scholarly journals Analisis Isi Berita Kegiatan Corporate Social Responsibility PT. PLN (Persero) Distribusi Jawa Tengah dan D.I.Y serta Hubungannya dengan Citra Perusahaan

2019 ◽  
Vol 2 (2) ◽  
pp. 190-215
Author(s):  
Revita Tri Sulastri ◽  
Heni Indrayani
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Impression Management ◽  
Corporate Image ◽  
Chi Square ◽  
Self Presentation ◽  
The Public ◽  
News Content ◽  
Contingency Coefficient ◽  
Corporate Social

AbstrakPersaingan antar perusahaan yang ketat menuntut perusahaan untuk menjadi yang terdepandan mendapatkan penilaian positif dari masyarakat yang berujung dengan peningkatancitra perusahaan. Perusahaan berlomba-lomba berusaha menyenangkan masyarakat danstakeholder dengan melakukan hal- hal positif, inovatif dan menunjukkan prestasi-prestasiyang baik kepada publik. Salah satu caranya adalah melaksanakan kegiatan Corporate SocialResponsibility sekaligus sebagai ajang presentasi diri. Hal ini berkaitan erat dengan teoriManajemen Impresi dalam lingkup profesional organisasi dimana perusahaan berusahauntuk menyebarkan hal positif saja. Penelitian ini bertujuan untuk mengukur signifikansihubungan Corporate Social Responsibility yang dilakukan PT. PLN (Persero) Distribusi JawaTengah dan D.I.Y dengan Citra Perusahaan melalui pemberitaan di media massa onlineTribunjateng.com menggunakan tipe penelitian eksplanatif untuk menjelaskan hubungan dandeskriptif untuk menjelaskan kecenderungan isi. Dengan menggunakan metode kuantitatifdan pendekatan analisis isi, peneliti berusaha menguji sebuah hipotesis melalui sistem SPSSdengan Uji Hubungan yaitu Koefisien Kontingensi dan Uji Statistik Chi-Square terhadap 28berita terkait kegiatan CSR PT. PLN (Persero) Distribusi Jawa Tengah dan D.I.Y. Hasil penelitianmengungkapkan kecenderungan isi berita pada variabel CSR paling banyak membahas ProgramCSR dengan persentasi 46,4% sebanyak 13 berita. Sedangkan pada variabel Citra Perusahaan,kecenderungan isi berita pada indikator Reputation dengan 19 berita dan persentasi 67,8%.Kekuatan hubungan antara dua variabel sangat lemah diketahui berdasarkan hasil KoefisienKontingensi sebesar 0,238. Hasil penelitian juga menunjukkan tidak adanya hubungan antarakegiatan CSR dengan Citra Perusahaan dengan Probabilitas Asymp. Sig dan Approx Sig. sebesar0,642 > 0,05 sehingga H0 diterima.Kata Kunci : Corporate Social Responsibility, Citra, Media Online, Manajemen Impresi AbstractIntense company competition requires the company to be at the forefront and get positiveratings from the community that culminate with the improvement of the company’s image.Companies are competing to please the public and stakeholders by doing positive things,innovative and showing good achievements to the public. One way is to carry out CorporateSocial Responsibility activities as well as a self presentation event. This is closely related to thetheory of Impression Management within the professional scope of the organization in whichthe company strives to spread positive things. This study aims to measure the significance ofCorporate Social Responsibility News relationship conducted by PT. PLN (Persero) Central Javaand D.I.Y Distribution to Corporate Image through the news in online mass media Tribunjateng.com using explanative type of research. By using quantitative method and content analysis approach, the researcher tried to test a hypothesis through SPSS system with Contingency Coefficient technique and Chi- Square formula to 28 news related PLN CSR activities. The resultsrevealed the tendency of news content on CSR variables most discussed CSR Program with 46.4%percentage of 13 news. While on Corporate Image variable, the tendency of news content onReputation indicator with 19 news and percentage 67,8%. The strength of the relationshipbetween two variables is very week based on the results of the Contingency Coefficient value is0,238. The result of the research also shows that there is no correlation between CSR activitieswith Corporate Image with probability Asymp. Sig and Approx Sig.0,642 > 0,05 so that H0 isaccepted.Keywords: Corporate Social Responsibility, Image, Online Media, Impression Management

scholarly journals Corporate social responsibility (CSR) – A Key Factor to an Organization’s Success

