scholarly journals PERANCANGAN KOMUNIKASI VISUAL PROMOSI KERAJINAN LAKER PALEMBANG

2021 ◽  
Vol 5 (2) ◽  
Author(s):  
Galang Sabillah Bahar ◽  
Husni Mubarat ◽  
Bobby Halim
Keyword(s):  
Daily Life ◽  
Modern Technology ◽  
Visual Communication Design ◽  
Communication Design ◽  
The People ◽  
Younger Generation ◽  
The Times ◽  
The Impact ◽  
The City ◽  
Modern Era

<p>Laker is a typical Palembang handicraft in the form of all products or household utensils made of wood, rattan, bamboo or whatever is painted with black ink and then coated with varnish as an ingredient to beautify it as well aspreservative. In this modern era the use of Crafts Laker in palembang is increasingly fading and it's not longer a culture in the City of palembang, especially the younger generation. The lack of promotion carried out on Laker handicrafts has made many of today's young generations not too familiar with Laker crafts, not even a few of them don’t know at all what laker craft is. Moreover, in the current development era, there is a fear of changing cultural heritage forms as a result of the impact of the development and progress of modern technology and other cultural <br />elements that come from outside. To avoid this, visual promotion efforts are needed to the people of Palembang. This promotion was carried out to be able to invite the people of Palembang to cultivate laker crafts in daily life,especially the younger generation. Therefore the Visual Communication Design, Promotion of Laker Crafts is a form of persuasive effort to the people of Palembang, especially to get to know the Laker Crafts so that they can instill a sense of love and pride in Palembang Laker crafts that are known to the Palembang youth, and can invite Palembang people, especially the younger generation cultivate Laker crafts in daily life along with the trends of the times. <br /> <br />Keywords : Traditional Craft, Palembang’s Laker, Unique Craft</p>

PERANCANGAN KOMUNIKASI VISUAL PROMOSI KERAJINAN LAKER PALEMBANG

2020 ◽  
Vol 5 (2) ◽  
Author(s):  
Galang Sabillah Bahar
Keyword(s):  
Daily Life ◽  
Modern Technology ◽  
Cultural Elements ◽  
Visual Communication Design ◽  
The People ◽  
Younger Generation ◽  
The Times ◽  
The Impact ◽  
The City ◽  
Modern Era

<p><em>Laker is a typical Palembang handicraft in the form of all products or household utensils made of wood, rattan, bamboo or whatever is painted with black ink and then coated with varnish as an ingredient to beautify it as well as preservative. In this modern era the use of Crafts Laker in palembang is increasingly fading and it's not longer a culture in the City of palembang, especially the younger generation. The lack of promotion carried out on Laker handicrafts has made many of today's young generations not too familiar with Laker crafts, not even a few of them don’t know at all what laker craft is. Moreover, in the current development era, there is a fear of changing cultural heritage forms as a result of the impact of the development and progress of modern technology and other cultural elements that come from outside. To avoid this, visual promotion efforts are needed to the people of Palembang. This promotion was carried out to be able to invite the people of Palembang to cultivate laker crafts in daily life,especially the younger generation. Therefore the Visual Communication Design, Promotion of Laker Crafts is a form of persuasive effort to the people of Palembang, especially to get to know the Laker Crafts so that they can instill a sense of love and pride in Palembang Laker crafts that are known to the Palembang youth, and can invite Palembang people, especially the younger generation cultivate Laker crafts in daily life along with the trends of the times.</em></p>

PERANCANGAN KOMUNIKASI VISUAL PROMOSI KERAJINAN LAKER PALEMBANG

2021 ◽  
Vol 5 (2) ◽  
Author(s):  
Galang Sabillah Bahar ◽  
Husni Mubarat ◽  
Bobby Halim
Keyword(s):  
Daily Life ◽  
Modern Technology ◽  
Cultural Elements ◽  
Visual Communication Design ◽  
The People ◽  
Younger Generation ◽  
The Times ◽  
The Impact ◽  
The City ◽  
Modern Era

