scholarly journals NON-VERBAL COMMUNICATION COMPONENTS TYPICAL OF SELF-PRESENTATION STRATEGY IN THE BRITISH POLITICAL DISCOURSE

2019 ◽  
pp. 63-66
Author(s):  
Olesya Nikolaevna Tarasova ◽  
Keyword(s):  
Political Discourse ◽  
Verbal Communication ◽  
Self Presentation ◽  
Presentation Strategy

scholarly journals Rhetorical and Persuasive Strategies Employed by Imran Khan in his Victory Speech: A Socio-Political Discourse Analysis

2020 ◽  
Vol 10 (2) ◽  
pp. 349
Author(s):  
Unaiza Saeed ◽  
Muhammad Zammad Aslam ◽  
Abdulrehman Khan ◽  
Mahnoor Khan ◽  
Maria Atiq ◽  
...  
Keyword(s):  
Political Discourse ◽  
Prime Minister ◽  
Political Leader ◽  
Personal Pronoun ◽  
Self Presentation ◽  
Persuasive Strategies ◽  
Presentation Strategy ◽  
Political Views ◽  
Political Discourse Analysis ◽  
Rhetorical Model

This study aims to explore the rhetorical and persuasive strategies employed by a political leader to propagate his ideology using language. It intends to critically analyze the victory speech of Pakistani Premier Imran Khan (IK)—the Chairman of Pakistan Tehreek-e-Insaf (PTI)—which he delivered at the Prime Minister House, Islamabad, after being elected as the 22nd Premier of Pakistan in 2018. The researchers attempt to unveil and analyze critically the strategies that worked behind this speech to persuade the audience. Different linguistic tools used for projecting and achieving political power have been identified and scrutinized. The qualitative analysis of the speech is based on theory of Aristotle’s Rhetoric; Ethos, Pathos, Logos and other persuasive strategies like use of personal pronoun, predication strategy, and positive self-presentation and negative others-presentation employed by IK, and further to study how language carries the power of transforming the perception and political views of people. The findings suggest that political discourse is intentionally crafted to communicate and persuade people about specific ideologies located in the discourse in an implicit way and IK uses the Aristotelian rhetorical model comprising of rhetoric, predication strategy, and self-presentation and negative Others-presentation strategy to persuade his audience to follow his hidden agendas.

THE STRATEGY OF SELF-PRESENTATION WITHIN THE SUBGENRE OF THE ENGLISH-LANGUAGE OLYMPIC DISCOURSE “PORTRAIT INTERVIEW-SKETCH”

2021 ◽  
pp. 85-88
Author(s):  
ELENA M. TORBIK ◽  
Keyword(s):  
English Language ◽  
Self Presentation ◽  
Winter Olympics ◽  
Positive Image ◽  
Presentation Strategy ◽  
The Us

The article is devoted to the study of the subgenre "portrait interview-sketch", which has not been studied within the English-language Olympic discourse. The analyzed materi- als were published on the official website of the US Olympic team during the 2018 Winter Olympics. The means of implementing a self-presentation strategy designed to create a positive image of athletes-members of the Olympic team, which can be used as the basis for representing the image of the country as a whole, are identified and illustrated at the lexical, phraseological, morphological and semantic levels. The current research has demonstrated the disengagement of this genre from politics.

scholarly journals Polarization and Ideological Weaving in Twitter Discourse of Politicians

2019 ◽  
Vol 5 (4) ◽  
pp. 205630511989122 ◽  
Author(s):  
Farzana Masroor ◽  
Qintarah N. Khan ◽  
Iman Aib ◽  
Zulfiqar Ali
Keyword(s):  
Critical Discourse Analysis ◽  
Political Discourse ◽  
Cognitive Model ◽  
The Political ◽  
Self Presentation ◽  
The Public ◽  
Political Ideologies ◽  
Social Media Platforms ◽  
Discourse Strategies ◽  
Use Of Social Media

