POTOMETRIUM (POT TANAMAN GEOMETRIS DAN TERARIUM) SERTA PEMASARAN DIGITAL  BAGI KELOMPOK PENJUAL TANAMAN HIAS  DI KELURAHAN MACCINI SOMBALA KOTA MAKASSAR

POTOMETRIUM (Geometric and Terraium Pot Plants) and Digital Marketing for The Ornamental Plant Traders Group in Maccini Sombala Village, Makassar CityAbstract. The world of architecture is currently colored by the development of farming methods for urbanites in limited land by arranging plants into special containers of high artistic value such as terrariums and pots in the style of industrial geometry. Some of the problems faced by ornamental plant sellers are the high competition in selling similar types of potted plants because the types of pots sold are generally the same as those on the market, not yet skilled in assembling cactus and succulent plants into terrarium containers, and the sales system is still conventional in nature. To overcome these problems, community service was carried out in the form of developing productive partners with the theme POTOMETRIUM (Geometry and Terrarium Plant Pots). POTMETRIUM PPM activities consist of preparatory activities, identification and classification of ornamental plant sales groups, dissemination of POTOMETRIUM product knowledge and socialization of PKM implementation activities, implementation of geometric pot making workshops, implementation of technical terrarium arranging workshops, implementation of digital marketing technical workshops, making video tutorials POTOMETRIUM, publications implementation of activities, preparation of activity reports, and implementation of monitoring and evaluation of the results of PKM activities.Keywords: Geometric, terrarium, product, digital, ornamental plant.Abstrak. Dunia arsitektur saat ini diwarnai perkembangan metode bercocok tanam bagi kaum urban di lahan terbatas dengan merangkai tanaman ke dalam wadah khusus yang bernilai seni tinggi diantaranya Terarium dan Pot bergaya industrial geometri. Beberapa permasalahan yang dihadapi oleh kelompok penjual tanaman hias yaitu tingginya persaingan penjualan jenis pot tanaman sejenis karena jenis pot yang dijual umumnya sama dengan yang ada di pasaran, belum terampil dalam merangkai tanaman kaktus dan sukulen ke dalam wadah terarium, dan sistem penjualan masih bersifat konvensional. Untuk mengatasi permasalahan tersebut, maka dilakukan pengabdian kepada masyarakat dalam bentuk pengembangan mitra produktif ber-tema POTOMETRIUM (Pot Tanaman Geometri dan Terarium). Kegiatan PPM POTOMETRIUM terdiri atas kegiatan persiapan, identifikasi dan klasifikasi kelompok penjual tanaman hias, sosialisasi pengetahuan produk POTOMETRIUM dan sosialisasi pelaksanaan kegiatan PKM, pelaksanaan workshop pembuatan pot geometris, pelaksanaan workshop teknis merangkai terarium, pelaksanaan workshop teknis pemasaran digital, pembuatan video tutorial POTOMETRIUM, publikasi pelaksanaan kegiatan, penyusunan laporan kegiatan, dan pelaksanaan monitoring serta evaluasi hasil kegiatan PKM.Kata Kunci: Geometris, terarium, produk, digital marketing, tanaman hias.

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Implementasi Pemasaran Dan Pencatatan Penjualan Sederhana Pada UMKM Tanaman Hias Kecamatan Arcamanik Kota Bandung

AKSIOLOGIYA Jurnal Pengabdian Kepada Masyarakat ◽

10.30651/aks.v5i2.6315 ◽

2021 ◽

Vol 5 (2) ◽

Author(s):

Dodi Supriyanto ◽

Vania Rakhmadhani ◽

Cecep Taufiqurrohman

Keyword(s):

