scholarly journals Influence of Entrepreneurial Psychology and Spirit on the Cultivation of Students’ Entrepreneurial Values and Ability Under the New Media

2021 ◽  
Vol 12 ◽  
Author(s):  
Weiwei Wang ◽  
Ying Jiang
Keyword(s):  
College Students ◽  
New Media ◽  
Entrepreneurship Education ◽  
Shaanxi Province ◽  
Business Skills ◽  
Entrepreneurial Spirit ◽  
Entrepreneurial Ability ◽  
The Impact ◽  
To Receive

This article studies the influence of entrepreneurial spirit on college students’ entrepreneurial ability and entrepreneurial values. Firstly, the impact of entrepreneurial psychology and entrepreneurial spirit on entrepreneurial values is analyzed. Secondly, the role of entrepreneurial values in innovation and entrepreneurship education is analyzed and summarized under new media. Then, based on entrepreneurial psychology and entrepreneurial spirit, a Questionnaire Survey (QS) is designed to investigate the entrepreneurial values of students in one university in Shaanxi Province, China. The QS analysis suggests that most respondents hold a positive attitude, and their attitude is on the rise. The QS results of “Reasons for entrepreneurial failure” show that 40.37, 31.9, 25.98, and 11.75% of respondents think they lack financial support, business skills, ability, and understanding of policies and laws, respectively. The QS results of “What factors influence entrepreneurial values?” reveal that 39.43% of the respondents chose the “Models of successful entrepreneurs,” successful entrepreneur models can effectively encourage students to receive entrepreneurship education, followed by 28.94% who choose “Achieve their own life goals.” In terms of “Solutions against entrepreneurial risks,” nearly 70% of the students have chosen the negative options. In terms of “Which is the most important entrepreneurial quality?” more students choose entrepreneurial values rather than entrepreneurial quality, proving that students generally lack entrepreneurial values. Given these problems, corresponding countermeasures are put forward to strengthen entrepreneurial psychology and entrepreneurship education, in an attempt to cultivate college students’ entrepreneurial values and entrepreneurial ability under the new media. The results provide some data support for the impact of college students’ entrepreneurial values and entrepreneurial ability.

scholarly journals Influence of Entrepreneurial Psychology and Spirit on the Cultivation of Students’ Entrepreneurial Values and Ability Under the New Media

2021 ◽  
Vol 12 ◽  
Author(s):  
Ping Li ◽  
Xiaozhou Chen
Keyword(s):  
College Students ◽  
New Media ◽  
Shaanxi Province ◽  
Business Skills ◽  
Entrepreneurial Spirit ◽  
Entrepreneurial Ability ◽  
The Impact ◽  
To Receive ◽  
Innovation And Entrepreneurship

This paper studies the influence of entrepreneurial spirit on college students’ entrepreneurial ability and entrepreneurial values. Firstly, the impact of entrepreneurial psychology and entrepreneurial spirit on entrepreneurial values is analyzed. Secondly, the role of entrepreneurial values in Innovation and Entrepreneurship Education (IEE) is analyzed and summarized under new media. Then, based on entrepreneurial psychology and entrepreneurial spirit, a Questionnaire Survey (QS) is designed to investigate the entrepreneurial values of students in one university in Shaanxi Province, China. The QS analysis suggests that most respondents hold a positive attitude, and their attitude is on the rise. The QS results of “Reasons for entrepreneurial failure” show that 40.37, 31.9, 25.98, and 11.75% of respondents think they lack financial support, business skills, ability, and understanding of policies and laws, respectively. The QS results of “What factors influence entrepreneurial values?” reveal that 39.43% of the respondents chose the “Models of successful entrepreneurs,” successful entrepreneur models can effectively encourage students to receive IEE, followed by 28.94% who choose “Achieve their own life goals.”. In terms of “Solutions against entrepreneurial risks,” nearly 70% of the students have chosen the negative options. In terms of “Which is the most important entrepreneurial quality?”, more students choose entrepreneurial values rather than entrepreneurial quality, proving that students generally lack entrepreneurial values. Given these problems, corresponding countermeasures are put forward to strengthen entrepreneurial psychology and IEE, in an attempt to cultivate college students’ entrepreneurial values and entrepreneurial ability under the new media. The results provide some data support for the impact of college students’ entrepreneurial values and entrepreneurial ability.

scholarly journals Promoting Entrepreneurial Competencies via Education: Is Malaysian Polytechnic Entrepreneurship Education Effective?

