scholarly journals Adopsi Informasi Produk Skincare dan Kosmetik di YouTube: Peran Pengaruh Informasional Pada Ulasan

2020 ◽  
Vol 8 (2) ◽  
pp. 134
Author(s):  
Katarina Rosyantika Sinaga ◽  
Ira Siti Sarah

Consumers are being more digital-natives. More consumers are using online reviews made by others to find out information before deciding to buy a product, especially for skincare and cosmetic products. However, there is little to none study focuses on the information adoption of skincare and cosmetic consumers. This study aims to test the role of the informational influence of skincare and cosmetic product reviews on information adoption on YouTube. The purposive sampling was used in the sampling collection technique. An online questionnaire was distributed to 385 respondents who have watched skincare or cosmetic product reviews on YouTube. This research finds that the adoption of information on YouTube was significantly affected by the informational influence of product reviews by 23.1%.

2018 ◽  
Vol 42 (4) ◽  
pp. 506-519 ◽  
Author(s):  
Rose Sebastianelli ◽  
Nabil Tamimi

Purpose The purpose of this paper is to report the results of an experimental study designed to better understand the role of online product reviews, both valence and volume, in the formation of initial online trust during a consumer’s exploratory stage with an e-tailer. This is done within the context of simultaneously varying e-tailer reputation and product type. Design/methodology/approach Participants take part in a conjoint task that involves viewing fictitious web pages and indicating their level of trust in using the site to purchase the product displayed. The web pages are developed by manipulating four attributes (e-tailer reputation, product type, summary product star rating and number of online reviews) according to a full factorial design. Conjoint models are estimated to determine the relative influence of each attribute on trust perceptions, the significance of selected two-way interactions among the four attributes, and potential moderating effects of varied prior online experiences, including previous usage frequency of online reviews. Findings Results reveal that e-tailer reputation has the greatest impact on initial trust perceptions, followed by the summary review star rating of the product. Significant two-way interactions show that a large number of reviews enhance the effect of a positive summary review on trust while shopping for high priced experience products diminishes the positive influence of e-tailer reputation. Prior online experiences moderate the relationship between these website attributes and perceived trust by interacting with the two strongest trust cues in the model. The effects of these attributes on trust perceptions are less for those with higher levels of prior online experiences. Originality/value The study uses conjoint analysis, which requires participants to implicitly “tradeoff” among website attributes in making overall judgments about e-tailer trustworthiness. Consequently, the relative influence of online reviews (both valence and volume) on initial trust perceptions is derived empirically in a realistic setting that involves online shopping contexts with different risk (by varying product type). Moreover, the authors are able to estimate interaction effects. A significant interaction between summary product star rating and number of reviews implies that online review volume may be more important to perceived e-tailer trustworthiness than earlier studies suggest.


2020 ◽  
Vol 3 (1) ◽  
pp. 95
Author(s):  
Nahara Eriyanti ◽  
Lisa Fazial

<p>This research was conducted based on problems regarding the circulation of illegal imported cosmetic products online, where consumers bought cosmetics products without BPOM distribution permit and even many fake cosmetic products that had been circulating on the online market. Article 4 letter c of Law Number 8 of 1999 concerning Consumer Protection states that consumers are entitled to true, clear and honest information about the conditions and guarantees of goods and / or services. Without a BPOM distribution permit, there is no guarantee that a cosmetic product is safe to use. But in reality, there are still business actors who do not provide clear information on a cosmetic product that is sold online and the protection of consumers now is not in accordance with what is regulated in the applicable law. Based on the description above that is the focus of research on the formulation of the problem, namely: What is the perspective of Aqad Bai's greetings on cosmetics purchases online and the legal protection of consumers? The author uses qualitative research with descriptive methods in his analysis, the data collection technique The author uses interviews / interviews. The results of the study the authors get that the Role of Law No. 8 of 1999 against consumers who are disadvantaged in the transaction of buying and selling cosmetics products online, namely providing legal protection to consumers, the protection is basically protecting the rights of consumers, Legal protection efforts undertaken by the government against consumers in illegal imported cosmetics purchase transactions online namely by carrying out prevention strategies (outreach, education), conducting surveillance strategies and implementing action strategies. As for the review of Aqad Bai 'greetings to the purchase of cosmetics online based on the analysis of the authors found in this study there are discrepancies in the Islamic view, as for the discrepancies that do not meet the requirements of the pillars namely goods. Then buying and selling cosmetic products online is invalid or null and void.</p>


2019 ◽  
Vol 8 (2) ◽  
Author(s):  
Anita Ade Rahma ◽  
Lisa Nabawi ◽  
Ronni Andri Wijaya

The purpose of this study is to analyze the role of institutional leadership, tax planning and foreign board of commissioners on firm value. The population in this study were 615 companies listed on the Indonesia Stock Exchange in 2015-2017. The sample was chosen using purposive sampling to get a total sample of 325 companies with a total of 975 observations of company data. The results of this study indicate that institutional leadership and tax planning have no role in increasing company value. While the foreign board of commissioners showed a significant influence on the value of the company. This proves that there is a need for diversity in the structure of the board that can trigger an increase in the value of the company. In addition, the presence of a foreign board is needed for the progress of the companyKeywords: Investment decisions; funding decisions; dividend policy; company value


