scholarly journals COMPARATIVE ANALYSIS OF THE CONCEPTS OF «COMPETITIVE STABILITY» AND «COMPETITIVENESS» OF SERVICE ORGANIZATIONS

2019 ◽  
pp. 50-54 ◽  
Author(s):  
D. V. Akopyan ◽  
I. A. Suvorov

A comparative analysis of the categories, that form the concepts of competitiveness and competitive stability in relation to the organization of the services sector, has been conducted. The main approaches to the definition of categories and concepts, such as «competitive position», «competitive status», «competitive potential», «competitive advantages» have been analyzed. Their clarifications regarding the organizations of the service sector have been made. Based on the conducted comparative analysis, the concept of competitive advantages has been formulated as a basis for the formation of competitiveness and potential competitive stability of the organization of the services sector.

2015 ◽  
Vol 60 (10) ◽  
pp. 75-84
Author(s):  
Agata Szczukocka

Intensive development of the service sector (as evidenced by economic indicators, such as gross value added and employment levels) pointed out the similarities and differences existing in the world. The study used statistical data on gross value added, employed, exports and imports of services and spending on research and development. To conduct a comparative analysis Ward methods and multidimensional scaling were used. The application of these methods made it possible to isolate groups of countries are similar in terms of the development of the services sector and the countries in which this development is significantly different from the others.


2017 ◽  
Vol 9 (2) ◽  
pp. 78
Author(s):  
Ali Falah Al-zoubi

The study aims at identifying the concept as well as the factors of creative marketing in service organizations and recognizing the development in the service sector at a global level. The sample of the study was comprised of (16) Jordanian service organizations that were intentionally chosen. The sampled organizations represent 16% of the population. The study is an attempt to find out the role of creative marketing in reaching the competitive advantage in Jordanian service organizations while depending upon the basic factors of creativity in the marketing mix (7Ps). The significance of the study lies in the examination of the efficiency of creative marketing at the organizational level. Creativity refers to the trends adopted by the entrepreneurial organizations, which seeks to provide creative products and services while positively making a change in the competitive base. The creative process in organizations is shaped through researching and developing creative ideas in order to increase profits and investment revenues of successful products and services as well as improving the strategic status. The study has come out with several findings and recommendations that include: the necessity of establishing a department for marketing in the organization, defining whose responsibility it is to develop and to create new products by building a creative personnel that is highly educated in marketing, creating a balance in terms of creativity among various marketing areas and not only focusing on the product in spite of its significance, and structuring an administrative branch that is specialized in creativity particularly in marketing creativity in each of the sampled organizations. It was discovered that these organizations administrative branches sought to find out effective marketing ideas, filter them, evaluate them, and turned the useful ideas into innovative products and developed tangible products mainly to serve the customers of the organization. 


Author(s):  
Galina V. KARVITSKAYA ◽  
Tatiana A. PEREKATIEVA

The significant growth of the service sector in the regions, leading to increased competition between business entities, requires constant improvement of various aspects of management in the relevant enterprises, continuous adaptation to changes in the external environment. The purpose of this study is to identify current organizational and management trends and problems in the activities of business entities in the service sphere of a particular region (using the example of the Ryazan region). During preparation of the study, we used materials from scientific publications, official company websites, advertising and commercial information, statistical and empirical observation methods. Considering the general state, structure and heterogeneity of the region's services sector in dynamics, we identified the most significant modern trends in the organization and management of service enterprises: increased customer orientation, increased attention to the quality of services, digitalization of service processes, building Internet communications with customers and partners, diversification of services, etc. The most significant problems revealed during the analysis included the contradictory influence of federal networks on the market for services in the region, flaws in the branding system, false customer orientation, a high share of shadow processes, etc.


This present study makes an analysis of changing contribution of sub-sector and composition and growth performance in Indian economy. In addition to that, the contribution of sub-sector of service sector in state economy. The results revealed that the growth rate of Chandigarh was high due to providing especial emphasis on dominating sub-sectors of services and its most preferred destination for technology whereas, Sikkim and Arunachal Pradesh due to geographical and environmental conditions development were higher in floriculture and agriculture, although, tourism emerged as a new profession and have different opportunities. Apart of that, in the wake of some challenges in the form of lack of infrastructure, recent crisis in the world market, foreign direct investment (FDI) restrictions and outsourcing backlash were major limiting factor.


Communicology ◽  
2020 ◽  
Vol 8 (1) ◽  
pp. 27-33
Author(s):  
N.V. Kirillina

The paper represents the analysis of the concept of communicative. The choice of topic is determined by the search for criteria and tools for assessing the results of strategic communication, taking into account the development of its interactive forms. The author leads the existing approaches to the definition of the concept of engagement and identifies the areas for further interdisciplinary research of the specified subject, and raises the issue of the appropriateness of using the engagement indicators in the assessment the social potential of communication. The work is based on the phenomenological tradition in the interpretation of communicative processes and the metamodel of communication of R. Craig. The author uses the methods of comparative analysis, analogy, generalization, and combined methodology of interdisciplinary analysis.


