Tweeting Into the Void: Effective Use of Social Media for Healthcare Professionals

2021 ◽  
Vol September 2021 - Online First ◽  
Author(s):  
Leora I Horwitz ◽  
Allan S Detsky
2020 ◽  
Author(s):  
Olayinka Farris ◽  
Anita Todd ◽  
André Tomlin ◽  
Douglas Badenoch ◽  
Danielle Lamb

BACKGROUND Social media is a relatively new and popular means of disseminating information. However, regarding healthcare research there are concerns over the ability of social media to reach healthcare professionals, and its ability to convey a message that is representative of the research itself. To our knowledge, a review was yet to be conducted concerning the effective use of social media in communicating healthcare research OBJECTIVE The aim of this review was to assess the effectiveness of social media as a dissemination tool regarding healthcare research to professionals in the field. METHODS A scoping review was conducted to inform the search strategy. We searched EMBASE, MEDLINE, PsycINFO, and conducted manual searches from March 2018 to August 2019, for peer-reviewed publications in English describing the effectiveness of social media in disseminating health research to healthcare professionals. No publication time restrictions were imposed. Social media was used to identify additional peer-reviewed papers. For all selected studies, an MMAT quality assessment was undertaken. RESULTS Forty-seven studies were identified for inclusion. The papers reviewed suggest that social media was a popular and effective means of disseminating health research findings. In particular, the use of Twitter was highlighted regarding its positive relationship with citations. Crucially, dissemination on social media was advantageous over purely using traditional methods. CONCLUSIONS Despite concerns over the value of using social media to encourage awareness of healthcare, overall, our review suggests a positive contribution. It provides a useful way of research to effectively reach healthcare professionals (as indicated by citation levels), whilst not misrepresenting research findings. Unfortunately, only four papers directly compared presence with absence of social media promotion. Given the apparent utility of social media for healthcare research, we would encourage more direct comparisons to be made promptly. CLINICALTRIAL PROSPERO Registration: CRD42018102083.


2021 ◽  
Vol 21 (1) ◽  
Author(s):  
Shaista Salman Guraya ◽  
Salman Yousuf Guraya ◽  
Muhamad Saiful Bahri Yusoff

Abstract Background Despite a rapid rise of use of social media in medical disciplines, uncertainty prevails among healthcare professionals for providing medical content on social media. There are also growing concerns about unprofessional behaviors and blurring of professional identities that are undermining digital professionalism. This review tapped the literature to determine the impact of social media on medical professionalism and how can professional identities and values be maintained in digital era. Methods We searched the databases of PubMed, ProQuest, ScienceDirect, Web of Science, and EBSCO host using (professionalism AND (professionalism OR (professional identity) OR (professional behaviors) OR (professional values) OR (professional ethics))) AND ((social media) AND ((social media) OR (social networking sites) OR Twitter OR Facebook)) AND (health professionals). The research questions were based on sample (health professionals), phenomenon of interest (digital professionalism), design, evaluation and research type. We screened initial yield of titles using pre-determined inclusion and exclusion criteria and selected a group of articles for qualitative analysis. We used the Biblioshiny® software package for the generation of popular concepts as clustered keywords. Results Our search yielded 44 articles with four leading themes; marked rise in the use of social media by healthcare professionals and students, negative impact of social media on digital professionalism, blurring of medical professional values, behaviors, and identity in the digital era, and limited evidence for teaching and assessing digital professionalism. A high occurrence of violation of patient privacy, professional integrity and cyberbullying were identified. Our search revealed a paucity of existing guidelines and policies for digital professionalism that can safeguard healthcare professionals, students and patients. Conclusions Our systematic review reports a significant rise of unprofessional behaviors in social media among healthcare professionals. We could not identify the desired professional behaviors and values essential for digital identity formation. The boundaries between personal and professional practices are mystified in digital professionalism. These findings call for potential educational ramifications to resurrect professional virtues, behaviors and identities of healthcare professionals and students.


2017 ◽  
Vol 6 (1) ◽  
pp. 13
Author(s):  
Syed Meraj Ahmed ◽  
Faisal Alhumaidi Alruways ◽  
Thamer Fahad Alsallum ◽  
Meshal Munahi Almutairi ◽  
Abdullah Saif Al-Subhi ◽  
...  

<span lang="EN-US">Use of social media for patient care is the new frontier in the healthcare indus-try. Sharing of information between the clinicians and their patients is now so much easier. In slowly gaining a foothold worldwide it needs a healthy push to make it universally accepta-ble. Study the knowledge, attitude, and practices of healthcare providers on the usage of social media in their clinical practice.</span><span lang="EN-US">A baseline cross – sectional study was conducted among 200 healthcare professionals from March 2015 to September 2015 on their knowledge, attitude, and practices in the use of social media for patient care in Majmaah, Saudi Arabia. A close ended self – administered validated questionnaire was used to gather data which was analyzed by using the SPSS ver. 21.0 software. 55.3% participants used social media for both professional and personal reasons. Some (25.3%) specified using it for patient care while a significant majority (52.9%) opined that it can be successfully used for patient interaction. Nearly 55% agreed that social media should not be banned due to its benefits as an efficient tool for patient communication. </span><span>S</span><span lang="EN-US">ocial media use for pa-tient doctor interaction should be encouraged to improve patient care through effective com-munication.</span>


Author(s):  
Gwakisa Andindilile Kamatula

Information sharing via social media has become stylish, fashionable and unavoidable in all walks of life to date. Through Social media tools people can share information quickly and widely within a very short period of time. From desktop research and documentary review, the chapter establishes how effective use of social media can enhance knowledge sharing within government organizations in a bid to generate new possibilities and opportunities for their efficiency in business operations. The chapter concludes by proposing issues to be considered by modern governments as they embrace the proliferation of social media technologies for effective knowledge sharing which is of vital importance for their success. It has however been emphasized on the necessity of developing and implementing social media policies and procedures.