2018 ◽  
Vol 11 (2) ◽  
pp. 20-27
Author(s):  
Denok Wahyudi Setyo Rahayu

Consumer behavior has become a consumer habit in shopping. This affects the pattern of product purchasing decision. The purpose of the study was to find out whether the brand could be a driver of buying Make Over cosmetics product in the city of Blitar. The variables used are brands and purchasing decisions with samples of seller and buyers of Make Over cosmetic product in the city of Blitar. The resut of the study found that cosmetics brands Make Over became the driving force for purchasing cosmetic products in the city of Blitar. 


2020 ◽  
Author(s):  
Anna Martin ◽  
Bailey Thompson ◽  
Steven Lancaster

Tulpamancy is a practice that involves the creation of imagined sentient companions, tulpas, who abide within their human host's mind. The primary aim of our study was to examine the personality characteristics of tulpas and their hosts. Further, we examined the role of personality similarity in predicting relationship satisfaction. Individuals with tulpas completed an online questionnaire of host and tulpa personality and scales of host’s relationship satisfaction. Our pre-registered analyses (https://aspredicted.org/blind.php?x= bi484h) found that hosts reported positive experiences with their tulpas. While we predicted that the personalities of the host and tulpa would be complementary, our results indicated they were more consistent with a similarity perspective. Finally, our hypothesis that the personalities of hosts and tulpas would be related to perceived relationship satisfaction was supported for certain personality characteristics. Our results provide evidence that the tulpa-host relationship may function as a beneficial mechanism in the lives of the host.


2017 ◽  
Vol 3 (1) ◽  
Author(s):  
Saiful Nurhidayat

Abstract : Hypertension or high blood pressure is an abnormal increase in blood pressure in the arteries continuously over a period. The dangers of hypertension can lead to damage to various organs including kidneys, brain, heart, eye, causing vascular resistance and stroke. Hypertension takes care of the old and continuously. One effective way to lower blood pressure is to obediently take medicine so that it takes the role of families in monitoring patients taking the medication. With the participation of the family are expected to hypertension sufferers can be controlled. This study aims to determine the family's role in monitoring the adherence of hypertensive patients. The study was conducted in rural communities Slahung Ponorogo, a representative sample of 53 respondents taken by purposive sampling. Quantitative design with cross sectional design of the study the family's role in monitoring the adherence of hypertensive patients. Instruments in this study using questionnaires and observation sheets. The results of 53 respondents obtained the majority of the 29 respondents (55%) has the role of both families and 24 respondents (45%) families have a bad role in monitoring medication adherence. Age and education contribute to determining the role family. Intermediate (41-60 years old) and college education contribute to determining the role well. Conversely > 61 years of elementary education and contribute in a bad role.Keywords : the role of the family, medication adherence, hypertension. Abstrak : Hipertensi atau tekanan darah tinggi adalah suatu peningkatan abnormal tekanan darah dalam pembuluh darah arteri secara terus-menerus lebih dari suatu periode. Bahaya hipertensi dapat memicu rusaknya berbagai organ tubuh diantaranya: ginjal, otak, jantung, mata, menyebabkan resistensi pembuluh darah dan stroke. Penyakit hipertensi membutuhkan perawatan yang lama dan terus menerus. Salah satu cara yang efektif untuk menurunkan tekanan darah adalah dengan patuh minum obat sehingga dibutuhkan peran keluarga dalam memantau minum obat penderita. Dengan adanya peran serta keluarga diharapkan penyakit hipertensi penderita dapat terkontrol. Penelitian ini bertujuan untuk mengetahui peran keluarga dalam memantau kepatuhan minum obat penderita hipertensi. Penelitian dilakukan pada masyarakat desa Slahung Ponorogo,sampel representatif sejumlah 53 responden diambil secara Purposive Sampling. Desain kuantitatif dengan rancangan Cross sectional yang mempelajari peran keluarga dalam memantau kepatuhan minum obat penderita hipertensi. Instrumen pada penelitian ini menggunakan kuesioner dan lembar observasi. Hasil penelitian dari 53 responden didapatkan sebagian besar 29 responden (55 %) keluarga mempunyai peran baik dan 24 responden (45 %) keluarga mempunyai peran buruk dalam memantau kepatuhan minum obat. Faktor usia dan pendidikan berkontribusi dalam menentukan peran keluarga. Usia madya (41-60 tahun) dan jenjang pendidikan perguruan tinggi berkontribusi dalam menentukan peran baik. Sebaliknya > 61 tahun dan jenjang pendidikan SD berkontribusi dalam peran buruk.Kata Kunci : peran keluarga, kepatuhan minum obat, penyakit hipertensi.


