scholarly journals From the Handicap Principle to Brand Strategy – Are Gender Equality Practices And CSR Related?

2019 ◽  
Vol 12 (2) ◽  
pp. 133-142
Author(s):  
Carmit Moshe Rozental

AbstractThere is increasing interest in determining the impact that employment of women in management positions may have on corporate social responsibility (CSR) initiatives. Various authors suggest that gender equality practices should be factored into the broader framework of CSR. Public policy could adopt an ethic that strengthens the moral commitment to social involvement of men and women alike, and expresses public responsibility for women’s experiences in both the public and private spheres. Following this logic, the research question for the present article is: What marketing strategy factors can be utilized by women to influence their attainment of senior managerial positions?This article deals with the qualitative stage of a mixed method study that will answer the research question. The aim of the qualitative research design is to examine attitudes toward motivational factors and the environment that affect the strategic marketing of women to management positions. The research tool is a semi-structured in-depth interview, followed by a content analysis of data from transcripts. The research population includes ten women of different ages presently employed in managerial positions in Israel’s Ministry of Education. Future research directions and managerial implications are derived from this qualitative study.

Author(s):  
Mpho M. Pheko

Orientation: Corporate mobility remains elusive for female managers.Research purpose: To investigate Batswana female managers’ strategies for entering and succeeding in managerial positions, the challenges they face and the consequences of success.Motivation for the study: There is a lack of research into the way Batswana female managers obtain management positions, as well as their experiences as female managers.Research approach, design and method: An interpretive approach using a case study strategy was employed. Semi-structured interviews were conducted which were shaped by the objectives of the study. A sample of female employees (n = 10), representing different organisations and professions, was obtained from various organisations in Botswana.Main findings: Findings revealed that female managers do experience a number of challenges. Various factors were identified that accounted for their career advancement as well as the consequences of success. The consequences of success were identified as being both positive and negative.Practical/managerial implications: The current study is important as the strategies for success that were identified can be used to assist interested women to obtain management-level positions. Furthermore, the challenges identified may assist both researchers and practitioners to design interventions that help to mitigate the challenges, in turn enabling the inclusion and advancement of women in leadership or managerial positions.Contributions: The current study may contribute new knowledge as past research conducted in Botswana seems to have focused mainly on the impact of regulatory and legislative challenges on women’s advancement. Such a focus ignores the other aspects of female managers’ experiences, which are addressed by the current study.


Author(s):  
Jonathan Plante ◽  
Karine Latulippe ◽  
Edeltraut Kröger ◽  
Dominique Giroux ◽  
Martine Marcotte ◽  
...  

Abstract Older persons experiencing a longer length of stay (LOS) or delayed discharge (DD) may see a decline in their health and well-being, generating significant costs. This review aimed to identify evidence on the impact of cognitive impairment (CI) on acute care hospital LOS/DD. A scoping review of studies examining the association between CI and LOS/DD was performed. We searched six databases; two reviewers independently screened references until November 2019. A narrative synthesis was used to answer the research question; 58 studies were included of which 33 found a positive association between CI and LOS or DD, 8 studies had mixed results, 3 found an inverse relationship, and 14 showed an indirect link between CI-related syndromes and LOS/DD. Thus, cognitive impairment seemed to be frequently associated with increased LOS/DD. Future research should consider CI together with other risks for LOS/DD and also focus on explaining the association between the two.


Author(s):  
Margarida M. Pinheiro ◽  
Dora Simões ◽  
Cláudia Amaral Santos ◽  
Sandra Filipe ◽  
Belem Barbosa ◽  
...  

At the celebration of its 30th anniversary, Erasmus is recognised as the most successful exchange program ever implemented. The prospects of attaining a common European consciousness challenged the program's ability to blend together knowledge, attitudes and skills in a winning combination. It is no longer sufficient to communicate and integrate: mobility should actively foster skills to support students's professional career at national and international levels. Although literature on mobility is vast and interesting, studies on the impact of the mobility experience in the students' future employability profile rarely provide first-hand data on their expectations in this regard. This exploratory research comprises a qualitative focus group approach with Erasmus students during their exchange period in a Portuguese university and collected some insightful data on how students consider their mobility in terms of new learning outcomes, the professional value of the experience and the development of new skills. Results indicate that students seem to be quite aware of the positive implications of mobility in their professional careers and of the set of skills developed during that period. Overall, this article contributes to demonstrating the importance of assessing skills development during Erasmus mobility experiences. Managerial implications and suggestions for future research are provided.


