Promoting Fruit and Vegetable Consumption for Childhood Obesity Prevention

Currently, food marketing for unhealthy foods is omnipresent. Foods high in fat, salt, and sugar (HFSS) are advertised intensively on several media platforms, including digital platforms that are increasingly used by children, such as social media, and can be bought almost everywhere. This could contribute to the obesity epidemic that we are facing. As the majority of children and adolescents do not eat the recommended amount of fruits and vegetables (F&V), which leads to chronic diseases, we need to change the obesogenic environment to a healthogenic environment. Reducing the marketing of energy-dense snacks to children and increasing the promotion of healthier foods, such as fruits and vegetables, may be an effective and necessary instrument to improve the dietary intake of children and reduce the risk of their experiencing some chronic diseases later in life. With this focused narrative review, we provide an overview of how children and adolescents react to food promotions and how food promotional efforts might be a useful tool to increase the attractiveness of fruit and vegetables. This review therefore contributes to the question of how changing the advertising and media environment of children and adolescents could help create a world where the healthy choice is the easier choice, which would reduce childhood obesity and improve children’s health, as well as to make the food system more sustainable.

قياس أثر الأساليب الترويحية لمصانع الألبان بالتطبيق على معدلات الاستهلاك

قياس أثر الأساليب الترويحية لمصانع الألبان بالتطبيق على معدلات الاستهلاك This study aimed at analyzing the promotional efforts of some of the Dairy plants in Khartoum state to measure their effect on the consumption rate, in an effort to pursue quality and development in the field of promotion in the Sudan. To achieve such aims a number of hypothesis were tested through analysis of data collected from final consumers and retailers in Khartoum state. Different statistical methods were implemented. Several results were withdrawn of which were: 1. Strength of the promotional methods affects increasing consumer demand for Sudanese dairy products. 2. The sale’s man marketing approach affects the marketing process. 3. Weakness of the promotional methods used by the Sudanese factories engaged in manufacturing dairy products

How tourist information drives promotional efforts: A case study of the Greater Miami Convention & Visitors Bureau

This paper aims to analyze how tourist information generated by market research drives destination management and marketing organizations’ promotional efforts, expanding research about tourist information and the destination management and marketing organization's (DMMO) role. The focus is on describing the Greater Miami Convention & Visitors Bureau's (GMCVB) marketing management that defines Miami/FL as a tourist destination. In this descriptive case study, the authors conducted bibliographic and documentary research and semi-structured interviews with the GMCVB. The results demonstrate the influence of information on the GMCVB's marketing management through four topics: Miami's image, the GMCVB's corporate structure, some GMCVB's initiatives, and the marketing campaigns. In conclusion, the study suggests that data collection through market research should be destination management and marketing organizations’ primary concern since information is the asset that will guide all their functions, strategies, and activities.

PENERAPAN PROGRAM REVITALISASI POSKESTREN MELALUI PENINGKATAN PERILAKU HIDUP BERSIH SEHAT (PHBS) PADA SANTRI/WATI DI PONDOK PESANTREN DARUL MUTTAQIN

ABSTRAKPoskestren merupakan upaya meningkatkan derajat kesehatan santri dipondok pesantren dengan mengutakan upaya promotif dan preventif dalam perilaku hidup bersih dan sehat. Tujuan pengabdian masyarakat adalah mengoptimalkan pos kesehatan pesantren untuk meningkatkan perilaku hidup bersih dan sehat bagi santri di lingkungan pondok pesantren Darul Muttaqin Cibarusa-Bekasi. Pendekatan pada pengabdian masyarakat berbasis penggerakan peran masyarakat pesantren untuk meningkatkan pengetahuan, sikap, perilaku dengan membentuk kegiatan pelatihan dan pendampingan kader pos kesehatan pesantren sebanyak 15 orang dengan metode cerama, diskusi dan praktek langsung. Hasil pengabdian masyarakat terbentuknya program pos kesehatan pesantren dengan tahapan input, proses, output. Diharapkan dukungan dari berbagai pihak yaitu pondok pesantren, puskesmas dan stakeholder untuk terwujudnya program pos kesehatan pesantren Kata kunci: poskestren; perilaku; hidup; bersih; sehat ABSTRACTHealthcare post boarding school is efforts to improve health of students in Islamic boarding schools with preventive and promotional efforts in clean and healthy living. The purpose of the community is to optimize the use of healthcare post islamic boarding schools to implement clean and healthy environment in islamic boarding schools of Darul Muttaqin Cibarusa Bekasi. Closer look at community devotion motivation of islamic boarding schools in order to increase the role of people, attitude, behavior by forming training activities and providing health-related assistance to health post member islamic boarding schools with the methods of lecture as many as 15, discussion and the practice of directly. The devotion of the public health posts boarding with input stage, process, output. The center is expected to support from various parties and, namely, Islamic boarding schools, stakeholders to the center and a medical post-boarding. Keywords: poskestren; behavior; life; clean; healthy.

