scholarly journals The Representation of Racism on ‘This Is America’ Music Video

2019 ◽  
Vol 35 (2) ◽  
pp. 450-459
Author(s):  
Lucy Pujasari Supratman ◽  
Aep Wahyudin
Keyword(s):  
Mass Media ◽  
Black People ◽  
Roland Barthes ◽  
Black American ◽  
American People ◽  
Music Video ◽  
Social Injustice ◽  
Semiotic Approach ◽  
Visual Scenes

‘This is America’ music video which released in May 2018 has been ranked at the best songs of 2018 and marked to be the most viral music video where gun shooting scenes and other controversial scenes are clearly portrayed. It has become a hot issue to be discussed in a number of mass media in America and has reached a million viewers on YouTube. Childish Gambino as the singer and songwriter put some metaphors sequences about criticism on races and the discrimination experienced by black American people. Roland Barthes semiotic approach is used to analyze visual scenes messages along with the myths. The video has portrayed strong scenes about Black people as a minority. There were 7 scenes that had been analyzed. All scenes represented racism, riots, hedonism, and social injustice to black people.

THE PORTRAYAL OF BLACK AMERICAN PEOPLE IN 1950?óÔé¼Ôäós THROUGH THE SETTING AND CHARACTER ANALYSIS IN WILSON?óÔé¼ÔäóS FENCES

2012 ◽  
Vol 1 (2) ◽  
Author(s):  
Cicik Sophia
Keyword(s):  
Black People ◽  
Real Life ◽  
Black American ◽  
American People ◽  
Historical Event ◽  
Baseball Player ◽  
Main Character ◽  
Historical Approach ◽  
The Real ◽  
Racial Tension

ABSTRACT The objective of this research is (1) to find out that the historical event that becomes the time set in ?óÔé¼?£Fences?óÔé¼Ôäó compared to the real life; (2) to find out Troy Maxson?óÔé¼Ôäós characteristics can be seen as the portrayal of Black American people who live in the same period as happened in ?óÔé¼?£Fences?óÔé¼Ôäó. The method used in this research is qualitative by using historical approach. The outcome of this research are (1) The setting used in this drama are ?é?á(a) historical setting; the drama takes place from the year 1950?óÔé¼Ôäós until 1960?óÔé¼Ôäós in America and (b) geographical setting; the drama takes place in Pittsburg, America; (2) Troy as the main character in ?óÔé¼?£Fences?óÔé¼Ôäó has characteristics as (a) realistic man and when its compared to the life of black people in that era, it is still hard for the black people to achieve their dream such as the baseball player because he knows the condition at that time is hard for black people who want to be athletes; (b) uneducated, illiterate man and it is appropriate to the education condition in that era for blacks are segregated and very poor; (c) high tempered is as the consequence of the racial tension and discrimination toward blacks at that time. ?é?á Keywords: setting, historical approach, characteristics, Black American people.

ANALISIS VISUAL PADA SAMPUL DEPAN MAJALAH DESAIN GRAFIS “CONCEPT” EDISI ULTAH PERDANA (Sebuah Kajian Semiotika)

DeKaVe ◽  
2013 ◽  
Vol 1 (2) ◽  
Author(s):  
Prayanto WH
Keyword(s):  
Graphic Design ◽  
Roland Barthes ◽  
Specific Design ◽  
Design Work ◽  
Design Elements ◽  
Semiotic Approach ◽  
Short Time ◽  
Content Information ◽  
Magazine Cover

Magazine is one of the forms of mass media that has fungsikomunikasi to convey information to mass audiences. The cover is an important element because it is through cover / cover one can guess the contents of the magazine, as well as further interested to know further information contained therein. On a magazine cover consists of drawings and writings are arranged in such a way that looks interesting and has meaning Press publications, especially magazines, today's not enough just to rely on the quality of news or manuscript, although verbal aspect is very important. It must be recognized that the visual aspects (design) as the cover / envelope has crucial role to capture the prospective reader. For the cover of a magazine is a window that shows the content information, can be either a text or photographs, illustrations, and design elements. The function of a magazine cover is to attract, dazzle prospective readers, by way influence the thoughts flow in a short time. So it's no wonder much current the magazine publisher who made the cover of such a way as to attract the attention of prospective readers. Thus the task of designers to magazine cover to create designs that attract the attention of the reader becomes increasingly severe. This study tries to analyze a visual on the front cover Magazine Graphic Design 'Concept' birthday inaugural edition by using the Roland Barthes' semiotic approach. As Roland Barthes (1984), any simple "design work (magazine cover)" continue to play in management of the sign. So that will generate a message (image) specific. Design cover, usually contains the elements of the sign in the form of objects, context of the environment, people or other beings who provide meaning to objects, and text (of writing) that reinforce the meaning.Keyword: cover, magazine Concept, semiotics

scholarly journals “They Made us into a Race. We Made Ourselves into a People”: A Corpus Study of Contemporary Black American Group Identity in the Non-Fictional Writings of Ta-Nehisi Coates

