHODS: Grounded theory qualitative study in a community where 40% of the population is aged 65 or above. The collection of data was made via the non-participating observation of nursing practice during 41 home visits and semi-structured interviews to nurses, the elderly and the family. RESULTS: the following categories emerged - structural organization of at-home care, diagnostic assessment in context and therapeutic intervention in context. CONCLUSION: the central category was "Building the relationship in an at-home context", due to the fact that the relationship between the nurse, the elderly and the family is central across the entire care process. The relation is, simultaneously, the context for all the care and a therapeutic instrument.


2018 ◽  
Vol 15 (1) ◽  
pp. 18 ◽  
Author(s):  
Yuri Andrea Arango-Bernal

Objetivo: analizar los significados que construyen las madres de personas en condición de hemofilia, sobre ser portadoras de la enfermedad. Materiales y Métodos: Estudio cualitativo con enfoque del interaccionismo simbólico que, a través de una etnografía particularista y el uso de entrevistas semiestructuradas, observaciones y revisión documental, rescató el punto de vista de 17 madres pertenecientes a la Liga Antioqueña de Hemofílicos que participaron de manera voluntaria y residen en diferentes municipios del departamento de Antioquia. Resultados: Las participantes se reconocen a sí mismas como seres potenciales, es decir, no sólo como trasmisoras o cuidadoras de la enfermedad de sus hijos, sino como sujetos cognoscentes de su realidad dispuestas a reflexionar sobre sus aprendizajes e incorporarlos a favor de la relación consigo mismas y con los demás. Los significados más relevantes son: empezar a vivir con hemofilia, asumir la enfermedad, la familia, el cuidado y la crianza, la relación con los servicios de salud, caminando con algo que no se puede desprender y darse cuenta. Conclusiones: La salud colectiva es la posibilidad de tener un acercamiento más comprensivo al proceso salud – enfermedad – atención de los colectivos humanos, tomando en cuenta las condiciones económicas, sociales y culturales en las que estos se inscriben. La pregunta por los significados de estas madres develó el tejido de lo individual y lo colectivo, como un asunto que trasciende el plano biológico de la enfermedad y da cuenta de la construcción social en la que confluyen prácticas, saberes, imaginarios y sentimientos.Palabras Clave: Cuidadores, enfermedad crónica, hemofilia A, madresSignifi cance of being a hemophilia carrierAbstractObjective: Analyzing the meanings that mothers of people with hemophilia, build about being carriers of the disease. Materials and methods: Study based on the qualitative method supported by the approach of symbolic interaction, which through a particularistic ethnography, and the use of semi-structured interviews, observations and document review, rescued the point of view of 17 mothers belonging to the Liga Antioqueña de Hemofílicos. They participated voluntarily and reside in different municipalities of Antioquia. Results: The participants recognize themselves as potential beings, that is, not only as disseminators or carers of the illness of their children, but as cognocentes subject of their reality willing to reflect on their learning and incorporate them in favor of the relationship with herself and others. The most important meanings are: start living with hemophilia, assuming the disease, the family, the care and upbringing, relationships with health services, walking with something that can not be detached and realize. Conclusions: Collective health is the ability to have a more comprehensive approach to process health - disease - care of human groups, taking into account the economic, social and cultural conditions in which they are registered. The question of the meaning of these mothers, unveiled the tissue of the individual and the collective, as a matter that transcends the biological level of the disease and accounts for the social construction that blends practices, knowledge, imaginary and feelings.Key Words: Hemophilia A, chronic disease, mothers, caregivers. Significado de ser portadora de hemofiliaResumo                                   Objetivo: Analisar os significados construídos pelas mães de pessoas com hemofilia, sobre ser portadores da doença. Materiais e Métodos: Estudo qualitativo com foco no interacionismo simbólico, que, através de uma etnografia individualista e o uso de entrevistas semi-estruturadas, observações e revisão documental, resgatou o ponto de vista de 17 mães pertencentes à Liga Antioquia de Hemófilos que participaram voluntariamente e residem em diferentes municípios do departamento de Antioquia. Resultados: Os participantes se reconhecem como seres potenciais, ou seja, não apenas como transmissores ou cuidadores da doença de seus filhos, mas como sujeitos cognitivos de sua realidade que estão dispostos a refletir sobre sua aprendizagem e a incorporá-los em favor do relacionamento com eles mesmos e com os outros. Os significados mais relevantes são: começar a viver com hemofilia, assumir a doença, família, cuidados e educação, relacionar-se com os serviços de saúde, caminhar com algo que você não pode separar e perceber. Conclusões: A saúde coletiva é a possibilidade de ter uma abordagem mais abrangente para o processo saúde-doença-cuidado de grupos humanos, levando em consideração as condições econômicas, sociais e culturais nas quais estão registradas. A questão dos significados dessas mães revela o tecido do indivíduo e o coletivo como um problema que transcende o plano biológico da doença e explica a construção social em que as práticas, o conhecimento, o imaginário e os sentimentos convergem.Palavras-Chave: Cuidadores, doenças crônicas, hemofilia A, mães  


