scholarly journals Política pop online: nuevas estrategias y liderazgos para nuevos públicos

2022 ◽  
Vol 12 (01) ◽  
pp. 13-19
Author(s):  
Salomé Berrocal-Gonzalo ◽  
◽  
Raquel Quevedo-Redondo ◽  
Virginia García-Beaudoux ◽  
◽  
...  
Keyword(s):  
Social Networks ◽  
Political Parties ◽  
Mass Media ◽  
The Political ◽  
The Internet ◽  
Research Projects ◽  
Political Leaders ◽  
Traditional Media ◽  
New Space ◽  
Infor Mation

In the midst of entertainment society, that started off at the end of the twentieth century, pop politics developed as a new communication formula used by the political leaders to share their image and their messages to the citi- zens by means of features from the entertainment environment or celebritiza- tion. In a similar way, the traditional mass media act, including formats of politi- cal infoentertainment to share the political information to the citizens in a frivolous, superficial or satiric format, aiming to increase their audience. This dominant situation of politainment has been transferred to the Internet envi- ronment, where the trend multiplies its effect due to the power of social net- works. In that case, political parties, mass media and prosumers, find a new space to gain votes, increase their audience and achieve advantage. The mono- graph included in index.comunicación introduces several research projects re- lated to politainment, aiming to study its impact upon traditional media and social networks. The new formulas adopted by spectacularized political infor- mation, the kind of issuers that produce them and the consequences upon those who intake them, are the object of analysis of the investigation works published in this thematic number.

Presence and specificity of the political communication of the Catalan independence leaders on Twitter in the 2017 regional elections

First Monday ◽  
2020 ◽  
Author(s):  
Javier Bustos Díaz ◽  
Francisco Javier Ruiz del Olmo ◽  
Miguel Nazario Moreno Velasco
Keyword(s):  
Social Networks ◽  
Big Data ◽  
Political Parties ◽  
Political Communication ◽  
Media Coverage ◽  
Mixed Methodology ◽  
The Political ◽  
Political Leaders ◽  
Electoral Campaign ◽  
Regional Elections

The regional elections in Catalonia held on 21 December 2017 received wide media coverage, far beyond Spanish media, due to separatist tension in that territory and was one of the main topics in most of the world’s media. Within this process social networks, especially Twitter, obtained crucial relevance given the interest aroused by the political leaders’ publications, since in those elections the debate transcended the usual ideological divisions of right and left and became a struggle between constitutionalists and separatists. This paper analyses the presence and influence of the main candidates of the Catalan political parties on Twitter. To achieve this, a mainly quantitative, mixed methodology based on big data was carried out where all the tweets issued by the candidates during the electoral campaign were analysed.

Changes in the Political Culture of Italian Younger Politicians

2019 ◽  
pp. 1222-1236
Author(s):  
Flaminia Saccà
Keyword(s):  
Political Parties ◽  
New Venture ◽  
The Political ◽  
Political Organizations ◽  
Berlin Wall ◽  
Political Leaders ◽  
Political Actors ◽  
The Difference ◽  
Political Apathy ◽  
Past Millennium

In the last decade, Italy has gone through some deep changes in the political sphere. The fall of the Berlin Wall had forced political parties from opposite sides to re-organize themselves: their targets, ideologies and projects. At the same time, these historical events have been shortly followed by a major national bribe scandal that invested the main political leaders who had governed the Country for half a century. As a result, the last turn of the past Millennium has left a strongly politicized Country with no acknowledged leaders, no clear ideologies, no traditional, recognizable parties. It is in those years that Berlusconi's new venture gained votes and success. The fracture between political organizations, leaders and citizens though, became unhealable. The younger generations seemed to be the ones who suffered the most from political apathy or, worse, distrust. So we wanted to investigate who were the young politicians who, in these times of crises, had chosen politics as an important part of their lives. We have carried out two different surveys in different years and we found that political parties were changing deeply and radically. That their role in the political socialization of young political actors had become very thin. That candidates began to be chosen amongst the affluent few or, at least, amongst those whose personal fame and social/professional/family network would guarantee their party at least a dowry of votes that could make the difference in times of elections. But this method would not guarantee cohesion nor government stability.