2018 ◽  
Vol 2 (4) ◽  
pp. 29-35
Author(s):  
Asliza Yusoff ◽  
Keyword(s):  
Longitudinal Design ◽  
Entrepreneurship Education ◽  
Well Being ◽  
Entrepreneurial Intention ◽  
Business Skills ◽  
Entrepreneurial Behaviour ◽  
Entrepreneurial Spirit ◽  
Long Run ◽  
Entrepreneurial Readiness ◽  
The Impact

Malaysian Polytechnic has been actively participating in providing entrepreneurship education (EE) and training to improve basic skills and encourage self-employment among its graduates. Sadly, a scrutiny of the available literature suggests that Malaysian polytechnic entrepreneurship education (MPEE) is ineffective as it fails to inculcate entrepreneurial spirit among the students. Students who have finished the MPEE were reported to have not embedded with enterprising knowledge, business skills and attributes during their study in polytechnics. However, these findings obviously demand further clarification. First, although entrepreneurship is indeed a very long process and cannot be created overnight, previous studies measured the effectiveness of MPEE by looking into students’ readiness for entrepreneurship. Although scholars have argued that entrepreneurial readiness or intention is the proximal determinant of entrepreneurial behaviour, intention alone is not enough in measuring entrepreneurship as it does not lead to immediate action. Second, previous studies also missed to apply the regression method in their analysis to investigate the impact of MPEE on students’ entrepreneurial development, leaving both theoretical and methodological gaps to be filled by the current study. Based on this justifications, this study proposes that the effectiveness of MPEE can be studied by looking at how it creates students’ intellectual capital, which is the asset that are garnered from an investment in EE, and students’ entrepreneurial behaviour via a longitudinal design. This effort is deemed important since understanding the effectiveness of MPEE will bring substantial value to the overall educational, economic, and societal well-being in the long run. The significance of this study lies in its effort to reveal the effectiveness of MPEE by investigating its impact on ‘the other side’ of entrepreneurial intention, which is its behavioural aspect.

scholarly journals The Origin and Evolution of Language and the Propagation of Organization

1970 ◽  
Vol 5 (2) ◽  
pp. 75-81 ◽  
Author(s):  
Robert K. Logan
Keyword(s):  
Knowledge Management ◽  
New Media ◽  
Evolution Of Language ◽  
Origin And Evolution ◽  
Language And Culture ◽  
Origin Of Language ◽  
Engineering Problems ◽  
Living Organisms ◽  
The Impact

In this presentation we will study propagating organization. We begin by examining the evolution and origin of language by briefly reviewing the impact of the phonetic alphabet (Logan 2004a), the evolution of notated language (Logan 2004b), the origin of language and culture (Logan 2006, 2007), the role of collaboration in knowledge management (Logan and Stokes 2004), the impact of “new media” (Logan in preparation). We will then connect this work to the propagating organization of all living organisms (Kauffman et al. in press) where we will show that information in biotic systems are the constraints that instruct living organisms how to operate. We will demonstrate that instructional or biotic information is quite different than the classical notion of information Shannon developed for addressing engineering problems in telecommunications. We also will show that biosemiosis is in some sense equivalent to propagating organization (Kauffman et al. in press). We then conclude our presentation with the speculation that there exist at least seven levels of biosemiosis.

scholarly journals Da mídia de massa às novas mídias: aspectos evolutivos da comunicação em Marketing

Revista Foco ◽  
2018 ◽  
Vol 11 (2) ◽  
pp. 123
Author(s):  
Cristian Luis Schaeffer ◽  
Fernando Bins Luce
Keyword(s):  
Mass Media ◽  
New Media ◽  
General Framework ◽  
Marketing Mix ◽  
Marketing Area ◽  
The Impact

O objetivo deste artigo consiste em analisar, com base no levantamento de artigos e bibliografias da área, os aspectos evolutivos e o papel da comunicação em marketing com o surgimento das novas mídias. Foram estudados conceitos como Marketing, Mix de Marketing, promoção/comunicação, mídia de massa e novas mídias, além do impacto causado pela tecnologia. A análise dessas informações permitiu traçar um quadro geral com as principais características de ambas as categorias de mídias e os fatores que contribuíram para essa evolução, além de avaliar os desafios para a comunicação em Marketing. As novas mídias exigiram uma mudança no papel e no pensamento do Marketing, já que a comunicação impessoal cedeu espaço para a interatividade. E cabe aqui destacar que a área de Marketing está se esforçando para acompanhar essas mudanças.  The purpose of this article is to analyze, based on the gathering of articles and bibliographies of the area, the evolutive aspects and the role of communication in marketing with the emergence of new media. Concepts such as Marketing, Marketing Mix, promotion/ communication, mass media and new media were studied, as well as the impact caused by technology. The analysis of this information allowed to chart a general framework with the main characteristics of both categories of media and the factors that contributed to this evolution, besides evaluating the challenges for communication in Marketing. The new media required a change in the role and thinking of Marketing, since impersonal communication gave way to interactivity. And it should be noted here that the Marketing area is striving to keep up with these changes.