2020 ◽  
Vol 6 (1) ◽  
Author(s):  
Yadgar Taha M. Hamakhan

Abstract The popularity of self-service technologies, particularly in the banking industry, more precisely with electronic banking channel services, has undergone a major change as individuals' lifestyles develop. This change has affected individuals’ decisions about accepting any new Information Technology, and Information Communications Technology services that are electronically mediated, for example, E-Banking channel services. This study investigates the effect of Individual Factors on User Behaviour, and the moderating role of Trust in the relationship between Individual Factors, and User Behaviour based on the Unified Theory of Acceptance and Use of Technology. This research proposes a model, with a second-order components research framework. It improves current explanations of the acceptance of electronic banking channel services. Furthermore, this study highlights the role of trust on the acceptance of electronic banking channel services, which is the most crucial consideration in customers’ decisions to accept electronic banking channels services. Thus, trust is the spine of the system in the Kurdistan Region of Iraq. Data were collected using an online questionnaire that received 476 valid responses from academic staff who work at the University of Sulaimani. The model tested data using the Partial Least Squares-Structural Equation Modelling approach. The results show that Individual Factors have a positive effect on User Behaviour. Besides, results show that trust moderates the relationship between Individual Factors and User Behaviour.


2021 ◽  
Vol 16 (4) ◽  
pp. 638-669
Author(s):  
Miriam Alzate ◽  
Marta Arce-Urriza ◽  
Javier Cebollada

When studying the impact of online reviews on product sales, previous scholars have usually assumed that every review for a product has the same probability of being viewed by consumers. However, decision-making and information processing theories underline that the accessibility of information plays a role in consumer decision-making. We incorporate the notion of review visibility to study the relationship between online reviews and product sales, which is proxied by sales rank information, studying three different cases: (1) when every online review is assumed to have the same probability of being viewed; (2) when we assume that consumers sort online reviews by the most helpful mechanism; and (3) when we assume that consumers sort online reviews by the most recent mechanism. Review non-textual and textual variables are analyzed. The empirical analysis is conducted using a panel of 119 cosmetic products over a period of nine weeks. Using the system generalized method of moments (system GMM) method for dynamic models of panel data, our findings reveal that review variables influence product sales, but the magnitude, and even the direction of the effect, vary amongst visibility cases. Overall, the characteristics of the most helpful reviews have a higher impact on sales.


2021 ◽  
pp. 002224372110111
Author(s):  
Riza Casidy ◽  
Adam Duhachek ◽  
Vishal Singh ◽  
Ali Tamaddoni

This research examines the effects of religious belief and religious priming on negative word-of-mouth (NWOM) behavior. Drawing on social exchange and norm paradigms, we theorize and find evidence of the unique effects of religious belief and religious priming on NWOM in everyday service failure encounters. Specifically, we find that religious belief is associated with higher NWOM, driven by a greater sensitivity to violations of fairness norms, which in turn reduces forgiveness. However, exposure to religious priming attenuates NWOM among more religious consumers by reducing sensitivity to violations of fairness norms, which in turn enhances forgiveness. A field study involving over 1.2 million online reviews of actual restaurant experiences, in addition to four lab studies, provides support for our theorized effects. Our study sheds light on the religion–forgiveness discrepancy by establishing the mediating role of sensitivity to fairness violations on the relationship between religion and forgiveness in the NWOM context. Further, our results demonstrate the importance of religion as a strategic variable in the management of service failure experiences, providing theoretical implications for the literature on the effects of religion on consumer behavior.


2020 ◽  
Vol 2 (5) ◽  
pp. 596-605
Author(s):  
Gill Phillipson ◽  
Sue Aspley ◽  
Ingo Fietze

Abstract Sleep deprivation affects the immune system and can render subjects more susceptible to symptoms associated with the common cold. The aim of this research was to investigate cold sufferers’ and doctors’ perceptions of the role of sleep in recovery from cold/flu. An online survey of 4000 adults who had suffered from cold/flu in the previous 12 months was conducted in eight countries and an online survey of 150 doctors was conducted in Germany. Responses were collected to questions regarding aspects of life affected by, and concerns while suffering from, cold/flu symptoms including nighttime awakening and actions taken to aid recovery. Responses were also collected to questions regarding advice given to cold/flu patients and the importance of sleep. Ability to sleep well was widely reported as negatively impacted by cold/flu (mean 46.1% of respondents across eight countries), especially in Western Europe, and inability to sleep well was a frequently reported concern associated with suffering from cold/flu (21.8%). To sleep more than usual was a frequently reported action taken to feel better (40.5%). Ninety-four percent of respondents reported waking up at night because of symptoms, cough being the most frequently reported symptom to awaken respondents. There was evidence of a possible relationship between sleep quality and medication taken at night for symptom relief. Countries with the highest proportions of respondents who reported sleep to be the aspect of life most negatively affected by a cold (France, Germany and Italy) were also those with the lowest proportions of respondents who reported that taking medications at night was the most effective way of getting back to sleep after waking due to cold symptoms. The majority of doctors believed sleep helped cold/flu patients to recover faster and that a good night’s sleep was important. Sleep is widely considered to be important in promoting recovery from cold/flu. Hence, the relief of symptoms that disrupt sleep is also likely to be important for a faster recovery.


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