PENGARUH HARGA, TESTIMONIAL DAN WORD OF MOUTH (WOM) TERHADAP KETERTARIKAN KONSUMEN PADA PRODUK MS GLOW DI KABUPATEN LUMAJANG

Primary Data ◽

Consumer Interest ◽

Independent Variables

The purpose of this study was to determine and analyze the effect of the role of price, testimonials and word of mouth (WOM) on consumer interest in MS GLOW products. This type of research uses descriptive quantitative. The data used are primary data using a questionnaire. The research sample was respondents, amounting to 152 people. The dependent variable is consumer interest with 5 indicators. And the independent variables in this study are price, testimonials, and word of mouth (WOM). The data analysis used was multiple linear regression analysis. The results showed that the variable price and word of mouth (WOM) had a significant effect on consumer interest, while testimonials had no effect on consumer interest in MS GLOW products.

PENGARUH HARGA, TESTIMONIAL DAN WORD OF MOUTH (WOM) TERHADAP KETERTARIKAN KONSUMEN PADA PRODUK MS GLOW DI KABUPATEN LUMAJANG

10.31219/osf.io/kn8me ◽

2021 ◽

Author(s):

JurnalKewirausahaanBukitPengharapan

Keyword(s):

Regression Analysis ◽

Data Analysis ◽

Linear Regression ◽

Word Of Mouth ◽

Primary Data ◽

Consumer Interest ◽

Independent Variables

The Impact of Leadership, Motivation and Discipline on Employee Performance (a Study on Employees of PT Surabaya Marine)

KnE Social Sciences ◽

10.18502/kss.v5i5.8825 ◽

2021 ◽

Author(s):

Eva Trisnawati Chumairoh ◽

Trianggoro Wiradinata

Keyword(s):

Regression Analysis ◽

Data Analysis ◽

Linear Regression ◽

Employee Performance ◽

Independent Variables ◽

Leadership Motivation ◽

The Impact

This purpose of this study was to determine the effect of leadership, motivation and discipline on employee performance. The independent variables were leadership (X1), motivation (X1) and discipline (X3). The dependent variable was employee performance (Y). This was explanatory research with a quantitative approach. The study was conducted at PT Surabaya Marine with employees. Data analysis was carried out through multiple linear regression analysis with the F test and t test. Employee performance was strongly influenced by leadership, motivation and discipline. Keywords: leadership, motivation, discipline, employee performance

Pengaruh Word of Mouth dan Citra Perusahaan Terhadap Keputusan Penggunaan Jasa Ekspedisi JNE Express di Kabupaten Buleleng

Jurnal Pendidikan Ekonomi Undiksha ◽

10.23887/jjpe.v13i1.32130 ◽

2021 ◽

Vol 13 (1) ◽

pp. 136

Author(s):

Ni Ketut Megah Purnama Sari ◽

Ni Made Dwi Ariani Mayasari

Keyword(s):

Regression Analysis ◽

Data Analysis ◽

Linear Regression ◽

Word Of Mouth ◽

Corporate Image ◽

Analysis Technique ◽

Sample Technique

This study was aimed to examine the effect of simultaneous and partially word of mouth and corporate image on use decisions of JNE Express Buleleng. The number of samples in this study were 100 respondents, the sample technique used purposive sampling. The data method used a questionnaire. The data analysis technique in this research is quantitative using multiple linear regression analysis. The result of the study showed that (1) word of mouth and corporate image has a positive and significant effect simultaneous on use decisions with a contribution influence of 83.7%. (2) Word of mouth has a positive and significant effect partially on use decisions with a contribution influence of 25.6%. (3) Corporate image has a positive and significant effect partially on with a use decisions contribution influence of 28.6%.

ANALISIS PENGARUH PENGANGGURAN DAN INFLASI TERHADAP KEMISKINAN DI SUMATERA UTARA TAHUN 2009-2017

Jurnal Manajemen dan Bisnis ◽

10.54367/jmb.v20i2.1012 ◽

2020 ◽

pp. 202-208

Author(s):

Vania Grace Sianturi

Keyword(s):

Regression Analysis ◽

Data Analysis ◽

Linear Regression ◽

Research Method ◽

Quantitative Research ◽

Primary Data ◽

Coefficient Of Determination ◽

Analysis Technique

This study aims to provide empirical evidence of the influence of unemployment and inflation for poverty. The type of data used in this study is primary data with quantitative research method using multiple linear regression analysis technique and test hypotheses processed with Eviews 10. The result of data analysis showed that unemployment and inflation has a significant impact on the poverty. Seen from coefficient of determination that unemployment and inflation for poverty affect 63.95%, while the remaining 36.05% influenced by the others thay not included in this research.