2021 ◽  
Author(s):  
Yulia Hathaway
Keyword(s):  
Corpus Linguistics ◽  
Group Identity ◽  
Black People ◽  
Interdisciplinary Approach ◽  
Black American ◽  
Corpus Study ◽  
Black America ◽  
Shared Experiences ◽  
American Group ◽  
Identity Based

AbstractThis article examines representations of contemporary Black American identity in the non-fictional writings of Ta-Nehisi Coates. The dataset is a self-compiled specialized corpus of Coates’s non-fictional writings from 1996 until 2018 (350 texts; 468,899 words). The study utilizes an interdisciplinary approach combining corpus linguistics and corpus pragmatics. Frequencies of five identity-related terms in the corpus (African(–)Americans, blacks, black people, black America/Americans and black community/communities) are compared diachronically; then the pragmatic prosody of the terms is analyzed via the notion of control. The findings suggest that Coates’s representation of Black American group identity has shifted over time. Specifically, the terms African Americans and black America are replaced by the terms blacks and black people. The study’s empirical findings, considered through the theoretical framework on Black solidarity, suggest a shift in representation of group identity in Coates’s writings from an identity based on cultural and ethnic commonalities to an identity based on the shared experiences of anti-Black racism.

scholarly journals REPRESENTASI MASKULINITAS BOYBAND SHINEE DALAM VIDEO KLIP RING DING DONG MELALUI ANALISIS SEMIOTIKA

Society ◽  
2016 ◽  
Vol 4 (1) ◽  
pp. 51-60
Author(s):  
M. Adha Al Kodri
Keyword(s):  
Mass Media ◽  
Body Shape ◽  
Video Clip ◽  
Roland Barthes ◽  
New Man ◽  
New Concepts ◽  
The Mass Media ◽  
Traditional Masculinity

In the ranks of K-pop industry, boyband group Shinee certainly not unfamiliar anymore. Since it was formed in 2008, they have received many awards in music’s field. One of their single is championed tittled Ring Ding Dong was released digitally on October 14 th 2009.In the video clip of Ring Ding Dong, described a collection of masculine men who dance vigorously. As well as body shape, accessories, and costume that they wear are very supports the actions of their masculine appearance. In other words, In other words, it can be said that the description of the man in the video clip leads to a masculine man with all the attributes of masculinity, but does not leave a gentle attitude, charisma and their prestige.Therefore, if you see this, the important point in this research is to analyze the representations of masculinity in the video clip boyband Shinee Ring Ding Dong through analysis Semiotics. Semiotic models are models that researchers use semiotics of Roland Barthes. Barthes developed two levels of sign (staggered systems) which allows to generates also meanings stratified, namely the level of denotation and connotation.Meanwhile, the results of this study indicate that masculinity is represented by the personnel of Shinee in the video clip Ring Ding Dong is manifold. Some of the scene showed a new concept of masculinity (the concept of “new man”), but some are still a traditional masculinity. When speaking of new concepts of masculinity, it can do a redefinition of the concept of masculinity, namely the concept of masculine brought by the image of the idol appeared in the mass media.

scholarly journals AN ANALYSIS OF MULTIMODAL IN BEAUTY PRODUCT ADVERTISEMENTS

2019 ◽  
Vol 8 (1) ◽  
Author(s):  
Fauziyyah Amatullah ◽  
Rusdi Noor Rosa ◽  
Fitrawati Fitrawati
Keyword(s):  
Qualitative Method ◽  
Music Video ◽  
Multimodal Analysis ◽  
Visual Elements ◽  
Dominant Theme ◽  
Semiotic Approach ◽  
Semiotic Systems ◽  
Verbal Processes ◽  
Visual Element ◽  
Descriptive Qualitative