Laker is a typical Palembang handicraft in the form of all products or household utensils made of wood, rattan, bamboo or whatever is painted with black ink and then coated with varnish as an ingredient to beautify it as well as preservative. In this modern era the use of Crafts Laker in palembang is increasingly fading and it's not longer a culture in the City of palembang, especially the younger generation. The lack of promotion carried out on Laker handicrafts has made many of today's young generations not too familiar with Laker crafts, not even a few of them don’t know at all what laker craft is. Moreover, in the current development era, there is a fear of changing cultural heritage forms as a result of the impact of the development and progress of modern technology and other cultural elements that come from outside. To avoid this, visual promotion efforts are needed to the people of Palembang. This promotion was carried out to be able to invite the people of Palembang to cultivate laker crafts in daily life,especially the younger generation. Therefore the Visual Communication Design, Promotion of Laker Crafts is a form of persuasive effort to the people of Palembang, especially to get to know the Laker Crafts so that they can instill a sense of love and pride in Palembang Laker crafts that are known to the Palembang youth, and can invite Palembang people, especially the younger generation cultivate Laker crafts in daily life along with the trends of the times.

scholarly journals Studi Dampak Implementasi Motto Kota Serang dengan Pendekatan Teori Fenomenologi Husserl

2017 ◽  
Vol 5 (1) ◽  
pp. 28-33
Author(s):  
Marthalena Marthalena
Keyword(s):  
Public Transportation ◽  
Daily Life ◽  
City Government ◽  
Self Awareness ◽  
Way Of Life ◽  
Street Vendors ◽  
The People ◽  
The Government ◽  
The Impact ◽  
The City

Serang City has a symbol in which there is the Motto Serang Madani City. A word that becomes motivation from Serang city in running its government. The motto should be a mutual consensus between the people of Serang City and the city government of Serang. The motto that should have been the way of life of the people of Serang City. Implementation of the Serang City Motto is observed in depth with regard to the visible phenomenology. If the implementation is going well then it will seem the impact in daily life of the people of Serang city associated with the Motto. In his writing, Motto's implementation is reviewed in the areas of hygiene, orderliness, arrangement of street vendors, parking, terminal arrangement and public transportation. The result of this research is to see the various phenomenon that appear in the field can be concluded that the motto of Serang Madani City is not implemented in the middle of life of Serang city because of the low self awareness (self consiusnes) of Serang City to obey the regulations that have been made by the government of Serang City

scholarly journals Pengaplikasian Golden Ratio Pada Perancangan Logo Dalam Perspektif Desain Komunikasi Visual

2021 ◽  
Vol 3 (3) ◽  
Author(s):  
Yosef Yulius
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Golden Ratio ◽  
Market Demand ◽  
Regular Form ◽  
Design Work ◽  
Visual Communication Design ◽  
Communication Design ◽  
Good Market ◽  
The Times

