scholarly journals THE INFLUENCE OF ART MOTIF BATIK MEGA MENDUNG CIREBON TO FESYEN IN JAKARTA

2018 ◽  
Vol 6 (3) ◽  
pp. 105-125
Author(s):  
Menul Teguh Riyanti ◽  
Melisha Rouselyn
Keyword(s):  
Market Share ◽  
Cultural Products ◽  
Business Opportunities ◽  
The Face ◽  
Fashion Designers

Development of fashion and fashion is growing very rapidly. Indonesia's population of 242 million is a very large business opportunities in the field of fashion. This market share not only contested by foreign businessmen, as designers from France, Japan, Korea and even China. With increasing competition in the domestic fashion, then the local designers have to work hard to improve the competitiveness of both the face of the market share within and outside the country. Diverse effort is made to provide a reliable characteristic as an attraction by fashion designers in the country such as administering local elements in works such as weaving, batik, traditional motifs and others. One effort to give a traditional touch in the design of clothing as well as promoting one motif mega cloudy to improve the competitiveness of fashion in Indonesia as well as abroad, Melisha Rousellyn along with Menul Teguh Riyanti tried to apply the art of batik mega cloudy in the work of fashion. One effort to give a traditional touch in the design of clothing as well as promoting one motif mega cloudy cirebon in order to improve the competitiveness of fashion in Indonesia as well as abroad. Changes batik originally sacred to the development of contemporary batik into fashion. Batik is one of Indonesia's cultural products.

Managing Store Market Share in the Face of Growing Competition

2009 ◽  
Author(s):  
Duk Bin Jun ◽  
Jungki Kim ◽  
Myoung Hwan Park ◽  
Kyoung Cheon Cha
Keyword(s):  
Market Share ◽  
The Face

Changing the face of retail: Where fashion meets technology

2016 ◽  
Author(s):  
Nadire Cavus ◽  
Rudo Muriel Munyavi
Keyword(s):  
Online Shopping ◽  
Online Marketing ◽  
Mobile Technologies ◽  
The Internet ◽  
Fashion Industry ◽  
Brick And Mortar ◽  
The Face ◽  
Similar Area ◽  
Fashion Designers ◽  
Technology Specialists

Prior to the introduction of mobile technologies and the internet, the manual system of going to a brick-and-mortar store to buy clothing was boring and tiresome as customers would spend hours moving from shop to shop trying to find the exact type of outfit they are looking for. The assimilation of technology in fashion designing and online marketing of clothing is marking an incredible venture in the fashion industry. Due to improved security features of online purchasing a lot of people now prefer buying clothing online since it saves time and online shopping provides variety at a click. This paper reviews several ways in which technology is transforming the fashion industry.  However this subject has not been researched in detail therefore there is a missing gap in the literature. We hope that this paper will fill the gap in the literature in order to review the role that technology is playing in the fashion industry. Information provided in this paper is beneficial to fashion designers, entrepreneurs in the fashion industry, information technology specialists as well as other researchers interested in a similar area of study.Keywords: Technology, fashion, virtual fitting room, wearable technology, virtual wardrobe.

scholarly journals Fashion designers home interiors: extending their brand image and aesthetic through magazine features

2021 ◽  
Author(s):  
Lauren Petroff
Keyword(s):  
Visual Culture ◽  
Visual Rhetoric ◽  
Brand Image ◽  
Qualitative Interviews ◽  
Brand Identity ◽  
Cognitive Representation ◽  
Presentation Of Self ◽  
Meaningful Information ◽  
The Face ◽  
Fashion Designers

Fashion designers, serving as the face and namesake of their brands, periodically present their homes in magazines. This exploratory study investigates whether this provides a unique opportunity to assist consumers in forming associations with the existing brand. An interdisciplinary literature review provided a thematic foundation, examining: 1) the presentation of self and how this concept can be symbolized through objects in the home; 2) visual culture and visual rhetoric; 3) and the concepts of brand identity, brand image, the “associative network memory model,” and flagship-store image. Content analysis of six in-depth, qualitative interviews was employed to collect relevant and meaningful information. Study informants examined and discussed images of the homes, flagship stores and current runway collections of Ralph Lauren, Tory Burch and Alexander Wang. Findings suggest that viewers are able to attribute associated lifestyles to the home, store or clothing being observed. When the perceived home image was congruent with the viewer-held brand conception, it seemed to reinforce the image. If the perceived home image contrasted with the viewer-held brand conception, it seemed to weaken the image. Two major recommendations were presented: 1) ensure that the home is a clear visual and cognitive representation of the designer’s intended brand identity; 2) establish a clear visual link between homes and brand offerings.