Community Service ◽

Ornamental Plants ◽

Monitoring And Evaluation ◽

Ornamental Plant ◽

Close Proximity ◽

Marketing Activities ◽

Evaluation Stage ◽

Last Stage ◽

Marketing Implementation ◽

Implementation Stage

Pengabdian kepada masyarakat ini dilakukan di usaha tanaman hias yang merupakan produk dari jenis usaha mikro kecil dan menengah (UMKM) yang terdiri dari 12 (Dua belas) pedagang tanaman hias dengan kepemilikan yang berbeda-beda, dan dengan jarak yang saling berdekatan. Kegiatan ini bertujuan untuk mewujudkan kegiatan pemasaran yang optimal dan berdaya saing serta pencatatan keuangan yang sederhana dalam membantu menjalankan usahanya. Permasalahan yang dialami oleh pengusaha tanaman hias, diantaranya pemasaran yang belum optimal, bukti transaksi yang belum memadai, terbatasnya modal serta sulitnya akses kepada lembaga keuangan. Metode yang digunakan dalam menyelesaikan permasalahan permasalahan tersebut diawali dengan survei ke lokasi, tahap pelaksanaan memberikan pendampingan dalam pemasaran ke konsumen melalui pelatihan pemasaran yang efektif dan pendampingan dalam pencatatan transaksi yang ada di tempat tanaman hias, tahap terakhir yaitu tahap monitoring dan evaluasi. Kegiatan ini diharapkan dapat membantu pengusaha tanaman hias dalam melaksanakan kegiatan pemasaran kepada konsumen dan pencatatan keuangan yang benar dan sesuai standar akuntansi.Kata kunci: Implementasi Pemasaran; Pencatatan Penjualan Sederhana; UMKM Implementasi Marketing And Simple Sales Recording on UMKM Ornamental Plants Arcamanik Sub-District Bandung ABSTRACTThis community service is carried out in the ornamental plant business which is a product of small and medium micro enterprises (UMKM) consisting of 12 (Twelve) ornamental plant traders with different ownership, and with close proximity to each other. This activity aims to realize optimal and competitive marketing activities as well as simple financial recording in helping to run its business. Problems experienced by ornamental plant entrepreneurs, such as optimal marketing, inadequate transaction evidence, limited capital and difficult access to financial institutions. The method used in solving the problem begins with a surveyto the location, the implementation stage provides a psideline in marketing to consumers through effective marketing training and assistance in recording transactions that are in place of ornamental plants, the last stage of which is the monitoring and evaluation stage. This activity is expected to assist ornamental plant entrepreneurs in carrying out marketing activities to consumers and correct financial recording and in accordance with accounting standards.Keywords: Marketing Implementation; Simple Sales Recording; UMKM

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Pelatihan Penggunaan KIT untuk Meningkatkan Kemampuan Membimbing pada Praktikum Fisika Dasar bagi Mahasiswa Program Studi Pendidikan Fisika STKIP Weetebula

Unram Journal of Community Service ◽

10.29303/ujcs.v2i2.35 ◽

2021 ◽

Vol 2 (2) ◽

pp. 38-44

Author(s):

Desak Made Anggraeni ◽

Yohanis Umbu Kaleka ◽

Etheldreda Rosari Garung

Keyword(s):

Community Service ◽

Monitoring And Evaluation ◽

Service Activity ◽

Basic Physics

This community service activity aims to provide training on the use of KIT for prospective co.Ass students to improve guiding skills in basic physics practicum activities. The methods used are (1) the provision of materials, (2) the implementation of devotional activities, (3) monitoring and evaluation of activities. The service was conducted in the laboratory of IPA STKIP Weetebula for 6 (six) days in April 2021 involving 3 lecturers assisted by 9 students and 20 participants. The participants were very enthusiastic to participate in this activity because most are not yet proficient in using practicum tools. this activity can add insight and skills of students in using KIT IPA in IPA Laboratory STKIP Weetebula

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Influence of Substrate and Fertilization on Growth and Development of Iris adriatica

Notulae Botanicae Horti Agrobotanici Cluj-Napoca ◽

10.15835/nbha4016168 ◽

2012 ◽

Vol 40 (1) ◽

pp. 212 ◽

Cited By ~ 1

Author(s):

Ines HAN DOVEDAN ◽

Sanja MORIC ◽

Zoran SINDRAK ◽

Ivana CEROVSKI ◽

Ivan MUSTAC ◽

...

Keyword(s):

Growth And Development ◽

Market Research ◽

Block Design ◽

Ornamental Plant ◽

Design Experiment ◽

Biometric Analysis ◽

Potted Plants ◽

Randomized Block Design ◽

Number Of Leaves ◽

Influence Of Substrate

Iris adriatica is indigenous to Mediterranean part of Croatia. It is an attractive plant and has opportunities for introduction into horticulture and the ornamental plant market. Research was conducted in the experimental garden of the Faculty of Agriculture, University of Zagreb, to assess the possibility of growing this species as a pot plant. Research included 360 potted plants placed as randomized block design experiment. The goal of this research was to determine influence of chosen substrates and fertilizers, as well as to explore growth and development dynamic of the species cultivated outdoors from June till August 2010. The following characteristics were measured: plants height, number of leaves, and number of rosettes. Biometric analysis showed that the development of Iris adriatica was significantly influenced only by substrate, while fertilization and interaction of substrate and fertilization showed no significant impact on examined plants characteristics.

