scholarly journals Study of the Expectations of Employers-Partners of Educational Institutions as a Necessary Element of Strategic Development and Creation of the University Image

Author(s):  
Ekaterina Zimina ◽  
Tatyana Bakhmatova ◽  
Liudmila Sanina

The problems of image are now becoming a strategic management concern for higher educational institutions since they affect the level of satisfaction and loyalty of all parties interacting with the institutions. Efficient image management can be critical to the survival and success of an organization in the context of government funding reduction and a highly competitive environment. The article analyzes the results of a survey on the Anketolog.ru platform which involved 52 respondents and was aimed at collecting the expert commentaries of potential employers engaged as tutors in the educational process at Baikal State University (BSU). The survey revealed assessments of the quality of training provided by the system of higher education, assessment of the current BSU’s graduates employment efficiency, as well as the level of BSU’s graduates’ satisfaction with the quality of their training and skill level. The «word cloud» method enabled the authors to determine what skills (competencies) obtained by the graduates the potential employers consider the most important, and to find the right wording for them and for the relevant courses to be included in the academic programs. Therefore, the analysis of the survey results provided the data on the demand for specialists trained at the university and the requirements for their skills and characteristics expected by potential employers, which helps to determine possible strategic prospects for BSU’s cooperation with potential employers in the 5-year period to come. Though the results of the study are of a practical value for Baikal State University, they might be useful for any university to build up its image.

2020 ◽  
Vol 29 (8-9) ◽  
pp. 129-141
Author(s):  
Zh. A. Ermakova ◽  
Yu. N. Nikulina

The article addresses the problems of the quality of education in general, including from the perspective of employers. The authors believe that the mechanism for assessing the quality of education should be implemented through the active participation of the University’s key partners and employers in the educational process.The article presents the results of a study of the level of satisfaction with the quality of education of graduates estimated by enterprises that are the key partners of Orenburg State University (2020). The first set of questions involved an analysis of the degree of participation of employer organizations in the educational process and assessment of the level of training of university graduates. The second block included an assessment of personnel needs and demands on graduates when applying for a job, as well as an analysis of the prospects for developing forms of cooperation between employers in the region and the University.In conclusion, we offer a list of recommendations for improving the effectiveness of internal independent assessment of the quality of education with the involvement of representatives of employers. The list includes recommendations aimed at enhancing their participation in improving the system of training for the region’s economy.


Author(s):  
E. N. Netrebko

The article deals with the problem of leveling the reputational damage caused to private universities by negative public stereotypes. According to the author, the work of an educational institution to create a positive image of the organization should be based on monitoring customer satisfaction with the services provided by the University. The method of identifying student’s satisfaction with the learning process at a commercial university was tested. It is revealed that the motivation for learning of the majority of respondents is based on the desire for personal and professional development. The main difficulties faced by students in the learning process are highlighted. The level of satisfaction of respondents with various components of the educational process is analyzed.There is no conflict of interests.


2021 ◽  
Vol 2 (6 (344)) ◽  
pp. 119-133
Author(s):  
Marianna Shvardak ◽  

It was found that systematic monitoring of the quality of education is necessary for effective management, informed decision-making, comparison and adequate assessment of the state of professional training. This task is successfully implemented through SWOT-analysis, which identifies strengths and weaknesses, potential opportunities and potential threats, establishing relationships between them, which can be further used to form quality management strategies for the training of future heads of educational institutions. A SWOT-analysis of the system of training future leaders (managers in the education system) was conducted and a matrix was developed on the example of Mukachevo State University. This made it possible to systematize information about internal and external factors that affect the quality of the educational process. Its results allowed to determine the competitive advantages of professional training, to form strategic priorities (ways) and to get a clear algorithm of further actions. In particular: periodically review educational programs, permanently monitor the market of educational services and resources of Mukachevo State University, systematically take measures to ensure the quality of educational services under the master's educational program «Educational Pedagogical Sciences: Management of Educational Institutions». At the same time, the analysis of the research results showed that the management of the quality of training of the future head of an educational institution depends on setting standards, updating educational programs, highly qualified staff, quality organization of the educational process and effective management.