Madman Entertainment: A Case Study in ‘by Fans for Fans’ Media Distribution

2012 ◽  
Vol 142 (1) ◽  
pp. 5-15 ◽  
Author(s):  
Jason Bainbridge ◽  
Craig Norris
Keyword(s):  
Popular Culture ◽  
Market Share ◽  
Cultural Products ◽  
Media Companies ◽  
Media Distribution ◽  
Changing Role ◽  
A Company ◽  
Insight Into

This article is part of a larger research project looking at the role of Australian media companies in sustaining fan and Australian investment in global popular culture. This article focuses on Madman Entertainment – one of the most successful DVD and merchandise distribution companies in Australia and the leading distributor of anime, with over 90 per cent of the market share. The article explores the ways in which Madman has become a part of the simultaneous globalisation and localisation of Japanese cultural products, and sets out to show how profiling such a company can also provide some insight into the changing role of fans in driving innovation and investment in popular culture.

Restructuring Effects of Deregulation: The Case of the New Zealand Taxi Industry

1997 ◽  
Vol 29 (5) ◽  
pp. 913-928 ◽  
Author(s):  
P S Morrison
Keyword(s):  
New Zealand ◽  
Market Share ◽  
Public Transport ◽  
Waiting Times ◽  
Positive Outcomes ◽  
Market Segments ◽  
Geographic Coverage ◽  
The Face ◽  
Taxi Industry ◽  
The Impact

In most countries the taxi industry is highly regulated and in cases where deregulation has been attempted, positive outcomes have not always been evident. The taxi industry was one of the very last to be deregulated by the New Zealand government as part of its sweeping restructuring of the country's industry in the 1980s. The author looks at the impact of that 1989 Act. The 1989 legislation, which removed the quantitative controls (deregulation), has been followed by a tripling of the number of companies in the metropolitan centres and a massive increase in the number of taxi cabs. A much wider range of taxi services now exploit different market segments and offer a wider geographic coverage. These changes have been accompanied by a decline in fares in real, if not nominal, terms. As expected, the influx of new players has necessitated the imposition of additional quality controls. Customers have benefited from greater numbers of cabs, shorter waiting times, and a greater range of services. Many more driving jobs have been opened up, although this is widely believed to have been accompanied by reduced incomes and longer hours until the market expanded. The larger firms which existed prior to deregulation have attempted to consolidate their market share in the face of increased competition from newer taxi organisations. There has also been increased competition between taxi and public transport operations as a variety of taxi companies tender for selected routes.

Radio Mirchi: Marketing Strategy for the Bangalore Market

2010 ◽  
pp. 1-26
Author(s):  
Anand Kumar Jaiswal ◽  
Harit Palan ◽  
Prashant Panday ◽  
Nandan Srinath ◽  
Tapas Sen ◽  
...  
Keyword(s):  
Marketing Strategy ◽  
Market Share ◽  
New Product ◽  
Leadership Position ◽  
Market Environment ◽  
Initial Product ◽  
Fm Radio ◽  
The Face ◽  
Successful Launch ◽  
Market Leader

The case describes how Radio Mirchi dealt with competition in the Bangalore FM radio market. Radio Mirchi's market share in Bangalore started declining within a few months of its successful launch, following the entry of new competitors in the market. The case discusses strategies adopted by the company to regain its market share and become the market leader. It describes the initial product offering of the channel, why it felt the need to redesign its product mix, and eventually how the company changed its product offering. The focus of the case is on the dilemma faced by the organization while shifting to a new product and service design in the face of emerging competition. The case highlights the importance of continuously monitoring the market environment and developing a keen understanding of the consumers' behaviour for an organization to gain and sustain its leadership position in the marketplace.

Quaker Oats's Oatmeal Division

2017 ◽  
pp. 1-25
Author(s):  
Christie L. Nordhielm ◽  
Gretchen Hall
Keyword(s):  
Marketing Strategy ◽  
Market Share ◽  
Brand Management ◽  
Consumer Preferences ◽  
Product Category ◽  
Product Line ◽  
Marketing Plan ◽  
Breakfast Cereal ◽  
Intense Competition ◽  
The Face

The hot breakfast cereal division of Quaker Oats was in serious decline, and the increasing American preference for speed and convenience at breakfast did not bode well for the category. The senior VP overseeing the hot breakfast division has been given an ultimatum by the CEO to turn the company's namesake product line around. She develops a marketing plan, but will it work?To analyze a mature product category within the context of its competition and consumer trends, and apply several aspects of brand management and marketing strategy to maintain market share in the face of changing consumer preferences and intense competition.

