scholarly journals ECONOMIC SUSTAINABILITY AS A PREREQUISITE FOR ENSURING THE INNOVATIVE DEVELOPMENT OF THE ENTERPRISE

2021 ◽  
Vol 5 (2) ◽  
pp. 1-10
Author(s):  
V. Havran ◽  
◽  
R. Kalmuk ◽  
Keyword(s):  
Management System ◽  
Environmental Changes ◽  
Methodological Approach ◽  
Assessment Process ◽  
Economic Sustainability ◽  
Innovative Development ◽  
Economic Stability ◽  
Efficient Operation ◽  
Projected Changes ◽  
The Impact

Purpose. The activities of enterprises and the prospects of reaching the planned performance indicators have greatly been complicated due to the significant real and potential threats to economic stability, and the outflow of investment in combination with the COVID-19 virus pandemic. Particularly relevant in the current situation, there is a problem of developing and applying in the practice of domestic enterprises such management approaches that would ensure sustainable and most efficient operation of economic entities in the current period, as well as form the potential for their innovative development in the future. It should be noted that the essence of indicators and criteria which reveal the economic stability of the enterprise to some extent are relative, that is caused by peculiarities of the enterprise, pace of development, a stage of the life cycle, and peculiarities of the strategy. Design/methodology/approach. Methods of induction, deduction, and theoretical generalization were used to elucidate the essence of economic stability from the viewpoints of different authors. The authors have used observation, description, formalization, systematization and explanation methods to analyze the problems of choosing methodology of calculating the main indicators of enterprise stability. Findings. Understanding the nature of economic stability and its provision in a changing environment requires the formation of an appropriate management system of economic stability, which should integrate different subsystems, such as financial, production, marketing, human resources, information, etc. In a broad sense, economic stability reflects the level of the enterprise development, the efficiency of the management system, internal organizational integration of its subsystems, adaptability to environmental changes, and others. Originality/value. Prerequisites for improving the systematic framework for assessing the degree of economic stability of enterprises are considered. Possibilities of adapting methodical tools for assessing the economic stability of enterprises to modern conditions of the business entity functioning are offered. Peculiarities of ensuring the adaptability of the methodological approach to assessing the economic stability of enterprises have been studied. The authors have substantiated the efficiency of using the proposed list of indicators of the level of economic stability and formulated procedural approaches to the assessment process. Approaches to improving the economic sustainability of the object of study are suggested and analyzed. The authors have also been carried out a factor analytical research of the impact of projected changes on the systemic indicators of sustainability of the business entity, taking into account the trends of innovative development of the domestic socio-economic environment. Practical implications. The proposed approach to assessing the economic stability of the enterprise provides greater objectivity of the results in a transformational environment of the entity. The substantiated procedure of realization of the assessment methodical approach, in the context of which economic stability components have been defined, allows making well-timed and effective decisions.

scholarly journals Effectiveness assessment methodology financial processes in the digital economy

2021 ◽  
Vol 244 ◽  
pp. 10003
Author(s):  
Andrey Mandrykin ◽  
Yulia Pakhomova
Keyword(s):  
Methodological Approach ◽  
Investment Project ◽  
Electric Power Industry ◽  
Investment Efficiency ◽  
Efficient Operation ◽  
Investment Projects ◽  
Effectiveness Assessment ◽  
The Impact ◽  
Enterprise Investment ◽  
Positive Effect

In today’s rapidly changing world, the application of the achievements of scientific and technological progress, the development and implementation of investment projects become a competitive advantage and the key to the successful development of regions, clusters, corporations. In some of the most dynamic industries, investing becomes a matter of not just efficient operation, but also determines the presence of companies in the market. Applied research, and even more so fundamental, requires significant investments, the return on which at the first stages of the development and implementation of investment projects is difficult to predict. The end result is also obviously not predictable, which makes investing one of the most risky areas of activity of modern companies. Therefore, today the development and improvement of investment efficiency are the most important tasks. The institutional and economic environment of developing countries may not be the positive effect expected from attracting enterprise investment. These ambiguous results regarding the impact of investment form the motivation and problem of dissertation research. Identifying and improving methodological and economic parameters for increasing investment efficiency in the electricity industry will always be one of the main tasks for owners of enterprises and managers, which determines the relevance of the study. The article developed a methodological approach to assessing the efficiency of investment projects in the electric power industry taking into account the risks taken into account in calculating the discount rate for each phase of the life cycle of the project, which allows you to more accurately calculate the main indicators of the efficiency of the investment project.

