scholarly journals Promotion Strategy On Decisions On Using J&T Express Services, Pekanbaru

Author(s):  
Erfa Okta Lussianda ◽  
Munawir Munawir

In this study discusses the promotion of the Decision on the Use of J & T Express Services at PT Garuda Ekspress Nusantara in the city of Pekanbaru. The method used is using simple linear regression with the result Y = 5.878 + 0.925 X. From this equation it can be explained that kαonstanta (Y = 5.878 + 0.925 X, from the equation can be explained that, the constant (a) is 5.878 stating that there is no the promotion of the use decision of 5.878. The regression coefficient of 0.925 states that each addition of one promotion unit it is predicted that the decision to use will increase by 0.925. This is because there is a relationship between promotion and decision to use services.The hypothesis testing is done by comparing the t statistic value with t table at alpha 5% and degree of freeom (df) = 96 - 2 = 94. So that the ttable value is 1,986. It is known that t count is 12,892 while t table is 1,986 (tcount 12,892 > ttable 1,986). t table, then t count > t table so the result is H0 is rejected, meaning the promotion has a role significant influence on Decision Use of J & T Express services at PT Garuda Ekspress Nusantara Pekanbaru.

2019 ◽  
Vol 4 (01) ◽  
pp. 1-24
Author(s):  
Waslah

Based on observations by researchers at MI Syafa’at Pesantren, there are still manystudents who are not used to saying greetings and shake hands with the teacherwhile at school. Based on this, the researcher wants to know how the influencebetween the theories that have been studied in the classroom is given by the teacherthrough the Akidah Akhlak subjects by applying the habit of greeting and shakinghands. Therefore the formulation of the problem in this study is how the influence ofmoral akidah subjects on the habit of greeting and shaking hands of students. Thisstudy aims to determine whether there is an effect of moral akidah lessons on thehabit of greeting and shaking hands by class 4 students MISyafa’atPesantrenTembelang Jombang. This study is a type of correlational researchendexpost facto with a quantitative approach. Correlational research is a study that isintended to determine whether there is a relationship between two or severalvariables. Expost facto said because in this study no treatment was made on the objectof research but only revealed the facts to the respondent. The researcher uses apopulation sample, all members of the population are used as a sample, namely allstudents in grade IV MI Syafa’at Pesantren25 students. The instrument in this studyused a questionnaire to retrieve data. The data analysis technique used in this studyis simple linear regression. Based on the analysis of the data and the results of theresearch and the hypothesis testing that has been done, the calculation resultsobtained obtained the value of Adjusted R Square is 0.599 which means that 59.9% ofthe habit of saying greetings and shaking hands can be influenced by moral aqlahsubjects. While the remaining 40.1% are influenced by other variables besides thestudents' moral akidah subjects. In addition, the Annova calculation obtained Fcountof 34.302>Ftable 4.26 with a significance level of 0.000 <0.05. Paired with theCoeffisients calculation, tcount = 9.819>ttable 1.710 with a significance value of 0.000<0.05. Thus it can be concluded that Ho is rejected and Ha is accepted. That is, there isa significant influence between moral akidah subjects to the habit of greeting andshaking hands of grade 4 students MI Syafa’at Pesantren.


2018 ◽  
Vol 10 (1) ◽  
pp. 50-64
Author(s):  
Darnawi ◽  
Jaka Waskito ◽  
Mahben Jalil

The purpose of this study is 1). To know the effect of promotion cost to the sale result, 2). To know the effect of distribution cost on sales result, 3). To know the effect of promotion cost and distribution cost together to the sales result. Data collection techniques used in this study is the method of documentation and interviews. While the data analysis method used is classical assumption test, simple linear regression analysis, test of simple linear regression coefficient, multiple linear regression analysis, test of multiple linear regression coefficient, coefficient of determination. Based on the results of simple linear regression analysis calculations obtained results for the promotion variable in obtaining a probability significance value of 0.000 is smaller than 0.05 means there is a significant effect of promotion on sales results concluded that the first hypothesis that reads "Suspected there is the influence of promotional costs on sales results fried onion product "proved true. The result of calculation of simple linear regression analysis obtained result for the distribution variable in obtaining the value of probability significance of 0.000 is smaller than 0,05 meaning there is significant influence of distribution to result of sale can be concluded that second hypothesis which reads "allegedly there influence of distribution cost to result of sale fried onion product "is proven. The result of simultaneous influence test obtained by the significance level of 0,000 <0,05 means there is a significant influence between the cost of promotion and distribution costs together to the sales results can be said the third hypothesis that reads "It is suspected that there is influence of promotion costs and distribution costs together. same to the sale of onion garlic products on UD Bawang Goreng in Pagedangan Village Adiwerna District Tegal Regency "proved true.


