scholarly journals Pengaruh Customer Intimacy, Promosi, dan Citra Merek Islam Terhadap Loyalitas Nasabah Bank Syariah Indonesia KCP Godean 3 dengan Kepuasan sebagai Variabel Intervening

TRANSFORMATIF ◽  
2021 ◽  
Vol 5 (2) ◽  
pp. 177-190
Author(s):  
Naslikhatun Nafiah ◽  
Abdul Aziz Nugraha Pratama
Keyword(s):  
Customer Loyalty ◽  
Research Method ◽  
Brand Image ◽  
Sampling Technique ◽  
Primary Data ◽  
Significant Positive Effect ◽  
Significance Level ◽  
Insignificant Effect ◽  
Customer Intimacy ◽  
Positive Effect

This study aims to examine the effect of customer intimacy, promotion, and Islamic brand image on customer loyalty at Bank Syariah Indonesia KCP Godean 3 with satisfaction as an intervening variable. The research method is quantitative in the form of primary data obtained through distributing questionnaires to customers of Bank Syariah Indonesia KCP Godean 3. The samples taken are 100 respondents. The sampling technique used is purposive sampling. Then the results obtained are processed with SPSS version 22. The results show that customer intimacy has a significant positive effect on loyalty with a coefficient of 23.8% and a significance of <5%. Promotion has a positive and insignificant effect on loyalty with a coefficient of 1.9% and a significance >5%. Islamic brand image has a positive and significant effect on loyalty with a coefficient of 35.3% and a significance of <5%. Satisfaction has a positive and significant effect on loyalty with a coefficient of 47.7% and a significance <5%. Customer intimacy has a significant positive effect on satisfaction with a coefficient of 64.0% and a significance of <5%. %. Promotion has a positive and insignificant effect on satisfaction with a coefficient of 1.4% and a significance >5%. Islamic brand image has a positive and significant effect on satisfaction with a coefficient of 91.0% and a significance of <5%. Satisfaction is not able to mediate customer intimacy on loyalty with a t count of 39.495% < t table 1.661 with a significance level of 5%. Satisfaction is not able to mediate promotion of loyalty with a t count of 39.103% < t table 1.661 with a significance level of 5%. Satisfaction is able to mediate Islamic brand image on loyalty with t count of 419.041% > t table 1.661 with a significance level of 5%.

scholarly journals PENGARUH KEPUASAN PELANGGAN, BRAND IMAGE, DAN KEPERCAYAAN PELANGGAN TERHADAP LOYALITAS PELANGGAN PADA MEMBERCARD

2020 ◽  
pp. 19-28
Author(s):  
Dwi Apriliani ◽  
Nikmah Baqiyyatus S ◽  
Rizka Febila ◽  
Vicky F. Sanjaya
Keyword(s):  
Data Collection ◽  
Customer Satisfaction ◽  
Customer Loyalty ◽  
Research Method ◽  
Brand Image ◽  
Sampling Technique ◽  
Questionnaire Data ◽  
Validity And Reliability ◽  
Insignificant Effect ◽  
Customer Trust

This research was conducted to determine the effect of satisfaction, brand image and trust on customer loyalty at member cards. This research method uses questionnaire data collection techniques with the respondent data of 100 people. The process of distributing questionnaires to respondents was carried out online and publicly. This type of research sampling technique used in this study is purposive sampling. Meanwhile, to test the data using validity and reliability tests. In testing the validity using the validity of the construction. This research was analyzed with the help of the smart PLS program. The results of the analysis obtained show that the customer satisfaction variable has a positive and significant effect on customer loyalty at member cards. Meanwhile, brand image has a negative and insignificant effect on customer loyalty to member cards and the variable customer trust also has a negative and insignificant effect on customer loyalty to member cards.

scholarly journals PENGARUH KEPUASAN PELANGGAN, BRAND IMAGE, DAN KEPERCAYAAN PELANGGAN TERHADAP LOYALITAS PELANGGAN PADA MEMBERCARD

2020 ◽  
Vol 1 (1) ◽  
pp. 20-30
Author(s):  
Dwi Apriliani ◽  
Nikmah Baqiyyatus S ◽  
Rizka Febila ◽  
Vicky F. Sanjaya
Keyword(s):  
Data Collection ◽  
Customer Satisfaction ◽  
Customer Loyalty ◽  
Research Method ◽  
Brand Image ◽  
Sampling Technique ◽  
Questionnaire Data ◽  
Validity And Reliability ◽  
Insignificant Effect ◽  
Customer Trust

