scholarly journals Modern marketing technologies as a factor of increasing competitiveness of tourism enterprises

2020 ◽  
pp. 104-108
Author(s):  
O. V. Shpyrnya ◽  
E. Y. Globa ◽  
V. A. Dragina ◽  
V. I. Miroshnichenko
Keyword(s):  
Information And Communication Technologies ◽  
Communication Technologies ◽  
Integrated Approach ◽  
Tourism Industry ◽  
Competitive Advantages ◽  
Tourism Product ◽  
Information And Communication ◽  
Tourism Enterprises ◽  
Tourism Services ◽  
Modern Technologies

Promotion of a tourism product and individual tourism services today is impossible without the use of modern marketing technologies. Their application is currently the key to the competitiveness of the tourism industry enterprises in the tourism services market. The article notes the penetration of various technological innovations in the activities of tourist enterprises, the development of information and communication technologies and the digitalization of marketing communications with the internal and external environment. The specifics of the formation of unique competitive advantages of the tourism industry enterprises is considered. Attention is focused on the need to demonstrate the main achievements, the uniqueness of the services provided on the website of the tourism industry enterprise. It is noted that the use of modern marketing technologies should not imply a rejection of classical methods of promotion. It is proposed to use an integrated approach that allows you to most effectively combine the provisions of classical marketing and the potential of modern technologies.

scholarly journals A Study on Customer Behavior towards E-Tourism with Reference to Madurai City

2021 ◽  
Vol 9 (1) ◽  
pp. 131-135
Author(s):  
R Faridha ◽  
C Angel Christy Praveena
Keyword(s):  
Information And Communication Technologies ◽  
Consumer Behaviour ◽  
Communication Technologies ◽  
Tourism Industry ◽  
Customer Behavior ◽  
Travel And Tourism ◽  
Factors Influencing ◽  
Information And Communication ◽  
Research Gap ◽  
Tourism Services

Information and Communication technologies are experiencing exponential growth and are greatly emphasized in today’s business field. Tourism has been extremely affected by the swift growth in the technology, mainly due to internet. E-Tourism services provide various travel portals that makes the traveller self-dependent and provide them with all the information necessary in a single click. This paper focuses on different aspects of e-tourism and changes in the consumer behaviour towards e-tourism. Despite the significance of e-tourism, there is still a research gap on online satisfaction in travel and tourism industry. The present study was an attempt paper to fill this gap by finding the factors influencing and the satisfaction level of the customers towards e-tourism. It further identifies the difficulties in the adoption of online tourism services. A total of 100 travellers were selected as respondents in the survey & questionnaires were used as instruments. Results showed that e-tourism activities aid the traveller to plan their own trips according to their convenience.

scholarly journals MODERN TRENDS OF FORMATION OF THE TOURISM INDUSTRY IN THE ELECTRONIC ENVIRONMENT AS A DRIVER OF THE DEVELOPMENT OF THE RUSSIAN ECONOMY

2019 ◽  
pp. 89-96
Author(s):  
O. E. Pudovkina ◽  
S. V. Sharokhina
Keyword(s):  
Information And Communication Technologies ◽  
Effective Interaction ◽  
Communication Technologies ◽  
Tourism Industry ◽  
Electronic Environment ◽  
Russian Economy ◽  
New Development ◽  
Information And Communication ◽  
Global Tourism ◽  
Tourism Services

The relevance of the topic under study is due to changes in the global society of the key factors of economic development, which are the evolution of information and communication technologies. This evolution has radically transformed into a global tourism industry, offering new development prospects, especially in terms of increasing its competitiveness. As Russia declares itself as a country pursuing the progress of the information society, there is currently a need for an understanding of the concept of e-tourism and the introduction of information and communication technologies (ICT) in the field of tourism services. The study has been carried out in the article to identify critical factors of entry into the electronic environment for Russian travel companies based on the use of the website rating index (WAI) and the Facebook index (FAI). As a result of the analysis, a system was developed for the effective interaction of the main actors in tourism based on the creation of a single portal for registration and implementation of tourist services.

scholarly journals CONTENT AND DIRECTIONS OF ANTIBULING POLICY AT SCHOOL

2021 ◽  
Vol 7 (4) ◽  
pp. 18-27
Author(s):  
Yulia Udovenko ◽  
◽  
Evgeniya Gladyshko ◽  
Keyword(s):  
Information And Communication Technologies ◽  
Educational Institution ◽  
Communication Technologies ◽  
Integrated Approach ◽  
Educational Process ◽  
Point Of View ◽  
Bullying Policy ◽  
Official Position ◽  
Foreign Countries ◽  
Information And Communication

