Behavioral Journalism for HIV Prevention: Community Newsletters Influence Risk-Related Attitudes and Behavior

2000 ◽  
Vol 77 (1) ◽  
pp. 143-159 ◽  
Author(s):  
Alfred McAlister ◽  
Wayne Johnson ◽  
Carolyn Guenther-Grey ◽  
Martin Fishbein ◽  
Donna Higgins ◽  
...  
Keyword(s):  
Hiv Prevention ◽  
Risk Reduction Behavior ◽  
Injection Equipment ◽  
Reduction Behavior ◽  
Prevention Messages ◽  
Immunodeficiency Virus ◽  
Cognitive Determinants ◽  
One Year ◽  
And Behavior ◽  
Attitudes And Behavior

Research teams in five cities used behavioral journalism to promote condom use and injection hygiene (use of bleach to clean shared injection equipment) among subpopulations at risk for human immunodeficiency virus (HIV) infection. For three years, HIV-prevention campaigns were conducted in which newsletters containing stories about peer models were distributed in selected communities. We report exposure to the campaigns across time, the cognitive and behavioral effects of increasing degrees of exposure, and the degree to which other sources of HIV information reached these communities. After one year, campaigns reached approximately 40 percent to 80 percent of the intended audiences. The reported number of campaign exposures was associated with theoretical cognitive determinants of behavior change and with risk-reduction behavior in communities that were not being effectively reached by other HIV prevention messages.

scholarly journals Evaluation of a Dutch Educational “Driving While Intoxicated (DWI)” Prevention Program for Driving Schools

1995 ◽  
Vol 25 (4) ◽  
pp. 379-393 ◽  
Author(s):  
Robin E. Kayser ◽  
Gerard M. Schippers ◽  
Cees P. F. Van Der Staak
Keyword(s):  
Prevention Program ◽  
Control Group ◽  
Traditional Curriculum ◽  
School Students ◽  
Behavior Intention ◽  
Behavior Intentions ◽  
One Year ◽  
And Behavior ◽  
Attitudes And Behavior

A DWI prevention program for driving schools consisting of a videotape, slides, a textbook, and a manual was developed and evaluated. Effects of the program on knowledge, attitude, behavior intention, and self-reported DWI behavior were measured by means of a pretest, posttest, one-year follow-up evaluation design. Two-hundred and eight driving school students followed the program and participated in all three measurements. A control group of 228 pupils followed a traditional curriculum without the DWI program and also participated in all three measurements. Principal findings were that knowledge improved, attitudes and behavior intentions were already positive at pretest, DWI was equally reported by both groups, and there was a positive effect on riding with an intoxicated driver.

Using Binding Communication to Promote Conservation Among Hotel Guests

2015 ◽  
Vol 74 (3) ◽  
pp. 169-175 ◽  
Author(s):  
Lohyd Terrier ◽  
Benedicte Marfaing
Keyword(s):  
Low Cost ◽  
Communication Strategies ◽  
Communication Strategy ◽  
Communication Model ◽  
Classical Communication ◽  
Persuasive Message ◽  
Sustainable Behavior ◽  
And Behavior ◽  
Attitudes And Behavior

This research applies the binding communication model to the sustainable communication strategies implemented in most hotels. The binding communication model links a persuasive message with the implementation of a low-cost commitment to strengthen the link between the attitudes and behavior of those receiving the message. We compared the effectiveness of a classical communication strategy (n = 86) with that of a binding communication strategy (n = 101) to encourage guests to choose sustainable behavior. Our results show that using the binding communication strategy generates significantly more sustainable behavior in guests than using the classical communication strategy. We discuss our results and suggest future avenues of research.

Risk Attitudes and Behavior Among Norwegian Adolescents

2005 ◽  
Vol 10 (1) ◽  
pp. 25-38 ◽  
Author(s):  
Hilde Iversen ◽  
Torbjørn Rundmo ◽  
Hroar Klempe
Keyword(s):  
Public Health ◽  
Traffic Safety ◽  
Behavior Modification ◽  
Health Programs ◽  
Risk Attitudes ◽  
Community Based ◽  
Public Health Programs ◽  
The Core ◽  
And Behavior ◽  
Attitudes And Behavior

Abstract. The core aim of the present study is to compare the effects of a safety campaign and a behavior modification program on traffic safety. As is the case in community-based health promotion, the present study's approach of the attitude campaign was based on active participation of the group of recipients. One of the reasons why many attitude campaigns conducted previously have failed may be that they have been society-based public health programs. Both the interventions were carried out simultaneously among students aged 18-19 years in two Norwegian high schools (n = 342). At the first high school the intervention was behavior modification, at the second school a community-based attitude campaign was carried out. Baseline and posttest data on attitudes toward traffic safety and self-reported risk behavior were collected. The results showed that there was a significant total effect of the interventions although the effect depended on the type of intervention. There were significant differences in attitude and behavior only in the sample where the attitude campaign was carried out and no significant changes were found in the group of recipients of behavior modification.

If I Had Something to Add, I Would

2020 ◽  
Vol 19 (2) ◽  
pp. 86-96
Author(s):  
Isaac A. Lindquist ◽  
Emily E. Adams ◽  
Joseph A. Allen
Keyword(s):  
Job Attitudes ◽  
Negative Effects ◽  
Meeting Effectiveness ◽  
And Behavior ◽  
Attitudes And Behavior

Abstract. Most employees participate in workplace meetings, and their experiences in meetings can vary greatly, which can lead to positive or negative effects on both job attitudes and behavior. In this study, we examined the effect that a meeting attendee’s competence in the meeting topic had on their participation in the meeting and their perception of meeting effectiveness. Results indicated those with higher levels of competence in the meeting topic were more likely to participate and through participation found their meeting more effective; this relationship was stronger when employee dissent in the meetings was high. Leaders should ensure that those who are present in a meeting are competent in the topic of the meeting and encourage them to participate.

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