Knowledge Discovery from Online Communities

Data Mining ◽  
2013 ◽  
pp. 1230-1252
Author(s):  
Luca Cagliero ◽  
Alessandro Fiori
Keyword(s):  
Data Mining ◽  
Social Networks ◽  
Social Network ◽  
User Behavior ◽  
Network Models ◽  
Social Model ◽  
User Generated Content ◽  
Growth Trend ◽  
User Behaviors ◽  
Application Systems

This chapter presents an overview of social network features such as user behavior, social models, and user-generated content to highlight the most notable research trends and application systems built over such appealing models and online media data. It first describes the most popular social networks by analyzing the growth trend, the user behaviors, the evolution of social groups and models, and the most relevant types of data continuously generated and updated by the users. Next, the most recent and valuable applications of data mining techniques to social network models and user-generated content are presented. Discussed works address both social model extractions tailored to semantic knowledge inference and automatic understanding of the user-generated content. Finally, prospects of data mining research on social networks are provided as well.

Knowledge Discovery from Online Communities

2011 ◽  
pp. 123-145
Author(s):  
Luca Cagliero ◽  
Alessandro Fiori
Keyword(s):  
Data Mining ◽  
Social Networks ◽  
Social Network ◽  
User Behavior ◽  
Network Models ◽  
Social Model ◽  
User Generated Content ◽  
Growth Trend ◽  
User Behaviors ◽  
Application Systems

This chapter presents an overview of social network features such as user behavior, social models, and user-generated content to highlight the most notable research trends and application systems built over such appealing models and online media data. It first describes the most popular social networks by analyzing the growth trend, the user behaviors, the evolution of social groups and models, and the most relevant types of data continuously generated and updated by the users. Next, the most recent and valuable applications of data mining techniques to social network models and user-generated content are presented. Discussed works address both social model extractions tailored to semantic knowledge inference and automatic understanding of the user-generated content. Finally, prospects of data mining research on social networks are provided as well.

scholarly journals An Information Recommendation Technique Based on Influence and Activeness of Users in Social Networks

2021 ◽  
Vol 11 (6) ◽  
pp. 2530
Author(s):  
Minsoo Lee ◽  
Soyeon Oh
Keyword(s):  
Social Networks ◽  
Social Network ◽  
Recommendation Systems ◽  
Network Services ◽  
The Past ◽  
User Behaviors ◽  
User Influence ◽  
User Activity ◽  
Information Recommendation ◽  
Social Network Services

Over the past few years, the number of users of social network services has been exponentially increasing and it is now a natural source of data that can be used by recommendation systems to provide important services to humans by analyzing applicable data and providing personalized information to users. In this paper, we propose an information recommendation technique that enables smart recommendations based on two specific types of analysis on user behaviors, such as the user influence and user activity. The components to measure the user influence and user activity are identified. The accuracy of the information recommendation is verified using Yelp data and shows significantly promising results that could create smarter information recommendation systems.

Certain models of granular computing based on rough fuzzy approximations

2020 ◽  
Vol 39 (3) ◽  
pp. 2797-2816
Author(s):  
Muhammad Akram ◽  
Anam Luqman ◽  
Ahmad N. Al-Kenani
Keyword(s):  
Social Networks ◽  
Social Network ◽  
Problem Solving ◽  
Granular Computing ◽  
Research Study ◽  
Network Models ◽  
Mathematical Framework ◽  
Human Reasoning ◽  
Accuracy Measures ◽  
Lower And Upper Approximations

An extraction of granular structures using graphs is a powerful mathematical framework in human reasoning and problem solving. The visual representation of a graph and the merits of multilevel or multiview of granular structures suggest the more effective and advantageous techniques of problem solving. In this research study, we apply the combinative theories of rough fuzzy sets and rough fuzzy digraphs to extract granular structures. We discuss the accuracy measures of rough fuzzy approximations and measure the distance between lower and upper approximations. Moreover, we consider the adjacency matrix of a rough fuzzy digraph as an information table and determine certain indiscernible relations. We also discuss some general geometric properties of these indiscernible relations. Further, we discuss the granulation of certain social network models using rough fuzzy digraphs. Finally, we develop and implement some algorithms of our proposed models to granulate these social networks.

