Development of an Offline-Friend Addiction Questionnaire (O-FAQ): Are most people really social addicts?
A growing number of self-report measures aim to quantify interactions with social media in a pathological behaviour framework; often using terminology focused on identifying those who are ‘addicted’ to engaging with others online. The measures of social media addiction report focus on motivations for online social information seeking, many of which could be motivations for offline social information seeking. It could be the case that these measures could reveal a pattern of friend addiction in general. The current study develops the Offline-Friend Addiction Questionnaire (O-FAQ) by re-wording items from highly cited pathological social use scales to reflect “spending time with friends” instead of “using Facebook”. Our methodology for validation follows literature precedent in social networking site addiction scales. The O-FAQ had a three-factor solution in an exploratory sample of N=807 and these factors were stable in a four-week retest (r=.72 to .86). The measure was validated against Big Five traits, and risk-taking behaviour, in conceptually plausible directions. Using the same ‘polythetic classification techniques’ as pathological social media use studies, we were able to classify 69% of our sample as addicted to spending time with their friends. The discussion of our satirical research is a critical reflection on the role of measurement and human sociality in social media research. Readers should approach our measure with the skepticism appropriate to the current social addiction measures. We question the extent to which connecting with others can be considered an ‘addiction’ and issues with the validation of new ‘addiction’ measures without relevant medical constructs.