scholarly journals Application of Aesthetic Principles to the Study of Consumer Preference Models for Vase Forms

2018 ◽  
Vol 8 (7) ◽  
pp. 1199 ◽  
Author(s):  
Chi-Hung Lo
Keyword(s):  
Functional Performance ◽  
Consumer Preferences ◽  
Consumer Preference ◽  
Extra Effort ◽  
Product Function ◽  
Preference Models ◽  
The Aesthetic ◽  
Target Consumer ◽  
The Right ◽  
Product Forms

The factors that affect a consumer when making a purchase decision include product function, quality, and price. Different products might feature similar functional performance although they are designed and manufactured by different vendors. The most decisive factor for a consumer in buying a product is no longer its physical functions. Nowadays, consumers care more about the aesthetics that a product can deliver. Designers should make any extra effort to improve the aesthetic design of their products. Therefore, it is critical for a designer to know the aesthetic tastes of his/her target consumer group in order to create products with the preferred style. Furthermore, the idea of design differentiation needs to be incorporated so that a product can present different aesthetic perceptions to consumers of different tastes. The objective of this study is to investigate consumers’ preference models from their preferred product forms. The aesthetic principles of Symmetry, Minimalism, and Cohesion are applied to the case study of the design of various vase forms. A quantitative approach of evaluating vase forms by the aesthetic principles is proposed. A conjoint analysis of the vase features and attributes was carried out in order to determine their correlation with consumer preferences. Consumers are classified into 6 groups of different aesthetic conceptions by cluster analysis. The consumers’ preference model can be determined by indices including Pearson’s R and Kendall’s tau. This approach provides designers with an effective way of determining the right direction for new form designs and renovation.

Design Emerging System by Applying Consumer’s Preference to Designer’s Idea

2010 ◽  
Author(s):  
Kentarou Ohshima ◽  
Hideki Aoyama
Keyword(s):  
Support System ◽  
Consumer Preferences ◽  
Early Stage ◽  
Decision Rules ◽  
Consumer Preference ◽  
Design Support ◽  
Aesthetic Design ◽  
Design Support System ◽  
Design Solutions ◽  
The Aesthetic

In recent years, aesthetic design is given increasing importance in the development of products industry with the growing maturity of product functions. The designer is required to reflect consumer needs in the aesthetic design while giving consideration to use and function. Effective techniques enabling design creation based on consumer preference and needs are indispensable. This study thus aims to construct a design support system which can identify various consumer needs and provide ideas to the designer at an early stage in the design process. In the identification of the consumer preferences, it is necessary to also expose vague consumer preferences. The design support system thus also aims to reduce burden on the consumers during consumer survey and expose consumer preference by using the genetic algorithm (a type of Interactive Evolutionary Computing) for the extraction of consumer preference. The authors also propose the use of rough sets and decision rules for analyzing the acquired consumer preference data specifically and effectively, and formulate consumer preference rules. Furthermore, the constructed system is able to generate multiple design solutions automatically by reflecting the consumer preference rules in design solutions created by the designer, and display the generated solutions to the designer.

scholarly journals Consumer Preferences of Ijen Raung’s Coffee Bag

2021 ◽  
Vol 2 (1) ◽  
pp. 23-31
Author(s):  
Andi Eko Wiyono ◽  
Andrew Setiawan Rusdianto ◽  
Meiji Wanarni Putri
Keyword(s):  
Bitter Taste ◽  
Consumer Preferences ◽  
Consumer Preference ◽  
The Body ◽  
Natural Sample ◽  
Dry Process ◽  
Coffee Grounds ◽  
The Right ◽  
Time Dose

Coffee bag is pure coffee packaged in a dip bag. The first advantage of this product is that consumers can enjoy black coffee with the right taste because it already has a one-time dose. Some drinkers who do not pay attention to the rest of the coffee, by consuming coffee bag they will not get the remaining coffee grounds in their drinks. This study have purpose to see the attributes that become preferences and indicators that measure the taste of the best variation of coffee bag that consumers want. The result of this research is that the coffee is dyed based on consumer preference which is coffee that has a bitter taste, an aroma that represents the taste of coffee, a strong mouth weight, and a long-lasting taste. The taste of the coffee bag with the best variation that consumer input is the natural sample, namely 4169 100% natural coffee bag with an average of 3.79. Respondents argued that the natural sample has a strong mouth weight, bitter taste, and the aroma of the sample represents coffee (has a characteristic). Coffee produced from the dry process is usually superior in the body, fruity taste (fruity), more bitter, low acidity.

