scholarly journals The Impact of Consumer Targeted Sales Promotion Programs on Their Trust in Brand – A field study in retail stores in KSA –: أثر برامج تنشيط المبيعات الموجهة للمستهلكين على ثقتهم في العلامة التجارية – دراسة ميدانية في متاجر التجزئة في المملكة العربية السعودية –

2021 ◽  
Vol 5 (24) ◽  
pp. 76-56
Author(s):  
Majed Abdulmohsen Alabdulkareem Majed Abdulmohsen Alabdulkareem
Keyword(s):  
Positive Impact ◽  
Close Association ◽  
Consumer Attitudes ◽  
Statistical Correlation ◽  
Sales Promotion ◽  
Primary Data ◽  
Retail Stores ◽  
Brand Trust ◽  
The Difference ◽  
The Impact

This study aims to determine the effect of sales promotion programs directed to consumers on their confidence in the brand in retail stores operating in KSA as well as to investigate the statistical differences in the research variables according to some Demographics factors The study population consists of retail store customers in the city of Riyadh, and the Purposive Sample method was used in the study, which reached (390). The descriptive methodology is used and the questionnaire is the key tool to collect the primary data The study reached a set of important results, the most prominent of which were: it was found that there is a statistically significant positive effect of consumer attitudes towards sales promotion programs on brand Trust There is also a positive statistical correlation between them, reaching 53%.Discounts have been one of the most sales promotions A positive impact on trust in the brand, as it alone explained (20%) of the changes in trust in the brand and it was also found that there are statistically significant differences in consumer attitudes towards sales activation programs due to the difference in educational qualification Finally, the study recommendations, Reconsidering some activation programs that do not interact with the customer's trust towards the brand and attention to raising safety indicators in dealing with the brand due to its close association with the brand trust.

Evaluation of the impact of public investment programs on social and economic performance of territories

2019 ◽  
pp. 109-123
Author(s):  
I. E. Limonov ◽  
M. V. Nesena
Keyword(s):  
Bayesian Modeling ◽  
Positive Impact ◽  
Public Investment ◽  
Difference In Differences ◽  
The Public ◽  
Export Activity ◽  
Regional Investment ◽  
The Difference ◽  
The Impact ◽  
Development Institution

The purpose of this study is to evaluate the impact of public investment programs on the socio-economic development of territories. As a case, the federal target programs for the development of regions and investment programs of the financial development institution — Vnesheconombank, designed to solve the problems of regional development are considered. The impact of the public interventions were evaluated by the “difference in differences” method using Bayesian modeling. The results of the evaluation suggest the positive impact of federal target programs on the total factor productivity of regions and on innovation; and that regional investment programs of Vnesheconombank are improving the export activity. All of the investments considered are likely to have contributed to the reduction of unemployment, but their implementation has been accompanied by an increase in social inequality.

Yoga as an Innovative Solution for Financial Growth of Companies

2018 ◽  
Vol 11 (1) ◽  
Author(s):  
Ipseeta Satpathy ◽  
B. Chandra Mohan Patnaik ◽  
Chandrabhanu Das
Keyword(s):  
Inventory Management ◽  
Internal Control ◽  
Positive Impact ◽  
Cost Savings ◽  
Well Being ◽  
Primary Data ◽  
Financial Health ◽  
Antibiotic Drugs ◽  
Lifestyle Diseases ◽  
The Impact

The existence of Yoga dates back to more than ten thousand years around India and all nations. The Hindu Mythology considers the genesis of Yoga by incorporating Lord Shiva as Guru and Goddess Parvati as Shishya. Gradually with the development of civilization mankind assessed the benefits of this spiritual discipline and different leaders propagated the Yoga in different ways.In this era of 21st century Baba Ramdev propagated the yoga sutras with simple and effective techniques. The Pranayam and Suryanamaskar are the popular routines practiced by many followers of Baba Ramdev. Today Yoga is practiced as a way of Living to prevent Lifestyle diseases, combat stress and rejuvenate self. Yoga has gained immense popularity over the years with July 21st being celebrated as International Yoga Day. Corporate are also now introducing Yoga for employees as a means to relieve their stress and improve productivity. Long Hours of sitting, standing and excessive use of electronic gadgets puts pressure on bones, joints and responsible for Lifestyle diseases. Yoga is now increasingly used as a wellness solution replacing high cost antibiotic drugs. Employee well-being leads to Cost Savings in terms of personnel by reduced payment of Insurance and Medical Bills. The paper studies the Impact of Yoga to Financial benefits in MSME Organizations in Odisha in light of three different perspectives of Internal Control, Inventory management and Cash Flow. The primary data was collected from a sample of 155 high profile finance executives working in the MSME sector. Ranking Table and Regression Analysis Methodology was used to derive meaningful conclusions. The research takes initiative to transform the effectiveness of Yoga into improved financial health for the Organization. The observation from the study interprets a positive impact of Yoga on good financial health of Organization.