This research was conducted to determine the effect of satisfaction, brand image and trust on customer loyalty at member cards. This research method uses questionnaire data collection techniques with the respondent data of 100 people. The process of distributing questionnaires to respondents was carried out online and publicly. This type of research sampling technique used in this study is purposive sampling. Meanwhile, to test the data using validity and reliability tests. In testing the validity using the validity of the construction. This research was analyzed with the help of the smart PLS program. The results of the analysis obtained show that the customer satisfaction variable has a positive and significant effect on customer loyalty at member cards. Meanwhile, brand image has a negative and insignificant effect on customer loyalty to member cards and the variable customer trust also has a negative and insignificant effect on customer loyalty to member cards.

scholarly journals Pengaruh Kualitas Layanan dan Keadilan Terhadap Kepatuhan Wajib Pajak Dengan Kepuasan Sebagai Variabel Mediasi

2020 ◽  
Vol 10 (2) ◽  
pp. 149-158
Author(s):  
Eka Febriani ◽  
Norra Isnasia Rahayu
Keyword(s):  
Service Quality ◽  
Tax Compliance ◽  
Sampling Technique ◽  
Primary Data ◽  
Probability Method ◽  
Significant Positive Effect ◽  
Mediating Role ◽  
Convenience Sampling ◽  
Positive Effect

This study aims to examine the effect of service quality and fairness on taxpayer compliance and the mediating role of satisfaction in the effect of service quality and fairness on taxpayer compliance. The population of this research is individual local taxpayers in Samarinda. The sample of this study is 164 respondents selected using non probability method with convenience sampling technique. This study uses primary data obtained from seven-scale Likert questionnaires. The data were analyzed using path analysis in SPSS. The results of this study show that, first, service quality has a significant positive effect on satisfaction and taxpayer compliance; second, fairness has an insignificant effect on satisfaction and taxpayer compliance; third, satisfaction has a significant positive effect on taxpayer compliance; fourth, service quality has a significant positive effect on taxpayer compliance mediated by satisfaction; fifth, mediated by satisfaction, fairness has no significant effect on tax compliance.

scholarly journals ANALISA PERAN UPAH DAN INSENTIF TERHADAP PRODUKTIVITAS KERJA KARYAWAN PADA 5 UMKM DI BULAK KAPAL BEKASI TAHUN 2020

PARAMETER ◽  
2021 ◽  
Vol 5 (1) ◽  
pp. 104-112
Author(s):  
Chintya Rahman
Keyword(s):  
Research Method ◽  
Work Productivity ◽  
Sampling Technique ◽  
Test Reliability ◽  
Employee Productivity ◽  
Significant Positive Effect ◽  
Analysis Technique ◽  
Saturated Sample ◽  
Service Businesses ◽  
Positive Effect

This study Wages and incentives are important elements in increasing employee productivity. With the provision of appropriate wages and incentives, it is expected that the productivity of 5 SME Service Businesses in west Java, Bekasi will increase, so that companies are ready and able to compete with other companies in facing competition. The research objective of this study was to determine how high the influence of wages and incentives on employee work productivity. The sampling technique is quite simple, namely by using a saturated sample, namely all employees of 5 SMEs, totaling 81 people. The research method uses the PLS technique. The analysis technique used is validity test, reliability test, multiple regression analysis, outer inner loading analysis and t test. The results of this study indicate both partially and collectively salaries and incentives have a significant positive effect on employee work productivity.

scholarly journals Pengaruh Kepemimpinan dan Motivasi terhadap Kinerja Pegawai: Studi pada Direktorat Pengembangan Ekonomi Lokal Kementerian Desa, Pembangunan Daerah Tertinggal, dan Transmigrasi

2019 ◽  
Vol 3 (2) ◽  
pp. 194-206 ◽  
Author(s):  
Syamsi Mawardi
Keyword(s):  
Economic Development ◽  
Research Method ◽  
Local Economic Development ◽  
Employee Performance ◽  
Hypothesis Test ◽  
Sampling Technique ◽  
Quantitative Approach ◽  
Significant Positive Effect ◽  
F Test ◽  
Positive Effect