The article is devoted to the problem of bullying and anti-bullying policy in school institutions. The problem of bullying, from a scientific point of view, began to be studied at the end of the 20th century. Today, this issue is covered in all laws and programs related to ensuring a safe educational environment for participants in the educational process. Bullying, as a social and pedagogical problem, has been actively studied since the beginning of the development of information and communication technologies, which contributed to the rapid dissemination of not only verbal, but also media information: photo and video facts about manifestations of bullying between children. The article presents the results of the research "Unicef", "La Strada-Ukraine", which indicate the prevalence of the phenomenon of bullying among children. The essence of the concept of "bullying" is revealed, as well as categories that are close in meaning: "violence", "aggression", "bullying", "bullying", "conflict". The structural components of the roles of the bullying process are described: initiators or offenders, helpers of offenders, defenders of the victim, victims and observers. The article provides data on anti-bulging programs in foreign countries and focuses on the problem of anti-bulging policy in educational institutions of our country. Three main approaches that make up the anti-bullying policy of schools are analyzed: disciplinary, restorative and an integrated approach, which is implemented using two directions: managerial and educational. The directions of anti-bullying policy at school are presented, namely managerial and educational. The managerial direction is organized and implemented by the head of the educational institution. The constituent components of activities in this area are an analysis of the current situation in an educational institution, the development of an official position of the institution regarding bullying and informing all participants in the educational process about it, the development of rules of conduct for all participants in the educational process and informing about them, defining the responsibilities and responsibilities of participants educational process in relation to the rules of safe behavior in an educational institution, instructing employees, students and parents. Whereas the educational direction is characterized by informing, explaining, developing the skills of tolerance and non-violent communication of all participants in the educational process.

scholarly journals A Web-Based Tourist Decision Support System for Agra City

2011 ◽  
pp. 51-54
Author(s):  
Sunil Pratap Singh ◽  
Jitendra Sharma ◽  
Preetvanti Singh
Keyword(s):  
Decision Support ◽  
Decision Support System ◽  
Information And Communication Technologies ◽  
Support System ◽  
Communication Technologies ◽  
Tourism Industry ◽  
Web Based ◽  
Cultural Aspects ◽  
Information And Communication ◽  
Agra City

In the last decade the use of Information and Communication Technologies (ICT) have boomed in many sectors, such as business, education, commerce and have profound implications for the tourism industry. They are being used extensively in a great variety of functions and count innumerable applications. Among these, Decision Support System (DSS) plays a fundamental role for their capacity to give tourist managing their tours and to base all the decisions concerning to queries on the climate, road conditions, cultural aspects, lodging, health facilities, banking, etc. of the location to be visited on sound and rational bases. In the present paper, a Web-Based Tourist Decision Support System (WTDSS) for Agra City has been developed that allows the traveling community to find their route in city and ask for information about sights, accommodations and other places of interest which are near by to him to improve the convenience, safety and efficiency of travel.

ICTs and Their Impact on Women's Roles and Evolution within Developing Societies

2015 ◽  
pp. 1452-1473
Author(s):  
Ana-Cristina Ionescu
Keyword(s):  
Information And Communication Technologies ◽  
Positive Impact ◽  
Communication Technologies ◽  
Western World ◽  
The Internet ◽  
New Information ◽  
The World ◽  
Promote Gender Equality ◽  
Information And Communication ◽  
Modern Technologies

The Internet is definitely the most complex and dynamic technical and cultural phenomenon that humanity ever experienced. Nevertheless, despite its positive impact on the Western world, Web 2.0 has yet to prove its power in the undeveloped regions of the globe, where the Internet Era is still at its dawn. In developing countries, the barriers that women face, such as poverty or social imbalances, establish significant challenges that hinder connectivity and access to modern technologies. In this context, the chapter discusses the evolution of gender speech in relation to new Information and Communication Technologies (ICTs). The authors determine whether the declarations and plans for action that were issued subsequent to the 1995 Fourth World Conference on Women in Beijing enhanced the establishment of gendered policies on ICTs, particularly in the undeveloped regions of the world, and whether, in this way, they empower women, contribute to combating women's poverty, and promote gender equality.