The Impact of Employee Empathy on Brand Trust in Organizational Complaint Response Emails: A Closer Look at Linguistic Realization

2021 ◽  
pp. 232948842110323
Author(s):  
Rebecca Van Herck ◽  
Sofie Decock ◽  
Bernard De Clerck ◽  
Liselot Hudders
Keyword(s):  
Positive Impact ◽  
Brand Trust ◽  
Mediating Effects ◽  
Customer Complaints ◽  
Moderation Effects ◽  
Complaint Handling ◽  
Negative Effect ◽  
Handling Quality ◽  
The Impact

This study investigates the effect of linguistic realizations of employee empathy (LREE) on brand trust in email responses to customer complaints. We explore possible mediating effects of perceived empathy and perceived complaint handling quality and we look into moderation effects of compensation (Study 1) or customer’s acceptance of blame (Study 2). Our aim is to find out if LREE have a negative or positive impact on the customer in cases of partial refunds, either because LREE are being perceived as insincere or as genuine expressions of concern. The results of two experiments show that LREE positively influence brand trust through higher perceived empathy and perceived complaint handling quality. However, the expected negative effect is not found, as LREE are more effective in a low versus high compensation condition. The effectiveness itself is not influenced by the acceptance of blame when a partial refund is offered.

scholarly journals Organizational Learning and Motivation: Assessing the impact on Employee Performance

2016 ◽  
Vol 5 (2) ◽  
pp. 355 ◽  
Author(s):  
Puja Sareen ◽  
Parikshit Joshi
Keyword(s):  
Organizational Learning ◽  
Organizational Performance ◽  
Positive Impact ◽  
Employee Performance ◽  
Employee Motivation ◽  
Primary Data ◽  
Hygiene Factors ◽  
And Performance ◽  
The Impact

<em>Organizational learning has the potential to improve organizational performance. For any organization to sustain long term benefits it requires to establish a mechanism to tap the knowledge and use this knowledge in taking future decisions. This study tries to capture the role of Organizational Learning and Employee Motivation and its impact on the Employees’ Performance. The study is exploratory and descriptive in nature. The questionnaire used for primary data collection has its items collected and derived from various standardized questionnaires available. The analysis of the primary data shows that there is a positive correlation between Organizational Learning and Organizational Performance. On understanding Herzberg theory of motivation the study came to conclusion that employees consider hygiene factors of motivation more significant than the motivator factors. The motivation level of employees in an organization has positive impact on the overall performance of any organization. The study helps the organizations to understand the relationship between learning and performance considering motivation as a mediating variable. </em>

scholarly journals The Giving Of Disciplinary Penalty of Civil Servants Based On Government Regulation Number 53 of 2010 in Governments of Demak Regency

2020 ◽  
Vol 2 (4) ◽  
pp. 443
Author(s):  
Muhammad Adib ◽  
Sri Kusriyah Kusriyah ◽  
Siti Rodhiyah Dwi Istinah
Keyword(s):  
Government Regulation ◽  
Positive Impact ◽  
Secondary Data ◽  
Civil Servant ◽  
Civil Servants ◽  
Disciplinary Action ◽  
Primary Data ◽  
Immediate Supervisor ◽  
The Government ◽  
The Impact

