scholarly journals The effect of the YouTube subscriptions button in the real-world and cyberspace

2021 ◽  
Vol 13 (1) ◽  
pp. 46
Author(s):  
Putra Aditya Lapalelo

The virtual subscribe button feature on the YouTube platform, which is only the smallest technological element in cyberspace, has turned into a technology capable of dominating interactions in cyberspace and the real world. This growing influence cannot be separated from the subscribe button's function, which is increasingly changing, not just running a function to subscribe to the YouTube channel. Technically, this key determinism has turned into something very social to become a means of moving community groups to influence the economy, politics, social and culture. That can be seen from the results of observations of eight informants who are YouTube users. The eight informants acknowledged the subscribe button's existence, which has influenced social and economic interactions on social media in the last decade. Although several informants also pointed out that humans' role is still visible in the development of the subscriber button as one of the most crucial features in social media, YouTube, and the internet as a whole.

2021 ◽  
Vol 7 (1) ◽  
pp. 205630512098444
Author(s):  
John D. Gallacher ◽  
Marc W. Heerdink ◽  
Miles Hewstone

The rise of the Internet and social media has allowed individuals with different backgrounds, experiences, and opinions to communicate with one another in an open and largely unstructured way. One important question is whether the nature of online engagements between groups relates to the nature of encounters between these groups in the real world. We analyzed online conversations that occurred between members of protest groups from opposite sides of the political spectrum, obtained from Facebook event pages used to organize upcoming political protests and rallies in the United States and the United Kingdom and the occurrence of violence during these protests and rallies. Using natural language processing and text analysis, we show that increased engagement between groups online is associated with increased violence when these groups met in the real world. The level of engagement between groups taking place online is substantial, and can be characterized as negative, brief, and low in integrative complexity. These findings suggest that opposing groups may use unstructured online environments to engage with one another in hostile ways. This may reflect a worsening of relationships, in turn explaining the observed increases in physical violence offline. These findings raise questions as to whether unstructured online communication is compatible with positive intergroup contact, and highlights the role that the Internet might play in wider issues of extremism and radicalization.


2021 ◽  
Vol 11 (1) ◽  
pp. 11-20

The conducted research is focused on the evaluation of the communication of selected Czech cosmetic brands on social media. Social media have become a widely used communication tool in recent years and people are spending more and more time on the Internet. Companies try to influence the customer not only in the real world, but also in the virtual one. Today, corporate communication on social media is crucial. The main goal is to analyze and evaluate the communication of selected brands on social media. The research used content analysis and evaluate the effectiveness of communication of selected cosmetic brands on social media. The results of this research could help to cosmetic brands to improve their marketing communication on social media.


Author(s):  
Dr Sarswati .

In this study, we are discussing about the Metaverse. It is the latest and hot buzzword to capture the tech industry’s imagination. Metaverse is a broad term. It is generally 'refers' to shared 3D virtural word environment which people can access via internet. Metaverse is where the real world meets the virtual world. It focuses will be to bring the Metaverse to life and help people connect, find communication and grow businesses. According to CEO Mark Zukerberg : The Metaverse, which he sees as the next generation of the internet, as a virtual environment that will allow people to be present with each other in digital spaces. It brings together their apps/technologies under new company brand. Faacebook’s, I mean, Meta’s, recent rebrand and investments triggered a new wage of interest in the metaverse. It’s all over headlines, corporate news, memes, gaming platforms, and social media. The word’s increased ubiquity is creating an impending sense of doom, as if, at any moment, our physical lives will be engulfed in corporate pixels and paywalled interactions.


2021 ◽  
Vol 130 (1) ◽  
pp. 8-13
Author(s):  
Witold Wojdan ◽  
Krystian Wdowiak ◽  
Aleksandra Witas ◽  
Justyna Drogoń ◽  
Wojciech Brakowiecki

AbstractIntroduction. Young people are particularly vulnerable to new trends in internet use. Schoolchildren often lose themselves in the virtual world, forgetting about the real world. This leads to difficulties in contact with family or peers, a decline in academic performance, and even to road accidents. Some young people try to gain popularity on the Internet at all costs, thinking that only this will make them better people. In some youth circles, people who are less popular in the Internet are excluded – social media are therefore another reason for dividing young people.Aim. The aim of the study is to determine the habits related to the use of social media by young people in order to analyze the obtained data in terms of: assessing an addiction of the studied group, impact on private life, education and selecting the necessary educational programs.Material and method. The study used an anonymous questionnaire conducted in electronic form on a group of students attending high schools and technical schools all over Poland. The study was conducted using a proprietary questionnaire (Google form) completed online. The questionnaire mainly consisted of closed-ended questions verifying habits related to using social media and a certificate (age, gender, voivodship, size of the place of residence, type of school). The following computer programs were used for statistical analysis of data: Statistica and Microsoft Excel.Results. The research proved that the most popular social media among young people are Facebook, YouTube, Instagram and Snapchat. Most of the respondents spend 3-4 hours a day on social media. Most of the respondents neglect sleep and household chores because of them.Conclusions. Young people spend too much time during the day using social media. Social media have a negative impact on school education and the length of sleep of young people. A large proportion of young people is unaware of the dangers that await them online, and that social media have a negative impact on interpersonal contacts in the real world, therefore it is necessary to increase the knowledge of young people about the dangers lurking on the Internet and introduce educational programs to solve this problem.


