How tourist information drives promotional efforts: A case study of the Greater Miami Convention & Visitors Bureau

2021 ◽  
pp. 135676672110632
Author(s):  
Roberta Marques de Sousa ◽  
Mateus José Alves Pinto ◽  
Marcia Shizue Massukado Nakatani ◽  
Ewerton Lemos Gomes
Keyword(s):  
Market Research ◽  
Marketing Management ◽  
Primary Concern ◽  
Structured Interviews ◽  
Corporate Structure ◽  
Tourist Destination ◽  
Descriptive Case Study ◽  
Promotional Efforts ◽  
Tourist Information

This paper aims to analyze how tourist information generated by market research drives destination management and marketing organizations’ promotional efforts, expanding research about tourist information and the destination management and marketing organization's (DMMO) role. The focus is on describing the Greater Miami Convention & Visitors Bureau's (GMCVB) marketing management that defines Miami/FL as a tourist destination. In this descriptive case study, the authors conducted bibliographic and documentary research and semi-structured interviews with the GMCVB. The results demonstrate the influence of information on the GMCVB's marketing management through four topics: Miami's image, the GMCVB's corporate structure, some GMCVB's initiatives, and the marketing campaigns. In conclusion, the study suggests that data collection through market research should be destination management and marketing organizations’ primary concern since information is the asset that will guide all their functions, strategies, and activities.

scholarly journals Kemampuan Unit Usaha Yayasan Nurul Hayat Dalam Menunjang Biaya Operasioanal Lembaga Amil Zakat

2015 ◽  
Vol 1 (2) ◽  
pp. 92
Author(s):  
Novalia Nastiti ◽  
Imron Mawardi
Keyword(s):  
Data Collection ◽  
Sampling Method ◽  
Qualitative Approach ◽  
Business Unit ◽  
Operational Cost ◽  
Case Study Method ◽  
Structured Interviews ◽  
Descriptive Case Study ◽  
The Right

Amil zaka in zaka institutions has the right as one of eight ashnaf. Their rights are usually used by zaka institutions as operational cost. However, not all of the intitutions which manage zaka take amil’s right, one of them is Yayasan Nurul Hayat. This institution does not take amil’s right and it is independent in its operational cost. To support this operational cost, Yayasan Nurul Hayat establish business unit with utilize its profit.This study aimed to discover the capability of business unit in supporting operational cost of Yayasan Nurul Hayat. This study used a qualitative approach with descriptive case study method. The selections of informant are using purposive sampling method. Data collection was conducted by semi-structured interviews and documentation. This data is analyzed using descriptive method.The result of this study shows that Yayasan Nurul Hayat Employments’ Salary is taken from business unit’s profit. It is also used to give bonus for employments and grow the business unit of Yayasan Nurul Hayat up. From the result of this study, it can be concluded that the business unit which is developed has great capability to support operational cost of Yayasan Nurul Hayat.

A Terrorism-Inflicted Causality in Kashmir

2021 ◽  
pp. 187-211
Author(s):  
Anubha ◽  
Mahender Reddy Gavinolla
Keyword(s):  
Political Stability ◽  
Destination Image ◽  
The Political ◽  
Structured Interviews ◽  
Tourist Destination ◽  
Tourist Destinations ◽  
Travel Agencies ◽  
Negative Impacts

Terrorist incidents at tourist destinations create several negative impacts. Many studies have focused on the intent of the tourists to visit a place affected by terrorism. However, there are no studies gauging the perceptions of travel agencies and tour operators. In this regard, this particular study intends to understand the detrimental effects of terrorism on various travel agencies and tour operators operating in Kashmir in India, which also form a part of MSMEs. Case study and semi-structured interviews have been used. The findings clearly illustrate that terrorism does have detrimental effects on a tourist destination and, in turn, deleterious effects on the travel agencies and tour operators operating in the region. It is also evident that there are political instabilities and lack of promotion and marketing of the destination. It is hoped that the political stability and proper promotion will lead to positive destination image and better management of the destination.