Government Regulation No. 53 of 2010 regarding the discipline of the Civil Servant loading obligations, prohibitions, and disciplinary action which could be taken to the Civil Servant who has been convicted of the offense, is intended to foster a Civil Servant who has committed an offense, the form of disciplinary punishment is mild, moderate, and weight. Disciplinary punishment for the Civil Servant under Government Regulation No. 53 of 2010 Concerning the Discipline of Civil Servants. The formulation of this journal issue contains about how the process of disciplinary punishment, and constraints and efforts to overcome the impact of the Civil Servant disciplinary punishment in Government of Demak regency. The approach used in this study is a sociological juridical approach or juridical empirical, that is an approach that examines secondary data first and then proceed to conduct research in the field of primary data normative. The process of giving disciplinary sanctions for State Civil Apparatus in Government of Demak regency begins with the examination conducted by the immediate supervisor referred to in the legislation governing the authority of appointment, transfer and dismissal of civil servants. The results showed that in general the process of sanctioning / disciplinary punishment of civil servants in the Government of Demak be said to be good and there have been compliance with the existing regulations / applied in Government Regulation No. 53 of 2010, although it encountered the competent authorities judge still apply tolerance against the employee, but also a positive impact among their deterrent good not to repeat the same offense or one level higher than before either the Civil Servant concerned or the other. Obstacles in carrying out disciplinary punishment in Government of Demak regency environment is still low awareness of employees to do and be disciplined in performing the tasks for instance delays incoming work, lack of regulatory discipline, lack of supervision system and any violations of employee discipline. There must be constraints to overcome need for cooperation with other stakeholders comprising Inspectorate, BKPP, and the immediate superior civil servants in this way can be mutually reinforcing mutual communication, consultation, coordination so that if later there is a problem in the future could be accounted for.Keywords: Delivery of Disciplinary Sanctions; Civil Servant; Government Regulation No. 53 of 2010.

scholarly journals Effectiveness of Micro-Credit Programs in Socio-Economic Development: A Study on Selected NGOs in Bangladesh

2020 ◽  
pp. 49-61
Author(s):  
Touhidul Islam ◽  
Dr. Razu Ahmed ◽  
Kohinur Aktar
Keyword(s):  
Economic Development ◽  
Positive Impact ◽  
Multinomial Logistic Regression ◽  
Occupational Status ◽  
Primary Data ◽  
Chi Square ◽  
Non Governmental Organizations ◽  
Socio Economic Development ◽  
The Impact ◽  
Micro Credit

Non-governmental Organizations (NGOs) evolved in Bangladesh with the commitment of bringing positive social change and attaining balanced socio-economic development through the disbursement of micro-credit among the marginal people in society. The main intention of the study is to assess the impact of micro-credit on the overall socio-economic development of micro-credit receivers. The Chi-square (χ2) and Multinomial Logistic Regression techniques have applied on primary data collected from 260 beneficiaries of micro-credit of ASA and BRAC NGOs in the Mymensingh district of Bangladesh. The χ2 analysis shows that the amount of micro-credit taken has a significant positive impact on respondents’ type of home, sanitation facilities, ownership of other household assets, health service received, yearly income, expenditure, and savings, and participation in family’s decision making, whereas an insignificant relationship is observed for occupational status, children education, ownership of land and livestock, sources of drinking water, economic solvency, and social status of the respondents.

scholarly journals Evaluation of The Implementation of The Getting Zero To Halinar (Handphone, Pungli, Narkoba) Programm in The Correctional Institutions of The Class I Cipinang Jakarta

2019 ◽  
Vol 3 (2) ◽  
pp. 1-24
Author(s):  
Indra Jaya Ali ◽  
R. Madhakomala ◽  
Corry Yohana
Keyword(s):  
Internal Control ◽  
Positive Impact ◽  
Evaluation Model ◽  
Evaluation Research ◽  
Primary Data ◽  
Correctional Institutions ◽  
Trust In Institutions ◽  
Class 1 ◽  
The Difference ◽  
Legal Policies

The aims of this study is to evaluate the implementation and regulations and legal policies regarding the "Getting Zero To HALINAR" program in The Correctional Institutions (LAPAS) of Class 1 Cipinang Jakarta and the HRM approach are used as treatments to realize zero halinar as one of the conditions required for the implementation of Vision Vision and Correctional Mission The existence of the program has not yet had a positive impact in fostering inmates proven to still be the abuse of the use of mobile phones, extortion and narcotics so that it raises illegal costs (extortion) .This study uses a qualitative approach, a policy evaluation research method. interviews, observations, and literature studies Analysis carried out by following the path determined in the difference evaluation model - DEM The evaluation results of the implementation of the program are relatively effective although they have not yet reached their ideal goals as the Director Circular Correctional Number: PAS-54.PK.01.04.01 of 2013 concerning the program to get zero for halinar. Based on primary data, there were still some problems found in almost every aspect evaluated. Therefore, researchers offer a number of recommendations including increasing integrity by internalizing the contents of the Getting Zero to Halinar program to Officers / Employees / Officers and prisoners in each LAPAS in order to improve HR competencies through education and training, increasing mutual trust in institutions to reduce or eliminate negative excesses from the sectoral egos of each party, strengthening the Employee Internal Control System - SPIP in Cipinang Class IA Laps by ensuring that the working mechanism of the SPIP team at LAPAS runs as it should, and periodic (2 years) evaluation and follow-up evaluation plans .