2021 ◽  
Vol 235 ◽  
pp. 02045
Author(s):  
Weijian Lu ◽  
Yu Han ◽  
Shiyu Chen

The significance of brand co-creation in virtual brand communities has been recognized in academia and practice. The existing literature has investigated the impact of customer participation in virtual brand community on brand performance and its mechanism, but the prospective impact of types of virtual brand community on types of brand commitment is not examined. Based on the survey of 229 members in virtual brand communities of two popular games of Tencent, this research empirically examines how different types of brand co-creation and virtual brand communities influence brand commitment. This research confirms that customers participating in autonomous brand co-creation in the autonomous virtual brand community have a significantly higher degree of brand experience, and those who participate in both sponsored and autonomous virtual brand community have a comparatively lower degree of brand experience. Meanwhile, sub-brand brand commitment plays the role of mediator between brand experience and corporate brand commitment. Theoretical and managerial implications are offered with limitations and future research.


2011 ◽  
pp. 215-232
Author(s):  
Parissa Haghirian ◽  
Maria Madlberger

This chapter tries to answer the question on how international consumers differ in their perceptions of mobile advertising. In order to answer this research question a survey among mobile phone users was carried out in Austria and in Japan. These two countries have been selected because they show a high dissimilarity in culture, in historical terms but also in the degree of technological development and usage. Both countries experienced a similar economic development and show comparable living standards. Furthermore, Japan and Austria are leading markets for advanced mobile technology in their geographic areas. On the basis of the literature review, variables picturing perceptions of mobile advertising are defined, hypotheses in comparing consumer perspectives in the respective countries presented and results of the MANOVA analysis shown and discussed. Finally, the paper presents theoretical and managerial implications, limitations, and recommendations for future research on this issue.


2018 ◽  
Vol 28 (2) ◽  
pp. 151-156
Author(s):  
Yefei Zhang ◽  
Maha R. Boktour

Introduction: The United Network for Organ Sharing (UNOS) instituted the Share 35 policy in June 2013 in order to reduce death on liver transplant waitlist. The effect of this policy on patient survival among patients with gender- and race-mismatched donors has not been examined. Research Question: To assess the impact of Share 35 policy on posttransplantation patient survival among patients with end-stage liver disease (ESLD) transplanted with gender- and race-mismatched donors. Design: A total of 16 467 adult patients with ESLD who underwent liver transplantation between 2012 and 2015 were identified from UNOS. An overall Cox proportional hazards model adjusting for demographic, clinical, and geographic factors and separate models with a dummy variable of pre- and post-Share 35 periods as well as its interaction with other factors were performed to model the effect of gender and race mismatch on posttransplantation patient survival and to compare the patient survival differences between the first 18 months of Share 35 policy to an equivalent time period before. Results: Comparison of the pre- and post-Share 35 periods did not show significant changes in the numbers of gender- and race-mismatched transplants, or the risk of death for gender-mismatched recipients. However, black recipients with Hispanic donors (hazard ratio: 0.51, 95% confidence interval, 0.29-0.90) had significantly increased patient survival after Share 35 policy took effect. Conclusion: The Share 35 policy had a moderate impact on posttransplantation patient survival among recipients with racially mismatched donors according to the first 18-month experience. Future research is recommended to explore long-term transplantation.


