scholarly journals Role of Television in Making Polio-Free India

2018 ◽  
Vol 12 ◽  
pp. 33-42
Author(s):  
SANTOSH K. GAUTAM
Keyword(s):  
Health Communication ◽  
Significant Role ◽  
Mass Communication ◽  
Social Issues ◽  
Mass Medium ◽  
Polio Eradication ◽  
Indian Society ◽  
Specific Reference ◽  
Very High

This study aimed to find a popular medium of mass communication that played the most significant role in polio eradication. The research paper was based on the concept of health communication, which is an integral part of development communication. Mass media, especially television, is the most powerful and effective medium of mass communication and a very important tool for shaping the Indian society. It can inform, educate, and motivate people to perform any desired behavior. This study explored that awareness level of people on health issues was very high. Most of the respondents claimed, they had been watching advertisements pertaining to social issues on television. It was also revealed that the level of participation of people in polio eradication was very high, i.e.,  96 percent respondents reported that they went to the polio booth after watching the polio advertisement on television which was advocated by celebrities like Amitabh Bachchan, Shahrukh Khan, Jaya Bachchan, Sachin Tendulkar, Aishwarya Rai and many more. Thus, this study also showed that TV as a mass medium for health communication was a very effective tool and it could also be argued that television had played a significant role in making polio-free India. While planning the present research, it was felt that an attempt should be made to provide a complete picture of the role of communication in semi-urban society of Lucknow district with specific reference to polio eradication.

scholarly journals The Use of Visuals in Issue Framing: Signifying Responsible Drinking

2018 ◽  
Vol 39 (5-6) ◽  
pp. 665-689 ◽  
Author(s):  
Lærke Højgaard Christiansen
Keyword(s):  
Alcohol Consumption ◽  
Significant Role ◽  
Social Issues ◽  
Issue Framing ◽  
Organizational Framing ◽  
Visual Framing ◽  
Alcohol Related Harm ◽  
Related Harm

This article offers new insights into the organizational framing of social issues by drawing attention to the use of visual framing. These insights are based on a case study of the organization, Drinkaware, and its visual framing of the issue of alcohol-related harm in its campaign material. The study identifies three overall visual framing functions performed by Drinkaware’s campaign material: normalizing alcohol consumption, defining and delimiting the scope of the issue and the responsible parties, and establishing the organization’s identity as an expert. The article contributes to institutional theory, and to organizational theory more broadly by elaborating on the significant role of visuals in the framing of an issue, particularly by providing a systematic elaboration of the visual framing functions and components. The article also extends the literature on issues and issue fields, by showing how visuals contribute to defining and delimiting issues and establishing an expert identity in an issue field.

scholarly journals THE ROLE OF CIVIL SOCIETY IN HEALTH COMMUNICATION

2020 ◽  
Vol 12 ◽  
pp. 127-139
Author(s):  
Satnam Singh ◽  
Siddharth Singh Tomar
Keyword(s):  
Civil Society ◽  
Health Communication ◽  
Mass Communication ◽  
Close Association ◽  
Civil Society Organizations ◽  
Communication Strategy ◽  
The People ◽  
Community Monitoring ◽  
Health Related

Health Communication is an emerging field, it involves the examination of various communication models and techniques used by healthcare professionals and policymakers to communicate health and influence the health-related behavior of the public. It is an interdisciplinary niche where social sciences, psychology, life sciences, and communication studies work in close association. It is also important to understand different theories of mass communication while working out a suitable health communication strategy. Various professionals and organizations are involved in the process of communicating health to society, civil society is the prime stakeholder in this process. It is clear from the analysis of historical and contemporary data that civil society has contributed greatly over a period of time in communicating health to the people. Civil society also had contributed in mobilizing, rights advocacy, and community monitoring of health centers and schemes. We studied the content of various civil society organizations having a rural footprint to ascertain their impact on health communication. The healthcare ecosystem in India is rapidly changing, in the view of continuous decrease in state spending over the healthcare role of civil society became increasingly crucial, so it is very important to ensure their greater participation at all levels of policy making and in implementation as well.