The Influence of the Role of Agricultural Extension Agents on the Socio-Economic Conditions of Farmers in "Ngawi" Farmers Groups in Kumpai Batu Atas Village, South Arut District, West Kotawaringin Regency

AGRIFOR ◽

10.31293/af.v18i1.4040 ◽

2019 ◽

Vol 18 (1) ◽

pp. 13

Author(s):

Shofiyah Shofiyah ◽

Risca Permatasari ◽

Aminatun Aminatun

Keyword(s):

Regression Analysis ◽

Linear Regression ◽

Agricultural Extension ◽

Economic Conditions ◽

Primary Data ◽

Extension Agents

This research was carried out in Kumpai Batu Atas Village, South Arut District, Kotawaringin Barat Regency. This study aims to determine the influence of the role of agricultural extension agents on the socio-economic conditions of farmers. Data analysis method uses Likert scale, descriptive analysis, multiple linear regression analysis, f-test and determination coefficient. The data collected in this study are primary data and secondary data.The socio-economic conditions of farmers in "ngawi" farmer groups consist of the age of farmers 30-40 years (12%), 41-50 years (24%), 51-60 years (48%); education consists of elementary school (64%), junior high school (32%), S1 (4%); income level range <Rp. 1,500,000 (34%), Rp. 1,500,000 - Rp. 2,500,000 (64%),> Rp. 2,500,000 - Rp. 3,000,000 (12%) and the work of the farmer respondent all (100%) earns a living as farmer. The results showed the hypothesis testing together had a fcount of 0.087 smaller than the value of ftabel of 3.44 which means that Ha was rejected and H0 was accepted, this indicates that the independent variable includes the factors of instructor as educator, facilitator and supervisor together- the same does not affect the dependent variable, namely the socio-economic conditions of the farmers. Based on the results of multiple linear regression analysis obtained equation Y = 1.64 + 0.35 X1 + 0.13 X2 + 0.05 X3 + e which indicates a positive influence between the instructor factors as educators, facilitators and supervisors on the social economic conditions of farmers. The coefficient of determination (R2) obtained shows that 11.1% of socioeconomic conditions can be influenced by the extension factor as an educator, facilitator and supervisor.

PENGARUH PEMAHAMAN PERATURAN PERPAJAKAN DAN MOTIVASI WAJIB PAJAK TERHADAP KEPATUHAN WAJIB PAJAK PADA KPP PRATAMA PADANG SATU

10.31227/osf.io/hgs6b ◽

2019 ◽

Author(s):

Serly Kurnia Illahi ◽

Marlina

Keyword(s):

Regression Analysis ◽

Data Analysis ◽

Linear Regression ◽

Tax Compliance ◽

T Test ◽

Primary Data ◽

Significance Level

ABSTRAKThis study aims to determine the understanding of tax regulations and motivation of taxpayers with tax compliance. The object of this research is the Padang Satu Primary Tax Office. The number of questionnaires in this study amounted to 92 questionnaires. The data from this study come from primary data obtained from the Padang Satu Primary Tax Office. Data analysis using multiple linear regression analysis. Based on the results of the study, not all positive variables are seen from the results of the t-test and the significance level is smaller than 0.05. for further research, it is expected to add research variables and the amount of data so that research is more accurate.Keyword:Understanding of Tax Regulations, Motivation of Taxpayers, Compliance of Taxpayers

THE FACTORS THAT INFLUENCE CONSUMER SATISFACTION ON GOPAY

BISMA ◽

10.19184/bisma.v14i1.13449 ◽

2020 ◽

Vol 14 (1) ◽

pp. 10

Author(s):

Ahmad Azmy ◽

Pitrayadi Subakrie ◽

Muhammad Zakky Azhari

Keyword(s):

Regression Analysis ◽

Linear Regression ◽

Significant Influence ◽

Consumer Satisfaction ◽

Primary Data ◽

Mobile Payment ◽

Independent Variables

This research aims to analyze the factors that influence consumer satisfaction on Go-Pay as a mobile payment application. The population of this research was all Gojek application users who use Go-Pay as mobile payment in South Jakarta. This research used primary data sourced from the questionnaire distributed to 150 respondents. Data were analyzed using multiple linear regression analysis. The results showed that four independent variables, i.e., price, trust, lifestyle, and benefit have a significant influence on consumer satisfaction of Go-Pay application. However, convenience has no significant influence on consumer satisfaction of Go-Pay. Keywords: consumer satisfaction, Go-pay, lifestyle

Pengaruh Promosi Online Dan Word Of Mouth Terhadap Keputusan Pembelian Konsumen (Studi Pada Ud. Bintang Sembilan)

Competence : Journal of Management Studies ◽

10.21107/kompetensi.v15i2.12517 ◽

2021 ◽

Vol 15 (2) ◽

pp. 204-214

Author(s):

Lukmanul Hakim ◽

Bambang Setiyo Pambudi

Keyword(s):