Assessing the coordinated revenue-sharing contract of China’s farmer-supermarket direct-purchase model

China began connecting farmers directly with supermarkets 10 years ago, when they were at a disadvantage and forced to sell products at low prices, as unstable cooperation among supply chain participants led to inequitable distribution of revenue. Revenue-sharing contracts offer a risk-sharing approach to ensure supply chain coordination and optimize profit for all. Research on short life cycle products with revenue-sharing contracts assume stable prices or investigate the effects of revenue-sharing contracts on supply chain coordination. This study introduced a revenue-sharing contract model into a ‘farmer-supermarket direct-purchase’ supply chain, considering price fluctuation and retail promotional efforts, stochastic market demand, among other factors. Revenue-sharing contracts achieved long-term stability in supply chain coordination, all participants obtained more profits, and the size of revenue-sharing parameter depends on the position and bargaining power of all participants. A case study on Tianhong supermarket and Nanxia farmer cooperative verified these findings, eliciting practical implications for professionals and policymakers.

Peningkatan Peranan Gugus Tugas Terhadap Penanganan Covid-19 Kelurahan Putat Jaya Kota Surabaya

Surabaya merupakan rangking tertinggi ketidakberhasilan penanganan Covid-19. Oleh sebab itu kesiapan Pemkot Kota Surabaya melakukan terobosan-terobosan dalam menemukan, menangani dan membatasi terjadinya mata rantai penyebaran COVID-19. Tahapan atau langkah untuk menghadapi COVID-19 yaitu: adanya usaha promotif, preventif, kuratif dan rehabilitatif. Sebagai pusat informasi terkait penanganan atau pemantauan protokol kesehatan, gugus tugas, gerak cepat mengatasi COVID-19 Surabaya dalam hal ini Pemerintah Kota Surabaya sudah memberikan fasilitas laman website bagi warga atau masyarakat Kota Surabaya, sehingga upaya promotif merupakan cara penanganan yang efektif. Berdasarkan pengalaman 3 bulan terakhir, diperlukan adanya peningkatan peranan Gugus Tugas, mengingat sampai saat ini belum ada tanda-tanda kapan berakhirnya pandemi COVID-19 tersebut, sehingga Gugus Tugas Kampung Tangguh RW 03, Kelurahan Putat Jaya, merencanakan penyiapan tenaga baru, memberikan pelatihan manajemen kerja kelompok/ shift, menambah peralatan baru. Kerjasama antara warga atau masyarakat di Kelurahan Putat Jaya, dengan Universitas Ciputra Surabaya, menjadi bagian dari kegiatan Tridharma Perguruan Tinggi.Kata Kunci: covid-19, gugus tugas, masyarakat, kelompok, nihil.Increasing the Role of the Task Force on Handling Covid 19, Putat Jaya Urban Village, Surabaya CityABSTRACTSurabaya is the highest ranking of the unsuccessful handling of COVID 19. Therefore, the readiness of the City Government of Surabaya to make breakthroughs in finding, dealing with and limiting the distribution chain COVID-19. The stages or steps to deal with COVID-19 are promotion, prevention, curative and rehabilitative efforts. As an information center related to the handling or monitoring of health protocols, a task force, to move quickly to overcome COVID-19 in Surabaya, in this case the Surabaya City Government has provided website facilities for residents or residents of the City of Surabaya, so that promotional efforts are an effective way of handling. Based on the experience of the last 3 months, it is necessary to increase the role of the Task Force, considering that until now there has been no sign of the end of the COVID-19 epidemic, so the Task Force for Kampung Tangguh RW 03, Putat Jaya Village, is planning to prepare new personnel, adding equipment. new health protocols. The collaboration between residents or the community in Putat Jaya Village, with Universitas Ciputra Surabaya, is part of the Tridharma Perguruan Tinggi activity.Key Words: covid-19, task force, society, group, zero.

An evaluation of the Electronic Purchasing in Consortium database marketing at a New Zealand public library

<p>Research problem The Electronic Purchasing in Consortium (EPIC) databases are a useful paid resource that some librarians consider to be underused. Marketing is a key means of increasing awareness and use of library resources, but research into EPIC database marketing is sparse. This study investigated ways of improving the efficiency of marketing at a New Zealand public library through conversations with library staff and a customer. Methodology Data was collected through five semi-structured face-to-face interviews and was qualitatively analysed with reference to the product, price, place and promotion of a public library’s EPIC databases. Results It was found that the library does not market its EPIC databases and that there is a connection between inadequate promotion, low customer awareness and low usage of the EPIC databases. EPIC database accessibility and staff training in database use were found to be areas in need of work. These issues were in part explained by the low priority the EPIC databases had at the library when compared with community outreach initiatives. Implications This study recommends market research be carried out, followed by targeted promotional efforts, further customer and staff training in the use of EPIC databases and more prominent web links to databases. It also recommends the library look into ways of using the EPIC databases in its customer outreach initiatives.</p>