The Role of Social Media Use in Health Communication

2021 ◽  
pp. 84-104
Author(s):  
Mehmet Karanfiloglu
Keyword(s):  
Social Media ◽  
New Media ◽  
Health Communication ◽  
Interpersonal Communication ◽  
Mass Communication ◽  
Important Health ◽  
Health Related ◽  
Use Of Social Media ◽  
Short Time

In the digitalized world, the use of social media is increasing and spreading to many areas. Moreover, the process of digitalization of everything transforms the media tools and fits mass communication into digital coding together with interpersonal communication. Health communication ensues between doctors, patients, and other healthcare professionals, and its strength is important. Health institutions, doctors, and patients can now communicate through new media and discuss health-related issues through these channels. Many phone applications have transformed health into e-health by digitizing the patient-doctor relationship. On the other hand, the coronavirus (COVID-19) pandemic, which spread from China to the whole world and affected almost every country in a short time, forced the world to a more isolated lifestyle. This study investigates the role of new media opportunities in health communication during the pandemic. In this context, the literature research is examined.

scholarly journals Remuneration as a tool for increasing Employee Performance in Nigerian

2020 ◽  
Vol 7 (01) ◽  
pp. 5782-5789
Author(s):  
Onyekwelu, R.U ◽  
Dike, E.E ◽  
Muogbo, U.S
Keyword(s):  
Regression Analysis ◽  
Significant Role ◽  
Employee Performance ◽  
Research Work ◽  
Specific Reference ◽  
Secondary Sources ◽  
Descriptive Research ◽  
Research Technique ◽  
The Right

This research work assesses fundamentally remuneration as a device for expanding employee performance with specific reference to Bottling Companies in Nigeria. The broad aim of this research is to decide the role of remuneration in expanding workers performance. The population of the study is 200. The study adopt primary and secondary sources to gather information and copies of questionnaire were used also. The research adopted survey and descriptive research technique in analyzing data acquired from Bottling Companies in Nigeria while hypotheses was tested using Regression analysis and ANOVA. It was found that remuneration assumes a significant role in increasing workers performance in an organisation. The study therefore suggests that organisation ought to embrace the right remuneration tool that meets the craving of their workers so as to increase their output.

scholarly journals Counseling Parents of Special Children: Insight from Resilient Parents

2021 ◽  
Author(s):  
Radhika Mohan
Keyword(s):  
Stress Response ◽  
Indian Society ◽  
Specific Reference ◽  
Context Factors ◽  
Making Choices ◽  
Physical Resources ◽  
Special Children ◽  
Bounce Back ◽  
Mumbai City

Resilience is the ability to “bounce back” from adversity. Resilience research shifts our focus from the stress response to coping response. ‘Human agency’ takes center stage, which can be understood as making choices and taking actions intentionally. Defining resilience, as the ability of individuals to navigate their way to psychological, social, cultural, and physical resources in a culturally meaningful way to sustain their wellbeing, will be more meaningful in the Indian context. Factors leading to parental resilience are explored in the context of Indian society, with specific reference to Mumbai city, where the research has been done. This chapter summarizes the factors that both hinder and favor resilience and discusses the role of counselors in this process.

scholarly journals The Role of Internal Control Components on Financing Activities in Jordan Islamic Bank (North Region)

2018 ◽  
Vol 10 (2) ◽  
pp. 57
Author(s):  
Hani Ali Aref Al-Rawashdeh
Keyword(s):  
Risk Assessment ◽  
Significant Role ◽  
Internal Control ◽  
Assessment System ◽  
Control Environment ◽  
Islamic Bank ◽  
Study Population ◽  
High Level ◽  
Very High

