scholarly journals THE BEHAVIOR ANALYSIS GENERATION Y IN USING SEARCH ENGINE FOR TRAVEL PURPOSES

2016 ◽  
Vol 5 (2) ◽  
pp. 911
Author(s):  
Nur Dalila Binti Mohamad Yusop ◽  
Maizatul Anis Asyikin Binti Mohd Zin ◽  
Ikhsan Kurniawan ◽  
. Girinsah

Technology changes every day and makes life easier. Related to this, the purpose of this research is to identify the characteristics or behavior analysis of Generation Y in using search engine for travel purposes.By definition, Gen Ys or Millennial Generation are those young people who were born between the year of 1990 to 2000. They are also the first generation to have spend their entire life in the digital environment. Nowadays, we could find Gen Ys actively contributes, shares, searches for tourism purposes. The research is focus on the tendency and preferences of the youngsters who are willingly go to travelling website and looking for information before travel. The research method in this study is survey research. The research object is students who were categorized as Gen Y at Universitas Pendidikan Indonesia (UPI) and Universiti Teknologi Mara (UiTM) Malaysia. The respondents were sent an email message describing the study and inviting them to participate via online questionnaire using Google Form. Through this method the sample and data were collected. Study results would be expected to discover their behaviour in using the search engine before travelling. This study is also expected to give a huge impact on how to spread the information about travel and tourism industry such as tourist attraction, accommodation, transportation and culinary arts preferences. In a separate discussion about the future of the world, it was clear the Gen Ys are generally well equipped to deal with the leadership and societal challenges we all will be facing in the near future.

2020 ◽  
Vol 3 (2) ◽  
pp. 19-20
Author(s):  
Candy B. Ruña ◽  
Angelus C. Diamante

Travel preferences are activities and places that people would like to do and go to.  Millennials, who are also referred to as Generation Y, greatly impact the travel and tourism industry as they reach their peak earning years and spending power.  They travel more frequently, explore more destinations, and constantly search for information and new sensations.  Nowadays, they are active travelers who are starting to build travel motivations and influence their opinions and behavior.  To tap this market, it is important for tourism stakeholders to understand millennials and their travel preferences.  Hence, this paper describes the degree of travel preferences of millennials of a highly urbanized city in the Philippines in terms of attractions, type of accommodation, transportation, food and beverage, ancillary services, and travel budget.  Likewise, it explores the relationship between demographics and travel preferences.  It also determines millennials’ travel purpose, preferred destinations, travel lifestyle, and other factors that influence their travel.


2021 ◽  
Vol 10(1) (10(1)) ◽  
pp. 179-193
Author(s):  
Hilary Kenedy Nji Bama ◽  
Siyabulela Nyikana

This study seeks to unpack the implications that the COVID-19 pandemic has placed on the South African domestic tourism market. In particular, the study considers how, given the negative impacts that have been felt with international travel being largely restricted, many destinations who traditionally rely on tourism will approach domestic tourism post the restrictions. Given South Africa’s previous aggressive campaigns which sought to promote domestic tourism in the country, the value of this focus area cannot be overlooked. The need for empirical research that assesses the attitudes of people regarding travel and tourism beyond the pandemic in a country that has been one of the hardest-hit on the African continent is equally important in this respect. Data for the study was sourced from interviews with key informant personnel in the domain of tourism coupled with an online questionnaire survey that was collected from respondents through the Google Forms Application. The key findings from the study reveal that a majority of the respondents were generally satisfied with the management of the pandemic in the country and were willing to wait until all restrictions were lifted before travelling again. Moreover, many of the respondents felt that they would likely travel more domestically in order to assist the tourism industry recover post-COVID-19 and would actively help market the country to friends and relatives in assisting with the recovery marketing initiatives. However, major concerns were raised about the financial possibilities of the domestic tourists as well as the lack of effective communication and cooperation between the private sector and the government regarding tourism’s recovery plan.