<p class="SammaryHeader" align="center"><strong><em>Abstract</em></strong></p><p><em>In the scientific field of visual communication design, the logo is one of the most frequently made designs and has a good market share. Along with the times, designing a logo work has undergone various forms and forms of transitions. The design process has also undergone innovation from various aspects ranging from concepts to the final results. The amount of market demand for a good logo makes the logo designers try to maximize the logo making process to match the expected results. One form of the logo-making process is by applying the golden ratio as a benchmark in determining the proportion and order of a harmonious and regular form to produce an aesthetic visual form. Understanding of the golden ratio is needed as a guide for graphic designers to be able to create a design work that has a basis for structured patterns and arrangements.</em></p><p><strong><em>Keywords </em></strong><em>: Logo, Graphic Design, Visual Communication Design, Golden Ratio, DKV</em></p><p><em> </em></p><p class="SammaryHeader" align="center"><strong><em>Abstrak</em></strong></p><p><em>Dalam bidang  desain komunikasi visual, logo merupakan salah satu karya desain yang paling sering dibuat dan memiliki pangsa pasar yang baik. Seiring dengan perkembangan jaman, perancangan sebuah karya logo telah mengalami berbagai macam transisi bentuk dan rupa. Proses perancangannya pun telah mengalami inovasi dari berbagai aspek mulai dari konsep hingga hasil akhirnya. Banyaknya permintaan pasar akan logo yang baik membuat para perancang logo berusaha memaksimalkan proses pembuatan logo agar sesuai dengan hasil yang diharapkan. Salah satu bentuk proses pembuatan logo adalah dengan cara mengaplikasikan golden ratio sebagai patokan dalam menentukan proporsi dan tatanan bentuk yang harmonis dan teratur untuk menghasilkan bentuk visual yang estetis. Pemahaman akan golden ratio dibutuhkan sebagai panduan para desainer grafis untuk dapat menciptakan suatu karya desain yang memiliki landasan akan pola dan tatanan yang terstruktur.</em></p><p><strong><em>Kata Kunci </em></strong><em>: Logo, Desain Grafis, Desain Komunikasi Visual, Golden Ratio, DKV</em></p>

scholarly journals Designing Wayang Kulit Purwa with Gatotkaca as the Character in Game

2021 ◽  
Vol 2 (1) ◽  
Author(s):  
Nunnun Bonafix
Keyword(s):  
Digital Media ◽  
Rapid Development ◽  
Modern Society ◽  
Young Generation ◽  
Experience Design ◽  
Solid Foundation ◽  
The Times ◽  
Wayang Kulit ◽  
The Impact ◽  
Modern Era

Young generation nowadays has lack of knowledge on the culture of shadow puppet (wayang kulit) which is a heritage that has a high value of art and philosophy. This is caused by the impact of foreign cultures rapidly entering Indonesia. The rapid development of the information technology through internet & game has led to globalization that seems to be not limited to space and time. The speed of information and foreign cultures cannot be stopped. The culture of shadow puppet (wayang kulit) is getting eroded and is not much known by the modern society nowadays. This is an irony to a big nation which has a rich heritage, so it is our obligation as a citizen to maintain and preserve it. Based on the formulae of AIGA 2015 that defines (time + content + context) / time = experience design, the game of wayang kulit (shadow puppet) Gatotkaca put forbattled different experience to users in exploring the information and entertainment in those media. Having the spirit of moderate Postmodernism, the design plan called User Interface which combines the modern and classic traditional elements will encourage new experience to the users (Experience Design). The design recognizes times and trends, and it keeps changing as the development of the times. The design can be a pace setter to next individuals who are called to maintain and preserve national cultures, in general, and wayang kulit purwa, in particular, through digital media. The development in the modern era will not change the identity of shadow puppet (wayang kulit) culture since it has solid foundation.

scholarly journals Analysis of Brand Visual Design Based on Collaborative Filtering Algorithm

2022 ◽  
Vol 2022 ◽  
pp. 1-8
Author(s):  
Gao Chaomeng ◽  
Wang Yonggang
Keyword(s):  
Collaborative Filtering ◽  
Visual Communication ◽  
Visual Design ◽  
Design System ◽  
Original Algorithm ◽  
Filtering Algorithm ◽  
Visual Communication Design ◽  
Communication Design ◽  
Collaborative Filtering Algorithm ◽  
The Impact

With the continuous development of China’s social economy, the competitiveness of brand market is gradually increasing. In order to improve their own level in brand building, major enterprises gradually explore and study visual communication design. Brand visual design has also received more and more attention. Building a complete and rich visual design system can improve the brand level and attract users to consume. Based on the abovementioned situation, this paper proposes to use collaborative filtering algorithm to analyze and study brand visual design. Firstly, a solution is proposed to solve the problem of low accuracy of general recommendation algorithm in brand goods. Collaborative filtering algorithm is used to analyze the visual communication design process of enterprise brand. Research on personalized image design according to consumers’ trust and recognition of brand design is conducted. In traditional craft brand visual design, we mainly study the impact of image design on consumer behavior. The brand loyalty model is used to predict and analyze the visual design effect. Also, the user’s evaluation coefficient is taken as the expression of brand visual design recognition. Finally, the collaborative filtering algorithm is optimized to improve the consumer similarity based on the original algorithm. The results show that the brand visual design using collaborative filtering algorithm can help enterprises obtain greater benefits in their own brand construction. It provides effective data help in the development of traditional craft brands.