Author(s):  
Yuriy Makar

While writing his memoir, the author highlights the root causes of Collaboration University of Saskatchewan and State University of Chernivtsi Agreement. In June, 1977 on behalf of Professor Konstiantyn Chervinskyi – the-then Rector of State University of Chernivtsi, the author had the honour to meet in Kyiv Robert Begg – the President of University of Saskatchewan. What is more, during this crucial meeting the author initiated the talks concerning further fruitful collaboration between universities. Interestingly, the actual inter-university collaboration has started taking its shape since 1976, when a bronze statue of Lesya Ukrayinka, made in Kyiv (Ukraine in former USSR) by sculptor Halyna Kalchenko and architect Anatoliy Ihnashchenko, was unveiled at the University of Saskatchewan (Sascatoon). The monument was presented to the University by the Association for Cultural Relations with Ukrainians Abroad. Significantly, it was the Association that invited the Rector of University of Saskatchewan and his wife to pay an official visit to Ukraine. The Rector himself suggested signing the agreement with one of the universities of West Ukraine. Symbolically, State University of Chernivtsi was targeted by the Ministry of Higher and Secondary Specialized Education of the Ukrainian Soviet Socialist Republic. Of particular value were the provisions of University of Saskatchewan agreement. They supported the study of the language, culture and history of Ukraine. Furthermore, the agreement aimed at academic and cultural exchanges of faculty, scholars and students at the post-secondary level. This was unprecedented formal agreement between a North American university and a university in Ukraine. Noteworthy, Collaboration agreement was solemnly concluded by both Rectors on June 5, 1977 in compliance with the sticking points of the Canadian part. Regrettably, the former USSR’s (Mocsow) authorities amended the agreement, excluding the point of students’ exchange program. In terms of the Canadian students, they were able to come and study at State University of Chernivtsi; our students, however, were forbidden to cross the borders of the USSR. Instead, the faculty of our university enjoyed the right to go on their sabbatical to Saskatoon. Paying the tribute to University of Saskatchewan, the author extends his gratitude to its authorities. Nevertheless, after the USSR collapse, the students of State University of Chernivtsi got an excellent opportunity to study in Canada. To conclude, the Agreement prolongs its validity. To be more precise, the Chernivtsi-Saskatoon Universities’ Collaboration Agreement will celebrate its 40th anniversary in 2017. According to the author, the agreement has quite a reasonable right to be extended. Keywords: Lesya Ukrayinka, University of Saskatchewan, State University of Chernivtsi, Collaboration Agreement


Author(s):  
Elena A. Mingazheva

The training of a specialist at a university is determined by the quality of the educational process, during which it is necessary to take into account the situation on the labor market. Successful training largely depends on the students self-education, which is difficult and limited in the context of a pandemic. The conditions of todays realities dictate the methods and forms of the process of self-education of students. During the pandemic, students practice self-education on a remote basis. We consider this form as a complex functional system with its own logic of development and relatively independent stages of learning via the Internet. Changes in various fields of activity are observed daily, which increases the requirements for the quality of education of a competitive individual; the idea of online education using electronic information platforms that serve as a means of self-education of students at the university is analyzed. The process of organizing the educational process in disciplines and tasks from the position of digitalization, through the introduction of modern digital technologies in the process of education of academic courses at the time of the pandemic in the country and the world, becomes significant. The conceptual apparatus considered in the paper: information space, educational space, self-education, competence, competence approach. It clarifies the need to teach the discipline in combination to acquire professional experience; the idea of revealing and enriching the inner potential of each person, his development and self-education throughout his life is substantiated; a detailed analysis of psychological and pedagogical literature is given. The results of a comprehensive study conducted at Chelyabinsk State University confirm the dependence of communicative competence on the students self-education during the pandemic.


2020 ◽  
Vol 48 (6) ◽  
pp. 459-473
Author(s):  
Dmitry V. Maltsev ◽  

Introduction. Quality management of educational services is impossible without feedback from employers, graduates, and parents of students. Analysis of their opinions will help identify weaknesses in the educational process of the University, for the subsequent formation of a roadmap for managing the quality of education. The purpose of the study: to develop recommendations for improving the quality of education of students of the technical University by identifying dissatisfaction with professional, labor and socio-cultural training. Materials and methods. 1261 interested persons took part in the survey, including: 386 graduates (representatives of 225 enterprises and organizations), representatives of employers – 265 people (representatives of 173 enterprises and organizations), parents of students – 610 people. The quality of educational process was assessed by satisfaction with educational activities and satisfaction with the socio-cultural environment of the university. Research results. The results of the level of satisfaction with the quality of educational activities are analyzed, in particular: the level of satisfaction of graduates ranged from 66 to 88%, the greatest dissatisfaction is associated with the organization of practices, research work and the material and technical base of the University. Employers are more dissatisfied with the professional training of graduates, in particular bachelors. More than 70% of employers say that specialists are much better prepared to perform their work functions. In terms of assessing the socio-cultural environment, the satisfaction of students' parents ranged from 49 to 72%. The main comments are related to financial incentives (scholarships, surcharges), as well as the organization of leisure and recreation. The practical significance is to identify the most pressing issues that are not always obvious when viewed from the "inside" of the organization. Many problems are typical for higher education institutions in General, so the results of this study can be useful and applicable for internal audits, in-house surveys, and improving the quality of educational services in other universities.