Librarians, Records Managers, and E-Government

2012 ◽  
pp. 1148-1164
Author(s):  
Cathrine T. Nengomasha
Keyword(s):  
Decision Making ◽  
Information And Communication Technologies ◽  
Information Literacy ◽  
Communication Technologies ◽  
Access To Information ◽  
Traditional Role ◽  
Information And Communication ◽  
The Government ◽  
Modern Technologies

Governments have turned to the use of information and communication technologies with the aim of improving service delivery, encouraging citizens in the decision making process, and enhancing accountability, transparency, and effectiveness. Effective inclusive participation of citizens in the government of their country requires access to information through modern technologies. Access to information is vital for transparency, accountability, participation, and the rule of law – all hallmarks of democratic governance. This chapter looks at the role of librarians and records managers in promoting e-government. Their traditional role of collecting, organizing, preserving, and disseminating information places them in a very significant position in e-governance implementation. However, in an electronic environment, they face a number of challenges which include economic, technological, and information literacy. The role played by these professionals, and the challenges each meet are discussed. Some recommendations are provided to enhance the role of these professionals in e-government implementation.

Restructuring and Globalization of Telecommunications Industry

2021 ◽  
pp. 1245-1265
Author(s):  
Sasmita Mohanty
Keyword(s):  
Information And Communication Technologies ◽  
Driving Force ◽  
Global Economy ◽  
Communication Technologies ◽  
Telecommunications Industry ◽  
Advanced Technology ◽  
Competitive Advantages ◽  
Early 19Th Century ◽  
Technology Sector ◽  
Information And Communication

Restructuring and globalization are very important for every technology sector. It provides key competitive advantages to the companies over their rivals. Telecommunications sector is an important strategic segment of the modern economy. Telecommunications is also an advanced technology sector and its restructuring is essential to optimize its revenues. Now it has been evolved to information and communication technologies (ICT), which is the main driving force of growth worldwide. In fact, ICT has paved the way for modern globalization. Overall, ICT and ICT-enabled sectors are among the main contributors of global economy. This sector has passed through several restructuring and evolves continuously. Its globalization is obvious as it is the main technology which promotes globalization. In this chapter, the authors provide the restructuring of telecommunications sectors since the time of its inception in the early 19th century. They also analyzed the strategic changes that promote the restructuring and globalization of this sector.

Towards E-Commerce Use for Pro-Poor Tourism Promotion: Local Providers' ICT Training Needs in Tanzania

2015 ◽  
Vol 12 (04) ◽  
pp. 1550020 ◽  
Author(s):  
Juma James Masele
Keyword(s):  
Information And Communication Technologies ◽  
Sampling Technique ◽  
Communication Technologies ◽  
Training Needs ◽  
Government Support ◽  
Software Applications ◽  
Microsoft Word ◽  
Information And Communication ◽  
Tourism Enterprises ◽  
Ict Training

Although e-commerce and related technologies are regarded as tourism business' natural partners, opportunities emanating from their use may not be fully realized unless users are equipped with required information and communication technologies (ICT) knowledge. A need for capacity building is thus critical to providing developing countries with opportunities to capitalize on the opportunities offered by ICT. This study was carried in Zanzibar and Dar Es Salaam, Tanzania to investigate ICT training level and current ICT training needs among the micro-small and medium tourism enterprises (MSMTEs). Using snowballing non-probability sampling technique, data was collected from willing 69 MSMTEs. While quantitative data was analyzed using statistical package for the social sciences (SPSS), descriptive answers were contently summarized. Activities identified include tour operating, souvenirs, Tingatinga drawings, Maasi carvings, boutique selling, hotel operation, animal zoos, backpacking and information services provision. Areas that revealed importance and urgency for training include internet usage, purchasing and selling products via the Internet, basic web designing and maintenance and troubleshooting. Others are basic software applications such as Microsoft word, spreadsheet, report processing and presentation. Need for government support in laying out infrastructure, supportive policies that favor sponsored trainings and subsidized investments in ICT was exposed as important ingredients for tourism competitive advantages.

scholarly journals The value of using the autocad program in the works of machine-building drawings for building fastening parts

2019 ◽  
Vol 3 ◽  
Author(s):  
Mamurova Dilfuza Islamovna
Keyword(s):  
Information Technology ◽  
Information And Communication Technologies ◽  
Mechanical Engineering ◽  
Communication Technologies ◽  
Machine Building ◽  
Educational Institutions ◽  
Computer Technologies ◽  
Information And Communication ◽  
Modern Technologies