scholarly journals A Study on the Cultivation of College Students' Entrepreneurial Ability

2019 ◽  
Vol 3 (2) ◽  
pp. 129
Author(s):  
Haibin Tang
Keyword(s):  
College Students ◽  
Entrepreneurship Education ◽  
Skills Training ◽  
Follow Up Study ◽  
Entrepreneurial Skills ◽  
Entrepreneurial Ability ◽  
Entrepreneurial Team ◽  
Interview Survey ◽  
Entrepreneurial Knowledge

<p>This paper studies how to cultivate the entrepreneurial ability of college students. Based on the analysis of entrepreneurial ability, entrepreneurial ability can be classified into three categories: knowledge, skills and comprehensive quality. Through the follow-up study of the entrepreneurial team and the interview survey of college students, it is found that the cultivation of college students' entrepreneurial ability is faced with different situations in the aspects of knowledge, skills and comprehensive quality, and then it is proposed to popularize entrepreneurial knowledge, strengthen entrepreneurial skills training and continue to carry out entrepreneurship education.</p>

Media discourse in a hyper connected society: a comparison between media frame and Twitter discourse during media strike

Info ◽  
2014 ◽  
Vol 16 (2) ◽  
pp. 67-79 ◽  
Author(s):  
Seong Eun Cho ◽  
Dong-Hee Shin
Keyword(s):  
New Media ◽  
News Media ◽  
Social Issues ◽  
Semantic Network ◽  
News Frames ◽  
Data Set ◽  
Media Environment ◽  
Content Type ◽  
The Impact

Purpose – This study aims to examine the impact of news frames associated with traditional media and with Twitter discourse on social issues. Design/methodology/approach – Using semantic network analysis, it identifies the role of new alternative channels as well as discussing ways of understanding and consuming news content in the changing media environment. Additionally, it focuses on the dominant Twitter communicators who rank high in betweenness centrality. Findings – The results confirmed that traditional news media tend to superficially describe main events and media strikes without comment. They tended to consciously or unconsciously favor media corporations by engendering anxiety and conflict or by restraining reports on the rationales of the strike. Twitter discourse, on the contrary, positively represents the striker's arguments and frequently reveals support of the strike. Research limitations/implications – The data set of this study was specialized, not generalized. However, the findings extend literature relating to the role of journalism and alternative channel. For example, this study indicated that the change of media environment has reinforced partiality of news, including both traditional and alternative channels. Practical implications – The findings imply that the advent of new media does not purely represent a laymen's voice and rather tends to strengthen the partiality of media, including both traditional and new media, beyond selective exposure on content of the receiver. Originality/value – By clarifying the influence of alternative channels, this study suggests the counterpart of traditional journalism in the near future.

Consumer based brand equity in the 21st century: an examination of the role of social media marketing

2016 ◽  
Vol 17 (3) ◽  
pp. 243-255 ◽  
Author(s):  
Atefeh Yazdanparast ◽  
Mathew Joseph ◽  
Fernanda Muniz
Keyword(s):  
College Students ◽  
Social Media ◽  
Undergraduate Students ◽  
Brand Equity ◽  
Social Media Marketing ◽  
Content Type ◽  
Research Population ◽  
The Cost ◽  
The Impact

Purpose The present research investigates the influence of brand-based social media marketing (SMM) activities on metrics of consumer-based brand equity (CBBE). Specifically, the study examines the role of consumer-brand social media experiences on attitude toward SMM activities of brands and its consequent impact on brand perceptions. Design/methodology/approach Paper-and-pencil surveys were administered to undergraduate students in a Southwestern university in exchange for extra credit. Survey questions were adapted from previously validated scales, and measurement adaptations were minimal and only related to the context of questions to assure their relevance with the context of this study. Bi-variate correlation, bootstrapping technique, Sobel test, ANOVA and linear regression were used to test the hypotheses. Findings The results indicate that brand-based SMM is essential in impacting consumers’ attitudes toward brands and consequently, CBBE reflected via perceived value for the cost, perceived uniqueness and the willingness to pay a price premium for a brand. Additionally, the main reason for individuals to use social media impacts their attitudes toward and receptiveness of SMM activities of brands. Research limitations/implications This study used a sample of college students to address the research questions. Considering the higher adoption rate and interest in social media among younger consumer groups, the results may not be representative of the entire population. Much of the existing research on social media, however, has focused on undergraduate college students and is primarily based on studies utilizing the similar research population. Originality/value The present research is one of the few studies that empirically examine the impact of consumer-brand interactions/experiences on consumers’ attitudes toward SMM activities of brands, as well as brand-related knowledge and perceptions as reflected by CBBE. The results indicate that the CBBE model of the twenty-first century should incorporate the role of brand-based SMM activities as facilitators of brand knowledge (i.e. brand awareness and brand image) by reinforcing or even shaping important brand-based associations.