2017 ◽  
Vol 57 (7) ◽  
pp. 856-870 ◽  
Author(s):  
Jong-Hyeong Kim

The current study develops a theoretical model of the effect of memorable tourism experiences (MTEs) on behavioral intentions by examining the structural relationships between destination image (DI), tourist satisfaction, revisit intention, and word-of-mouth (WOM) publicity. The results show that MTEs influence future behavioral intentions both directly and indirectly through DI and tourist satisfaction. Moreover, MTEs are found to be the most influential determinant of behavioral intentions. Thus, the results challenge those practitioners and researchers who perceive visitor satisfaction to be the most important indicator of destination performance. Theoretical and managerial implications are discussed based on the study results, and directions for future research are provided.


2021 ◽  
Vol 10 (2) ◽  
pp. 180-194
Author(s):  
Tjaša Gračner

Research Question (RQ): What are the advantages and disadvantages of teamwork at distance? Purpose: To explore the advantages and disadvantages of teamwork at a distance and to find the reasons for successful or unsuccessful work at a distance. Method: With the help of an integrative review of the literature or already done research in this field and with the collection of data, we investigated the advantages and disadvantages of teamwork at a distance. To obtain data, we used a qualitative method, a compilation method with which we summarized the results of other authors on this topic, a comparative method for comparing the advantages and disadvantages of teamwork at a distance and a deductive method with which we infer individual cases in general. Results: The results of all surveys do not differ significantly, as the advantages and disadvantages of teamwork at a distance of employees depend on similar parameters: working hours, age, position in the company, infrastructure, possibilities of combining work and family. Organization: The impact on the organization is strong as it allows the organization to achieve better employee productivity, they can have a flexible work schedule, the organization does not have high costs with physical offices and with the cost of transporting employees to work. It is also important that organizations are aware of the importance of the benefits of teleworking and encourage productivity, innovation, and that the leader rewards them accordingly. Society: Theoretical part starting points guide society to the use of telework and teamwork, as more people together can do much more, improve, innovate. Teleworking has a positive effect on employees. Originality: The originality of the research is reflected in the breakdown of the advantages and disadvantages of teamwork at a distance. The topic focused on highlighting the benefits of teamwork at a distance, which greatly contributes to the development of the company. Limitations/Future Research: To get a broader view of the advantages and disadvantages of teamwork at a distance, more literature would need to be examined. For further research, we should explore the various costs that threaten companies in terms of introducing telework and ways to help companies and employees work remotely in a team.


2021 ◽  
pp. 23-31
Author(s):  
Dawid Tatarczyk

In this research note, I examine a set of two interrelated questions about the Qualitative Comparative Analysis (QCA) methods institutes. First, I assembled and analyzed a novel dataset that tracks every QCA related training worldwide from 2002 to 2018. My examination finds that although QCA trainings are becoming more popular in Europe, the US is still the single most frequent host country for such events. Secondly, I examine the extent to which gender gap exists among QCA instructors. My findings show that female QCA instructors are severely under-represented, which likely limits their academic and professional opportunities. Thus, the QCA research community appears to be marked by the same structural challenges to diversity and gender equality as other areas of political science. Overall, this paper should of interest to scholars interested in the impact of academic infrastructures on future research trajectories as well as those concerned about gender equality in academia.


2021 ◽  
Vol 11 (3) ◽  
pp. 67
Author(s):  
Hussain Almawali ◽  
Nor Intan Adha Hafit ◽  
Narehan Hassan

This research examines the relationship between motivational factors, job performance, employee engagement and the impact of motivational factors on job performance function of employee engagement as a mediator in the government sector in the Sultanate of Oman. A quantitative study methodology was used, and six hypotheses were evaluated using 111 representative government employees from the Ministry of Education. This study is a pilot test. This study uses quota sampling, and Statistical Package for the Social Sciences (SPSS) and path analysis techniques were used for the analysis. The study's findings indicate that these factors have a favorable association, that motivational factors have significant positive relationships with employee engagement and job performance, and that employee engagement acts as a partial mediator in the relationship between motivational factors and job performance. This study is critical for leaders and regulators interested in enhancing job performance in Oman's public sector. This is one of the few studies on the mediating function of employee engagement in the link between motivational variables and job performance. This is the first research of its kind in Oman for the public sector. Other motivational variables could be examined and evaluated in the private sector in Future research.


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