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Implementation of Hydroponic Technology (Model) as an Effort to Overcome Food Security for Residents of the Sint Carolus Middle School in Bengkulu City

Engagement : Jurnal Pengabdian Kepada Masyarakat ◽

10.29062/engagement.v5i2.457 ◽

2021 ◽

Vol 5 (2) ◽

Author(s):

Rendi Zulni Ekaputri ◽

Dewi Jumiarni ◽

Berto Usman ◽

Erik Perdana Putra

Keyword(s):

Middle School ◽

Food Security ◽

Community Service ◽

Junior High School ◽

Technology Training ◽

Monitoring And Evaluation ◽

Training Model ◽

Knowledge And Skills ◽

Training Models ◽

Partner Satisfaction

Skills improvement is in line with efforts to tackle food security during the COvid-19 pandemic. This effort can be done by using hydroponic techniques. This community service aims to increase the knowledge and skills of the Sint Carolus Junior High School residents in Bengkulu City in utilizing hydroponic technology. The method of activities provided includes training, supervised assignment, monitoring and evaluation. Activities were held on August 21, 2020 and August 28, 2020 at Sint Carolus Middle School, Bengkulu. Based on the activities that have been carried out, it can be concluded that community service activities in hydroponic technology training (models) get a very good response in terms of the material, methods and partner satisfaction. Hydroponic technology training model has increased the knowledge and skills of Sint Carolus Middle School residents in Bengkulu City, particularly by using the styrofoam box waste as a medium for plant planting.

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Pengelolaan Limbah Bambu Menjadi Kerajinan Celengan Guna Meningkatkan Kreatifitas Anak-anak Dan Menambah Nilai Jual Limbah Bambu

Celebes Abdimas: Jurnal Pengabdian Kepada Masyarakat ◽

10.37541/celebesabdimas.v2i2.468 ◽

2020 ◽

Vol 2 (2) ◽

Author(s):

Resa Nurmala ◽

Sri Yesi Mardiana ◽

Risela Karismania

Keyword(s):

Training Program ◽

Community Service ◽

Manufacturing Process ◽

Artistic Value ◽

Children’S Learning ◽

Children's Learning

Abstract. This training program is implemented aimed at improving the creativity of Mekarasih children and utilizing waste used bamboo into crafts as well as learning media into a piggy bank that has artistic value and value to also have selling value.This training was held in Mekarasih Village on August 29-30, 2020. In the implementation of the piggy bank making program was attended by 7 children of Mekarasih Village, 2 students, and accompanied by a Guiding Lecturer 1 person. The methods of implementation of this training program include (1) Socialization of material delivery to participants, (2) Implementation of the practice of making used bamboo waste into a piggy bank, (3) Evaluation of activities including evaluation of the manufacturing process, and results. The result of this community service in the form of crafts from used bamboo waste into a piggy bank that has artistic value and selling value as well as for children's learning media to motivate to get used to saving early in addition to increasing the selling value of bamboo waste.

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Meningkatkan Peran Serta Masyarakat dalam Mencegah Penyebaran Virus Covid-19

JPM (Jurnal Pemberdayaan Masyarakat) ◽

10.21067/jpm.v6i1.5019 ◽

2021 ◽

Vol 6 (1) ◽

pp. 574-582

Author(s):

Dwi Haryoto ◽

Hari Wisodo ◽

Sujito ◽

Arif Hidayat ◽

Hestiningtyas Yuli Pratiwi

Keyword(s):

Human Resources ◽

Community Service ◽

Positive Response ◽

Monitoring And Evaluation ◽

Negative Response ◽

Citizen Involvement ◽

Number Of Patients ◽

Positive Assessment

Community service has been carried out in RW 12 Kel. Merjosari Malang to increase the potential and participation of the community in health environment. The increase in the number of Covid-19 patients in Malang Raya, about 3,378 people, presents that the Covid-19 virus has increased drastically both number of patients confirmed positive and patients who died. The problems faced by partners are not understanding the Covid-19 disease, weak resources, limited funds, and difficulty accessing information. The method is socialization by conducting discussions, optimizing citizen resources, monitoring and evaluation. The result is conducting discussions, developing resources, providing training, providing counseling and assistance. Citizen involvement is to provide a place to install spraying equipment, maintain spraying facilities, provide a place to conduct training, provide human resources ready to be trained voluntarily. Citizens' anxiety and restlessness were slightly reduced by increased community understanding. Citizens give a positive assessment of service. This is proven by the percentage of residents giving a positive rating on average 95.68%, consisting of 95.33% giving a positive response, and 4.67% giving a negative response.