Regression Analysis ◽

Linear Regression ◽

Word Of Mouth ◽

Sampling Technique ◽

Primary Data ◽

Purchasing Decisions ◽

Probability Sampling

Tujuan dari penelitian ini adalah untuk mengetahui pengaruh promosi online dan word of mouth terhadap keputusan pembelian pada UD Bintang Sembilan. Bintang Sembilan sebagian atau bersamaan. Penelitian ini menggunakan data primer yaitu data yang diperoleh langsung dari konsumen UD. Bintang Sembilan Bintang Sembilan. Sampel menggunakan teknik non-probability sampling yaitu incidental sampling, dengan jumlah sampel 100 responden. Instrumen penelitian menggunakan angket dan dianalisis menggunakan analisis regresi linier berganda. Hasil penelitian ini menunjukkan secara parsial promosi online berpengaruh signifikan terhadap keputusan pembelian dan word of mouth secara parsial berpengaruh signifikan terhadap keputusan pembelian. Secara simultan kedua variabel yaitu promosi online dan word of mouth berpengaruh signifikan terhadap keputusan pembelian Purpose of this study was to determine the effect of online promotion and word of mouth on purchasing decisions at UD Bintang Sembilan. The Nine Star partially or simultaneously. This study uses primary data, namely data obtained directly from consumers of UD. Bintang Sembilan Nine Star. The population of this research is consumers of UD. Bintang Sembilan using a non-probability sampling technique, namely incidental sampling, with a sample size of 100 respondents. The research instrument used a questionnaire and analyzed using multiple linear regression analysis with t test (partial) and f test (simultaneous).The results of this study indicate partially online promotion has a significant effect on purchasing decisions and for word of mouth partially has a significant effect on purchasing decisions. Simultaneously, the two variables, namely online promotion and word of mouth, have a significant effect on purchasing decisions.

ANALYSIS OF EMOTIONAL INTELLIGENCE AND WORK DISCIPLINE ON EMPLOYEE PERFORMANCE WITH ORGANIZATIONAL COMMITMENT AS AN INTERVENING VARIABLE

Airlangga Journal of Innovation Management ◽

10.20473/ajim.v1i2.21906 ◽

2020 ◽

Vol 1 (2) ◽

pp. 184

Author(s):

Nashrudin Setiawan ◽

Renny Maisyarah ◽

Rosina Harahap

Keyword(s):

Emotional Intelligence ◽

Regression Analysis ◽

Data Analysis ◽

Organizational Commitment ◽

Linear Regression ◽

Employee Performance ◽

Primary Data ◽

Analysis Technique

This study aims to determine whether emotional intelligence partially has a positive and significant effect on employee performance at PT Jaya Teknik Indonesia. Does work discipline partially have a positive and significant effect on employee performance at PT Jaya Teknik Indonesia. Does emotional intelligence affect employee performance through organizational commitment to PT Jaya Teknik Indonesia. Does work discipline affect employee performance through organizational commitment to PT Jaya Teknik Indonesia. The data analysis technique used is the associative method with the help of the SPSS version 16.0 program. This study uses the classic assumption test, multiple linear regression analysis, t test, F test, determination test and path analysis test. The population in this study were all employees of PT Jaya Teknik Indonesia, and a sample of 60 respondents. Taking primary data using a questionnaire. The results showed that emotional intelligence partially had a positive and significant effect on employee performance at PT Jaya Teknik Indonesia. Does work discipline partially have a positive and significant effect on employee performance at PT Jaya Teknik Indonesia. Does emotional intelligence affect employee performance through organizational commitment to PT Jaya Teknik Indonesia. Does work discipline affect employee performance through organizational commitment to PT Jaya Teknik Indonesia Does work discipline partially have a positive and significant effect on employee performance at PT Jaya Teknik Indonesia. Does emotional intelligence affect employee performance through organizational commitment to PT Jaya Teknik Indonesia. Does work discipline affect employee performance through organizational commitment to PT Jaya Teknik Indonesia Does work discipline partially have a positive and significant effect on employee performance at PT Jaya Teknik Indonesia. Does emotional intelligence affect employee performance through organizational commitment to PT Jaya Teknik Indonesia. Does work discipline affect employee performance through organizational commitment to PT Jaya Teknik Indonesia.

Faktor-Faktor Yang Mempengaruhi Konsumen Dalam Pengambilan Keputusan Membeli Rumah di Perumahan Borneo Paradiso Balikpapan

Jurnal GeoEkonomi ◽

10.36277/geoekonomi.v9i2.21 ◽

2018 ◽

Vol 9 (2) ◽

pp. 75-87

Author(s):

Abdiannur Abdiannur

Keyword(s):

Regression Analysis ◽

Linear Regression ◽

Secondary Data ◽

Primary Data ◽

Product Price ◽

Analysis Techniques ◽

Independent Variables ◽

Census Techniques

The purpose of this study was to determine the effect of product, price, location and promotion, both simultaneously and partially whether it has an influence on the decision of consumers to buy a house in Housing Borneo Paradiso Balikpapan. The number of samples in this study were 54 respondents and using census techniques. The data used are primary data and secondary data, methods of data collection using questionnaires and analysis techniques used are Multiple Linear Regression Analysis. The results of this study indicate that the hypothesis is simultaneously proven because the four independent variables namely product, price, location and promotion simultaneously have a significant influence on buying decisions and the hypothesis is partially proven that the location variable is the dominant variable in this study.