scholarly journals SCIENTIFIC AND METHODOLOGICAL APPROACH TO A COMPREHENSIVE ASSESSMENT OF THE ECONOMIC STABILITY OF A TELECOMMUNICATIONS COMPANY

2021 ◽  
Vol 7 (3) ◽  
pp. 37-45
Author(s):  
Svitlana Birbirenko ◽  
Galina Tolkachova
Keyword(s):  
Statistical Data ◽  
Methodological Approach ◽  
Business Development ◽  
Comprehensive Assessment ◽  
Assessment Methods ◽  
Economic Sustainability ◽  
Economic Stability ◽  
A Company ◽  
Telecommunications Companies ◽  
Telecommunications Company

The COVID-19 pandemic has ultimately changed the course of global economic functions, including the Ukrainian ones. The consequences caused by the pandemic significantly affected companies’ economic sustainability and reflected the urgent need to assess economic sustainability in order to determine its level and further develop theoretical and methodological aspects of Strategic Enterprise Management. This article is aimed at developing a scientific and methodological approach to comprehensively assess the economic stability of a telecommunications company that operates under modern market conditions. Methods. A study was conducted within the scope of existing techniques used to assess economic stability and, thus, the lack of generally accepted assessment methods was observed. A set of indicators to assess the economic stability of the telecommunications company was formed through financial analysis, taking into account the industry practices of communications service provider’s functioning. Comprehensive assessment of the economic stability of telecommunications companies was carried out using a statistical data analysis technique – regression analysis. 2016-2020 financial reports and statistical data provided by examined communications service providers from the State Statistics Service of Ukraine and the National Commission of Ukraine for the State Regulation of Communications and Informatization were used as outcoming data. Study results. As part of the study, the existing assessment methods were analyzed, which made it possible to organize, systematize, and identify their advantages and disadvantages. A set of indicators to assess economic stability of a telecommunications company was formed, indicating the selection criteria and identifying dependence on the presence of a communications service provider at a certain stage of its business development. A scientific and methodological approach to a comprehensive assessment of the economic stability of telecommunications companies taking into account their industry characteristics has been developed. Conclusions. The created scientific and methodological approach to assess economic stability of the telecommunications company comprehensively makes it possible to determine the level of economic stability depending on the stage of business development of a company. The assessment performed is a key factor that must be taken into account when developing strategic management of a company that operates in the context of market transformations.

scholarly journals IMPLEMENTATION OF BRAND MANAGEMENT IN ENTERPRISE MANAGEMENT: UKRAINIAN REALITIES

2021 ◽  
Vol 5 (40) ◽  
pp. 546-555
Author(s):  
O. Vdovichena ◽  
A. Vdovichen ◽  
O. Losheniuk ◽  
I. Losheniuk ◽  
V. Chychun
Keyword(s):  
Management System ◽  
Brand Management ◽  
Methodological Approach ◽  
Jel Classification ◽  
Enterprise Management ◽  
Management Activity ◽  
Factors Influencing ◽  
Brand Development ◽  
Marketing Tool ◽  
The Impact