scholarly journals Evaluasi Kebijakan Pemerintah Pasca Bencana (Studi Kasus Bencana di Sulawesi Tengah)

2020 ◽  
Vol 9 (1) ◽  
pp. 15
Author(s):  
Ahsan Samad ◽  
Erdiansyah Erdiansyah ◽  
Rina Wulandari
Keyword(s):  
Secondary Data ◽  
Economic Conditions ◽  
Literature Study ◽  
Study Approach ◽  
The People ◽  
Time Period ◽  
And Behavior ◽  
The Impact ◽  
The City ◽  
Post Disaster

The purpose of this study is to identify and describe the impact and behavior of the community on post-disaster economic conditions in the city of Palu and to know the local government's public policies in handling these cases. Using qualitative methods with a case study approach, literature study, and secondary data processing from various social elements. In addition, data collection was carried out by interviewing informants who felt the direct impact of the earthquake, tsunami and liquefaction in Palu, Sigi and Donggala. The results showed that the post-disaster impact felt by the people of Palu City was generally in the "severe" classification. The socio-economic conditions of the people of Palu include several aspects, ranging from the geographical conditions that are in disaster-prone zones, to the extremely poor health conditions after the disaster. The conclusion of this research shows that the escalation of natural disasters in the city of Palu is considered quite large because it consists of three types of disasters, namely the Earthquake, Tsunami and Liquifation in the same time period. Palu City is the capital of the Province as well as the economic and administrative center of Central Sulawesi Province. Damage to warehousing infrastructure coupled with massive looting from unscrupulous people in logistics supply warehouses resulted in goods that were supposed to be distributed both to the city and the district finally unable to be implemented.Tujuan penelitian ini yaitu mengidentifikasi dan mendeskripsikan evaluasi dampak dan perilaku masyarakat terhadap kondisi perekonomian pasca bencana di kota Palu dan mengetahui kebijakan publik pemerintah setempat dalam menangani kasus tersebut. Menggunakan metode kualitatif dengan pendekatan  studi kasus, studi literature, dan pengolahan data sekunder dari berbagai elemen sosial. Selain itu pengambilan data dilakukan dengan cara wawacara kepada narasumber yang merasakan dampak langsung dari bencana gempa,tsunami dan likuifaksi di Palu,Sigi dan Donggala. Hasil penelitian memperlihatkan bahwa dampak pasca bencana yang dirasakan oleh masyarakat Kota Palu secara umum berada pada klasifikasi “berat”. Kondisi sosial ekonomi masyarakat kota Palu meliputi beberapa aspek, mulai dari kondisi geografis yang berada pada zona rawan bencana, kondisi kesehatan sangat memprihatinkan pasca bencana. Kesimpulan penelitain ini menujukkan bahwa eskalasi bencana alam kota Palu dinilai cukup besar karena terdiri dari tiga macam bencana yaitu Gempa Bumi, Tsunami dan Liquifasi dalam kurun waktu sama. Kota Palu merupakan ibukota Provinsi sekaligus sebagai pusat ekonomi dan pemerintahan Provinsi Sulawesi Tengah. Rusaknya infrakstruktur pergudangan ditambah dengan adanya penjarahan yang massiv dari oknum masyarakat pada gudang-gudang suplai logistik mengakibatkan barang yang semestinya didistribusikan baik ke kota ataupun ke kabupaten akhirnya tidak dapat dilaksanakan.

scholarly journals Factors Influencing the Consumers’ Perceptions towards Frozen and Ready-to-Cook Food Products in Bangladesh