scholarly journals Shoe Box Product Development Design Based on Consumer Preference

OPSI ◽  
2021 ◽  
Vol 14 (1) ◽  
pp. 1
Author(s):  
Rossi Septy Wahyuni ◽  
Eko Nursubiyantoro ◽  
Kristiyani Dwi Agustin
Keyword(s):  
Urban Communities ◽  
Consumer Preferences ◽  
Consumer Preference ◽  
Standard Size ◽  
Consumer Interests ◽  
Single Use ◽  
The Right ◽  
And Function ◽  
Box Product

Climate change which is triggered by a consumptive human culture continues to be a concern for many parties to be tackled. Shoes have become the primary need of urban communities because of their function that cannot be separated from their daily activities. Shoes that are purchased by consumers are usually packaged in cardboard boxes that follow the components of the contents, namely the shoes and accessories inside. In this case, shoeboxes with the right design and function according to consumer preferences will reduce the likelihood that the shoeboxes are thrown into the trash. Although it is not the centre of consumer attention, shoe boxes remain a necessity in the final production process. It is necessary to design and develop a shoebox product that is in accordance with the final function of the shoebox according to consumer interests. This study uses the QFD method which produces quality 1 houses with communication tools in the form of a preliminary questionnaire to 30 respondents and a follow-up questionnaire to 100 respondents. Concept selection was carried out on the eight alternative concepts developed. The shoebox concept chosen to take into account the desires of the consumer will be made with a sporty shoebox standard size of 22.5 x 12.3 x 32.5 cm. The environmentally friendly shoebox can be seen through the installation of plastic straps which are expected to reduce the use of single-use plastics. In addition, the shoebox is made with an innovative design so that users can use it repeatedly as shoe storage or multipurpose box.

Capturing Consumer Preference Through Experiential Conjoint Analysis

2013 ◽  
Author(s):  
Noah Tovares ◽  
Jonathan Cagan ◽  
Peter Boatwright
Keyword(s):  
Virtual Reality ◽  
Conjoint Analysis ◽  
Consumer Preference ◽  
Generation Process ◽  
Product Representation ◽  
Product Experience ◽  
Design Generation ◽  
Functional Features ◽  
Preference Models ◽  
The Aesthetic

Traditionally, consumer preference is modeled in terms of preference for the aesthetic and functional features of a product. This paper introduces a new means to model consumer preference that allows for the experience of and interaction with a product to account for not only for how a product looks and functions, but also how it feels to use it. Traditional conjoint-based approaches to preference modeling require a user to judge preference for a product based upon a 2D product representation or a feature list. While the aesthetic forms and functional features of a product are certainty important, the decision to buy or not to buy a product often depends on more, namely the experience or feel of use. We introduce the concept of experiential conjoint analysis, a method to mathematically capture preference for a product through experience-based preference judgments. Experience-based preference judgments are made based upon the use, or simulated use, of a product. For many products, creating enough physical prototypes to generate a preference model is cost prohibitive. In this work, virtual reality technologies are used to allow the subjects an interactive, immersive, and realistic product experience, provided at little investment. The results of this work show not only that preference judgments of the interaction of a 3D virtual product representation can be used to generate accurate preference models, but that non-experiential judgments of the same product’s 2D forms lead to the generation of different preference models. Further, the virtual reality experience is found to provide an advantage in the form of confidence, information, and/or realism. Such experiential-based preference models provide previously unavailable design insight with which to inform the design generation process.