AbstractMulitimodal is a study that analyzes the meaning of text containing two or more semiotic systems; linguistic, visual, audio, gesture and place. Analyzing multimodal through semiotic approach has been used in the analysis of cover magazine (Gill, 2015), mascara advertisement (Baykal, 2016), cartoon movie (Wulan, 2017), and music video (Brady, 2015). Meanwhile, in this research the writer analyzes multimodal in beauty product advertisement especially lipstick product. This research is intended to, 1) investigate how verbal and visual elements conveyed meanings in both Wardah Lip Cream Matte Lipsticks and Purbasari Hi Matte Lip Cream advertisements. 2) find the comparison between verbal and visual elements used in Wardah Exclusive Matte Lip Cream and Purbasari Hi Matte Lip Cream advertisements. This research used descriptive qualitative method. Based on the data of analysis, it reveals that the visual and verbal processes of these advertisements are in harmony and they complement each other to give a complete message to the audience. The analysis also reveals the similarities of these two advertisements in the three level of metafunctions. In ideational metafunction the most dominant processes used are material and attributive processes, for interpersonal metafunction the most dominant mood used is declarative and for textual metafunction the most dominant theme used is unmarked topical theme.Keywords: Advertisement, beauty product, multimodal analysis, verbal element, visual element.

scholarly journals Racism towards Black American: Intersectionality in Constructing Social Racist through Poetical Depiction by Langston Hughes and Amy Saunders

2021 ◽  
Vol 21 (2) ◽  
pp. 376-390
Author(s):  
Ni Luh Nyoman Seri Malini ◽  
I Gusti Ayu Sundari Okasunu ◽  
Made Detriasmita Saientisna
Keyword(s):  
Social Construction ◽  
Figurative Language ◽  
Black People ◽  
Descriptive Analysis ◽  
Langston Hughes ◽  
Black American ◽  
Historical Aspects ◽  
Critical Studies ◽  
The Past ◽  
Racial Issues

In this research, the development of racism based on the different formations of socio-cultural and historical aspects was the standpoint that was shown by the interpretation of poetical depiction of meaning and messages. The gap between Langston Hughes in “I, too, sing America” (1926) and Amy Saunders in “You’re not Black” (2019) as the data advocates for racist transformation in natural past and present American socialization. Several critical studies have examined the racial issues reflected in poems however they didn’t elaborate on racism specifically rather than segregation and discrimination although racism is classified in several types. Moreover, the critical studies have been done only analyzed the racism happened on the past while this study compares the past and present racism as the concern of social construction among black American as the target of unfair treatments. The descriptive qualitative method using documentation, descriptive analysis, and note-taking technique was used to identify and elaborate meaning correlation with racial issues in the poems. This research aimed to classify the figurative language and its meaning related to racism while illustrating the development of racism from the perspective of socio-cultural and historical aspects that influenced the poets and their poetry. Theory of Critical Race was used to demonstrate that racism was developing in a different formation. The research has found the interconnection between historical values of slavery system constructed stereotypes of black people as minor American. Social construction formed a cultural differentiation which led to segregation and discrimination towards black in any form of everyday aspects.

scholarly journals NARASI LIRIS FOTOGRAFI JURNALISTIK PADA MASA PANDEMI COVID-19: STUDI KASUS PROYEK FOTOGRAFI “STILL LIVES” OLEH THE NEW YORK TIMES

2021 ◽  
Vol 4 (2) ◽  
pp. 113-124
Author(s):  
Aji Susanto Anom Purnomo ◽  
Novan Jemmi Andrea ◽  
Monica Revias Purwa Kusuma
Keyword(s):  
New York ◽  
Mass Media ◽  
Representation Theory ◽  
New York Times ◽  
Roland Barthes ◽  
Health Crisis ◽  
The New York Times ◽  
The Media ◽  
The Mass Media ◽  
Journalistic Practice