scholarly journals Molecular profiling of advanced solid tumours. The impact of experimental molecular-matched therapies on cancer patient outcomes in early-phase trials: the MAST study

2021 ◽  
Author(s):  
Valentina Gambardella ◽  
Pasquale Lombardi ◽  
Juan Antonio Carbonell-Asins ◽  
Noelia Tarazona ◽  
Juan Miguel Cejalvo ◽  
...  
Keyword(s):  
Early Phase ◽  
Progression Free Survival ◽  
Tumor Board ◽  
Prior Therapy ◽  
Early Phase Trials ◽  
Molecular Tumor Board ◽  
Early Phase Clinical Trials ◽  
The Impact ◽  
To Receive

Abstract Introduction Molecular-matched therapies have revolutionized cancer treatment. We evaluated the improvement in clinical outcomes of applying an in-house customized Next Generation Sequencing panel in a single institution. Methods Patients with advanced solid tumors were molecularly selected to receive a molecular-matched treatment into early phase clinical trials versus best investigators choice, according to the evaluation of a multidisciplinary molecular tumor board. The primary endpoint was progression-free survival (PFS) assessed by the ratio of patients presenting 1.3-fold longer PFS on matched therapy (PFS2) than with prior therapy (PFS1). Results Of a total of 231 molecularly screened patients, 87 were eligible for analysis. Patients who received matched therapy had a higher median PFS2 (6.47 months; 95% CI, 2.24–14.43) compared to those who received standard therapy (2.76 months; 95% CI, 2.14–3.91, Log-rank p = 0.022). The proportion of patients with a PFS2/PFS1 ratio over 1.3 was significantly higher in the experimental arm (0.33 vs 0.08; p = 0.008). Discussion We demonstrate the pivotal role of the institutional molecular tumor board in evaluating the results of a customized NGS panel. This process optimizes the selection of available therapies, improving disease control. Prospective randomized trials are needed to confirm this approach and open the door to expanded drug access.

Beyond the Role of Interpersonal Violence in Predicting Negative Affective Conditions in Adults: An Examination of Hope Components in Chinese College Students

2020 ◽  
pp. 088626052093851
Author(s):  
Mingqi Li ◽  
Edward C. Chang ◽  
Olivia D. Chang
Keyword(s):  
College Students ◽  
Negative Affect ◽  
Psychological Adjustment ◽  
Interpersonal Violence ◽  
Well Being ◽  
The United States ◽  
Chinese Sample ◽  
Chinese College Students ◽  
The Impact

With the growth of positive psychology during the past two decades, increased research has been focused on identifying human virtues that not only foster well-being but also act as positive processes that mitigate the impact of life adversities. Thus, it is useful to examine how positive processes, such as hope, may impact individuals’ psychological adjustment following adversities. This study investigated the relationships among interpersonal violence, hope, as a key human strength, and negative affect conditions in a large sample ( N = 737) of Chinese male and female ( Nfemale = 409) college students. Participants completed measures assessing prior exposure to interpersonal violence, levels of both hope components (i.e., agency and pathways), negative affect, depressive symptoms, and suicidal ideation. Results from correlational analyses showed that exposure to interpersonal violence was positively and hope was negatively correlated with negative affective conditions. However, hope agency was more strongly correlated with those outcomes than hope pathways. In addition, three separate hierarchical regression analyses indicated that after accounting for demographics (i.e., age and sex) and interpersonal violence, within hope components, only hope agency remained as strong concurrent predictors of negative affective conditions. The present findings in this Chinese sample are consistent with those obtained from Turkey and the United States samples, adding evidence to the more robust role of hope, and hope agency in particular, in predicting negative psychological adjustment associated with interpersonal violence. Efforts made to address the absence of hope agency may be particularly important in future attempts to mitigate negative affective conditions linked to interpersonal violence among Chinese college students.

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