The current study aims to define the role of internal control components on financing activities in Jordan Islamic Bank. The study population was made of all the funding granting committees’ employees in Jordan Islamic Bank (North region); (48) employees in (2017). The study sample included the study population as a whole, but due to the absence of some employees, the study sample was made of (40) employees as a result. To accomplish the study objectives, both; the descriptive and analytical approaches have been used, besides (T-test) and simple linear regression analysis. The study reached several results, the most important among them were: there is a statistically significant role for the internal control components on the financing activities in Jordan Islamic Bank (North region) at Sig. (α≤0.05), with a high level. there is a statistically significant role for the internal control environment over the financing activities in Jordan Islamic Bank (North region) with a very high level at Sig. (α≤0.05), there is a statistically significant role for the internal control activities accredited by the internal control committees over the financing activities in Jordan Islamic Bank (North region) with a very high level at Sig. (α≤0.05), there is a statistically significant role for the communication and information system applied by the internal control committees over the financing activities in Jordan Islamic Bank (North region) with a very high level at Sig. (α≤0.05), there is a statistically significant role for the follow-up system adopted by  the internal control committees over the financing activities in Jordan Islamic Bank (North region) with a very high level at Sig. (α≤0.05), and there is a statistically significant role for the risk assessment system applied by the internal control committees over the financing activities in Jordan Islamic Bank (North region) with a medium level at Sig. (α≤0.05). Based on these results, the researcher recommended the importance of developing the internal control environment and increasing its efficiency, besides, maintaining the quality of policies and procedures that helps guaranteeing executing the management views and developing the risk assessment system.

scholarly journals A phraseologism-heading as a manipulative dominant of a mediatext

2020 ◽  
pp. 58-70
Author(s):  
Dmytro Syzonov
Keyword(s):  
Mass Communication ◽  
Television Advertising ◽  
Media Communication ◽  
Modern Media ◽  
Mass Consciousness ◽  
Different Types ◽  
The Media ◽  
Very High ◽  
Illustrative Material

The article deals with different types of headings with a phraseological component, which is motivated by the manipulative function of media. Thus, journalists resort to manipulation in media when they want to: (a) obscure factual information; (b) affect the mass consciousness of the Ukrainians; (c) focus on key positions of a media text. A phraseologism (as a certain verbal code of mass communication that is characterized by semantic indivisibility, integrity, emotionality and expressiveness) is used primarily to attract the attention of the recipient and to accentuate the main positions of a media text. The role of a phraseologism in the heading of a media text is very high: it is able to succinctly convey the meaning of the main text, motivate the recipient to perceive the material, be apt in the role of media nomination of the phenomenon described. In the context of information competitiveness, the chosen phraseologism-heading helps the media text to be noticed and read by the potential recipient. An attempt is made to classify phraseologisms-headings as the dominant of modern media texts by several criteria (structure, functions and genre affiliation). Such classification was made possible by the broad illustrative material: Ukrainian printed and electronic media, radio and television, advertising, the Internet (2019 – early 2020). Emphasis is made on the correction of the proposed classification due to the expansion of information space and the emergence of new genres with headings of new types. It is proved that a phraseologism-heading in media is used for: attracting the attention of the recipient, focusing on key information, clarifying on some facts, activating the background knowledge of the recipient, pre-comprehension and understanding the text, influencing the mass consciousness. The key goal of a phraseologism-heading remains manipulation. A phraseologism-heading is increasingly used by journalists in modern media communication.

The Role of Muslim Women in Civil Society In Promoting Values and Principles for Building Peace: Action Guide from The Qur’ān

Sains Insani ◽  
2019 ◽  
Vol 4 (1) ◽  
pp. 30-36
Author(s):  
Che Amnah Bahari ◽  
Fatimah Abdullah
Keyword(s):  
Civil Society ◽  
Lifelong Learning ◽  
Significant Role ◽  
Textual Analysis ◽  
Muslim Women ◽  
Peace Building ◽  
Analysis Method ◽  
Pluralistic Society ◽  
Women And Children