Jazz als gelungene Performance – Ästhetische Normativität und Improvisation

2014 ◽  
Vol 59 (1) ◽  
pp. 105-140 ◽  
Author(s):  
Alessandro Bertinetto
Keyword(s):  
Successful Performance ◽  
The Aesthetic ◽  
The Right

Die Hauptfrage, die ich in diesem Aufsatz diskutieren will, ist die folgende: Welche sind die ästhetisch-normativen Voraussetzungen für das richtige Verständnis und die richtige Evaluation von Jazz? Meine These lautet: Die Jazzästhetik ist eine Ästhetik der gelungenen Performanz. Sie ist nicht eine Ästhetik der Unvollkommenheit. Ich werde meine Argumentation in die folgenden Abschnitte gliedern. Nach der Einleitung (I.) wird in Abschnitt II. die ›These der Unvollkommenheit‹ dargestellt und in III. werden anschließend einige Argumente dagegen diskutiert. In den Abschnitten IV. und V. werden die für die Jazzästhetik wichtige Frage nach dem »Fehler« und das entscheidende Thema der Normativität untersucht. Dazu werde ich geltend machen, dass die ›These der Unvollkommenheit‹ insbesondere deswegen unbefriedigend ist, weil sie die spezifische Normativität von Jazz als Improvisationskunst missversteht. In Abschnitt VI. wird schließlich erklärt, in welchem Sinne von einer Normativität der gelungenen Performanz die Rede sein kann und warum dies für unser Verständnis von Jazz bedeutend ist. Abschließend (VII.) wird diese Idee gegen mögliche Einwände verteidigt.<br><br>In this paper I aim at discussing the aesthetic-normative conditions for the right understanding and the right evaluation of jazz. My main point is this: The aesthetics of jazz is an aesthetics of the successful performance, rather than an aesthetics of imperfection. The paper will be structured as follows. SectionI introduces the topic. SectionII presents the ›imperfection thesis‹, while III discusses some arguments against it. Sections IV and V investigate two related questions: the first is about the role of the »mistake« in jazz; the second concerns the crucial topic of normativity. At this regard I will maintain that the ›imperfection thesis‹ does not work, especially because it misunderstands the specific normativity of jazz as improvisational art. Section VI is devoted to clarifying both in which sense the idea of a normativity of the successful performance is sound and why this idea is important for understanding jazz. Finally (VII) I defend this view against possible objections.

Semi Automatic T-Shirt Folding Machine Berbasis PID (Proportional Integral Derivative)

2020 ◽  
Vol 2 (1) ◽  
Author(s):  
Muhammad Apriliyanto ◽  
Miftachul Ulum ◽  
Koko Joni
Keyword(s):  
Ultrasonic Sensor ◽  
Proportional Integral Derivative ◽  
Servo Motor ◽  
Aesthetic Value ◽  
Proportional Integral ◽  
Door Opening ◽  
Dc Motors ◽  
The Aesthetic ◽  
The Right

<em>The process of folding clothes is one of the activities carried out in the laundry business or household. The activity is fairly easy but many people are still lazy to do it. As a result, clothes that have been washed will fall apart in certain rooms, thereby reducing the aesthetic value of a home. Semi Automatic T-Shirt Folding Machine is the right solution to make folding clothes easier and more time efficient. This tool is equipped with a servo motor that moves the folding board that has been designed in such a way that the user only needs to manghandle the shirt just once and simply push one button then the shirt will fold itself and will be neatly arranged through the clothes stacker board. The PID method is applied to DC motors that move under the clothes folder so that the buildup of clothes underneath will not be pressured upward when the clothes are piled up when they are folded. Ultrasonic sensor will measure the right height between the clothes with the door opening the stacking clothes with kp = 1, ki = 0.1, kd = 0.5 for thin clothes and kp = 5, ki = 1, kd = 2.5 for thick clothes so that the movement of the motor can adjust its speed . This tool can fold one shirt in 16.83 seconds 11 seconds faster than folding clothes manually</em>

scholarly journals Diversity in Nutrient Content and Consumer Preferences of Sensory Attributes of Peanut (Arachis hypogaea L.) Varieties in Ugandan Agroecosystems

2021 ◽  
Vol 13 (5) ◽  
pp. 2658
Author(s):  
Rose Nankya ◽  
John W. Mulumba ◽  
Hannington Lwandasa ◽  
Moses Matovu ◽  
Brian Isabirye ◽  
...  
Keyword(s):  
Arachis Hypogaea ◽  
Consumer Preferences ◽  
Consumer Preference ◽  
Nutrient Content ◽  
Intraspecific Diversity ◽  
Laboratory Evaluation ◽  
Organoleptic Characteristics ◽  
Arachis Hypogaea L ◽  
Cultivated Peanut ◽  
Nutrient Amounts