Author(s):  
Androniki Kavoura ◽  
Leszek Koziol

This chapter examines the implementation of Information and Communication Technologies (ICTs) as innovative tools and the use of Social Media (SM) by Polish medium and small sized companies. The chapter aims to present the scope and importance of the use of Information Technology (IT) and SM in the process of companies' functioning and management. Presentation of the results of empirical research is another important aim. Companies' assessment of IT tools and SM's effective use as a prerequisite to improve the company performance is also examined. This is an exploratory study based on a sample of 166 southern Polish firms and it adds to the scant literature on firms' internal IT capabilities to support SM. The paper makes a theoretical and practical contribution in that it brings forth the emerging theme of IT resources that small and medium-sized enterprises adapt to their processes. It further examines the SM use from these firms based on the IT technology they implement as a whole. Managerial implications for marketers are provided since findings illustrate the tendency from small and medium-sized Polish companies not to implement ICTs and SM to a full extent and they could further incorporate SM in the firms' advertising and communication campaigns. Limitations and further research are discussed.


2019 ◽  
Vol 20 (4) ◽  
pp. 341-346 ◽  
Author(s):  
Adrian Wong ◽  
Ifor Capel ◽  
Manu Malbrain

Medical conference organisers have increasingly used social media to improve interaction and learning amongst healthcare professionals. Despite the increasing use of Twitter at critical care conferences, there remains considerable debate as to its impact and ability to generate meaningful discussions beyond the duration of the conference itself. We aim to analyse the trend in Twitter use at international critical care conferences between 2014 and 2017. Fifteen major, international critical care conferences were identified spanning 2014–2017. They represented the annual congresses of the leading critical care professional societies including the first critical care conference to incorporate social media, Social Media and Critical Care. There has been an increased utilisation of social media at all the conferences analysed. This is reflected both in the number of users and the number of tweets. Tweets from the official conference twitter account contribute only a small proportion to the overall number with the exception of the International Fluid Academy. The potential benefits of social media have resulted in a sustained increased in its use at critical care conference between 2014 and 2017. Our analysis provides a better understanding on the use of social media at critical care conference. Further studies are needed to ascertain if this increase in use translates to enhance learning and patient care amongst colleagues.


2015 ◽  
Vol 9 (2) ◽  
pp. 91-101 ◽  
Author(s):  
Olan Kees Martin Scott ◽  
Alicia R. Stanway

The higher education sector increasingly uses social media as an educational tool to develop a sense of community and foster student engagement, particularly as social networking sites have become an integral part of the lives of digital natives. The current study sought to explore whether the use of Twitter could foster student engagement in a sport marketing course, specifically by embedding Twitter through two assessments, online lectures and weekly tasks. Mean score comparisons indicated that over a 13-week semester, students (N = 68) felt more engaged and included in the course because it had Twitter, found Twitter to be relatively easy to use, and the use of social media aligned with course objectives. The results of the current study have salience in sport management education, because the effective use of Twitter within a higher education context demonstrates how the use of social media can foster engagement with course materials.


Author(s):  
Sonica Rautela ◽  
Tarun Kumar Singhal

<p>One of the defining technological forces which are reshaping world today is the easy accessibility to the Internet. The Internet has changed the way people communicate with each other. Social media whose development was first marshaled by Web 2.0, has revolutionized the entire world of communication. The most intriguing fact is that the world of social media is constantly changing. The platforms which are topping the charts today may not be tomorrow. Also, it can be observed that the power has shifted from the hands of marketers to the hands of users which in turn have empowered users. The objective of the present study is to explore the different facets of social media in detail. These facets form the base for the world of social media and can be referred to as the 7 Cs of social media. These seven Cs are - content, community, conversation, capital (social), culture, collaboration, and conversion respectively. With an enhanced understanding of all these Cs of social media, the study proposes a conceptual model depicting the relationship between these seven Cs and social media. Companies should analyze each of these Cs in detail and design their social media strategies accordingly. This will not only assure the efficient and effective use of social media but also will help managers to decide where and how to allot firm resources in a better fashion.</p>


2018 ◽  
Vol 2018 ◽  
pp. 1-8
Author(s):  
Bhaskaran Unnikrishnan ◽  
Priya Rathi ◽  
Daivik Shah ◽  
Abhay Tyagi ◽  
Anish V. Rao ◽  
...  

Introduction. Social media has a potential to bring about major changes in the healthcare system. Objective. To find out the pattern of use of social media among healthcare professionals (HCPs) and perception, facilitators, and barriers of using social media, to translate evidence into clinical practice. Method. We conducted a cross-sectional study among 196 HCPs of institutions attached to a university using a self-administered questionnaire. Result. 97.3% used social media; however, only 63.4% used it for research. YouTube was the most preferred media. Majority of people believed that social media enables wide range of evidence over the shorter span of time, poses a threat to privacy, and cannot replace face to face interaction. Perceived barriers were the privacy concern, unprofessional behavior, lack of reliability, and information overload. Conclusion. There is a need for the development of appropriate guidelines for sharing the research output among various stakeholders using social media.


2020 ◽  
Vol 4 (3) ◽  
pp. 174
Author(s):  
Aneesa Abdul Rashid ◽  
Navin Kumar Devaraj

Whether we like it or not, social media has become part and parcel of daily living. We use it not only for personal, but also daily use. Social media may offer many benefits for the healthcare professionals, however we also must not ignore the harmful impact it may cause. This article discusses the trending issue of use of social media among doctors.International Journal of Human and Health Sciences Vol. 04 No. 03 July’20 Page : 174-177


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