2019 ◽  
Vol 10 (9) ◽  
pp. 902-909
Author(s):  
Umbas Krisnanto ◽  
◽  
Conny Marpaung ◽  

This study aims to determine and analyze the influence of Service Quality and Customer Satisfaction on Customer Loyalty in Jabodetabek Commuter Line. The sample of this study was 50 people. Methods of collecting data by distributing questionnaires. Data analysis using the analysis used is simple linear regression, t test and coefficient of determination. The results showed 1) Service Quality has a positive and significant effect on Customer Loyalty in Jabodetabek Commuter Line, with a significance level of 0.048; and supported by the results of hypothesis testing with a t-count value of 4.433 > t-table value of 1.95, with a significance of 0.048 or < 0.05; 2) Customer Satisfaction positive and significant effect on Customer Loyalty in Jabodetabek Commuter Line, with a level significance of 0,000; and supported by the results of hypothesis testing with a t-count value of 4,969 > t-table value of 1.95, with a significance of 0,000 or < 0.05, 3) Service quality and Customer Satisfaction have a positive and significant effect on Customer Loyalty in Jabodetabek Commuter Line, with a significance level of 0,000. This means that the hypothesis H0 is rejected and Ha is accepted so that it can be concluded that service quality and customer satisfaction together have a positive and significant effect on customer loyalty in Jabodetabek Commuter Line.


2017 ◽  
Vol 5 (3) ◽  
Author(s):  
Ismail Razak, SE., MS. ◽  
Nirmala Putri Sari

The aim of this study was to analize the effects of product quality and service quality on the customer satisfaction. This study took place in the City of Bekasi and objects in this study are all customer who use the Matrass GM-9000. Primary data was obtained from customers of Matrass GM-9000 in Bekasi City through admission filling of questionnaire by using scale of Likert. The respondent of this study was chosen through accidental sampling method, and data analysis method was simple linear regression and multiple linear regression. The results of this study indicated that product quality and service quality positively and significant influenced the customer satisfaction


2018 ◽  
Vol 1 (1) ◽  
pp. 258
Author(s):  
Ainur Rochmaniah

Tourism has been an icon of countless regions in Indonesia since the founding of "Visit to Indonesia" in 2009 by the Government. All efforts were made by stakeholders (Government, managers of tourism destination, hotels and surrounding communities) in order to increase the visit of local tourist (Wiscal), archipelagic tourist (Wisnu) and foreign tourists (Wisman), one of the method is by implementing Saptapesona. The goal of this research is to distinguish the influence of reception of society of Sidoarjo toward marine ecotourism development through the implementation of Saptapesona. The type of this study is quantitative with data acquisition technique through observation and questionnaire, distributed to tourism managers, village and district government staff, and tourists in three different locations namely Sedati, Candi, and Jabon respectively for about 144 respondents. The data analysis was using simple linear regression. The results showed that there was a significant influence of community receptions on the development of marine ecotourism.


2019 ◽  
Vol 4 (2) ◽  
pp. 292
Author(s):  
Nuraini Nuraini ◽  
Isnain Effendi

The purpose of the study was to find out and analyze the immense influence of Slaughterhouse Retribution into Original Local Government Revenue. The research object is done in Slaughterhouse Jambi City. The data used in this study is secondary data, this research is a quantitative descriptive that can answer 3 formulation of the problem. The results of the research show, namely: 1). The average growth period 2008-2018 PAD in Jambi City is 22.68 percent, the average during the period of 2008-2018 growth rate of regional levy in Jambi city increased by 18.78 percent. Average-period of growth 2008-2018 the reception of Slaughterhouse in the city of Jambi is 52.710 percent. 2). Average in the period 2008-2018 the contribution of the animal home retribution to the city of PAD Jambi is 0.23 percent and the contribution of animal levy to local retribution is 0.67 percent. 3). The approximate outcome of a simple linear regression model exposes a positive regression coefficient of Y = 5,595 + 0,653 X. This suggests, every 1 percent increase in the levy of slaughterhouses in Jambi City, PAD will increase by 0,653 percent, and Variations in the ups and downs of the acceptance PAD in Jambi City can be explained by the reception of Animal Home retribution 30.4 percent, while the remaining 69.6 percent are explained by other variables that are not included in this study model.