scholarly journals Factors Influencing Online Education during COVID-19 Pandemic: Sri Lankan Students’ Perspective

2021 ◽  
Vol 11 (4) ◽  
Author(s):  
M. A. K. Sriyalatha ◽  
P. J. Kumarasinghe
Keyword(s):  
Online Education ◽  
Positive Impact ◽  
Structural Equations ◽  
Primary Data ◽  
Sri Lankan ◽  
University Administrators ◽  
Factors Influencing ◽  
Management Students ◽  
The University ◽  
The Impact

This study examines the factors influencing online education for selected Sri Lankan universities during the COVID-19 pandemic. It also analyses the moderate effect of gender and type of the university on online education. Primary data were collected using a questionnaire via google form from Management students in Sri Lankan selected universities. Data analysis was done through structural equations using analysis of moment structures (AMOS) version 22.0. Attitude, internet and related facilities, curriculum, and self-motivation were found to have a significant positive impact on online education, while workload & time have no significant effect on online education. Among four factors, the strongest influence was derived from self-motivation followed by the curriculum. We have not found significant differences among male and female students’ views on online education, while the impact from the type of university is different among the two categories. This study effectively guides policy makers and university administrators across the educational institutes to decide on continuing online education. It reveals some insights to the teachers, students, and parents to understand the significance of the modern online learning environment and its positive impact on the new learning mode. There is no study related to the factors associated with the impact of online education during the Covid-19 pandemic in the Sri Lankan context.

scholarly journals Impact of Microfinance on Income and Employment in Pakistan: A Primary Data Analysis

2017 ◽  
Vol 3 (1) ◽  
pp. 69-82
Author(s):  
Shahina Imran ◽  
Rana M. Imran Arshad
Keyword(s):  
Household Income ◽  
Positive Impact ◽  
Small Enterprise ◽  
Local Context ◽  
Primary Data ◽  
Control Group ◽  
Primary Data Analysis ◽  
Gender Education ◽  
Household Assets ◽  
The Impact

Purpose: This paper investigates impact of microfinance on household income and employment. It is a primary data research conducted in the Bahawalpur division, Pakistan. The study employed the tool developed by Assessing the Impact of Microenterprise Services (AIMS) and Small Enterprise, Education and Promotion (SEEP). The tool has been modified in local context. The sample consists of 1524 respondents, out of which 773 are established clients (treatment group) and 751 are incoming ones (control group), belonging to different microfinance providers of Pakistan.  Independent Sample T-Test and Multiple regressions have been used for analysis. The regression analysis shows that participation to microfinance program has strong positive impact on household income while very minute positive impact on employment. Other independent variables such as prior access to any other loan, micro saving, household assets, age of respondent, gender, education and household size have positive impact on household income but a mixed impact on income generating activities.

scholarly journals The Impact of Stakeholders on the Achievement of the Projects Within Malian Firms: Case of SODEMA

2020 ◽  
Vol 13 (3) ◽  
pp. 87
Author(s):  
Tiédian Fané ◽  
Toumani Bagayoko
Keyword(s):  
Positive Impact ◽  
Hypothesis Test ◽  
Secondary Data ◽  
Regression Equation ◽  
Primary Data ◽  
Key Stakeholders ◽  
Model Project ◽  
Anova Table ◽  
Industry Needs ◽  
The Impact

This study highlights the impact of stakeholders on achievement of projects. The recommendations should be used as guideline for Malian projects. The quantitative and qualitative methods, primary data collected by questionnaires and interviews are used. Secondary data are gotten from articles, journals and online resources. The research framework was analyzed using simple regression models. Hypothesis test is adopted to accept or reject the hypotheses formulated in this research. Excel software have been used to perform regression statistics, predicting with the regression equation, Hypothesis test for correlation, ANOVA table and Regression equation plot. The results suggest that stakeholders have significant impact on achievement of projects. Stakeholders have a positive impact on achievement of projects is valid hypothesis. This study makes several contributions to research and theory of key stakeholders and achievement of projects. A greater understanding of stakeholders and achievement of projects provided further investigation of the relationship between of stakeholders and achievement of projects. This model can be used by other project for its achievement. Through the use of this model, project can quickly identify stakeholders requiring special and urgent attention. SODEMA industry needs improvement in communication with stakeholders. The theoretical model developed in this study is applicable in practice.

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