2020 ◽  
pp. 55-59
Author(s):  
Kseniya Mansurovna Chumakina

The author emphasizes that ongoing global changes in society, new directions of sociocultural development have led to the necessity of making changes in requirements of the quality of education on every level. It is noted that these new requirements imply not only pupils’ subject knowledge development but also their metasubject and personal competence formation. Educational institutions faced difficulties while establishing educational process in accordance with the introduced state directions. The author comes to the conclusion that in search of the solution, educational institutions started to form networks and communities that let integrate both resources and abilities to succeed in fulfilling of the tasks given by the government. The concept of a “service state” is considered; principles of service activities of educational institutions are defined; client focus of educational institutions is reviewed; the main provisions of the network interaction of educational institutions are presented; regulatory acts, projects in which the network interaction in the field of education is fixed are analyzed; an independent assessment of the quality of education is given; educational institutions that occupy leading places in the opinion of service consumers about network interaction, taking into account the focus on the need of direct service consumers are considered. In the course of the study, the following methods were used: analysis and synthesis, comparison, interviewing. The result of the study was a network interaction project taking into account the focus on service by the Humanitarian Lyceum in Tomsk and Tomsk State University.


2019 ◽  
Vol 15 (36) ◽  
pp. 687
Author(s):  
Svetlana A. Kucheryavenko ◽  
Irina V. Chistnikova ◽  
Boris A. Thorikov ◽  
Anastasia N. Nazarova

The use of lean technologies can improve the quality of services and the efficiency of available resource spending, stimulate the development of the country economy and improve the living standards of the population. Authorities pay particular attention to the modernization of higher education. In this regard, it is advisable to introduce lean technologies in the educational process of higher educational institutions, which will allow us to identify and develop the ability of these structures to self-development not only due to the influx of information and external finances, but through the use of their internal sources. The introduction of lean production principles in the activities of universities can help increase the efficiency of the educational process and their competitiveness. Based on this, the article discusses the process of lean manufacturing tool introduction into educational activities. An attempt is made to analyze comparatively lean manufacturing tools and the possibility of their application in the educational activities of the university. The article emphasizes that the replication of existing experience of lean manufacturing tool implementation will ensure a steady growth of key performance indicators and will allow the formation of a sustainable lean model of population behavior based on the popularization of the culture of “thrift” among students.


2020 ◽  
Author(s):  
Roman Len'kov

The tutorial describes the preconditions of sociopragmatics research in Russia on the background of evolutionary processes of social prognostics of the twentieth century. Considered the essential characteristics of social forecasting, its subject and range of issues. Based on analysis of classification schemes methods of scientific forecasting offers the author's approach to classification of methods of social forecasting. Special attention is paid to the description of the characteristics, the specific application and selection procedure of the ways of making social predictions. Theoretical and applied analysis of the foundations of social design, the direction of its implementation and research methods used for it. The conceptual basis of design in education on the example of the educational process in the University. Given the model structure, rationale and testing of design solutions. The third edition of the book is dedicated to the 100th anniversary of the State University of management. Meets the current requirements of the Federal state educational standard of higher education. For students of higher educational institutions, students of humanitarian directions and specialities.


Author(s):  
Э.Д. Алисултанова ◽  
Ш.С. Джанхотов

Последние годы система образования, находясь в условиях модернизации, формирует иную образовательную парадигму, в основе которой лежит широкомасштабное применение информационных технологий. Автоматизация учебного процесса является одной из важных задач современного образования. Использование встроенных программных продуктов для решения задач автоматизации значительно облегчит их внедрение в сферу образования. Разработка современных методов информатизации процедур управления способно значительно улучшить качество управления и снизить его трудоемкость. В статье описываются технологические процессы проектирования и разработки ЭИОС вуза с использованием Интернеттехнологий, а также комплексы сервисов по формированию отчетов по учебнометодической деятельности кафедр, учета контингента, успеваемости и другие. Представлены перспективы развития информационной среды с целью повышения эффективности деятельности по направлениям деятельности вуза. In recent years, the education system, being in the conditions of modernization, forms a different educational paradigm, which is based on the largescale use of information technology. Automation of the educational process is one of the important tasks of modern education. The use of builtin software products for solving automation problems will greatly facilitate their implementation in the field of education. The development of modern methods of informatization of control procedures can significantly improve the quality of management and reduce its complexity. The article describes the technological processes of design and development of EIOS University using Internet technologies, as well as complex services for the formation of reports on educational and methodical activities of departments, accounting contingent, academic performance and others. The prospects of development of the information environment in order to improve the efficiency of activities in the areas of the University are presented.


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