2016 ◽  
Vol 7 (2) ◽  
pp. 97
Author(s):  
Alex Saputra ◽  
Dedi Walujadi ◽  
Akhmad Bakhtiar Amin

<p align="center">From the results of hypothesis testing via t test, showed that partial. there is a positive and significant influence Cash Ratio, Debt to Equity Ratio, Return on Equity, Firm Size and Margin Net Proft against Dividends Per Share. From the results of hypothesis testing through F test showed that simultant there is a positive and significant influence Cash Ratio, Debt to Equity Ratio, Return on Equity, Firm Size and Net Proft Margin against Dividends Per Share In this case, the net profit margin as the dominant predictor of positive and significant impact on Dividend Per Share. Because, the acquisition value of the slope or regression coefficient in the net profit margin is the highest value than Slop or regression coefficient on the Cash Ratio, Debt to Equity Ratio, Return on Equity and Firm Size.</p><p> </p><p> </p>


2020 ◽  
Vol 6 (2) ◽  
pp. 179
Author(s):  
I Gede Andri Setiawan ◽  
Sukardi Sukardi

The purpose of this study were to analyze (1) the influence of trust of the purchase interest of online shop consumers, (2) the influence of risk perception of the  purchase  interest  of  online  shop  consumers,  (3)  the  influence  of  use fulness perception of the purchase interest of online shop consumers, (4) the influence of price perception of the purchase interest of online shop consumers. The populations in this research are  student of Ahmad Dahlah University Yogyakarta  Campus  One.  The  method  sample  is  purposif  sampling  with  the number  of  sample  as  much  as  100  respondents  from  three  Faculty  that  is, Economy  Faculty,  Psycology  Faculty,  and  FTDI.  Collecting  data  using questionnaires  that  was  done  validity  test  and  realibity  test.  This  research  was done by using multiple linear regression data analysis. The  results  of  this  study  indicate  that  (1)  the  trust  is  not  significant influence on consumer purchase interest of the sites online shop, this is evidenced by the significant value  is bigger  than the probability alpha value of 0.05 (0,206 > 0.05), and the regression coefficient has a  positive value of 0.062; (2)  the  trust is not significant influence on consumer purchase interest of the sites online shop, this  is  evidenced  by  the  significant  value  is  bigger  than  the  probability  alpha value of 0.05 (0, 0,234 > 0.05), and the regression coefficient has a positive value of  0.057;  (3)  the  usefulness  perception  is  significant  influence  on  consumer purchase interest of the sites online shop, this is evidenced by the significant value is  smaller  than  the  probability  alpha  value  of  0.05  (0.000  <  0.05),  and  the regression coefficients has a positive value of 0.456; (4) the price perception is not significant  influence on consumer purchase interest of the sites online shop, this  is  evidenced  by  the  significant  value  is  bigger  than  the  probability  alpha value of 0.05 (0.066 > 0.05), and the regression coefficient has a  positive value of  0.111;  and  (5)  trust,  risk  perception,  usefulness  perception  and  price perception  together  have  an  effect  on  consumer  purchase  interest  of  the  sites online  shop,  this  is  evidenced  by  the  significant  value  is  smaller  than  the probability alpha value of 0.05 (0.000 < 0.05). The R2 test results in this study was obtained  R2 value  of  0.413.  This  shows  that  purchase  interest  is  influenced  by trust, risk perception, use perception, and price  perception by 41.3%, while the remaining 58.7% is influenced by other factors not observed by the researcher or considered fixed.


2018 ◽  
Vol 1 (1) ◽  
pp. 91-103
Author(s):  
Ade Nurma jaya

This study aims to determine the effect of career development on the Retention of the State Civil Apparatus (ASN) in the Kerinci Regency Regional Secretariat, while the population and sample in this study were 68 employees. The analytical tool used in this study is a simple linear regression by conducting a regression test, the results of this study indicate that Career Development has a significant influence on the Retention of State Civil Apparatus. This is evidenced by the results of t-test where tcount> ttable (17,992> 1,677), while the amount of Career Development that is proven by Rsquare is 0.831 or (83.1%), while the remaining 16.9 %% is influenced by other variables


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