How income influences the choice of tourism destination?

2014 ◽  
Vol 64 (2) ◽  
pp. 219-237 ◽  
Author(s):  
Lukrecija Djeri ◽  
Tanja Armenski ◽  
Tamara Jovanović ◽  
Aleksandra Dragin

This paper tries to contribute to the literature that covers the issues of the decision-making process when choosing a tourism destination by conducting a survey among the inhabitants of the Bačka region (province of Vojvodina in the Republic of Serbia). Following the information-processing theory, the decision-making process is defined with the five phases: need awareness, information search, estimation of alternatives, purchase, and purchase evaluation. 252 respondents took part in the research. Multivariate analysis (MANOVA) and discriminative analysis were used in the statistical procedure of data analysis. The results show that the level of income does not affect the first phase of need awareness, but strongly affects all the other phases of the decision-making process. The researchers also managed to address the most sensitive and vulnerable indicators of the decision-making process. Finally, comprehensive management implications for practitioners are discussed.

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Srabanti Mukherjee ◽  
Swagato Chatterjee

PurposeThe purpose of this research is to propose and validate a theoretical framework explaining web-rooming and showrooming as a multi-stage decision-making process. The authors have used consumer purchase decision-making theories to propose a model that identifies showrooming and webrooming as a combination of two decisions, channel choice during information search and channel choice during actual purchase. Further, the authors explored how various antecedents of showrooming and webrooming have differential effects on various stages of a purchase decision-making process and how product type moderates the relationships.Design/methodology/approachThe authors have conducted empirical research, whereby 243 responses were obtained from a cross-sectional survey. The authors have used structural equation modeling and multiple regression analysis to validate our theoretical model.FindingsWebrooming or showrooming is a multi-stage decision-making process for the consumers. First, consumers decide whether to search online or offline and then whether to buy online and offline. Different individual, purchase context-related and channel related factors impact these decisions. Product type governs which variables will be more important than others.Originality/valueThe research looks to enhance the understanding of the consumer's decision-making process during showrooming and webrooming while also helping retailers design and implement appropriate strategies that could affect consumers during information search and actual purchase.


2019 ◽  
pp. 454-471 ◽  
Author(s):  
Naomi F. Dale

The consumption process of travel decision making, is influenced by a number of factors and a substantial body of decision making literature in the form of the broader ‘models of consumer behaviour' has been adapted to attempt to describe this process. Existing ‘foundation models' present variables such as personal characteristics and attitudes as factors that affect the vacation decision making process, but fail to discuss the extent to which gender and technology preferences influence decisions and destination choice. Economic models are based on utility theory as a decision making framework, however, they do not allow for the other consumer oriented variables. Current models (economic or otherwise) focus on individuals and their decision making process without a combined consideration of information search and technology gendered preferences and the impact they have on choosing a destination for a vacation.


Detritus ◽  
2020 ◽  
pp. 92-102
Author(s):  
Sabrina Sacco ◽  
Maria Cerreta

This contribution refers to a research carried out between the Departments of Architecture of the University of Naples Federico II and the University of the Republic in Montevideo. The research focuses on the theme of re-use as a practice able to trigger synergistic mechanisms between different entities and identities of the urban fabric. At the centre is Patrimonio Plástico, a decision-making process for the re-use of an industrial architecture dealing with the recycling of waste and materials, such as plastic, containers, and abandoned spaces of the city. The multidisciplinary and multiscalar decision-making process translates into actions some objectives of the Agenda 2030 SDGs at a global level and the objectives expressed by the various social groups interviewed at the local level in order to identify the preferable project proposal whose it has been assessed the economic, social and environmental sustainability.