2019 ◽  
Vol 20 (6) ◽  
pp. 1372-1392 ◽  
Author(s):  
Timothy H. Reisenwitz ◽  
Jie G. Fowler

Generation Y (Gen Y) is becoming more important to marketers as its members continue to enter the workforce. Members of this generational cohort are essential to the tourism industry as they engage in planning vacations themselves. This study accesses the information search behaviour of Gen Y and makes comparisons to the previous generation, Generation X (Gen X). A demographic profile, including information sources, is compiled. Additionally, several proposals were developed based upon the literature regarding tourism information searches and decision-making for Gen X and Y. Key constructs were identified as part of the purchase decision process. They were analysed using primary research study data. Specifically, independent-samples t-tests were used to test the propositions. The analyses revealed that there were significant differences between generational cohorts regarding technology-based information sources, risk aversion and use of information sources. As a result, this study offers a synthesis of contingency factors affecting tourist decision-making. It provides both theoretical and managerial implications.


Author(s):  
Martinette Kruger ◽  
Adam Viljoen

This research aims to assess the influence of COVID-19 on the travel and tourism industry from a supply-side perspective. More specifically, this research identifies the influential determinants to help manage tourists (main target markets') predicted behaviour and changes in travel patterns due to COVID-19. The exploratory research made use of an online questionnaire. The questionnaire's link was posted on a social media page in 2020, and a convenience snowball sampling method was used to gain access to travel and tourism suppliers. 111 responses were obtained. The multivariate analysis involved exploratory factor analyses (EFA) in identifying the dependent (tourists future travel behaviour) and the independent variables [suppliers’ initiatives to connect with their target market(s) during the pandemic, the predicted management and marketing strategies the travel and tourism industry will adopt after COVID-19 and perceptions regarding the future of the travel and tourism industry (in a post-COVID world)] that were included in regression analyses. A set of linear regression analyses was performed to show whether there is a significant relationship between the factors that may provide additional guidelines for managing travellers’ predicted travel behaviour due to COVID-19. This research provides valuable insights into the strategies the various sectors within the tourism industry implement and plan to adopt to regenerate their tourism operations post COVID-19. Moreover, since this research is primarily focused on the supply-side (tourism suppliers), the sectoral feedback is valuable in streamlining national tourism industry guidelines post-COVID-19.


Author(s):  
Lesego S. Stone ◽  
Moren T. Stone ◽  
Goemeone E. J. Mogomotsi ◽  
Patricia K. Mogomotsi

COVID-19 has had significant impacts on industries and individuals globally. Due to restrictions put in place to reduce the spread of the disease, it has affected the travel and tourism industry. Using the concepts of ecotourism and sustainable tourism, a systematic qualitative document analysis of available literature was carried out to determine the impacts of the COVID-19 pandemic on nature-based tourism and its implications on community development, using Botswana as a case study. Results indicate that due to the unsustainable and predominant dependence on the international market, the tourism sector in Botswana has come to a standstill. Furthermore, the promotion of domestic tourism to nature-based attractions may lead to conservation issues. COVID-19 has also had an impact on community development through abrupt losses of employment and income. However, several positive environmental impacts have also been experienced. The paper calls for a transformation of the tourism sector to make it more resilient. As a response measure, it is necessary to assess whether there is a need to call for a change in policy from high-value low-volume to low-cost high-volume, which may have negative impacts on conservation. However, as an adaptive response, we assert the need to diversify tourism products to consider the needs of both domestic and regional markets so that the focus is not just on nature-based tourism and international clientele.


2022 ◽  
pp. 291-302
Author(s):  
Chitra Krishnan ◽  
Richa Goel ◽  
Vikas Garg

The first thing in our minds when we talk about tourism and travel is how convenient the technologies have all made it for us. Artificial intelligence in the travel business is already developing enormous importance. The advanced applications of AI and robotics will certainly provide a rich experience to the customers of the traveling industry. Some of the well-known applications including language translators, chat-bots, virtual reality, and many more are certainly showing a huge impact and their effectiveness when applied in the travel and tourism industry. The study mainly aims to define the tourism sector in India and its impact on the tourist industry by emerging technologies, such as artificial intelligence. It will also define how tours and travel are safer and more secure in the future.