2020 ◽  
Author(s):  
Tang Kun-Hsiang
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Business Model ◽  
Semiconductor Manufacturing ◽  
Corporate Image ◽  
The Public ◽  
Key Factor ◽  
Almost All ◽  
Corporate Social ◽  
Corporate Images

Corporate social responsibility (CSR) is not a refreshing concept for the management of an organization in recent years. This concept refers to a firm, which has more responsibilities to adapt the needs of objectives apart from its stakeholders and owners in commercial, legal, ethical, and environmental ways (Beal and Goyen, 2005), and the responsibilities are achieved by meeting or exceeding the commercial, ethical, legal and philanthropic expectation from these objectives. The concept of corporate social responsibility was firstly introduced by the publication of Bowen's Social Responsibility of Businessmen in 1953, while almost all known companies have integrated this spirit into their business model. Nowadays, the promotion of corporate social responsibility has even become not only the wider responsibilities in which an organization contributes to society but also an approach to promote an organization's corporate image (Chang, 2009). The purpose of this paper is to briefly discuss the concept of corporate social responsibility regarding economic, ethical, legal, and philanthropic aspects, and the objectives served by corporate social responsibility such as environments, the society, and the public. This paper then explains how the realization of CSR from one organization can bring effects to its stakeholders and how the organization can obtain benefits from the implementation. Finally, this paper includes two cases from well-known companies in Taiwan, namely TSMC (Taiwan semiconductor manufacturing company) and FPG (Formosa Plastics Group) about how these companies successfully realize corporate social responsibility, and the impacts that influence the stakeholders, and the benefits they obtain for their corporate images.

scholarly journals Cadangan Mewujudkan Logo Pengiktirafan Zakat Perniagaan: Kajian Terhadap Usahawan Muslim di Selangor

2018 ◽  
Vol 10 (1) ◽  
pp. 16-36
Author(s):  
Faezy Adenan ◽  
Siti Amirah Abd Rahghni ◽  
Hairunnizam Wahid ◽  
Sanep Ahmad
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Potential Distribution ◽  
Corporate Image ◽  
The Public ◽  
Several Variables ◽  
Csr Image ◽  
Product Marketing ◽  
Corporate Social ◽  
The Impact

Abstract The awareness of paying zakat among Muslim entrepreneurs in Selangor is still low. In fact, the study found that the contribution of business zakat collection is still low compared to the payment of income zakat in Selangor. This phenomenon will actually reduce the space and potential distribution of zakat by Selangor Zakat Board (LZS) that can be more comprehensive and fair. The question is whether this issue can be resolved by the LZS by introducing a form of obedience paying business zakat awards in the form of a specific logo? Of course, the award of this logo is as recognition to the organizations that adhere consistently paying business zakat and has carried out corporate social responsibility (CSR). The logo is actually a form of good corporate image to an organization that is likely to be a form of product marketing medium to the public and will ultimately benefit the economy. Therefore, this study aims to measure the impact of the introduction of this logo to the entrepreneurs’ possibilities to pay business zakat. The study also tested several variables that affect the adherence of paying business zakat including the attitude of entrepreneurs, corporate image, as well as a factor of economic profitability. The study interviewed 210 Muslim entrepreneur respondents in Klang and Petaling, Selangor. A model of compliance payment of zakat was built by inserting variable paying zakat compliance logo. The study found that the awareness of paying business zakat is still low, but if the introduction of a compliance logo to pay business zakat was introduced by LZS, there is a possibility that the corporate zakat payment will increase. The study found that the proposals to create this logo have reacted positively and significantly correlated with the formation of the identity and CSR image of an organization or company. Some implications are also being discussed in this study. Keywords: Muslim entrepreneur, Recognition logo of paying business zakat, Corporate Social Responsibility (CSR). Abstrak Kesedaran membayar zakat perniagaan dalam kalangan usahawan Muslim di Selangor masih lagi rendah. Malah kajian ini mendapati sumbangan kutipan zakat perniagaan juga masih lagi rendah berbanding pembayaran zakat pendapatan di Selangor. Fenomena ini sebenarnya akan mengurangkan ruang dan potensi pengagihan zakat oleh Lembaga Zakat Selangor (LZS) yang lebih menyeluruh dan adil. Persoalannya adakah isu ini dapat diatasi oleh pihak LZS dengan memperkenalkan satu bentuk anugerah kepatuhan membayar zakat perniagaan dalam bentuk logo tertentu. Sudah pastilah penganugerahan logo ini sebagai satu pengiktirafan kepada organisasi yang patuh membayar zakat perniagaan secara konsisten dan telah menjalankan tanggungjawab sosial syarikat (CSR). Logo ini sebenarnya merupakan satu bentuk imej korporat yang baik kepada sesebuah organisasi yang berkemungkinan menjadi satu bentuk medium pemasaran produk kepada masyarakat dan akhirnya akan mendapat keuntungan ekonomi. Justeru kajian ini bertujuan untuk mengukur kesan cadangan pengenalan logo ini terhadap kemungkinan usahawan tersebut membayar zakat perniagaan. Kajian ini juga turut menguji beberapa pemboleh ubah yang lain yang mempengaruhi kepatuhan membayar zakat perniagaan termasuklah faktor sikap usahawan, imej korporat, serta faktor untung ekonomi. Kajian menemu bual seramai 210 responden usahawan Muslim di daerah Klang dan daerah Petaling, Selangor. Satu model kepatuhan pembayaran zakat perniagaan dibina dengan memasukkan pemboleh ubah logo kepatuhan membayar zakat. Hasil kajian mendapati kesedaran membayar zakat perniagaan masih lagi rendah namun sekiranya pengenalan logo kepatuhan membayar zakat ini diperkenalkan oleh LZS, kajian mendapati kemungkinan berlaku peningkatan dalam pembayaran zakat korporat. Kajian mendapati cadangan-cadangan mewujudkan logo ini mendapati reaksi yang positif dan mempunyai hubungan yang signifikan dengan pembentukan identiti serta imej CSR sesebuah organisasi atau syarikat. Beberapa implikasi kajian turut dibincangkan dalam kajian ini. Kata kunci: Usahawan Muslim, Logo Pengiktirafan Membayar Zakat Perniagaan, CSR