scholarly journals Implementasi Islamic Corporate Social Responsibility (CSR) Pada PT. Bumi Lingga Pertiwi di Kabupaten Gresik

2015 ◽  
Vol 1 (1) ◽  
pp. 36
Author(s):  
Indra Kharisma ◽  
Imron Mawardi
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Business Practices ◽  
Case Study Method ◽  
Structured Interviews ◽  
Cooperation Agreement ◽  
Descriptive Case Study ◽  
The Social ◽  
Corporate Social

Implementation of Corporate Social Responsibility (CSR) is used later to improve the image of the company and its business existence. Instead of CSR to empower people its delude people with a profit motive. Islamic CSR is that CSR refers to business practices that have an ethical responsibility Islamically, companies incorporate Islamic norms characterized by sincerity commitment in maintaining the social contract in its business practices in halal lawful. This study aimed to reveal the implementation of Islamic CSR PT. Bumi Lingga Pertiwi Gresik.This study used a qualitative approach with descriptive case study method. The selections of informant are using purposive sampling method. Data collection was conducted by semi-structured interviews and documentation. Analysis of the data using descriptive method.The results of this study indicate that PT. Bumi Lingga Pertiwi has implemented Islamic CSR based on unity, caliphate, justice and broterhood by creating and running a cooperation agreement in accordance with sharia corridor, provide good service to customers, act fairly and avoid discrimination, provide assistance to the poor in the villages around, helping the development of education and worship, as well as participate protecting the environment by way of planting trees together.

scholarly journals The Motivations of Learning Foreign Languages: A Descriptive Case Study of Polyglots

2021 ◽  
Author(s):  
Noprival Noprival ◽  
Zainal Rafli ◽  
Nuruddin Nuruddin
Keyword(s):  
Social Interaction ◽  
Language Learning ◽  
Language Ability ◽  
Foreign Languages ◽  
Structured Interviews ◽  
Descriptive Case Study ◽  
Motivation For Learning ◽  
Social Intercourse

Polyglots are extraordinary people in terms of language ability. Therefore, it is interesting to academically explore their motivations for learning several languages. This research is novel compared to previous studies because scant extant research exists of polyglots’ motivation for learning several languages. To this end, researchers collected data from semi structured interviews obtained from five informants. The method that we used was a descriptive case study. Findings showed that the polyglots’ motivation for learning multiple foreign languages were (a) pleasure, (b) social intercourse, (c) professional purposes, and (d) academic purposes. Mostly, the previous research revealed that motivation for people learning foreign languages were for social interaction, professional reasons, and academic purposes. Meanwhile, the motivation of polyglots for learning many languages besides those three motivations was for pleasure. This is the key point behind their commitment to sustainable multiple language learning.

scholarly journals Pemahaman Etika Berdagang Pada Pedagang Muslim Pasar Wonokromo Surabaya (Studi Kasus Pedagang Buah)

2015 ◽  
Vol 1 (4) ◽  
pp. 278
Author(s):  
Siti Nur Azizaturrohmah ◽  
Imron Mawardi
Keyword(s):  
Sampling Technique ◽  
Case Study Method ◽  
Structured Interviews ◽  
Descriptive Case Study ◽  
Ethical Trade ◽  
Helping Others ◽  
Good Trade ◽  
And Behavior

Trading is a job that is highly recommended in Islam, because the Prophet and the companions also a traders. So it should as a good Muslim in performing daily activities in accordance with the guidance of the Prophet in order to be successful the world and the hereafter included in trade. Ethics of trade was good manners and behavior in the trade so the customers were satisfied.This study aims to determine the understanding of ethical trade in the Muslim traders Wonokromo Market Surabaya. This study used a qualitative approach with descriptive case study method. Determination of informants using purposive sampling technique. Data collected by means of semi-structured interviews and documentation. Data analysis using descriptive analytical model.The results of this study indicate that generally Muslim traders Wonokromo Markets have understood the ethical trade based on the principle of unity, equilibrium, free will, responsibility and truth in a way that is honest and good trade (do not cheat), provide information to the customer in accordance with reality, appropriately weigh, not hold a fake offers, do not tucking rotten fruit into a nice fruit, and helping others among fellow traders nor traders with collector.