Abstract. The article analyzes the modern definitions of “brand management”. Critical analysis of existing definitions allowed to combine existing interpretations into approaches: brand management as a management system; brand management as a management activity; brand management as a marketing tool; brand management as an element (direction) of management. It is proposed to understand brand management as an element of the management system aimed at the formation, support and development of individual brands (corporate brand) of the enterprise in order to obtain competitive advantages. Reasonable interpretation differs from the existing ones by emphasizing the subordination of brand management to the management system of the enterprise and highlighting the tasks, object and purpose of brand management in modern Ukrainian realities. The views of scientists on the identification of factors influencing the effectiveness of the implementation of brand management in the management of the enterprise are systematized. The outlined factors are analyzed and supplemented. It is proposed to use the economic and mathematical method of Kendall to assess the factors influencing the effectiveness of brand management in the management of the enterprise, which allowed to place the influence of selected factors in importance: the presence of innovation, taking into account the impact of globalization, availability and use of all marketing elements; formed brand, taking into account the prospects of brand development in international markets; the appropriate level of brand identity, activity of brand managers; the presence of a brand manager assigned to each brand, consistency of brand management with marketing subsystems in the enterprise, taking into account territoria; cultural and economic factors at the enterprise. Taking into account the results of the study, a scientific and methodological approach to the effective implementation of brand management in the management of the enterprise taking into account the Ukrainian realities of modern enterprises is proposed and substantiated.  Keywords: brand, brand management, brand management, management system, brand management efficiency. JEL Classification: Formulas: 4; fig .: 1, tabl .: 5, bibl .: 15

scholarly journals Scenario model of reproduction of the financial potential of institutional sectors as a tool for forecasting the economic sustainability of regional systems

2020 ◽  
Vol 208 ◽  
pp. 03008
Author(s):  
Ilya Naumov
Keyword(s):  
Economic Activity ◽  
Methodological Approach ◽  
Economic Recovery ◽  
Economic Sustainability ◽  
Economic Stability ◽  
Regional Systems ◽  
Investment Companies ◽  
Government Sector ◽  
Scenario Model ◽  
State Pension

The paper presents a methodological approach to the formation of a scenario model of reproduction of the financial potential of the main institutional sectors of the economy, which include financial corporations (banks, insurance organizations, non-state pension funds and other investment companies), non-financial corporations (enterprises of various types of economic activity), government sector, households and foreign institutions. This model characterizes the multifaceted processes of transferring investment resources between sectors. It allows to establish the patterns of their reproduction during periods of recession and economic recovery, as well as to form predictive scenarios for the reproduction of the investment potential of the sectors and assess their impact on the dynamics of the economic stability of the territory.

scholarly journals Development of a corporate university institution: strategic initiatives

2021 ◽  
Vol 5 (S1) ◽  
pp. 548-557
Author(s):  
Bondarenko Tatiana Grigorievna ◽  
Prodanova Natalia Alekseevna ◽  
Sotnikova Lyudmila Viktorovna ◽  
Kosnikova Oksana Vladimirovna
Keyword(s):  
Management System ◽  
Learning Management System ◽  
Methodological Approach ◽  
International Experience ◽  
Corporate University ◽  
University System ◽  
Corporate Universities ◽  
Current State ◽  
Strategic Initiatives ◽  
The Impact

This article is devoted to the study of the concept, methodological approach and problems of formation and development of the corporate university system. The article reveals the prerequisites for the creation of corporate universities, presents the Russian and international experience. The analysis of the current state of development of the corporate university system and existing strategic initiatives for the development of corporate universities is carried out. The authors of the article paid attention to the formation of a roadmap for the development of the institution of corporate universities, taking into account the impact of strategic initiatives using the advantages of the Learning management system.

scholarly journals The concept of management of innovative development of energy service enterprises

2020 ◽  
pp. 71-77
Author(s):  
Stepan Barna
Keyword(s):  
Energy Efficiency ◽  
Management System ◽  
Innovation Management ◽  
Supply And Demand ◽  
Innovative Development ◽  
Improve Energy Efficiency ◽  
Constituent Element ◽  
Energy Service ◽  
Constituent Elements ◽  
The Impact