Professional Team Sports Organizations’ Corporate Social Responsibility Activities: Corporate Image and Chosen Communication Outlets’ Influence on Consumers’ Reactions

2020 ◽  
pp. 1-18
Author(s):  
Cindy Lee ◽  
Hyejin Bang ◽  
David J. Shonk
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Team Sports ◽  
The United States ◽  
Corporate Image ◽  
Sports Organizations ◽  
Professional Team Sports ◽  
Main Effect ◽  
Sport Teams ◽  
Corporate Social

As professional sport teams’ involvement with corporate social responsibility (CSR) activities are prevalent and expected by the public, there has been more attention on the factors that can influence consumers’ reactions to CSR activities. This study investigated the influence of two factors—corporate image and organization choice of communication vehicle—on individuals’ responses, perceived motive, and change of attitude to a professional team sports organization’s CSR activities. A total of 225 usable surveys were collected from a university located in the southern region of the United States for data analyses. The study showed that corporate image had a main effect on perceived motives, Munfavorable = 5.07, Mfavorable = 5.60, F(1, 216) = 6.38, p < .05, , and attitudes, Munfavorable = 4.64, Mfavorable = 5.49; F(1, 216) = 18.34, p < .05, , toward the team due to CSR activities, while there was no main effect for the professional team sports organization’s chosen communication vehicle, F(2, 217) = 1.09, p > .05, for their CSR activities. The importance of building good corporate image and communicating CSR activities to the fan base are also discussed.

Corporate social responsibility disclosure on the websites of coffee chains in Turkey

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Petek Tosun
Keyword(s):  
Corporate Social Responsibility ◽  
Content Analysis ◽  
Social Responsibility ◽  
Public Attention ◽  
Content Type ◽  
The Public ◽  
The Social ◽  
Csr Disclosure ◽  
Social And Environmental Responsibilities ◽  
Corporate Social

Purpose Coffee is among the primary products that attract the public attention to the social and environmental responsibilities of companies. Coffee shops have a big carbon footprint because of their daily operations. With the rising consciousness about sustainability in developing countries, online disclosure of corporate social responsibility (CSR) is becoming increasingly important for not only multinational but also local coffee chains. The purpose of this study is to analyze the extent to which coffee chains include CSR on their websites. Design/methodology/approach Turkey, which is a large emerging economy with an expanding coffee chain market, is selected as the research context. The CSR disclosure on the websites of coffee chains is examined by content analysis according to CSR dimensions. A sample of 27 coffee chains with more than ten stores is included in the analysis. Findings Foreign coffee chains disclose more information on the environment and fair trade than local coffee chains. On the other hand, CSR content in websites of foreign and local coffee chains does not differ significantly in human resources and community dimensions. Foreign coffee chains have comparatively longer brand history, more rooted brands and larger networks than local coffee chains. Originality/value To the best of the author’s knowledge, this study is the first that used a content analysis about CSR on the websites of coffee chains in Turkey. Findings contribute to the understanding of CSR disclosure in the coffee chain industry and can be beneficial for researchers and managers in other emerging markets.

scholarly journals Hubungan Program CSR (Corporate Social Responsibility) Mudik Lebaran Gratis terhadap Citra Perusahaan PT. Industri Jamu dan Farmasi Sido Muncul Tbk.