Formulation of the problem in the research is how much influence leadership and motivation jointly have on employee performance at the Directorate of Local Economic Development Ministry of Village, Development of Disadvantaged Regions and Transmigration. The research method uses surveys with a correlational quantitative approach. The sampling technique used is based on a table developed by Isaac and Michael. In this study, the number of samples was 32 respondents. Based on the results of the research that has been done, it can be concluded that the hypothesis test of the multiple correlations of leadership variables and motivation together on the performance of employees in the Directorate of Local Economic Development Ministry of Village Development of Disadvantaged Regions and Transmigration, turns out to have a strong and significant positive effect with coefficient values correlation of 0.738 with a calculated F test of 17.376> of F-table of 3.33. While the determination coefficient r2 = 0.545, this means that together the employee performance of 54.5% is determined by leadership and motivation, the remaining 45.5% is determined by other factors.  Abstrak Perumusan masalah dalam penelitian yaitu seberapa besar pengaruh kepemimpinan dan motivasi secara bersama-sama terhadap kinerja pegawai pada Direktorat Pengembangan Ekonomi Lokal Kementerian Desa, Pembangunan Daerah Tertinggal dan Transmigrasi. Metode penelitian menggunakan survei dengan pendekatan kuantitatif yang bersifat korelasional. Teknik penarikan sampel yang digunakan berdasarkan tabel yang dikembangkan oleh Isaac dan Michael. Dalam penelitian ini jumlah sampel sebanyak 32 responden. Berdasarkan hasil penelitian yang telah dilakukan, maka dapat disimpulkan bahwa uji hipotesis korelasi ganda variabel kepemimpinan dan motivasi secara bersama-sama terhadap kinerja pegawai pada Direktorat Pengembangan Ekonomi Lokal Kementerian Desa Pembangunan Daerah Tertinggal dan Transmigrasi, ternyata memiliki pengaruh yang positif kuat dan signifikan dengan nilai koefisien korelasi sebesar 0,738 dengan uji Fhitung sebesar 17,376 > dari Ftabel sebesar 3,33. Sedang koefisien determinasinya r2 = 0,545, hal ini berarti secara bersama-sama kinerja pegawai sebesar 54,5% ditentukan oleh kepemimpinan dan motivasi, sisanya 45,5% ditentukan oleh faktor lain.  Kata Kunci : Kepemimpinan, Motivasi, Kinerja Pegawai

scholarly journals PENGARUH PENGETAHUAN FORMAL WAJIB PAJAK DAN KESADARAN WAJIB PAJAK TERHADAP KEPATUHAN WAJIB PAJAK KENDARAAN BERMOTOR

2019 ◽  
Vol 13 (2) ◽  
pp. 127
Author(s):  
Tyas Pambudi Raharjo ◽  
Licke Bieattant
Keyword(s):  
Regression Analysis ◽  
Linear Regression ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Primary Data ◽  
Significant Positive Effect ◽  
Analysis Method ◽  
Formal Knowledge ◽  
Positive Effect

<p><em>The purpose of this study is to determine the effect of the formal knowledge of taxpayers and taxpayer awareness on compliance of vehicle taxpayers in the institution of  Samsat Polda in South Jakarta. The data used is primary data by distributing questionnaires to the Vehicle Taxpayer registered in the Office of South Jakarta Police Samsat. The populations that will be the object of research are all vehicle taxpayers registered in the Office of Samsat Polda in South Jakarta until the period of December 2016. The sampling technique used is accidental sampling. This research uses linear regression analysis method. The results of the research showed that the formal knowledge of taxpayers have a significant positive effect on compliance of vehicle taxpayers. The results of this study also concluded that the formal knowledge of taxpayers, and awareness of taxpayers significantly affect the compliance of vehicle taxpayers simultaneously.</em></p>

scholarly journals Analisis Kepuasan Mahasiswa dalam Menggunakan Sistem Informasi Terpadu Akademik (SITA) Universitas Batanghari Jambi

2020 ◽  
Vol 5 (2) ◽  
pp. 327
Author(s):  
Osrita Hapsara ◽  
Gupron Gupron ◽  
Andri Yandi
Keyword(s):  
Service Quality ◽  
Student Satisfaction ◽  
Information Quality ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Primary Data ◽  
Quality Information ◽  
Significant Positive Effect ◽  
System Quality ◽  
Positive Effect

This study aims to analyze the effect of system quality, information quality, and service quality on student satisfaction in using the Integrated Academic Information System (SITA) at Batanghari University (Unbari) Jambi. This research was conducted in the Unbari Jambi environment, with the population in this study were students in the Unbari Jambi environment. The sample in the study was 98 students with proportionate random sampling technique. Types and sources of research data consist of primary data, namely data obtained from the opinions of respondents through a research questionnaire, and secondary data, namely data obtained from Unbari Jambi. The data analysis technique used in testing the research hypothesis was multiple linear regression analysis using SPSS version 21.0 for windows. The results of the study found that: 1) system quality has a positive and significant effect on student satisfaction in Unbari Jambi; 2) the quality of information has a significant positive effect on student satisfaction in Unbari Jambi; 3) service quality has a significant positive effect on student satisfaction in Unbari Jambi; and 4) system quality, information quality, and service quality together have a significant effect on the satisfaction of Unbari Jambi students with a contribution of influence of 68.1% and the remaining 31.9% is influenced by other factors not included in the scope of this study.

scholarly journals Pengaruh Citra Destinasi dan Electronic Word of Mouth Terhadap Minat Berkunjung Pada Wisata Pantai Tambakrejo Blitar