This paper makes analyses according to XXI century, not for nothing called the century of information technology. With the development of modern technologies, information and communication technologies are widely used in all educational institutions. The use of information and communication technologies in the lessons and classes of mechanical engineering, as well as the problems of computerization, required several observations and solutions. In this way, it concludes, information computer technologies you can clearly show and explain the possibilities of computer technologies, which allows you to master the topic well.  

scholarly journals PROPOSALS FOR THE CREATION OF THE APPROPRIATE INSTITUTIONAL CONDITIONS OF THE FORMATION AND DEVELOPMENT OF LOGISTIC CLUSTERS IN THE ECONOMIC REGIONS OF UKRAINE

2019 ◽  
Vol 21 (3(72)) ◽  
pp. 138-149 ◽  
Author(s):  
N.V. TRUSHKINA ◽  
N.S. RYNKEVICH
Keyword(s):  
Information And Communication Technologies ◽  
Communication Technologies ◽  
Digital Information ◽  
Competitive Advantages ◽  
Cluster Approach ◽  
Institutional Conditions ◽  
Information And Communication ◽  
The Creation ◽  
The Cost ◽  
Economic Regions

Topicality. One of the dynamic and rapid lines of development of modern regional ecosystems is transport logistics as an effective source of competitive advantages. This requires the use of new tools to improve the competitive ability of regions, including the cluster approach, the essence of which is the formation and development of logistic clusters by consolidating the efforts of the state, business, science, education in priority fields of economic activity. As international practice shows, the implementation of the cluster model of logistic activities will contribute to the reduction of total logistic costs by 12-35% as a result of reducing transport costs by 7-20% and the cost of handling operations by 20-30%, as well as accelerating the speed of circulation of material resources by 20-40%. Therefore, the creation of logistic clusters will create favorable conditions for the growth of the volume and quality of transport and logistics services and create a qualitatively new model of the regional economy.Aim and tasks. The aim of the article is to analyze the current state and problems of the formation of the institutional environment of functioning of logistic clusters in the economic regions of Ukraine, as well as to develop proposals for the creation of the appropriate institutional conditions for the development of logistic clusters as illustrated by the Prydniprovsky and Sloboda economic regions.Research results. It was found that the formation and effective functioning of logistic clusters in the regions of Ukraine is hampered by many key barriers that can be conditionally classified into the following groups, such as political, foreign economic, institutional, investment and financial, infrastructure, logistics. It was proved that for the effective development of logistic clusters in the economic regions of Ukraine it is reasonable to develop proposals for the creation of appropriate institutional conditions, which are to finalize the Strategies of the regional development in terms of institutional, investmen and financial, organizational and economic and information support of the functioning of logistic clusters using the cluster approach, as well as the Concepts of creating logistic clusters and Strategies for the integrated development of logistic clusters as a component of the regional transport and logistic system; implementation of the financial support mechanism, which includes exogenous and endogenous factors affecting the development of the regional transport and logistic system; the principles on which the formation of logistic clusters should be based; management functions (forecasting, planning, organization, accounting, control, analysis, regulation); a set of tools governing the organization and implementation of logistic activities, as well as the provision of transport services; financial instruments (venture investment, crowdinvesting, factoring, public-private partnership on the basis of attracting private investments, funds of credit institutions, foreign investment resources, grants of international financial organizations); means (digital, information and communication technologies, software, regulatory documents).Combination of modern cluster policy, mechanism of institutional support for the development of an integrated transport and logistic system and strategies of smart industry specializations in the context of decentralization will create the appropriate conditions for the formation of a logistic cluster as an effective form of partnership, strengthen the competitive advantages of the Prydniprovsky and Sloboda economic regions and increase the economic capacity of territorial communities.Conclusion. It was substantiated that the introduction of proposals for the creation of the appropriate institutional conditions for the formation and development of logistic clusters will contribute to a synergetic effect, the components of which are to increase the level of investment attractiveness of economic regions; increase revenues due to economic growth of territories; creation of new jobs and growth of employment; increase in the volume of cargo transportation and turnover; optimization of movement of logistic flows; cost reduction for the organization of logistic activities for the reduction of transport component in the cost of services, reduction in time to complete customs procedures for clearance of goods; provision of favourable conditions for the functioning of logistic market; creating objects of the appropriate logistic infrastructure (transport, trade, service, etc); improvement of the technology of transportation with the use of modern digital information and communication technologies.

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