2016 ◽  
Vol 25 (4) ◽  
Author(s):  
Geisa dos Santos Luz ◽  
Mara Regina Santos da Silva ◽  
Francine DeMontigny

ABSTRACT Rare diseases cause strong impact in families and generate needs beyond those associated with the most frequent diseases. Some of these needs are the inclusion of new responsibilities and the relationship with the healthcare and social services. This study is aimed at identifying the priority needs of families of rare disease patients as perceived from the time of diagnosis. This is a qualitative study conducted with 16 relatives of rare disease patients who live in the state of Rio Grande do Sul. Data were collected from November 2012 to March 2013, through semi-structured interviews and submitted to content analysis, based on the bioecological system of human development. The results indicated the following priority needs: access to social and healthcare services; knowledge about rare diseases; social support structures; acceptance and social integration; preservation of personal and family life. It was concluded that (re)organizing services and meeting the specific needs are preconditions to qualify nursing care and soften the impact the rare disease has on the family.


2019 ◽  
Vol 12 (2) ◽  
pp. 202-218 ◽  
Author(s):  
Johanna Sumiala ◽  
Minttu Tikka ◽  
Katja Valaskivi

In this article, the authors examine the intensification of liveness and its effects in the Charlie Hebdo attacks that took place in Paris in January 2015. In their investigation they first re-visit the existing theoretical literature on media, event and time, and discuss in particular the relationship between media events and the idea of liveness. They then move on to the empirical analysis of the Charlie Hebdo attacks and demonstrate the aspects of intensified liveness in the circulation of selected tweets. The analysis is based on a multi-method approach developed for the empirical study of hybrid media events. In conclusion, the authors argue that the liveness, experienced and carried out simultaneously on multiple platforms, favours stereotypical and immediate interpretations when it comes to making sense of the incidents unfolding before the eyes of global audiences. In this condition, incidents are interpreted ‘en direct’, but within the framework of older mnemonic schemes and mythologization of certain positions (e.g. victims, villains, heroes) in the narrative. This condition, they claim, further accelerates the conflict between the different participants that took part in the event.


2020 ◽  
Vol 24 (3) ◽  
pp. 471-493 ◽  
Author(s):  
Samantha Lynch ◽  
Liz Barnes

PurposeThe purpose of this paper is to examine the customer decision-making journey of high involvement female fashion consumers in the context of omnichannel fashion retailing.Design/methodology/approachThe research is qualitative in nature, using a multi-method approach consisting of focus groups, semi-structured interviews, online diaries and follow-up interviews, with grounded theory applied to analyse the data.FindingsThe results of the study include a framework to outline the stages of the omnichannel customer decision-making journey for young high involvement female fashion consumers. The findings also reveal that an omnichannel decision-making journey is the one that predicated on risk and that consumers employ specific strategies to avoid such risks.Research limitations/implicationsDue to the nature of this research, the sample size is limited and may not be generalised. Data collection was confined to Manchester, UK.Practical implicationsCustomer journey mapping enables practitioners to view the entire shopping experience through the eyes of the customer and enables retailers' fault-find issues within the customer and brand experience.Originality/valueThe paper advances knowledge about fashion and consumer behaviour. The customer decision journey framework maps the emotional experiences, devices and channels encountered by high-involvement fashion consumers across each stage of the omnichannel journey.