The cultivated peanut (Arachis hypogaea L.) is one of the most widely consumed legumes globally due to its nutrient content, taste, and affordability. Nutrient composition and consumer preference were determined for twenty local farmer (landrace) and commercial peanut varieties grown in the Nakaseke and Nakasongola districts of the central wooded savanna of Uganda through sensory and laboratory evaluation. Significant differences in nutrient content (p < 0.05) among peanut varieties were found within and across sites. A significant relationship between nutrient content and consumer preference for varieties within and across sites was also realized (Wilk’s lambda = 0.05, p = 0.00). The differences in nutrient content influenced key organoleptic characteristics, including taste, crunchiness, appearance, and soup aroma, which contributed to why consumers may prefer certain varieties to others. Gender differences in variety selection were significantly related to consumer preference for the crunchiness of roasted peanut varieties (F = 5.7, p = 0.016). The results imply that selecting different varieties of peanuts enables consumers to receive different nutrient amounts, while experiencing variety uniqueness. The promotion of peanut intraspecific diversity is crucial for improved nutrition, organoleptic appreciation and the livelihood of those engaged in peanut value chains, especially for the actors who specialize in different peanut products. The conservation of peanut diversity will ensure that the present and future generations benefit from the nutritional content and organoleptic enjoyment that is linked to unique peanut varieties.

scholarly journals Let’s be Liberal: An Alternative to Aesthetic Hedonism

2020 ◽  
Author(s):  
Antonia Peacocke
Keyword(s):  
Aesthetic Value ◽  
Hedonic Value ◽  
Clear Advantage ◽  
Sensory Features ◽  
Alternative Version ◽  
The Aesthetic ◽  
The Right

Abstract Aesthetic value empiricism claims that the aesthetic value of an object is grounded in the value of a certain kind of experience of it. The most popular version of value empiricism, and a dominant view in contemporary philosophical aesthetics more generally, is aesthetic hedonism. Hedonism restricts the grounds of aesthetic value to the pleasure enjoyed in the right kind of experience. But hedonism does not enjoy any clear advantage over a more permissive alternative version of value empiricism. This alternative is aesthetic liberalism. On this view, an object’s aesthetic value is fully grounded in any value—not just the hedonic value—of a correct and complete experience of its sensory features. To demonstrate the advantages of liberalism over hedonism, I apply both views to analyze the aesthetic value of the Spring Temple Buddha and Anselm Kiefer’s Seraphim. I detail four advantages of liberalism over hedonism, and I conclude by defending liberalism from two kinds of objection.

Exploring the Role of Interaction Effects in Visual Conjoint Analysis

2015 ◽  
Vol 137 (9) ◽  
Author(s):  
Brian Sylcott ◽  
Jeremy J. Michalek ◽  
Jonathan Cagan
Keyword(s):  
Conjoint Analysis ◽  
Consumer Preferences ◽  
Consumer Preference ◽  
Interaction Effects ◽  
Fractional Factorial ◽  
Main Effects ◽  
Full Factorial ◽  
Biased Estimates ◽  
Data Requirements

In conjoint analysis, interaction effects characterize how preference for the level of one product attribute is dependent on the level of another attribute. When interaction effects are negligible, a main effects fractional factorial experimental design can be used to reduce data requirements and survey cost. This is particularly important when the presence of many parameters or levels makes full factorial designs intractable. However, if interaction effects are relevant, main effects design can create biased estimates and lead to erroneous conclusions. This work investigates consumer preference interactions in the nontraditional context of visual choice-based conjoint analysis, where the conjoint attributes are parameters that define a product's shape. Although many conjoint studies assume interaction effects to be negligible, they may play a larger role for shape parameters. The role of interaction effects is explored in two visual conjoint case studies. The results suggest that interactions can be either negligible or dominant in visual conjoint, depending on consumer preferences. Generally, we suggest using randomized designs to avoid any bias resulting from the presence of interaction effects.

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