2021 ◽  
Vol 2 (2) ◽  
pp. 1-14
Author(s):  
Teng-Chieh Huang ◽  
Razieh Nokhbeh Zaeem ◽  
K. Suzanne Barber

Establishing a solid mechanism for finding credible and trustworthy people in online social networks is an important first step to avoid useless, misleading, or even malicious information. There is a body of existing work studying trustworthiness of social media users and finding credible sources in specific target domains. However, most of the related work lacks the connection between the credibility in the real-world and credibility on the Internet, which makes the formation of social media credibility and trustworthiness incomplete. In this article, working in the financial domain, we identify attributes that can distinguish credible users on the Internet who are indeed trustworthy experts in the real-world. To ensure objectivity, we gather the list of credible financial experts from real-world financial authorities. We analyze the distribution of attributes of about 10K stock-related Twitter users and their 600K tweets over six months in 2015/2016, and over 2.6M typical Twitter users and their 4.8M tweets on November 2nd, 2015, comprising 1% of the entire Twitter in that time period. By using the random forest classifier, we find which attributes are related to real-world expertise. Our work sheds light on the properties of trustworthy users and paves the way for their automatic identification.


2020 ◽  
Vol 24 (1) ◽  
pp. 58
Author(s):  
Anwar Hafidzi

This research begins with an understanding of the endemic radicalism of society, not only of the real world, but also of various online social media. This study showed that the avoidance of online radicalism can be stopped as soon as possible by accusing those influenced by the radical radicality of a secular religious approach. The methods used must be assisted in order to achieve balanced understanding (wasathiyah) under the different environmental conditions of the culture through recognizing the meaning of religion. The research tool used is primarily library work and the journal writings by Abu Rokhmad, a terrorist and radicalise specialist. The results of this study are that an approach that supports inclusive ism will avoid the awareness of radicalization through a heart-to-heart approach. This study also shows that radical actors will never cease to argue dramatically until they are able to grasp different views from Islamic law, culture, and families.Keywords: radicalism, deradicalization, multiculturalism, culture, religion, moderate.Penelitian ini berawal dari paham radikalisme yang telah mewabah di masyarakat, bukan hanya di dunia nyata, bahkan sudah menyusup di berbagai media sosial online. Penelitian ini menemukan bahwa cara menangkal radikalisme online dapat dilakukan pencegahan sedini mungkin melalui pendekatan konseling religius multikultural terhadap mereka yang terkena paham radikal radikal. Diantara teknik yang digunakan adalah melalui pemahaman tentang konsep agama juga perlu digalakkan agar memunculkan pemahaman yang moderat (wasathiyah) diberbagai keadaan lingkungan masyarakat. Metode yang digunakan untuk penelitian ini adalah library research dengan sumber utama adalah karya dan jurnal karya Abu Rokhmad seorang pakar dalam masalah terorisme dan radikalisme. Temuan penelitian ini adalah paham radikalisasi itu dapat dihentikan dengan pendekatan hati ke hati dengan mengedepankan budaya yang multikultural. Kajian ini juga membuktikan bahwa pelaku paham radikal tidak akan pernah berhenti memberikan argumen radikal kecuali mampu memahami perbedaan pendapat yang bersumber dari syariat Islam, lingkungan sosial, dan keluarga.Kata kunci: radikalisme, deradikalisasi, multikultural, budaya, agama, moderat.


Author(s):  
Е.Н. Юдина

интернет-пространство стало частью реального мира современных студентов. В наши дни особенно актуальна проблема активизации использования интернета как дополнительного ресурса в образовательном процессе. В статье приводятся результаты небольшого социологического исследования, посвященного использованию интернета в преподавании социологических дисциплин. Internet space has become a part of the real world of modern students. The problem of increasing the use of the Internet as an additional resource in the educational process is now particularly topical. The article contains the results of a small sociological study on the use of the Internet in teaching sociological disciplines.


2021 ◽  
pp. 254-267
Author(s):  
John Royce

Good readers evaluate as they go along, open to triggers and alarms which warn that something is not quite right, or that something has not been understood. Evaluation is a vital component of information literacy, a keystone for reading with understanding. It is also a complex, complicated process. Failure to evaluate well may prove expensive. The nature and amount of information on the Internet make evaluation skills ever more necessary. Looking at research studies in reading and in evaluation, real-life problems are suggested for teaching, modelling and discussion, to bring greater awareness to good, and to less good, readers.


2016 ◽  
Vol 3 (1) ◽  
pp. 23-33
Author(s):  
Stevent Efendi ◽  
Alva Erwin ◽  
Kho I Eng

Social media has been a widespread phenomenon in the recent years. People shared a lot of thought in social media, and these data posted on the internet could be used for study and researches. As one of the fastest growing social network, Twitter is a particularly popular social media to be studied because it allows researchers to access their data. This research will look the correlation between Twitter chatter of a brand and the sales of brands in Indonesia. Factors such as sentiment and tweet rate are expected to be able to predict the popularity of a brand. Being one of the biggest industries in Indonesia, automotive industry is an interesting subject to study. A wide range of people buys vehicles, and even gather as communities based on their car or motorcycle brand preference. The Twitter results of sentiment analysis and tweet rate will be compared with real world sales results published by GAIKINDO and AISI.


2012 ◽  
pp. 944-959 ◽  
Author(s):  
Stepan Konecny

Mass media often presents a warped image of the Internet as an unreliable environment in which nobody can be trusted. In this entry, the authors describe lying on the Internet both in the context of lying in the real world and with respect to the special properties of computer-mediated communication (CMC). They deal with the most frequent motives for lying online, such as increasing one’s attractiveness or experimenting with identities. They also take into account the various environments of the Internet and their individual effects on various properties of lying. The current methods for detecting lies and the potential for future computer-linguistic analysis of hints for lying in electronic communication are also considered.


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