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Keefektifan Peran Digital Marketing Melalui Media Sosial Dalam Proses Pemasaran Produk Galeri UMKM Ekawira, Kare Madiun

Indonesia Berdaya ◽

10.47679/ib.202176 ◽

2021 ◽

Vol 2 (1) ◽

pp. 21-30

Author(s):

Rizal Ula Ananta Fauzi ◽

Dian Citaningtyas Ari Kadi ◽

Galuh Kristyangga Setyo Ernanda ◽

Permai Triwidya ◽

Silvy Adhelia

Keyword(s):

Social Media ◽

Community Service ◽

Small And Medium Enterprises ◽

Sales Promotion ◽

Digital Marketing ◽

Service Activities ◽

Medium Enterprises

Abstract This study aims to fulfill duties in community service activities in order to help the community in solving problems related to MSMEs (Micro, Small and Medium Enterprises). The place for community service activities is in the Ekawira UMKM Gallery which provides various regional souvenirs from Kare Village, Kare District, Madiun Regency, East Java. Ekawira UMKM Gallery is chaired by Mrs. Hesti Purwanti. One of the products produced at the Ekawira UMKM Gallery is typical curry pia. This product is neatly packaged and already has a brand, but the marketing is only sold in the area around the Kare area, not yet out of town or through existing social media. This is a problem faced by these MSMEs. Therefore, the purpose of holding this community service is to help the Ekawira UMKM Gallery in marketing its products, by providing several sales/promotion media solutions to make it easier in terms of marketing. The marketing solution provided is by doing digital marketing, how to promote it through social media such as Instagram, creating a page on Facebook and creating a product website for the Ekawira UMKM Gallery which aims to make this product known by many people and more consumers who buy it.Abstrak: Penelitian ini bertujuan untuk memenuhi tugas dalam kegiatan pengabdian kepada masyarakat agar bisa membantu masyarakat dalam memecahkan masalah-masalah yang berkaitan dengan UMKM (Usaha Mikro, Kecil dan Menengah). Tempat kegiatan pengabdian masyarakat ini berada di Galeri UMKM Ekawira yang menyediakan aneka oleh-oleh daerah khas Desa Kare, Kecamatan Kare, Kabupaten Madiun, Jawa Timur. Galeri UMKM Ekawira diketuai oleh ibu Hesti Purwanti. Salah satu produk yang di hasilkan di Galeri UMKM Ekawira adalah pia khas Kare. Produk ini sudah di kemas dengan rapi dan sudah memiliki merek, namun pemasarannya hanya dijual di daerah sekitar daerah Kare saja, belum sampai keluar kota maupun melalui media sosial yang ada. Hal ini menjadi masalah yang dihadapi oleh UMKM tersebut. Karena itu, tujuan diadakan pengabdian masyarakat ini untuk membantu Galeri UMKM Ekawira dalam memasarkan produknya, dengan memberikan beberapa solusi media penjualan/promosi untuk mempermudah dalam hal pemasaran. Solusi pemasaran yang diberikan yaitu,dengan melakukan digital marketing caranya mempromosikan melalui media sosial seperti instagram, pembuatan laman pada facebook dan pembuatan laman web produk Galeri UMKM Ekawira yang bertujuan agar produk ini di ketahui oleh banyak orang dan lebih banyak lagi konsumen yang membelinya.

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Evolving Faster Than Lightning

Handbook of Research on Digital Marketing Innovations in Social Entrepreneurship and Solidarity Economics - Advances in Marketing, Customer Relationship Management, and E-Services ◽

10.4018/978-1-5225-8939-6.ch019 ◽

2019 ◽

pp. 336-352

Author(s):

Danny C. Barbery-Montoya

Keyword(s):

Digital Marketing ◽

Technological Tools

This chapter aims to show the extent of digital marketing when using technological tools to create interaction between the company, customers, and stakeholders. The literature about the main tech tools used nowadays was extensively read to develop this chapter. Next, the authors delve into the digital behavior of the consumer when using these tools. Thus, they propose the OXS model to show the stages of eBehavior and connected with digital marketing tools (DMT) backed with security, which creates a new value string (digital) that results in a more powerful and effective eWOM. The proposal of this model explains the classification of brands within the digital context.

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