“Backstage moments during the campaign”: The interactive use of Instagram by Spanish political leaders

2020 ◽  
pp. 146144482097239
Author(s):  
Antonio Pineda ◽  
Elena Bellido-Pérez ◽  
Ana I Barragán-Romero
Keyword(s):  
Political Parties ◽  
Social Networking Sites ◽  
The Political ◽  
Political Leaders ◽  
Strategic Objectives ◽  
Interactive Tools ◽  
Use Of The Internet ◽  
Use Of Social Media ◽  
Regional Elections ◽  
Theoretical Issues

The political use of social media is a well-established field of research. We perform a content analysis of the messages posted on Instagram—one of the fastest growing social networking sites—by the leaders of the four main political parties in Spain, with special emphasis on the interactive use of this platform and the functions played by the posts. The sample of Instagram posts includes a non-election period and a period of regional elections. The results point to a practically irrelevant use of interactive tools, and an emphasis on the self-promotion of leaders and their parties. Accordingly, the data show that Instagram is basically used by Spanish leaders as a supplement to their campaign efforts and strategic objectives. These findings are discussed and linked to broader theoretical issues such as the hypothesis of normalization and the use of the Internet for broadcasting.

Sympathy for the Devil

2016 ◽  
Vol 45 (1) ◽  
pp. 63-84
Author(s):  
Glen Smith
Keyword(s):  
Political Parties ◽  
Presidential Election ◽  
The Political ◽  
Media Content ◽  
Broadcast News ◽  
Political Leaders ◽  
2008 Presidential Election ◽  
Opposing Party ◽  
The Devil

This study examines whether broadcast news reduces negativity toward political leaders by exposing partisans to opposing viewpoints. For analysis, both exposure to broadcast news and variation in media content are used to predict changes in feelings toward the candidates during the 2008 presidential election. The results suggest that increased exposure to broadcast news increased partisans’ favorability toward the out-party candidate. In addition, increased coverage of the candidates was followed by increased favorability among members of the opposing party. These results demonstrate the benefits of exposure to two-sided communications flows for the reduction of animosity between the political parties. Moreover, these results suggest that public negativity toward political leaders might be even worse if not for the large amount of overlap between the audiences for partisan and mainstream news outlets.

Connectedness and disconnectedness to new and old media within different age groups

First Monday ◽  
2016 ◽  
Author(s):  
Joo-Young Jung
Keyword(s):  
Mass Media ◽  
Diffusion Of Innovation ◽  
Middle Age ◽  
Age Groups ◽  
Negative Relationship ◽  
The Internet ◽  
Age Group ◽  
Traditional Media ◽  
Diffusion Of Innovation Theory ◽  
Younger Age

Guided by diffusion of innovation theory, this study compares patterns of connectedness and disconnectedness to the Internet and traditional media within and across select age groups (20–39, 40–59, and 60 or over) by conducting a randomly sampled survey in Tokyo, Japan. The oldest age group fell behind younger age groups not only in regards to ownership and access, but also the scope and intensity of Internet connectedness. Within age groups, disparities in Internet connectedness was found in the oldest age group, while disparities in connecting to television, newspapers and radio was found in the youngest and middle age groups. Mass media connectedness was found to have a negative relationship with PC Internet connectedness in the oldest age group. Implications for the evolution of media connectedness and disconnectedness across different generations are discussed.

The Arab Leadership in Israel: Ascendance and Fragmentation

2006 ◽  
Vol 35 (2) ◽  
pp. 6-22 ◽  
Author(s):  
Amal Jamal
Keyword(s):  
Political Parties ◽  
Second Generation ◽  
Extended Family ◽  
The Political ◽  
National Consciousness ◽  
Political Leaders ◽  
Political Exclusion ◽  
Traditional Structures

This article describes the rise of a second generation of Arab political leaders in Israel as seen in the proliferation of explicitly Arab political parties (nationalist and Islamist) and Arab NGOs (secular and religious). While more representative of Israel's Arab community than the its predecessors, reflecting the community's growing national consciousness, the new leadership is also more fragmented. The author acknowledges Israel's active efforts to weaken the new leaders, but asserts that fragmentation has also resulted from continuing traditional structures, including extended family, a culture of notables manifested in the personalization of institutions, and patriarchy, particularly the political exclusion of women.