2017 ◽  
Vol 35 (2) ◽  
pp. 217-231 ◽  
Author(s):  
Cheong Peng Au-Yong ◽  
Azlan-Shah Ali ◽  
Faizah Ahmad ◽  
Shirley Jin Lin Chua

Purpose Proper maintenance management ensures a long-term investment and provides a support function in business continuity to achieve organisational goal. However, inadequate involvement and participation of key stakeholders in maintenance management limit the continuous improvement of maintenance performance. Currently, there is a lack of studies about the influence of key stakeholders’ involvement in maintenance. Thus, the purpose of this paper is to deal with enhancement of maintenance management through the involvement of key stakeholders. Design/methodology/approach This research adopted a mixed method approach to determine the relationship between involvement of key stakeholders in maintenance management and maintenance effectiveness. The approach comprised of literature review, questionnaire survey and semi-structured interviews. Findings This research suggests a positive correlation between involvement of maintenance manager (MM), maintenance staff, organisation, user and maintenance service provider (SP) in improving the effectiveness of maintenance management. The logistic regression analysis indicated that the involvement of MM and SP are significant predictors of maintenance effectiveness. The research further identified that there was a lack of involvement of the user and SP in maintenance management. Originality/value The research demonstrated that all key stakeholders should value the important roles of their participation in maintenance management to ensure an optimum return on a long-term investment. To create the awareness for the involvement of key stakeholders in building maintenance, studies on the advantages of participating in building maintenance and the impacts of ignorant towards building maintenance can be beneficial to the industry.


2019 ◽  
Vol 11 (19) ◽  
pp. 5435 ◽  
Author(s):  
Göçer ◽  
Jin ◽  
Fawcett

Sustainability has become a core strategic initiative for firms in the global economy. Its key benefits aside, sustainability may increase a firm’s risks, undermining its prospective value. The intricate relationship among sustainability’s impact on various dimensions of firm risk is poorly understood, particularly for firms operating in emerging economies. The purpose of this study is to address this gap by developing a nuanced framework for the sustainability–risk relationship in various industries in emerging economies. A multi-method approach was used to collect both quantitative and qualitative data through interviews and site visits for supply chain members of four industries. A fuzzy AHP method was used to illustrate cross-industry differences in sustainability-induced firm risks. These differences are further illustrated through inductive, interpretive analysis of semi-structured interviews. Sustainability behaves as a limits-to-growth system and engenders different risk profiles across four industries. For all firms in emerging economy, sustainability initiatives increase various unanticipated risks. Thus, these firms must saliently tailor sustainability initiatives uniquely suitable for their industry to avoid compromising their value proposition. Insights gleaned from this study may assist both buyers from multinational corporations in the developed economy to propagate sustainability initiatives and suppliers in the emerging economy to implement sustainability initiatives more saliently.


2009 ◽  
Vol 17 (1) ◽  
pp. 74-80 ◽  
Author(s):  
Ana Márcia Chiaradia Mendes ◽  
Regina Szylit Bousso

This study aims to understand families' dynamics during the experience of pediatric liver transplantation, and to identify families' demands and resources. Symbolic interactionism was used as the theoretical framework and grounded theory as the methodological reference. Data were collected through semi-structured interviews with eight families at a public hospital in Sao Paulo, SP, Brazil. Two phenomena were identified: having life controlled by the transplantation represents the vulnerability of families experiencing uncertainty and fear during their children's disease experience; and struggling to reacquire autonomy refers to families' reaction when exposed to the first phenomenon, which consists of continuous adaptation to overcome suffering caused by the situation. The relationship of these two phenomena allowed for the identification of the central category: not being able to live like before. Based on this analysis, a theoretical model could be proposed to explain the experience.


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