Vertical Integration of Digital Platforms in the Agricultural Industry

2022 ◽  
Author(s):  
Roni Saroniemi ◽  
Kari Koskinen ◽  
Virpi Tuunainen
2021 ◽  
pp. 1-26
Author(s):  
CENTO VELJANOVSKI

This paper provides an overview of the competitive issues surrounding online platforms. The general theme is that while much has been made of the structural features of online platforms, there is little hard evidence that these are durable monopolies. Nonetheless, there are concerns about the behavior of large online digital platforms arising from their vertical integration, self-preferencing, killer acquisitions, and agglomeration. Developments in and relevance to ASEAN countries are discussed.


2021 ◽  
Vol 937 (3) ◽  
pp. 032068
Author(s):  
I Kushnir ◽  
A Samodelov

Abstract The purpose of the study is to identify the features of the digital development of the agricultural industry and to identify significant factors restraining its development. To achieve this goal, a comparative analysis of the impact of the level of accessibility availability and use of information and communication technologies (ICT) tools by agricultural entrepreneurs on sectoral performance indicators was carried out in the study. The paradox of performance in the context of digital inequality is revealed. The author’s position is formulated, the essence of which is to build digital platforms - ecosystems to support the industry’s growth mechanisms. The results obtained in this study can act as a driving force in agricultural production and sale systems.


2020 ◽  
Author(s):  
Ramsi Woodcock

If the state is a force monopolist, as Max Weber famously claimed, then the law is a kind of antitrust policy, with criminal law securing the state’s monopoly on force and constitutional law regulating the exercise of the force monopolist’s power primarily through the right to vote, which makes of the state the equivalent of a consumer cooperative dedicated to the production of security. One consequence of the cooperative approach is that the state’s approach to vertical integration—in this context state ownership of enterprise—has mirrored antitrust’s own approach to the vertical integration of private firms: to authorize integration only where it is likely to benefit consumers, which is rarely when the monopolist sells security, but often in the case of most products sold by private enterprise. Another consequence, low tax rates, differs greatly from antitrust’s own approach to private enterprise, which broadly exempts the charging of high prices from liability. This difference in approach offers a useful lesson for antitrust policy, particularly in the area of digital platforms: that the heart of monopoly power is price, and the best way to dull the power of the platform monopolist is to regulate the prices it can charge and leave the question whether to permit it to integrate vertically to be decided on efficiency grounds. This suggests that the rule proposed by Senator Elizabeth Warren, that no big firm should be allowed to compete on its own platform, which amounts to a prohibition on vertical integration, is likely to be unhelpful. A better approach would be to regulate the fees platforms charge competitors and consumers and allow the tech giants to integrate when doing so would benefit consumers.


Purpose: Consideration of the main directions of development of information and communication technologies, as well as the impact of digital competencies on economic growth in the new conditions. Design / Methodology / Approach: This study uses statistical and monographic methods, as well as a survey method. Findings. The study showed that in agricultural production in the current conditions, digital technologies are actively used. This is evidenced by the use of unmanned aerial vehicles, the use of digital platforms and much more. Along with this, the labor market was not ready to offer specialists with knowledge and skills in the field of agricultural production and digital technologies. Practical implications: The problems discussed in the article indicate an urgent need to develop a mechanism for training specialists for the agricultural industry with digital skills. Originality / value: The authors define the concept of the digital economy, and also reveal the essence of the factors affecting its development.


2020 ◽  
pp. 37-55 ◽  
Author(s):  
A. E. Shastitko ◽  
O. A. Markova

Digital transformation has led to changes in business models of traditional players in the existing markets. What is more, new entrants and new markets appeared, in particular platforms and multisided markets. The emergence and rapid development of platforms are caused primarily by the existence of so called indirect network externalities. Regarding to this, a question arises of whether the existing instruments of competition law enforcement and market analysis are still relevant when analyzing markets with digital platforms? This paper aims at discussing advantages and disadvantages of using various tools to define markets with platforms. In particular, we define the features of the SSNIP test when being applyed to markets with platforms. Furthermore, we analyze adjustment in tests for platform market definition in terms of possible type I and type II errors. All in all, it turns out that to reduce the likelihood of type I and type II errors while applying market definition technique to markets with platforms one should consider the type of platform analyzed: transaction platforms without pass-through and non-transaction matching platforms should be tackled as players in a multisided market, whereas non-transaction platforms should be analyzed as players in several interrelated markets. However, if the platform is allowed to adjust prices, there emerges additional challenge that the regulator and companies may manipulate the results of SSNIP test by applying different models of competition.


2020 ◽  
pp. 105-116
Author(s):  
N. I. Shagaida

The article clarifies the concept of “agricultural holding”, using an approach to assessing the size on the basis of the total revenue of all agricultural organizations within the agricultural holding. It has been revealed that only 100 of the total number of agricultural holdings that were identified can be attributed to large business entities. They comprise about 3% of agricultural organizations in the country, while their share in the proceeds is about 37%. A large share of agricultural holdings — large business subjects under the control of Russian entities operate in one, and under the control of foreign legal entities — in three or more regions of the Russian Federation. Vertical integration within the framework of large agricultural holdings with different schemes for including the stages of processing and sale of products produced in their agricultural organizations allows them to receive advantages. Strengthening the role of large business entities in agriculture puts on the agenda the issue of differentiating approaches to taxation and state support in agriculture, depending on the size of the companies’ agricultural businesses.


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