2020 is the year when the world is faced with a health crisis, namely the Covid-19 pandemic or also known as the Corona Virus. All aspects of life are affected by this crisis, the joints of humanity are faced with limitations. The mass media are intensively reporting various incidents regarding the Covid-19 pandemic. The stories are often accompanied by journalistic photos. One of the functions of photojournalism is to strengthen the story of what the media wants to convey. Journalistic photos during this pandemic usually feature scenes from medical activities, government policies and large narratives that are cold on empathetic human relations. However, different from most photojournalism in most mass media, The New York Times publishes "Still Lives" photography projects that are done by its photographers. The project presents a different narrative from this time of the pandemic. The “Still Lives” photography project is important because it presents journalistic photos that tell a domestic narrative that is close to the sides of universal humanity, namely the stories of the photographers' homes and families. This study aims to describe and interpret the “Still Lives” photography project as an alternative in creating a different narrative from photojournalism during the pandemic. This study used a descriptive qualitative research method based on phenomenology with Roland Barthes' main theory of semiotics and supported by journalistic photography theory and representation theory. The research results obtained a complete explanation and meaning of the “Still Lives” Project from The New York Times. The project according to the theory of photo journalistic is photo story based on personal experiences. From the analysis through the theory of semiotics from Roland Barthes and representation theory successfully obtained a result that basically projects “Still Lives” can be understood as a representation of the universal experience and feeling by mankind. Project “Still Lives” provides the representation of covid-19 pandemic through the mass media journalistic that show an alternative offer to journalistic practice to use lyrical narratives and personal experience in the story and more empathy in the mass publication of pandemic covid-19.

Social Injustice Tormented the Psyche of Parentless Children

2020 ◽  
pp. 199-207
Author(s):  
Alagesan M. ◽  
S. Horizan Prasanna Kumar ◽  
B. Meadows Bose
Keyword(s):  
Civil Rights ◽  
Black People ◽  
Future Generations ◽  
Social Injustice ◽  
The Novel ◽  
Civil Rights Movements

This study explores how social injustice affects the characters of the three parentless children in the novel Jazz, which tells the story of a triangular love. This chapter highlights civil rights movements which impact on black people and future generations. It is the story about the three parentless children who suffer because of the lack of parent's guidance. Morrison tries to instill the importance of mothers by depicting the lives of the three orphaned protagonists and how they meet with a fatal end.

scholarly journals Cultural Violence represented in Indonesia and American Literatures

2018 ◽  
Vol 53 ◽  
pp. 03003
Author(s):  
Fatchul Mu’in ◽  
Rustam Effendi
Keyword(s):  
Social Life ◽  
Black People ◽  
American People ◽  
African American People ◽  
The Novel ◽  
Negative Consequences ◽  
Political Opportunity ◽  
Cultural Behavior ◽  
American Novels ◽  
Cultural Violence

This article is aimed at describing the lives of dominated people of both Indonesia and America. Among the dominated people in Indonesian community are Indonesian Chinese people, and those in American community are African American people. The discussion on some Indonesia novels of post tragedy of 1998 shows that personally Chinese faced a hard life; and socially they were dominated. Therefore, it can be concluded that: (1) the personal behaviour of Indonesian Chinese is represented through the hard life, (2) social behaviour of Indonesian Chinese is represented through the dominated social life, and (3) cultural behavior is represented through the religious life with many problems.This is say that the cultural behaviour of Indonesian Chinese in Indonesia novels is represented through cultural violence. The similar result of discussion on some American novels of post slavery shows that (1) the black man as the representation of Black people (African-Americans) was always in a dilemmatic condition leaving him without any options. Whatever he chose, will have negative consequences, (2) the struggle for ‘equality’ through ‘violence’ will result in a ‘tragic fate’, and (3) the novel reflected the black people who yearned for freedom from white domination and expected to have good education, good employment, and equality in political opportunity, law enforcement/law protection, and in other sociocultural life.

Bringing back the image into its frame: Barthes’ soldier and the contextual frame of human perception and interpretation of signs

Semiotica ◽  
2019 ◽  
Vol 2019 (229) ◽  
pp. 87-100
Author(s):  
Sarvenaz Safavi ◽  
Agah Gümüş
Keyword(s):  
Human Perception ◽  
Background Knowledge ◽  
Roland Barthes ◽  
Situational Context ◽  
New Model ◽  
Sign System ◽  
Semiotic Approach ◽  
Definition Of

AbstractIn this article, the authors try to review the Paris-Match cover page (No. 326 from 1955) analyzed by Roland Barthes and introduces a new model of analyzing sign system from a new semiotic approach based on the new definition of the context. This research is based on three layers of the context and shows that understanding the cover page of a magazine or any other kind of text is not only absolute but also somehow relative due to the different background knowledge of the audience. This means that human sees the Context A, or what is designed, in the situation of Context B, or situational context, and interpret based on their Context C, or background knowledge of the audience.

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