Australia's LNG wars – an industry under fire

2018 ◽  
Vol 58 (2) ◽  
pp. 569
Author(s):  
Saul Kavonic
Keyword(s):  
Power Generation ◽  
Natural Gas ◽  
Market Share ◽  
Government Intervention ◽  
Liquefied Natural Gas ◽  
Global Level ◽  
Policy Makers ◽  
Friendly Fire ◽  
The Face ◽  
New Industry

As the construction of Australia’s impressive liquefied natural gas (LNG) arsenal (that included multiple world firsts) ends, new weapons and tactics will now be employed. The industry is coming under fire politically, and new battle fronts are emerging as renewables rise in the power generation mix. Amidst the brave new industry landscape, some Australian LNG projects and companies will advance and add value, while others will retreat. In this paper I ask the questions ‘how will the Australian LNG industry survive in the face of softer prices; and how will industry strategy be adapted?’ I will provide an outlook for Australia’s LNG sector and how it will continue the fight for market share at the global level. Cost will be king and Australia will march forward if the troops can be rallied. I highlight the challenges that the industry faces from various policy fronts, and discuss the risks posed by the ever growing multitude of cries for government intervention across the sector, as friendly fire from policy makers hamper progress. I critically analyse the case for domestic gas reinforcements: will a west east pipeline come to the rescue, or will Queensland LNG ‘advance to the rear’, or perhaps the world’s largest LNG exporter turn importer? Opportunities for more value remain for the brave as Australia faces a new gas paradigm amidst tumultuous global conditions.

Citizen-to-citizen connectivity and soft power: The appropriation of subcultures in ‘little freshness’ across the Taiwan Strait

2018 ◽  
Vol 33 (3) ◽  
pp. 294-310 ◽  
Author(s):  
Song Hwee Lim
Keyword(s):  
Soft Power ◽  
Taiwan Strait ◽  
Discursive Construction ◽  
Cultural Products ◽  
Republic Of China ◽  
Neoliberal Capitalism ◽  
The Face ◽  
The Media ◽  
State Agents ◽  
The Taiwan Strait

This article takes as its object of analysis the term ‘little freshness’ ( xiao qingxin 小清新), which has been coined to describe a variety of cultural products and phenomena, mostly emanating from Taiwan but circulating across the Taiwan Strait. It argues that little freshness is a manifestation of subcultures that have been initiated, appropriated, and consumed by youths in the region. This citizen-to-citizen connectivity reworks Joseph Nye’s notion of soft power by shifting the focus away from state agents and by reversing the direction of soft power flows to claim agency at the sites of reception. The article provides two case studies to demonstrate how an imaginary about Taiwan’s cleanness, clearness, and freshness has been projected by the media in the People’s Republic of China as a form of discursive construction and by Hong Kong citizens of Taiwan as a desirable destination for emigration. Finally, the article situates the little freshness phenomenon in relation to a propensity towards miniaturization in cultural formation in the region, and suggests that this propensity is inflected in a structure of feeling about generational injustice in the face of neoliberal capitalism.

(In)authenticity work: Constructing the realm of inauthenticity through Thomas Kinkade

2016 ◽  
Vol 17 (3) ◽  
pp. 752-773 ◽  
Author(s):  
Amanda Koontz Anthony ◽  
Amit Joshi
Keyword(s):  
Content Analysis ◽  
Popular Culture ◽  
Critical Reception ◽  
Cultural Products ◽  
Commercial Success ◽  
Commercial Markets ◽  
The Status ◽  
The Face ◽  
Cultural Intermediaries

Although we know that authenticity work can add value to cultural products, little research explores efforts to claim the inauthenticity of products in commercial markets. The question arises, how does the critical reception of a popular culture phenomenon employ a form of authenticity work to determine the cultural products eligible – or ineligible – for the status of “authentic?” This research seeks to answer this question through a comprehensive content analysis of 328 documents from 1998 to 2012 related to the late artist Thomas Kinkade. We put forth the term inauthenticity work to explain how cultural intermediaries defined cultural products as antithetical to authenticity. Even in the face of immense commercial success, intermediaries constructed Kinkade’s work as exemplifying inauthenticity, defining his work as mass produced, insincere, escapist, and oppositional to high art. Such inauthenticity work reveals that even if there is greater variance in cultural products eligible for authentication, intermediaries uphold culture boundaries through critically maintaining a cultural realm of inauthenticity.

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