Purpose. The aim of the article is to substantiate the concept of management of innovative development of energy service enterprises in Ukraine. Methodology of research. General and special methods are used in the course of the research, in particular methods: dialectics and scientific abstraction – in determining the essence of the concept of management of innovative development of energy service enterprises and its components; graphic – to depict the constituent elements of the concept in the relationship; monographic – to describe the concept, its ideas and provisions. Findings. The essence of the concept of management of innovative development of energy service enterprises as the generalized understanding of separate processes which comprehensively characterizes it and promotes achievement of the purposes or the decision of problems is defined. The constituent concepts are established, in particular: the purpose, principles and features of activity, and also functions, methods and tools by means of which the set purposes are reached. Emphasis is placed on the dependence of the management of innovative development of the enterprise on environmental factors that directly and indirectly determine the supply and demand for innovation in the field of energy services. A schematic representation of the concept is given. The essence and significance of each constituent element of the concept are detailed; the elements of the innovation management system are emphasized separately. The directions and tools of integration of innovative development into all subsystems of the enterprise are substantiated. The urgency of increasing the level of innovative development of energy service enterprises through the introduction of the latest developments is substantiated. Some innovative solutions to which energy service enterprises should pay attention are characterized. Originality. The understanding of the concept of management of innovative development of energy service enterprises is systematized, and also elements of external environment and system of management of innovative development are structured in detail. In contrast to existing developments, the proposed concept more clearly and comprehensively substantiates the theoretical foundations of integration of innovative development into all management subsystems, as well as systematizes the impact of external factors on the innovative development of energy enterprises. Practical value. The proposed concept forms a theoretical and methodological basis for improving the management system of innovative development of energy service enterprises and ensuring the growth of the level of innovative services to improve energy efficiency. Key words: energy service, energy efficiency, innovative development, innovative developments, innovations, concept, development, management.

scholarly journals DESTABILIZING EFFECTS OF ERRONEOUS AND UNTIMELY MANAGERIAL DECISIONS ON ENTREPRENEURSHIP DEVELOPMENT IN UKRAINE

2020 ◽  
Vol 22 (3(76)) ◽  
pp. 39-52
Author(s):  
I.V. GRYSHCHENKO ◽  
O.V. PROKOPENKO
Keyword(s):  
Decision Making ◽  
Negative Impact ◽  
Methodological Approach ◽  
Economic Security ◽  
Innovative Development ◽  
Managerial Decision ◽  
Economic Interests ◽  
Entrepreneurship Development ◽  
Managerial Decisions ◽  
The Impact