1943 ◽  
Vol 3 (S1) ◽  
pp. 1-8
Author(s):  
Curtis P. Nettels

One influence of war has repeatedly asserted itself in the past—an effect on the costs of production and on the competitive position of the industries and firms of victorious or neutral nations. This subject needs more study, but certain facts suggest a hypothesis, of three parts. First: war expands some industries or concerns, increases their efficiency, enables them to operate, at the end of the struggle, on a comparatively low-cost basis, intensifies their competitive advantages, and improves their position in relation to foreign competitors. Second: war—for the duration—bolsters up some high-cost units by enabling them to sell at a profit all they can produce. The end of the war places such high-cost units at a disadvantage in the process of absorbing the shocks of the transition to a peacetime economy. Third: the history of postwar periods usually exhibits a sharp contest between such low-cost and high-cost enterprises. While “low cost” and “high cost” may refer to the relative positions of units within the same country, in most of this discussion, the terms will be applied to the producers of one country (either victor or neutral) to mean that their costs are low or high in comparison with those of their foreign competitors.


Author(s):  
Nikita K. Siundiukov ◽  

The article presents a comparative analysis of the theory of Ferdinand Tönnies “Gemeinschaft/Gesellschaft” and the philosophy of catholicity in the works of A.S. Khomyakov and I.V. Kireevsky. The theory of Tönnies is considered in the light of the concept of “sociological conservatism” manifested by A.F. Filippov. It is shown that the conceptual opposition “Gemeinschaft/Gesellschaft” can be seen continuation of the discussion about the “nature of the social”. In this light, the main reference points of Tönnies sociology are the political theories of Aris­totle and Hobbes, with an emphasis on the definition of the “natural state” of man. Based on the analysis of Tönnies theory, it is shown that its comparison with Slavophilism is possible in three parameters: appeal to the factor of sub­stantiality, the dichotomy of “historical” and “non – historical” and the use of the concept of “organic”. It is proved that in the context of a “conservative” reading of the philosophy of sobornost, its argumentation turns out to be mainly political and sociological


Author(s):  
D. Shevchenko ◽  
V. Mihaylov

The article is devoted to the problems of digital transformation of companies in the service sector. The article describes the concepts of "digitization", "digitalization", "digital transformation", "automation". The analysis of the main sectors of the public services sector, the processes of transformation into a new business model of their development is carried out. Specific examples show the role of digital technologies implemented by individual companies, the leaders of their industry: "Internet of Things" (IoT); virtual diagnostics of the service; mobile applications and portals; artificial intelligence and machine learning (AI / ML); remote maintenance; UX design; virtual reality; cloud technologies; online services and others. The authors proceed from understanding the difference between automation and digitalization, the strategic goal of which is to create a new digital business model that creates new value. The result of digital transformation is the reconfiguration of processes that change the business logic of the company and the process of creating value. The article concludes that the rapid development of new technologies leads to the fact that companies face not only a dilemma when choosing the most suitable technologies for investment, but also the problem of staffing and finding an adequate organizational structure to create and maintain a new business model of the company.


Author(s):  
Oksana Melnichuk

The relevance of the study is due to the growing role of services in the world economy. Trade in services has become the dominant driver of economic growth and development in both developed and developing economies. Since the 1980s, data suggest that there is a stronger relationship between trade in services and gross domestic product (GDP) than in the case of commodity growth and GDP. It is noted that the quality of policies, regulations and institutional frameworks is a key factor in determining the effectiveness of services. As services are increasingly subject to liberalization through multilateral and regional trade agreements, it is important that countries develop harmonized approaches to internal regulation and trade liberalization in the services sector. The article identifies the features and characteristics of the service sector as a factor of multifaceted development and growth. The dynamics of international trade in services by geographical structure and types of development of countries is studied on the basis of statistical data of international organizations, taking into account the impact of the pandemic. It is noted that international trade in services is becoming an increasingly important part of global commerce. The problematic aspects of the activity of small business entities to enter foreign markets of services are considered. The issue of urgency of digital economy development for the sphere of services and contribution to world markets is outlined. Opening up the services sector has the potential to bring great benefits and deserves more attention. Further prospects for the realization of entrepreneurial potential in a comprehensive global economy are outlined. It is noted that services are an important part of the world economy, generating more than two-thirds of world gross domestic product (GDP), attracting more than three-quarters of foreign direct investment in developed economies, and creating most of new jobs worldwide. Establishing effective coordination mechanisms between trade negotiators, policymakers and regulators will be an important tool for the development of the global economy.


2019 ◽  
Vol 4 (4) ◽  
pp. 411-418
Author(s):  
Anna Orel

Introduction. Ensuring the sustainable development of domestic agricultural producers involves achieving and maintaining a sufficient level of economic efficiency and competitiveness for the implementation of expanded reproduction. This, first of all, implies the formation of an appropriate level of competitiveness through the creation of sustainable competitive advantages of products and manufacturers. This process is impossible without attracting investment resources and introducing innovations in order to create competitive advantages, strengthen market positions and increase the level of concentration of productive capital. The latter necessitates a comprehensive strategic planning, which would be based on the innovative orientation of investment activities. The purpose of the article is to form theoretical and methodological and applied principles of competitive strategies formation of innovation and investment development of agricultural production entities. Method (methodology). Methods of comparison, analysis, theoretical and logical generalization are applied in the course of research. The dialectical method of research became the methodological basis. Results. The author’s vision of the definition of “competitive strategy” is offered in the article. The classification of competitive strategies is developed. A model of a strategic rhombus is proposed as a theoretical basis for determining areas for improving the mechanisms of managing the competitiveness of agribusiness entities, which includes five elements: arena; conductor; differentiators; sequence; economic logic. The proposals of applied character concerning realization of competitive strategies of innovative-investment development of subjects of agricultural production are substantiated. Key words: competitive strategies, subjects of agricultural production; innovation and investment development; competitiveness management.


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