scholarly journals Permission-Based Electronic Mail Factors from Recipient’s Perspective

Author(s):  
Saeid Torkaman ◽  
Norshidah Mohamed

The research explores permission-based electronic mail (e-mail) factors. Permission-based e-mail refers to recipients who had previously agreed to receive advertisements or messages sent via an e-mail from a company. These factors are conceptualized as recipients’ intention to open, read, click and forward e-mails. The research uses the survey research approach. The target sample was 160 post-graduate students of a business school at a leading institution of higher learning in Malaysia. Data analysis for the research was performed using SPSS Version 21. The usable number of responses was, however, 145. The results shed light into permission-based e-mail factors from a recipient’s perspective. A recipient who intends to open an e-mail has the intention to read it, click a link on it and forward it. Notably, this is driven by a specific combination of factors in an e-mail that is important from a recipient’s perspective. Implications for theory and practice are discussed herein.   Keywords: Permission-based e-mail, internet marketing, electronic commerce, permission marketing.

2013 ◽  
Vol 5 (1) ◽  
pp. 51-76 ◽  
Author(s):  
Wasan Shaker Awad ◽  
Ali Hussein Zolait

This research studies the acceptance of e-mail for communicating official messages among citizens in Bahrain. It also examines the relationships between citizens’ age, educational level, gender, occupation, and organization type and e-mail as an official communication channel. A descriptive and quantitative research approach was applied to test hypotheses pertaining to the idea of using e-mail as an official and reliable communication tool. The findings show that e-mail can be used as an official and reliable tool to communicate information between citizens and the government in Bahrain. The findings also show that e-mail will be more widely used when specific security requirements are met. Thus, reliable electronic mail can provide an advanced means of communication and enhance the recently developed e-Government program. This study contributes to existing research by proposing new construct for examining the acceptance of email as an official communication tool.


2016 ◽  
Vol 12 (2-3) ◽  
Author(s):  
Wyke Stommel ◽  
Fleur Van der Houwen

In this article, we examine problem presentations in e-mail and chat counseling. Previous studies of online counseling have found that the medium (e.g., chat, email) impacts the unfolding interaction. However, the implications for counseling are unclear. We focus on problem presentations and use conversation analysis to compare 15 chat and 22 e-mail interactions from the same counseling program. We find that in e-mail counseling, counselors open up the interactional space to discuss various issues, whereas in chat, counselors restrict problem presentations and give the client less space to elaborate. We also find that in e-mail counseling, clients use narratives to present their problem and orient to its seriousness and legitimacy, while in chat counseling, they construct problem presentations using a symptom or a diagnosis. Furthermore, in email counseling, clients close their problem presentations stating completeness, while in chat counseling, counselors treat clients’ problem presentations as incomplete. Our findings shed light on how the medium has implications for counseling.


Author(s):  
Kaixian Gao ◽  
Guohua Yang ◽  
Xiaobo Sun

With the rapid development of the logistics industry, the demand of customer become higher and higher. The timeliness of distribution becomes one of the important factors that directly affect the profit and customer satisfaction of the enterprise. If the distribution route is planned rationally, the cost can be greatly reduced and the customer satisfaction can be improved. Aiming at the routing problem of A company’s vehicle distribution link, we establish mathematical models based on theory and practice. According to the characteristics of the model, genetic algorithm is selected as the algorithm of path optimization. At the same time, we simulate the actual situation of a company, and use genetic algorithm to plan the calculus. By contrast, the genetic algorithm suitable for solving complex optimization problems, the practicability of genetic algorithm in this design is highlighted. It solves the problem of unreasonable transportation of A company, so as to get faster efficiency and lower cost.


2017 ◽  
Vol 21 (1) ◽  
pp. 12-17 ◽  
Author(s):  
David J. Pauleen

Purpose Dave Snowden has been an important voice in knowledge management over the years. As the founder and chief scientific officer of Cognitive Edge, a company focused on the development of the theory and practice of social complexity, he offers informative views on the relationship between big data/analytics and KM. Design/methodology/approach A face-to-face interview was held with Dave Snowden in May 2015 in Auckland, New Zealand. Findings According to Snowden, analytics in the form of algorithms are imperfect and can only to a small extent capture the reasoning and analytical capabilities of people. For this reason, while big data/analytics can be useful, they are limited and must be used in conjunction with human knowledge and reasoning. Practical implications Snowden offers his views on big data/analytics and how they can be used effectively in real world situations in combination with human reasoning and input, for example in fields from resource management to individual health care. Originality/value Snowden is an innovative thinker. He combines knowledge and experience from many fields and offers original views and understanding of big data/analytics, knowledge and management.


Author(s):  
Varvara Lalioti ◽  
Christos Koutsampelas

Abstract This exploratory paper utilises a comparative research approach to shed light upon the developmental trajectories of the Greek and Cypriot guaranteed minimum income (GMI) schemes. Our analysis indicates that, despite similarities (e.g. in the emergence of the two schemes, as part of the extensive reforms imposed during the financial crisis on the Greek and Cypriot welfare systems), there are also significant differences. These mainly relate to implementation and, ultimately, the “success” of the two schemes in attaining their declared goals. Moreover, we argue that the developmental paths followed by the Greek and Cypriot GMI schemes should be interpreted in the light of key variables (“functionalist,” “political” and “institutional”), often used to explain the establishment and further evolution of such schemes. Within this context, the relatively “superior” performance of the Cypriot GMI, compared with the Greek scheme, is largely attributed to factors such as government effectiveness and political stability.