From Cultural Immersion to Professional Growth

2017 ◽  
pp. 383-399
Author(s):  
Carrie E. Hong ◽  
Samantha Kopp ◽  
Shanthia Williams
Keyword(s):  
Study Abroad ◽  
Professional Growth ◽  
Classroom Teacher ◽  
Cultural Immersion ◽  
Future Research ◽  
Structured Interviews ◽  
Study Abroad Programs ◽  
Descriptive Case Study ◽  
Study Abroad Program

This chapter presents a case study that explores impacts of the cultural immersion afforded from a study abroad program on teachers' professional growth over time. First, the study examined two teachers' cultural immersion process from their reflections and survey answers collected before, during, after the study abroad. Second, impacts of the study abroad experiences on classroom instruction were explored, using descriptive case study and phenomenology methods. Data from semi-structured interviews and teacher lesson observations were analyzed to explore to what extent the teachers infused diversity and multiculturalism in their instruction. The results of the study describe lived experiences of the two teachers who participated in a summer study abroad program that allowed unique experiences of cultural immersion and professional growth as a classroom teacher. The chapter also includes suggestions for future research that explores impacts of study abroad programs on teachers and their students.

scholarly journals Challenges experienced by healthcare workers in managing patients with hearing impairment at a primary health care setting: a descriptive case study

2018 ◽  
Vol 60 (6) ◽  
pp. 39
Author(s):  
S. Orrie ◽  
T. Motsohi
Keyword(s):  
Health Care ◽  
Healthcare Workers ◽  
Health Centre ◽  
Study Data ◽  
Structured Interviews ◽  
Group Discussions ◽  
Descriptive Case Study ◽  
Staff Members ◽  
Qualitative Descriptive

Background: There has been little research on the experiences of healthcare workers (HCWs) with deaf/hearing impaired (HI) clients. Anecdotal evidence suggests that HCWs experience challenges, but little is reported on how they manage these challenges. Interactions with and care of deaf/Deaf and HI patients by clinicians has yielded several questions around communication and assessment strategies, as well as comparative quality of health care for deaf/Deaf and HI clients. This research was intended to further the understanding and knowledge of these aspects of health care of deaf/Deaf and HI clients.Methods: The study design is a qualitative, descriptive case study. Data were collected using semi-structured interviews with individual HCWs and focus-group discussions with groups of participants. Participants were invited staff members at Retreat Community Health Centre (RCHC) in Cape Town. Convenience sampling was used to select participants, and interviews were conducted until saturation was reached. Data were studied and analysed using the phenomenological method.Results: HCWs reported that they serve very few Deaf or HI clients. However, themes of language barriers, resilience, preconceptions, improvisation and innovation, interpreters and recommendations emerged. Difficulties in communication were acknowledged, but HCWs insisted that these barriers are not insurmountable.Discussion and conclusion: A few preconceptions and gaps in knowledge and awareness were revealed. HCWs also tended to rely on escorts and other interpreters. The dominant recommendations are that HCWs should receive training in sign language (SL) and/or that SL interpreters be available at facilities. Despite using words and phrases such as ‘frustrating’ and ‘more effort’, participants’ concluding remarks reiterate that their experiences are positive, suggesting a notable resilience.

scholarly journals ENGLISH LITERATURE INSTRUCTORS’ BELIEFS AND ACTUAL PRACTICES OF INTEGRATING WEB APPLICATIONS IN HA’IL UNIVERSITY