scholarly journals The Internet as a Moral Mediator. The Quest for Democracy

1970 ◽  
Vol 4 (2) ◽  
pp. 230-238
Author(s):  
Emanuele Bardone ◽  
Lorenzo Magnani
Keyword(s):  
Information Technology ◽  
The Political ◽  
The Internet ◽  
Sources Of Information ◽  
Traditional Media ◽  
Cognitive Framework ◽  
Access Information ◽  
The Government ◽  
Different Sources ◽  
The Web

Recently the impressive growth of the Web, and the Internet in general, has been considered as a promise that may both challenge and boost our representation of democratic institutions. It is well known that modern democracies are based on the possibility to control and even replace who rules by the force of the best arguments. More generally, the control of the government, and the effectiveness of democracy, is possible, if the citizens can access information. Hence, the promise of the Internet mainly relies on the fact that people may more freely access information, because it seems it cannot be controlled or manipulated by the political power. In the first part of this outline we will depict a cognitive framework to deal with the relationships between Internet and democracy. We shall show that Internet, as an information technology, can be considered as a cognitive and moral mediator; it can provide stories, texts, images, combined with sounds, so that the information fosters not only a cognitive, but also an emotional and moral understanding. In this sense, the Internet represents a kind of redistribution of the moral effort through managing objects and information to overcome the poverty and the unsatisfactory character of the options available. In the last part we will illustrate that Internet, as a moral mediator, may enhance democracy in two respects. First, it affords civic engagement and participation; second, it allows people to face different sources of information so that almost everyone can verify and test the information delivered by traditional media.

scholarly journals Elements of Social Engineering Methodology Used During the COVID-19 Pandemic

2021 ◽  
pp. 5-18
Author(s):  
Oleksandr Trukhachov
Keyword(s):  
Social Networks ◽  
Public Opinion ◽  
Theoretical Study ◽  
Social Engineering ◽  
The Political ◽  
Traditional Media ◽  
Opinion Change ◽  
Political Landscape ◽  
History Of ◽  
Scientific Phenomenon

The article focuses on elements of social engineering (SI) that could be used by the states in their own interests during the COVID-19 pandemic. These elements were used to form negative public opinion, change the political landscape, and reduce citizens’ trust in their own governments. These elements are influence and persuasion. Traditional media and social networks play a major role in the use of these SI elements. SI has a long history of theoretical study as a scientific phenomenon. Practical elements of SI have a large arsenal, from government tools to influencing individuals. The article aims to demonstrate using SI elements, influence, and persuasion by the interested states and governments to obtain certain preferences for both foreign and domestic policies.

scholarly journals The Speech Act of Threat in Various Communicative Situations

2021 ◽  
pp. 19-23
Author(s):  
Elena Yurina ◽  
Svetlana Doronina
Keyword(s):  
Social Networks ◽  
Mass Media ◽  
Speech Act ◽  
The Internet ◽  
Continuous Sampling ◽  
Common Features

The paper attempts to identify common features characteristic of the expression of a threat in different communicative situations, as well as to describe the circumstances affecting the choice of certain language means to express threat. The direct and indirect forms of speech aggression seen as threat are studied in four spheres: political, business, everyday vernacular and mass media. We used data obtained by the method of continuous sampling from the Internet as material for the study: screenshots of personal correspondence, posts on social networks, photographs of paper media. In all these data, the speech act of the threat is recorded in writing and represents a threat-warning.

scholarly journals Role of Social Media in Election Campaigning in India with Special Reference to Assam

2020 ◽  
Vol 7 (3) ◽  
pp. p1
Author(s):  
Rantu Sarmah ◽  
Dr. Niranjan Mohapatra
Keyword(s):  
Social Media ◽  
Political Parties ◽  
Special Reference ◽  
United States Of America ◽  
The Political ◽  
Political Leaders ◽  
Political Communications ◽  
The Social ◽  
General Meaning

This is an attempt to find out the role of social media in election campaigning in India with special reference to Assam. Democratic countries like United States of America, India the social media has become an integral part for political communications during election campaigning. This new way of campaigning during election plays an important role to attract voters. Social media has given a new platform such as Facebook, Twitter, Google+, Whatsapp, Youtube etc. to the political parties and the voters, these are becoming an easy tool for the political leaders to interact with their voters. Social media allows candidates to share, post, comments, and their views during election and making them more direct involvement to their voters. These new tools or platforms are appeared as new area for research. Firstly to find out the term of social media, secondly, general meaning of political campaigning, thirdly, uses of social media in Indian election campaigning with reference to Assam and lastly conclusions.

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