Topicality. There is a requirement to study erroneous and untimely adoption of managerial decisions in the field of entrepreneurship in Ukraine combining economic interests of the businesses with the interests of the society and environment as a base to improve the specific tools of the organizational and economic mechanism of managerial decision-making in the field of entrepreneurship development, taking into account the requirements of economic security of Ukraine. Aim and tasks. The purpose of this research is to build a conceptual model of the impact of erroneous and untimely managerial decisions on entrepreneurship development in Ukraine. Under the purpose of the research, the following tasks were identified: 1) to determine the economic essence of erroneous and untimely decision-making in the field of entrepreneurship management; 2) to investigate the impact of erroneous and untimely managerial decisions on entrepreneurship development in Ukraine; 3) to propose a scientific and methodological approach to overcome the negative impact of erroneous and untimely managerial decisions on entrepreneurship development in Ukraine. Research results. The economic essence of erroneous and untimely adoption of managerial decisions in the field of entrepreneurship is been established. We consider that erroneous and untimely managerial decisions are decisions which made in violation of the principles of specificity in time and economic efficiency. The impact of erroneous and untimely adoption of managerial decisions in the field of entrepreneurship is investigated in the article. The depth and duration of the destabilizing impact of erroneous and untimely managerial decisions in the sphere of entrepreneurship are determined mainly by the fact that they significantly accelerate the main processes that underlie the general instability of the modern economic system. Considering the erroneous and untimely decision-making in the field of entrepreneurship management, we can identify eight main areas of their impact: the institutional direction, the financial and economic direction, the social direction, the criminalization of economic relations, inhibition of innovation, external geopolitical impacts, internal geopolitical impacts, and structural economic imbalances of entrepreneurship development. The existence of these impact directions of erroneous and untimely decision-making in the field of entrepreneurship management leads to the destruction of existing and makes it impossible to build effective mechanisms for innovative development of the entrepreneurship, causes the degradation of existing resources and economic potential of Ukraine. A conceptual model for the impact of untimely decision-making in a field of national economy management is designed in the article. Scientific and methodical approaches to overcoming the negative impact of erroneous and untimely adoption of managerial decisions on the balanced development of entrepreneurship are been proposed in this document. This approach can be based on: firstly, on the correct decomposition of the problem – decomposition of the problem of erroneous and untimely decision-making into several main issues with the definition of their significance; secondly, on a systematic survey of experts in this subject to obtain the most accurate specification of the managerial decision, which may consist of a list of parties with their interests and capabilities; besides – on computer modeling of processes occurring in socio-economic systems. It should be noted, that one of the most pressing issues today is the implementation of such an approach to managerial decision-making, which would ensure a sufficiently high level of innovative development of entrepreneurship, combining economic interests of the businesses with the interests of the society and environment. Conclusion. The results of our research allowed us to conclude that erroneous and untimely adoption of managerial decisions in the sphere of entrepreneurship can lead not only to a direct and continuous decline in production capacity, which can be directly expressed in the real waste of labor potential. Overcoming the problem of erroneous and untimely decision-making in the field of entrepreneurship management can contribute to the formation of a rational and balanced spatial structure of the Ukrainian economy; to the development of effective competitive businesses; to the rational use of labor resources, equalization of socio-economic development of Ukraine; to the improving the demographic situation and increasing the life expectancy of Ukrainian population; to the increasing of gross domestic product. Successful practical implementation of the proposed scientific and methodological approach to overcoming the negative impact of erroneous and untimely adoption of managerial decisions is possible only if the objectives of innovative development of entrepreneurship and economic security of Ukraine are properly taken into account.

scholarly journals Factors and forecast assessments of innovative development of transport infrastructure

2020 ◽  
pp. 16-23
Author(s):  
Oksana DMYTRIIEVA
Keyword(s):  
State Regulation ◽  
The State ◽  
Transport Infrastructure ◽  
Innovative Development ◽  
Innovative Behavior ◽  
Efficient Operation ◽  
Efficient Management ◽  
Predictive Assessments ◽  
The Impact ◽  
The Eu

Introduction. Due to the introduction of the euro integration vector of the Ukrainian economy development, the modernization and adaptation of the transport infrastructure to the EU standards should take place. For ensuring the efficient operation of transport infrastructure, it is necessary to develop a new, more efficient management model in the form of a national innovative transport HUB. The purpose of the paper is the offering of mechanism for the innovative development of transport infrastructure based on factor and forecast estimates. Results. The proposed mechanism of the state regulation of development of national innovative transport HUB is to transform the impact of the environment as the main source of innovation change, which simultaneously serves as a source of resources that infrastructure as an open system uses at the input of its activities to ensure the expected result. The possibility of implementing the proposed mechanism of the state regulation of development of the national innovative transport HUB was analyzed on the basis of the results of activities of individual entities that are part of the transport infrastructure of the Kyiv region. Conclusion. The simulation results prove that the developed simulation model of innovative behavior of the transport infrastructure objects has considerable potential for explaining the peculiarities of the innovative behavior of the transport infrastructure objects of the Kyiv region, identifying and implementing priority innovative projects. Factor and predictive assessments of the innovative development of transport infrastructure of the Kyiv region, allows to evaluate the impact on the innovative behavior of certain factors, including the degree of development of elements of innovative infrastructure and the effectiveness of measures for state regulation of innovative activity of transport infrastructure objects in the coordinates of two-dimensional matrix “Efficiency-Reliability”.

scholarly journals Assessment of factors influencing the economic stability of an enterprise in crisis conditions