The form and functions of political discourse have considerably taken a new orientation with the evolving ways of communication. Twitter is a platform that is increasingly preferred by the political elites for the purpose of gaining public acclaim and propagating political ideologies. The political discourse on Twitter requires a critical attention toward linguistic structures and strategies to uncover the relationship between language and social practices. For this purpose, tweets of two eminent Pakistani political figures are chosen for unmasking a variety of discourse strategies at work from the perspective of critical discourse analysis (CDA) through the socio-cognitive model of ideological square. The analysis uncovers the hidden ideological structures and strategies realized through a number of rhetorical moves in the selected tweets. The cognitive binary of positive self-presentation and negative other-presentation help achieving political domination and legitimization of political actions by controlling the public opinion. The underlying motives vary and are context bound such as the aims to topple a government or to restore public faith in the governance. This research is significant for political discourse analysts as well as the general public, as a means for analytical activism propagated by any CDA inquiry, and paves way for further research in the use of social media platforms for political purposes.

scholarly journals The social media balancing act: Testing the use of a balanced self-presentation strategy for politicians using twitter

2017 ◽  
Vol 74 ◽  
pp. 277-285 ◽  
Author(s):  
Jonas Colliander ◽  
Ben Marder ◽  
Lena Lid Falkman ◽  
Jenny Madestam ◽  
Erik Modig ◽  
...  
Keyword(s):  
Social Media ◽  
Self Presentation ◽  
Presentation Strategy ◽  
The Social

The Cooperative Strategy of «Approval» Within the Self-Presentation Strategy In the Educational Discourse

2017 ◽  
Vol 6 (4) ◽  
pp. 59-63 ◽  
Author(s):  
К. Ращупкина ◽  
K. Rashchupkina
Keyword(s):  
Questionnaire Survey ◽  
Speech Acts ◽  
Point Of View ◽  
The Self ◽  
Cooperative Strategy ◽  
Self Presentation ◽  
Educational Discourse ◽  
Presentation Strategy ◽  
The Given

The article deals with cooperative (consensual) character of the strategy «approval» within the «self-presentation strategy» in the educational discourse. The author gives his interpretation of the given strategy; considers it from the point of view of two communicative tactics «praise» and «compliment»; he gives the definite examples of the conducted questionnaire survey and analyzes the replicas from the point of view of the theory of speech acts and verbal explication of «agreement» on the basis of four languages: English, Russian, German and French.

scholarly journals Flexibilisierung und Persuasion

2019 ◽  
Vol 97 (4) ◽  
pp. 133-151
Author(s):  
Goranka Rocco
Keyword(s):  
Labour Market ◽  
Political Discourse ◽  
The Political ◽  
Market Reforms ◽  
Self Presentation ◽  
Persuasive Strategies ◽  
Labour Market Reforms ◽  
Job Advertisements

The article illustrates and compares some of the persuasive strategies of the political and entre­preneurial discourse on labour market flexibilization in different contexts: within the political discourse on labour market reforms and on socio-democratic/leftist basic values, and within the entrepreneurial communication and self-presentation (job advertisements, annual relations, per­sonnel manager guides).

Sandbagging and the Self

2019 ◽  
Vol 40 (1) ◽  
pp. 20-25
Author(s):  
Michael D. Barnett ◽  
Idalia V. Maciel ◽  
Marley A. King
Keyword(s):  
College Students ◽  
Self Esteem ◽  
The Self ◽  
Self Presentation ◽  
Vulnerable Narcissism ◽  
Presentation Strategy ◽  
Explained Variance ◽  
The Relationship

Abstract. Sandbagging – a self-presentation strategy defined by feigned performance or false claims of inability – has been associated with lower self-esteem. The purpose of this study was to investigate whether narcissism explains the relationship between sandbagging and self-esteem. College students ( N = 813) completed a survey. Grandiose and vulnerable narcissism explained variance in sandbagging beyond what was explained by self-esteem. When grandiose or vulnerable narcissism was included, the relationship between self-esteem and sandbagging was no longer significant. Overall, the results were consistent with the notion that the relationship between lower self-esteem and sandbagging may be subsumed by narcissism.

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