2016 ◽  
Vol 1 (1) ◽  
Author(s):  
Nazrul Islam PhD
Keyword(s):  
Brand Image ◽  
Food Product ◽  
Food Products ◽  
Frozen Foods ◽  
Individual Factor ◽  
Factors Influencing ◽  
The People ◽  
Good For ◽  
The Impact ◽  
The City

Recently in Bangladesh, frozen and ready-to-cook food industry is growing very fast due to high demand of these products by the city dwellers. This study aims at identifying the factors influencing the consumers’ perception about the frozen and ready-to-cook food products on Bangladeshi people.A survey was conducted among 211 frozen and ready-to-cook food consumers of Dhaka city with a structured questionnaire. Both descriptive and inferential statistics were used to analyze the data. Factor analysis was conducted to identify the influencing factors related to the consumers’ perception about frozen and ready-to-cook food products. Regression analysis was accomplished to examine the impact of the factors on the overall consumers’ preferences of the processed frozen and ready-to-cook food products. Results show that the factors which influence the perception of the consumers about frozen and ready-to-cook food products are concerned with saving time, helpful and economic, low price, variety and good for health, brand image and quality, availability of the frozen foods, taste of the food, and attractive packaging of the food. Individual factor relationships show that the factors such as, saving time, the foods are helpful and economic, low price, variety and good for health, brand image and quality, and availability of the foods are significant and the factors such as, good taste of the food and attractive packaging of the food are not significant in the this study. This study suggests that the policymakers of the processed frozen and ready-to-cook food product manufacturers should give importance on these factors for increasing the demand of the products among the city dwellers of Bangladesh. Keywords: Consumers’ perception about fish, Meat and wheat-based frozen foods, Life style and taste preferences, Income of the people, Availability of the products, Easy to cook.

scholarly journals WADAH KOMUNITAS DAN REKREASI SEBAGAI RUANG KE - 3 DENGAN URBAN AKUPUNTUR METODE MENGHIDUPKAN DAN MENGEMBALIKAN CITRA PASAR BARU

2020 ◽  
Vol 2 (2) ◽  
pp. 1427
Author(s):  
Stephen Stephen ◽  
Franky Liauw
Keyword(s):  
Shopping Center ◽  
Small Scale ◽  
Urban Spatial Structure ◽  
Social Culture ◽  
Shopping Area ◽  
The World ◽  
To Come ◽  
The Times ◽  
The Impact ◽  
The City