2019 ◽  
Vol 2 (8) ◽  
pp. 28-50
Author(s):  
Khatmeh Suleiman Elgoudman ◽  
Kamariah Yunus
Keyword(s):  
Classroom Practice ◽  
Web Applications ◽  
Teaching Practice ◽  
English Literature ◽  
Structured Interviews ◽  
Teaching Literature ◽  
Descriptive Case Study ◽  
Actual Use ◽  
Instructional Decision

This study purports to explore differences and similarities between literature instructors’ beliefs and actual practices of integrating Web applications in literature courses in Ha'il University. This study was designed as a descriptive case-study triangulating several data collection methods such as semi-structured interviews and observation. The data of the interviews and observation were analysed in themes. The results showed that a majority of instructors’ beliefs aligned well with their practices about integrating Web applications with teaching literature while one participant’s beliefs conflicted with her teaching practices. Result also supported the argument that instructor belief plays an important role in instructional decision making in the teaching practice while sometimes differed with their classroom practice. Results also revealed that the actual Web applications usage found in the four cases demonstrated positive result for the integration of Web applications. This provides evidence to support previous research results about the benefits that Web applications have in possibly connecting informal learning to the formal learning environment. On the other hand, although four individual instructors’ actual use of Web applications differed from case to case, they all believed that there were many benefits as well as challenges when integrating Web applications in literature courses. Furthermore, the results demonstrated an increasing usage trend among the four individual participants based on the estimated percentage of Web applications usage in their literature courses. Nonetheless, four participants in this study seemed to only bring out a few aspects of Web applications’ potential. To make the best of Web applications, more research is needed in identifying best practices of various Web applications in teaching literature and explaining complicated instructors' beliefs about the effectiveness of Web applications in teaching literature.

scholarly journals Socio-environmental accounting system in health management: a case study at the Vision Institute

2020 ◽  
Vol 11 (1) ◽  
pp. 195-210
Author(s):  
Tatiana Camasmie Abe ◽  
Simone Miraglia
Keyword(s):  
Environmental Management ◽  
Health Management ◽  
Environmental Accounting ◽  
Accounting System ◽  
Structured Interviews ◽  
Management Tools ◽  
Descriptive Case Study ◽  
Environmental Management Accounting ◽  
Economic Considerations

In recent years, the society has increased the pressure on institutions to improve their social and environmental efforts, in addition to economic considerations in decision-making and internal behavior. This study analyzes the applicability of socio-environmental management tools in the health care sector through the partial application of the Environmental Management Accounting System called SICOGEA – Generation 3. This is an investigative and descriptive case study conducted at the Vision Institute (São Paulo Institute of Studies and Research in Ophthalmology, Brazil), where information was collected through semi-structured interviews. The results demonstrated that the studied institution has a level of general sustainability of 22.4%, which is considered “Weak.” This means that although it conducts certain initiatives for environmental management, the institution may be causing damage to the environment.

scholarly journals Training Homeless Education Liaisons to Support the Academic Needs of Homeless Students

2019 ◽  
Vol 7 (1) ◽  
pp. 12
Author(s):  
Vanessa Wood ◽  
Marni Finkelstein
Keyword(s):  
Academic Success ◽  
Resource Availability ◽  
Community Resources ◽  
Academic Needs ◽  
Structured Interviews ◽  
Homeless Students ◽  
Descriptive Case Study ◽  
Homeless Education ◽  
Qualitative Descriptive

The purpose of the qualitative descriptive case study was to describe how homeless education liaisons use training and resources to support the academic success of homeless students. Semi-structured interviews were conducted with 15 local homeless education liaisons in Virginia to determine how they perceive and incorporate training and community resources to encourage the academic success of students experiencing homelessness. Research revealed that they training they received met liaison needs despite needed adaptations to address legislation changes. Implications for leadership are a need to allot necessary time for liaisons to meet needs of students through understanding liaison function and resource availability. Recommendations for assisting liaisons in meeting needs of students are made.

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