2020 ◽  
Author(s):  
Alba-María Martínez-Sala ◽  
Concepción Campillo-Alhama ◽  
Irene Ramos-Soler

Smartphones have revolutionized the tourism industry due to their ability to create and improve the tourist experience, mostly among young users, especially those belonging to the Generation Y (Gen Y). Millennials, as the Generation Y is often referred to, stand out for their ability to travel more frequently and for longer periods, as well as for their often-addictive use of smartphones. Despite nomophobia is not a recent phenomenon, there are few research works on information and communication technologies and tourism that address the effects of smartphone use on the tourist experience. The objective of this exploratory study is to describe the feelings Gen Y experiences as a result of use smartphones during their travels, their tourism functionality, and the relationship between the two. The study is based on the application of an online survey to a representative sample. The results confirm the problems associated with smartphone use, especially among young people (16–19) and the existence of a correlation between smartphone use for tourist purposes and a positive travel experience. It has confirmed that they experience negative feelings and emotions. The study presents crucial information that destination marketing organizations can use to successfully integrate smartphones into their digital marketing and communication strategies.


Author(s):  
Le Thanh Tung

The study aimed to analyse the general impact of the COVID-19 pandemic on global tourism. Obviously, the world tourism industry has been received unprecedented damages never ever seen before. The thematic analysis approach, comparative research method and descriptive statistical analysis are used to investigate the effects of this pandemic. In general, the empirical analysis results show having a high sensitivity to diseases, global tourism is considered as one of the hardest economic sectors hit by the COVID-19 pandemic outbreak. First, these huge losses in revenue are still ongoing because the pandemic is fastly spreading worldwide. The hurts of global tourism are serious and can put the whole travel and tourism industry in long-term disruptions. Second, although global tourism has proven strong resilience in response to other previous crises, the results suggest that the negative impacts of this pandemic will longer-lasting expand on would tourism industry compared to others. Third, the analysis result highlights that the countries need robust and urgent solutions for global tourism to reduce the huge losses received from this pandemic. However, this pandemic can have potential long-term changes in customer behaviors and the supply chain in global tourism to help efficiently combat risks from epidemics in the future. Finally, the study results suggest some implications to policymakers and business people in the reconstruction of the tourism industry in countries in the coming time.


2020 ◽  
Vol 25 (5) ◽  
pp. 465-474
Author(s):  
V.O. Zhilinskiy ◽  
◽  
D.S. Pecheritsa ◽  
L.G. Gagarina ◽  
◽  
...  

The Global Navigation Satellite System has a huge impact on both the public and private sectors, including the social-economic development, it has many applications and is an integral part of many domains. The application of the satellite navigation systems remains the most relevant in the field of transport, including land, air and maritime transport. The GLONASS system consists of three segments and the operation of the entire system depends on functioning of each component, but primarily, the accuracy of measurements depends on the basis forming of the control segment and management, responsible for forming ephemeris-time information. In the work, the influence of ephemeris-time information on the accuracy of solving the navigation problem by the signals of the GLONASS satellite navigation system has been analyzed. The influence of both ephemeris information and the frequency information, and of the time corrections has been individually studied. The accuracy of the ephemeris-time information is especially important when solving the navigation problem by highly precise positioning method. For the analysis the following scenarios of the navigation problem solving have been formed: using high-precision and broadcast ephemeris-time information, a combination of broadcast (high-precision) ephemeris-time information, and high-precision (broadcast) satellite clock offsets and two scenarios with simulation of the calculation of the relative correction to the radio signal carrier frequency. Based on the study results it has been concluded that the contribution of the frequency-time corrections to the error of location determination is of the greatest importance and a huge impact on the error location, while the errors of the ephemeris information are insignificant


Author(s):  
Chun-Chu Chen ◽  
Sui-Wen (Sharon) Zou ◽  
James F. Petrick

This research intends to examine whether frequent travelers are more satisfied with their life as well as why these individuals travel more frequently than others. Derived from a sample of 500 Taiwanese respondents, the study results show that respondents attaching personal importance to tourism are more likely to gather travel-relevant information, resulting in more frequent travels. It is also found that frequent travelers are more satisfied with their life. These findings suggest that travel and tourism can be an important life domain affecting how people evaluate their overall quality of life.


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