At present the activity of buying and selling/trading has been developing rapidly for decades. The growth of new malls spread throughout Jakarta. Making Jakarta the city with the largest and most shopping center in the world, with more than 173 malls. Coupled with the help of technology, an online shop platform has emerged that makes it easy for visitors to shop without having to come to the store. With the help of electronic media tools such as tablets or Smartphones. Nowadays, malls are not only a place to shop but also a place for recreation, socializing, or just for a walk alone. The progress of technology and human culture is changing. It's one of the factors that influence the impact of the decline in visitors at the old shopping center, every year such as a Pasar Baru shopping center. Re-Imagine Pasar Baru is a project that aims as a motor/propeller for Pasar Baru Community. Inviting the local people and Shop Owners to take part in making a change. Through a new program that strengthens unity and diversity to bring the conciseness cooperation (Gotong-royong) attitude that has been lost with the development of the times. Creating a place where people can socialize and interact, get closer, get to know each other, and also as a means of recreation for residents, visitors, shop owners, and also this project hopes to bring the Pasar Baru shopping area to life. Through the Urban Acupuncture method by analyzing the needs, potentials, deficiencies, demographics, ecology, etc. that characterize the Pasar Baru area. Where it can present a new program, and produce small-scale changes, but social catalytic intervention into the urban spatial structure. In physical and social-culture in Pasar Baru. Keywords: Community; Gotong Royong; Pasar Baru; Recreation; Urban Acupuncture  AbstrakSaat ini aktivitas Jual-beli/perdagangan sudah berkembang pesat selama beberapa dekade. Tumbuhnya mall-mall baru tersebar di seluruh Jakarta. Menjadikan Jakarta sebagai kota dengan pusat perbelanjaan terbanyak dan terbesar di dunia, dengan lebih dari 173 mall. Ditambah dengan bantuan teknologi, platform online shop memudahkan pengunjung untuk berbelanja tanpa perlu datang ke toko. Dengan bantuan alat media elektronik seperti tablet atau Smartphones. Saat ini, mall bukan hanya menjadi tempat untuk berbelanja melainkan menjadi tempat rekreasi, bersosialisasi, atau hanya sekedar untuk jalan-jalan semata. Kemajuan teknologi serta budaya manusia yang berubah, merupakan salah satu faktor yang berpengaruh terhadap dampak penurunan pengunjung di pusat perbelanjaan lama setiap tahunnya, seperti pusat perbelanjaan Pasar Baru. Re-Imagine Pasar Baru Merupakan proyek yang bertujuan sebagai motor / pengerak daerah Pasar Baru. Mengajak masyarakat dan para pedagang untuk ikut andil dalam melakukan suatu perubahan. Lewat program yang mempererat kesatuan dan persatuan guna memunculkan sikap gotong royong yang sudah hilang seiring berkembangnya zaman. Menciptakan tempat dimana warga dapat bersosialisasi dan berinteraksi, mendekatkan, saling mengenal satu sama lain dan juga sebagai sarana rekreasi warga lokal, dan proyek ini berharap dapat menghidupkan kawasan perbelanjaan Pasar Baru. Lewat metode Urban Acupunture yaitu dengan menganalisis kebutuhan, potensi, kekurangan, demografi, ekologi yang menjadi ciri khas dari kawasan Pasar Baru. Dimana dapat menghadirkan suatu program baru, dan menghasilkan perubahan skala kecil, tetapi intervensi katalitik sosial ke dalam tatanan ruang kota. Bukan hanya sekedar bentuk fisik, tetapi juga berdampak pada sosial dan budaya Kawasan Pasar Baru sendiri. 

Factors Influencing the Consumers’ Perceptions towards Frozen and Ready-to-Cook Food Products in Bangladesh

2019 ◽  
Vol 3 (ii) ◽  
Author(s):  
Nazrul Islam
Keyword(s):  
Brand Image ◽  
Food Product ◽  
Food Products ◽  
Frozen Foods ◽  
Individual Factor ◽  
Factors Influencing ◽  
The People ◽  
Good For ◽  
The Impact ◽  
The City

Recently in Bangladesh, frozen and ready-to-cook food industry is growing very fast due to high demand of these products by the city dwellers. This study aims at identifying the factors influencing the consumers’ perception about the frozen and ready-to-cook food products on Bangladeshi people.A survey was conducted among 211 frozen and ready-to-cook food consumers of Dhaka city with a structured questionnaire. Both descriptive and inferential statistics were used to analyze the data. Factor analysis was conducted to identify the influencing factors related to the consumers’ perception about frozen and ready-to-cook food products. Regression analysis was accomplished to examine the impact of the factors on the overall consumers’ preferences of the processed frozen and ready-to-cook food products. Results show that the factors which influence the perception of the consumers about frozen and ready-to-cook food products are concerned with saving time, helpful and economic, low price, variety and good for health, brand image and quality, availability of the frozen foods, taste of the food, and attractive packaging of the food. Individual factor relationships show that the factors such as, saving time, the foods are helpful and economic, low price, variety and good for health, brand image and quality, and availability of the foods are significant and the factors such as, good taste of the food and attractive packaging of the food are not significant in the this study. This study suggests that the policymakers of the processed frozen and ready-to-cook food product manufacturers should give importance on these factors for increasing the demand of the products among the city dwellers of Bangladesh. Keywords: Consumers’ perception about fish, Meat and wheat-based frozen foods, Life style and taste preferences, Income of the people, Availability of the products, Easy to cook.

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