2020 ◽  
pp. 117-124
Author(s):  
Lyudmyla Sabadash
Keyword(s):  
Principal Component ◽  
Machine Building ◽  
Influential Factors ◽  
Economic Sustainability ◽  
Strategic Decisions ◽  
Economic Stability ◽  
Financial Investment ◽  
Industrial Enterprises ◽  
Crisis Conditions ◽  
The Impact

Purpose. The aim of the article is assessment and analysis of factors of internal and external environment that affect the economic stability of an enterprise in crisis conditions and determine among them positive and negative, destabilizing. Methodology of research. The principal components method is used to determine the most influential factors of the internal environment by the three components (financial, industrial, economic and investment). It allows us to identify new generalized variables – components that reduce the dimension of the initial metric and form an orthogonal system of components in which the variances characterize the statistical properties of these components. The implementation of the principal component method in the Statgraphics Centurion statistical package made it possible to obtain the equations of the first components for each component, since they explain the major change in economic sustainability indicators according to the value of their relative contribution to the total variance of all attributes. Findings. The influence of factors on the economic stability of the enterprise in crisis conditions is evaluated on the example of machine-building enterprises. As a result of the research, the impact of indicators on economic sustainability by the selected components is proved: financial, investment production and economic. The results of the conducted researches allow to conclude that all components of the assessment of economic resilience in crisis conditions are reflected in the highlighted factors. Originality. The method of complex estimation of factors of influence on the economic stability of the enterprise in crisis conditions is developed, which combines scientific approaches and methods, which allows to develop strategic decisions aimed at and ensuring economic stability. Practical value. The results of the study can be used in the formulation of strategic decisions aimed at ensuring the economic sustainability of industrial enterprises. It is expected that the results of the proposed assessment of economic sustainability will be useful during the conduct of practical, scientific and methodological seminars (trainings) on stimulating the exit of enterprises under the influence of crisis conditions. Key words: economic stability; evaluation of economic stability; latent factors; financial components; production and economic components; investment components.

scholarly journals SCIENTIFIC APPROACH TO DETERMINING THE VECTORS OF INNOVATIVE DEVELOPMENT OF INDUSTRIAL ENTERPRISES

2021 ◽  
Vol 7 (4) ◽  
pp. 231-242
Author(s):  
Alla Dunska ◽  
Kateryna Boiarynova ◽  
Maryna Kravchenko
Keyword(s):  
Correlation Analysis ◽  
Methodological Approach ◽  
Paper Industry ◽  
External Environment ◽  
Pulp And Paper Industry ◽  
Pulp And Paper ◽  
Innovative Development ◽  
Industrial Enterprises ◽  
Innovation Potential ◽  
The Impact

The purpose of the paper is to form a scientific and methodological approach to determining the vectors of innovative development of industrial enterprises as a tool for establishing the trajectory of innovation in terms of development of innovation potential and environmental impact. Correlation analysis of these factors as indicators of external (external environment of the enterprise) and internal (innovative potential) environment based on the nature and direction of influences allows to establish the vector of development, and the construction of a forecast model of economic results confirms its correctness. Methodology. The research used its own methodological developments, correlation analysis, formed the parameters of the external environment, innovation potential, the results of enterprises. The approach was tested at the enterprises of the pulp and paper industry of Ukraine, which proved its effectiveness and efficiency. Results. The ideology of the proposed approach on the combination of organizational and managerial aspects of innovative development with economic indicators is formed and substantiated. The types of target innovation orientation of the enterprise, which is formed into a bipolar matrix, are determined. Based on the corresponding trajectory of the transition between the components of the matrix, three key vectors of development are formed: innovation-adaptive, innovation-balanced, innovation-concentrated. Practical implications. On the example of enterprises of the pulp and paper industry their vectors of development, forecast indicators of profit and sales revenues as an economic effect of following the vector direction and the trajectory of innovation are designed. Value/originality. The developed scientific and methodological approach involves the establishment of the vector of innovative development of the enterprise on the interdependence of innovation potential and the nature of the impact of the external environment, which provides an opportunity to predict the results of its operation.

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