2019 ◽  
Vol 2 (1) ◽  
Author(s):  
Sutarni Sutarni ◽  
Luluk Irawati ◽  
Bina Unteawati ◽  
Clara Yolandika

The purpose of this study is to describe the decision making process of purchasing hydroponic vegetables. This research conducted in Bandar Lampung City. The study was conducted on 42 consumers of hydroponic vegetables and 42 non-hydroponic consumers. This research requires a qualitative method approach. Analysis of the stages of consumer purchasing decision-making process used to determine consumer behavior in making purchases of hydroponic and non hydroponic vegetables. Stages in the process of making consumer purchasing decisions in choosing commodities include the introduction of needs, information search, alternative evaluation, purchasing decisions, and post-purchase evaluation.Keywords: Decission Making, Hydroponic, Vegetable


Author(s):  
Irina Ciacir ◽  
◽  
Ecaterina Subina ◽  

2020 is a year of global change. The spread of the COVID-19 virus was an impetus for transformation. The entire globe confronts impediments hard-to-anticipate, but who endangers people’s life. This article refers to the transparency of the decision-making process in the pandemic period. Also, it is explained the communication problems that can appear in complicated situations between the public administration and the citizen. Both the authorities of the European Union, in general, and of the Republic of Moldova, in particular, encounter social problems, which must be resolved in a very short period. Many decisions must be made promptly and unforeseen. It is important that this process does not affect the quality of public services provided and does not infringe on the rights of citizens. Thus, the decision-making process must be transparent and accessible to citizens


Author(s):  
Esra Güven ◽  
Volkan Yakin

Consumer-to-consumer communications in online environments are of a vital importance to the consumer decision-making process. This process consists of five phases, each affected by eWOM communications deeply from the stimulation to the post-purchase behavior. Among all other factors having an impact on this process, the impact of eWOM has a distinguished role. As the technology grows and the consumers use internet and the reviews via internet, they become more and more attached to these reviews to make a purchase decision. In this chapter, the authors make a comprehensive explanation about the consumer decision-making process and explain the relationship of the decision-making phases with eWOM communications.


Author(s):  
Donata Vianelli ◽  
Manuela Valta

In the last 10 years, cruise tourism has been frequently analyzed in the academic literature on leisure tourism. However, analysis of consumer behavior and the consumer-buying process is still limited, especially if the European market is taken into consideration. To address this gap in the literature, the authors analyzed how different attributes are evaluated by consumers in their decision-making process. In particular, the authors identified the role of the tourism destination among the different attributes that influence cruisers' choices. Using primary survey data from a sample of 4,002 German, Spanish, Italian, and French consumers, the analysis identifies the existence of consumer segments that give different levels of importance to the numerous attributes, including the tourism destination.


2019 ◽  
Vol 11 (4) ◽  
pp. 378-391 ◽  
Author(s):  
Vikas Gupta

Purpose This study aims to evaluate the role of social media on the hotel decision-making process of consumers during the evaluation stage of searching, identifying the alternatives and selecting a hotel in India. It will help the stakeholders in the hotel industry of India to make the social media platform more efficient for consumers by providing inputs on the factors consumers consider while making online hotel purchase. Design/methodology/approach This study involves an exploratory qualitative approach which includes 32 face-to-face, semi-structured, in-depth individual interviews with the social media platform users. The selection of interviewees for this study has been done on the basis of a non-random purposive sampling approach. Findings The findings reveal that social media plays an important role in affecting the way consumers search, decide and book hotels. It also suggests that social media helps consumers in collecting information about products and services, assessing alternatives and making their choices. It confirms that while negative facets exist, the positive benefits outweigh the negative aspects of using social media when selecting a hotel. The results also reveal the impact of circumstantial influence related to social media on hotel selection, on the basis of content source and the level of trust and accuracy in the content. Practical implications This study has some strategic implications for hospitality marketing and management related to a better understanding of the influence of social media on the hotel customer decision-making process. The study shows that a variety of social media with associated content sources and levels add to the complexity of hotel-related information search and decision behaviour. Originality/value The study makes a contribution by addressing the existing gaps and bridging the arena of consumer behaviour and social media literature in a hotel context and sheds light on how consumer decisions while selecting a hotel are influenced through social media. The core contribution is the generation of factors through in-depth interviews which are based on real-life scenarios relating to the influence of social media on hotel decision-making.


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