The whole world, the Muslim in particular has witnessed conflicts in different areas, which have hindered the developmental efforts of the nations concerned. It should be learned that most victims of these conflicts are women and children. This article attempts to elaborate the role of Muslims Women as a crucial segment in civil society in initiating peace building through nurturing process. It maintains that the adoption of the principles and values derived from the Qur’ān and Sunnah of the Prophet is necessary as a process of lifelong learning.  Those identified values constituted the framework of this article and it adopts the textual analysis method.   This article concludes that through the implementation of those values and frameworks for peace building, women as one of the important segments of civil society are able to play significant role towards initiating peace building and promoting peaceful co-existence in pluralistic society. Abstrak: Dunia Islam khususnya telah menyaksikan konflik di pelbagai daerah yang berbeza. Konflik ini telah menghalang usaha kearah pembangunan Kawasan yang berkenaan. Kebanyakan mangsa konflik ini adalah wanita dan kanak-kanak. Artikel ini cuba untuk menghuraikan peranan wanita Islam sebagai segmen penting dalam masyarakat madani dalam membangun proses kedamaian dengan mendidik dan memupuk prinsip dan nilai murni janaan al-Qur’an. Penggunaan prinsip dan nilai yang dikutip dari ayat-ayat Qur'an dan hadis Rasulullah adalah keperluan yang mendesak sebagai wadah bagi proses pembelajaran sepanjang hayat. Nilai-nilai yang dikenal pasti merupakan rangka kerja artikel ini, dan metod yang dirujuk adalah analisis teks. Artikel ini menyimpulkan bahawa melalui pelaksanaan nilai-nilai dan kerangka kerja Islam bagi proses kedamaian, wanita Islam dalam masyarakat madani mampu memainkan peranan penting dalam memulakan pembinaan keamanan dan menggalakkan kehidupan yang harmonis, sejahtera dan saling bantu membantu dalam masyarakat majmuk.

THE ROLE OF GRASSLAND IN MANAGEMENT

1968 ◽  
pp. 44-49
Author(s):  
B.K. Cameron
Keyword(s):  
Soil Temperature ◽  
Annual Rainfall ◽  
Silt Loam ◽  
Average Annual Rainfall ◽  
Very High ◽  
Wilting Point

THE PROPERTY to be discussed is a mixed sheep and cropping unit, situated ei ht a miles east of Ashburton and midway between the Ra aia and the Ashburton rivers. Average annual rainfall is 27 in., evenly spread, but there is very high summer evaporation and therefore frequent droughts. On average, the soil is below wilting point for 40 to 50 days each summer. Winters are cold with the soil temperature being below 48°F for about four months each year. The soil is a Lismore stony silt loam averaging 9 in. in depth over gravel.

POLICY CHANGE – THE ROLE OF IDEAS AND POLICY ENTREPRENEURS

2018 ◽  
pp. 63-72
Author(s):  
Arwanto Arwanto ◽  
Wike Anggraini
Keyword(s):  
Policy Change ◽  
Significant Role ◽  
Policy Process ◽  
Policy Entrepreneurs ◽  
Multiple Streams ◽  
Policy Makers ◽  
Problem Framing ◽  
Exogenous Factors ◽  
The Relationship

ABSTRACT Understanding policy process involves many distinctive approaches. The most common are institutional, groups or networks, exogenous factors, rational actors, and idea-based approach. This paper discussed the idea-based approach to explain policy process, in this case policy change. It aims to analyse how ideas could assist people to understand policy change. What role do they play and why are they considered as fundamental element? It considers that ideas are belong to every policy actor, whether it is individual or institution. In order to answer these questions, this paper adopts Kingdon’s multi streams approach to analyse academic literatures. Through this approach, the relationship between ideas and policy change can be seen clearer. Ideas only can affect in policy change if it is agreed and accepted by policy makers. Therefore the receptivity of ideas plays significant role and it emerges policy entrepreneurs. They promote ideas (through problem framing, timing, and narrative construction) and manipulate in order to ensure the receptivity of ideas. Although policy entrepreneurs play significant role, political aspects remains the most important element in the policy process. Keywords: policy change, ideas, idea-based approach, Kingdon’s multiple streams, policy entrepreneurs.

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