2022 ◽  
Vol 6 (1) ◽  
Author(s):  
Umma Latifa Nur Aziza ◽  
Sugeng Purwanto
Keyword(s):  
Word Of Mouth ◽  
Sampling Technique ◽  
Partial Least Square ◽  
Least Square ◽  
Destination Image ◽  
Primary Data ◽  
Electronic Word Of Mouth ◽  
Significant Positive Effect ◽  
Beach Tourism ◽  
Positive Effect

Purpose of this research was to determine the effect of Destination Image and Electronic Word of Mouth on Tourist Visiting Interests on Tambakrejo Beach tourism in Blitar. This research used a quantitative approach. Nonprobability sampling method with purposive sampling technique was used for sampling with research samples obtained as many as 90 respondents. Types primary data is used in this research. Data processing is done by using Partial Least Square (PLS) analysis technique. Results of research showed that: 1) Destination Image had a significant positive effect on Tourist Visiting Interests at Tambakrejo Beach Blitar. 2) Electronik Word of Mouth has a significant positive effect on Turist Visiting Interests at Tambakrejo Beach Blitar.

scholarly journals PENGARUH PERCEIVED SECURITY DAN INFORMATION QUALITY TERHADAP ONLINE PURCHASE INTENTION MELALUI TRUST (Study Kasus Pada Konsumen Sorabel di Yogyakarta)

2018 ◽  
Vol 2 (1) ◽  
pp. 53-68
Author(s):  
IBN Udayana ◽  
Putri Dwi Cahyani ◽  
Desti Nur Chotimah
Keyword(s):  
Purchase Intention ◽  
Information Quality ◽  
Sampling Technique ◽  
Positive Influence ◽  
Primary Data ◽  
Significant Positive Effect ◽  
Online Purchase ◽  
Normality Test ◽  
Perceived Security ◽  
Positive Effect

The purpose of this study is to test and find out and determine the effect of perceived security and information quality on online purchase intention through trust in a reliable online store. The effect of perceived security on trust in Sorabel, the effect of information quality on trust in sorabel, the effect of perceived security on online purchase intention, the effect of information quality on online purchase intention and the influence of trust on online purchase intention. This research is quantitative. The population is Sorabel consumers in Yogyakartas. Samples were taken using a probality sampling technique with a total questionnaire of 100 respondents. Primary data collection techniques using questionnaires. The method of data analysis using multiple linear regression previously conducted a classic assumption test consisting of normality test, heteroxidation test and multicolonierity test. The results showed that there was a positive effect on perceived security, a positive influence on information quality, a positive influence on trust and online purchase intention. Significant positive effect of perceived security on trust; significant positive effect of information quality on trust; significant positive effect of perceived security on online purchase intention; significant positive effect of trust on online purchase intention.

scholarly journals Mendorong Loyalitas Melalui Kualitas Pelayanan dan Kepercayaan

2021 ◽  
Vol 2 (01) ◽  
pp. 79-88
Author(s):  
Irwan Kurniawan ◽  
Rr Maidarti ◽  
Ris Handayani
Keyword(s):  
Service Quality ◽  
Customer Loyalty ◽  
Random Sampling ◽  
Sampling Technique ◽  
Primary Data ◽  
Survey Method ◽  
Online Data ◽  
Independent Variables ◽  
Independent Variable ◽  
Positive Effect

Penelitian untuk mengetahui pengaruh kualitas layanan sebagai variabel independen pertama dan kepercayaan sebagai variabel independen kedua terhadap loyalitas pelanggan produk UMKM sebagai variabel dependen. Metode Survey melibatkan responden melalui teknik pengambilan sampel yang purposive non random sampling sejumlah 40 konsumen yang pernah menggunakan layanan pembelian UMKM Kuliner di wilayah Cileungsi secara online. Data primer diperoleh dengan  menyebarkan kuesioner. Beberapa uji diterapkan berupa instrumen kuesioner, normalitas, dan regresi berganda. Beberapa temuan dalam penelitian adalah kedua variabel independen yaitu kualitas layanan sebagai independen pertama dan kepercayaan sebagai variabel independen kedua berpegaruh positif terhadap loyalitas sebagai variabel dependen.   Abstract Research to determine the effect of service quality as the first independent variable and trust as the second independent variable on customer loyalty of MSME products as the dependent variable. The survey method involved respondents through a purposive non-random sampling technique of 40 consumers who had used online MSME culinary purchasing services in the Cileungsi area. Primary data obtained by distributing questionnaires. Several tests were applied in the form of a questionnaire instrument, normality, and multiple regression. Some of the findings in the study are that the two independent variables, namely service quality as the first independent and trust as the second independent variable, have a positive effect on loyalty as the dependent variable.

Sign in / Sign up

Export Citation Format

Share Document