2019 ◽  
Vol 4 (2) ◽  
pp. 57
Author(s):  
Dewi Eka Ningtyas
Keyword(s):  
Corporate Social Responsibility ◽  
Quantitative Analysis ◽  
Social Responsibility ◽  
Research Method ◽  
Research Result ◽  
Semantic Differential ◽  
Corporate Image ◽  
Image Theory ◽  
Business World ◽  
Corporate Social

The Business world is growing rapidly today with many companies competing to generate a huge profit yet leaving their social responsibility behind. Accordingly, a few companies engage in CSR (Corporate Social Responsibility) in order to increase the company’s image to society’s impression. This research aims to figure out whether there is a significant correlation of CSR (Corporate Social Responsibility) programme in the form of “Sido Muncul Mudik Lebaran Gratis” to the image of PT Industri Jamu dan Farmasi Sido Muncul Tbk. The first theories employed were CSR (Corporate Social Responsibility) theory and Corporate Image Theory. The research method used was Pearson’s Correlation research method by using the quantitative analysis, in which questionnaires were spread to 100 herbalist traders in Pondok Gede area, East Jakarta. The scale in use was Semantic Differential with 10% error rate.The research result shows that there is no correlation of CSR (Corporate Social Responsibility) programme in the form of “Sido Muncul Mudik Lebaran Gratis” to the image of PT Industri Jamu dan Farmasi Sido Muncul Tbk. Keywords: CSR, Corporate Social Responsibility, Corporate Image

scholarly journals Relevance of Corporate Social Responsibility to Companies During Turbulent Economic Times: A Survey of Zimbabwe Stock Exchange Listed Companies

2021 ◽  
Vol 7 (2) ◽  
pp. 1
Author(s):  
Vusumuzi Sibanda ◽  
Imelda Sekai Shoko ◽  
Ruramayi Tadu
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Stock Exchange ◽  
Listed Companies ◽  
Chi Square ◽  
Business Survival ◽  
Csr Strategies ◽  
Turbulent Times ◽  
Corporate Social ◽  
The Relationship

Corporate Social Responsibility (CSR) has remained topical and contentious as various schools of thought are put forward on its relationship to cost versus profitability for businesses. This study explored the relevance of CSR and its effect on the survival of businesses during an economic meltdown in Zimbabwe. The study purposively sampled 31 companies that are listed on the Zimbabwe Stock Exchange and have sound CSR programmes. A total of 93 questionnaires were administered and a Chi-square was conducted to test and establish the relationship between CSR strategies and business survival. The study concluded that companies with CSR strategies had a higher chance of surviving during turbulent times. Following the findings of the study, it is recommended that government comes up with CSR policies for different industries and that organisations continue investing in CSR especially in times of economic challenges.

scholarly journals Socially Responsible Organizational Governance in the Public Sector

2020 ◽  
Vol 19 (3) ◽  
pp. 119-132
Author(s):  
Gita Lasytė
Keyword(s):  
Corporate Social Responsibility ◽  
Public Sector ◽  
Social Responsibility ◽  
Socially Responsible ◽  
Public Governance ◽  
Organizational Governance ◽  
The Public ◽  
New Public ◽  
New Public Governance ◽  
Corporate Social

The present paper aims to examine the theoretical assumptions of socially responsible organizational governance in the public sector. In public authorities, corporate social responsibility is a relatively new phenomenon. Therefore, the paper focuses on the interaction between social responsibility and the New Public Governance. The article puts forward the assumption that the principles of governance of public goods and public services provided by the public sector are very close in content to the concept of social responsibility. The goal of the public governance process is efficiency and effectiveness not only in public administration institutions, but also in building a welfare society. In this context, the New public governance is in line with the principles of social responsibility. The similarities between the new public governance and social responsibility can be recognized in an understanding the values, processes and elements the primary standards of which are accountability, openness, efficiency, responsibility, compliance with procedural norms, division of power (involvement of stakeholders). The article also discusses the concept and characteristics of corporate social responsibility and provides criticism on the CSR phenomenon.

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