2021 ◽  
Vol 54 (5) ◽  
pp. 1-38
Author(s):  
Arwa I. Alhussain ◽  
Aqil M. Azmi

Computational generation of stories is a subfield of computational creativity where artificial intelligence and psychology intersect to teach computers how to mimic humans’ creativity. It helps generate many stories with minimum effort and customize the stories for the users’ education and entertainment needs. Although the automatic generation of stories started to receive attention many decades ago, advances in this field to date are less than expected and suffer from many limitations. This survey presents an extensive study of research in the area of non-interactive textual story generation, as well as covering resources, corpora, and evaluation methods that have been used in those studies. It also shed light on factors of story interestingness.


1997 ◽  
Vol 61 (1) ◽  
pp. 68-84 ◽  
Author(s):  
Tom J. Brown ◽  
Peter A. Dacin

Although brand theorists suggest that what a person knows about a company (i.e., corporate associations) can influence perceptions of the company's products, little systematic research on these effects exists. The authors examine the effects of two general types of corporate associations on product responses: One focuses on the company's capabilities for producing products, that is, corporate ability (CA) associations, and the other focuses on the company's perceived social responsibility, that is, corporate social responsibility (CSR) associations. The results of three studies, including one that measures respondents’ CA and CSR associations for well-known companies and one that uses consumers recruited in a shopping mall, demonstrate that (1) what consumers know about a company can influence their beliefs about and attitudes toward new products manufactured by that company, (2) CA and CSR associations may have different effects on consumer responses to products, and (3) products of companies with negative associations are not always destined to receive negative responses. The authors conclude by discussing the implications of these findings for marketing managers and further research.


2018 ◽  
Vol 29 (5) ◽  
pp. 731-738 ◽  
Author(s):  
Patrick O’Byrne

Critical theory is a paradigm that promotes viewpoints that are alternative and, at times, contrary to mainstream beliefs and dictates. In 2012, I adopted this perspective to review the role of ethnography and surmised that the data which arise from this research approach, which I described as an in-depth study of cultures, can be used to discipline and control these groups. In this edition of Qualitative Health Research, another author has critiqued this position. In this article, I review this critique, reiterate my position, update the data I used for my 2012 article, and highlight how I navigate what I feel is a tension between critical theory and practice.


Author(s):  
Tomohiko Sakao ◽  
Erik Sundin

Remanufacturing has gained attention from industry, but the literature lacks the scientific comprehension to realize efficient remanufacturing. This hinders a company from commencing or improving remanufacturing efficiently. To fill this gap, the paper proposes a set of practical success factors for remanufacturing. To do so, it analyzes remanufacturing practices in industry through interviews with staff from remanufacturing companies with long experience. The practical success factors are found to be (1) addressing product and component value, (2) having a customer-oriented operation, (3) having an efficient core acquisition, (4) obtaining the correct information, and (5) having the right staff competence. Next, the paper further analyzes remanufacturing processes theoretically with both cause and effect analysis and means-ends analysis. Since the factors show that, among other things, the product/service system (PSS) is highly relevant to remanufacturing in multiple ways, theories on the PSS are partly utilized. As a result, the distinctive nature of remanufacturing underlying in the processes is found to have high variability, high uncertainty and, thus, also complexity. The obtained insights from practice and theory are found to support each other. In addition, a fishbone diagram for remanufacturing is proposed based on the analysis, including seven m's, adding two new m's (marketing and maintenance) on top of the traditional five m's (measurement, material, human, method, and machine) in order to improve customer value. The major contribution of the paper lies in its insights, which are grounded in both theory and practice.


1995 ◽  
Vol 38 (2) ◽  
Author(s):  
S. Barba ◽  
R. Di Giovambattista ◽  
G. Smriglio

he Istituto Nazionale di Geofisica (ING) Seismic Network Database (ISND) includes over 300000 arrivaI times of Italian, Mediterranean and teleseismic earthquakes from 1983 to date. This database is a useful tool for Italian and foreign seismologists ( over 1000 data requests in the first 6 months of this year). Recently (1994) the ING began storing in the ISND, the digital waveforms associated with arri,Tal times and experimen- tally allowed users to retrieve waveforms recorded by the ING acquisition system. In this paper we describe the types of data stored and the interactive and batch procedures available to obtain arrivaI times and/or asso- ciated waveforms. The ISND is reachable via telephone line, P.S.I., Internet and DecNet. Users can read and send to their E-mail address alI selected earthquakes locations, parameters, arrivaI times and associated digital waveforms (in SAC, SUDS or ASCII format). For r;aedium or large amounts of data users can ask to receive data by means of magnetic media (DAT, Video 8, floppy disk).


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