An evaluation of the Electronic Purchasing in Consortium database marketing at a New Zealand public library

<p>Research problem The Electronic Purchasing in Consortium (EPIC) databases are a useful paid resource that some librarians consider to be underused. Marketing is a key means of increasing awareness and use of library resources, but research into EPIC database marketing is sparse. This study investigated ways of improving the efficiency of marketing at a New Zealand public library through conversations with library staff and a customer. Methodology Data was collected through five semi-structured face-to-face interviews and was qualitatively analysed with reference to the product, price, place and promotion of a public library’s EPIC databases. Results It was found that the library does not market its EPIC databases and that there is a connection between inadequate promotion, low customer awareness and low usage of the EPIC databases. EPIC database accessibility and staff training in database use were found to be areas in need of work. These issues were in part explained by the low priority the EPIC databases had at the library when compared with community outreach initiatives. Implications This study recommends market research be carried out, followed by targeted promotional efforts, further customer and staff training in the use of EPIC databases and more prominent web links to databases. It also recommends the library look into ways of using the EPIC databases in its customer outreach initiatives.</p>

Utilisation Trend of Long-Acting Insulin Analogues including Biosimilars across Europe: Findings and Implications

Background. Diabetes mellitus rates and associated costs continue to rise across Europe enhancing health authority focus on its management. The risk of complications is enhanced by poor glycaemic control, with long-acting insulin analogues developed to reduce hypoglycaemia and improve patient convenience. There are concerns though with their considerably higher costs, but moderated by reductions in complications and associated costs. Biosimilars can help further reduce costs. However, to date, price reductions for biosimilar insulin glargine appear limited. In addition, the originator company has switched promotional efforts to more concentrated patented formulations to reduce the impact of biosimilars. There are also concerns with different devices between the manufacturers. As a result, there is a need to assess current utilisation rates for insulins, especially long-acting insulin analogues and biosimilars, and the rationale for patterns seen, among multiple European countries to provide future direction. Methodology. Health authority databases are examined to assess utilisation and expenditure patterns for insulins, including biosimilar insulin glargine. Explanations for patterns seen were provided by senior-level personnel. Results. Typically increasing use of long-acting insulin analogues across Europe including both Western and Central and Eastern European countries reflects perceived patient benefits despite higher prices. However, activities by the originator company to switch patients to more concentrated insulin glargine coupled with lowering prices towards biosimilars have limited biosimilar uptake, with biosimilars not currently launched in a minority of European countries. A number of activities were identified to address this. Enhancing the attractiveness of the biosimilar insulin market is essential to encourage other biosimilar manufacturers to enter the market as more long-acting insulin analogues lose their patents to benefit all key stakeholder groups. Conclusions. There are concerns with the availability and use of insulin glargine biosimilars among European countries despite lower costs. This can be addressed.

Optimizing the Use of Social Media as a Brand Destination-based Promotional Media for Glagah Wangi Istambul Beach in Demak

Glagah Wangi Istambul Beach is one of the new natural tourist destinations in the Demak Regency, experiencing rapid development. This beach's management is carried out directly by Tambakbulusan Village people through the Village-Owned Enterprises (Badan Usaha Milik Desa, BUMDes). Community-based tourism adopts as a village development strategy to establish independence and improve community well-being. Promotion is an essential part of the development of a tourist attraction, including Glagah Wangi Istambul Beach. Advertising through social media has become a good strategy in the digital era because the internet has reached the villages nowadays. However, through social media, promotional efforts have not been carried out optimally by Glagah Wangi Istambul Beach's tourism manager. The COVID-19 pandemic situation led to the KKN PPM or Student Community Services-Community Empowerment UGM online, which was previously done by going into the field and interacting directly with residents. This condition creates limitations in determining what programs we can implement. The KKN PPM UGM JT 314 team (2020) focuses on solving the lack of efforts to promote tourism objects in Glagah Wangi Istambul Beach through branding destinations to take advantage of social media. Team did the data collection through observation, literature study, and online interviews. An online survey was also conducted in a google form questionnaire for visitors to evaluate the Sapta Pesona (Seven Enchantments) implementation. The activities carried out to promote the beach in this program are the procurement of some competitions such as creating creative photos, Tambakbulusan Village profiles infographics, health protocol guide during the pandemic, website management, and tourist promotion destinations through online media. The result of service activities shows increased public awareness of social media's importance to promote tourism objects.