scholarly journals Retweet Prediction Based on User Behavior

2021 ◽  
Author(s):  
Syeda Nadia Firdaus
Keyword(s):  
Machine Learning ◽  
Social Networks ◽  
Social Network ◽  
Prediction Model ◽  
Matrix Factorization ◽  
Information Diffusion ◽  
User Behavior ◽  
Past Research ◽  
The Difference ◽  
The Impact

Social network is a hot topic of interest for researchers in the field of computer science in recent years. These social networks such as Facebook, Twitter, Instagram play an important role in information diffusion. Social network data are created by its users. Users’ online activities and behavior have been studied in various past research efforts in order to get a better understanding on how information is diffused on social networks. In this study, we focus on Twitter and we explore the impact of user behavior on their retweet activity. To represent a user’s behavior for predicting their retweet decision, we introduce 10-dimentional emotion and 35-dimensional personality related features. We consider the difference of a user being an author and a retweeter in terms of their behaviors, and propose a machine learning based retweet prediction model considering this difference. We also propose two approaches for matrix factorization retweet prediction model which learns the latent relation between users and tweets to predict the user’s retweet decision. In the experiment, we have tested our proposed models. We find that models based on user behavior related features provide good improvement (3% - 6% in terms of F1- score) over baseline models. By only considering user’s behavior as a retweeter, the data processing time is reduced while the prediction accuracy is comparable to the case when both retweeting and posting behaviors are considered. In the proposed matrix factorization models, we include tweet features into the basic factorization model through newly defined regularization terms and improve the performance by 3% - 4% in terms of F1-score. Finally, we compare the performance of machine learning and matrix factorization models for retweet prediction and find that none of the models is superior to the other in all occasions. Therefore, different models should be used depending on how prediction results will be used. Machine learning model is preferable when a model’s performance quality is important such as for tweet re-ranking and tweet recommendation. Matrix factorization is a preferred option when model’s positive retweet prediction capability is more important such as for marketing campaign and finding potential retweeters.

scholarly journals Retweet Prediction Based on User Behavior

2021 ◽  
Author(s):  
Syeda Nadia Firdaus
Keyword(s):  
Machine Learning ◽  
Social Networks ◽  
Social Network ◽  
Prediction Model ◽  
Matrix Factorization ◽  
Information Diffusion ◽  
User Behavior ◽  
Past Research ◽  
The Difference ◽  
The Impact

Social network is a hot topic of interest for researchers in the field of computer science in recent years. These social networks such as Facebook, Twitter, Instagram play an important role in information diffusion. Social network data are created by its users. Users’ online activities and behavior have been studied in various past research efforts in order to get a better understanding on how information is diffused on social networks. In this study, we focus on Twitter and we explore the impact of user behavior on their retweet activity. To represent a user’s behavior for predicting their retweet decision, we introduce 10-dimentional emotion and 35-dimensional personality related features. We consider the difference of a user being an author and a retweeter in terms of their behaviors, and propose a machine learning based retweet prediction model considering this difference. We also propose two approaches for matrix factorization retweet prediction model which learns the latent relation between users and tweets to predict the user’s retweet decision. In the experiment, we have tested our proposed models. We find that models based on user behavior related features provide good improvement (3% - 6% in terms of F1- score) over baseline models. By only considering user’s behavior as a retweeter, the data processing time is reduced while the prediction accuracy is comparable to the case when both retweeting and posting behaviors are considered. In the proposed matrix factorization models, we include tweet features into the basic factorization model through newly defined regularization terms and improve the performance by 3% - 4% in terms of F1-score. Finally, we compare the performance of machine learning and matrix factorization models for retweet prediction and find that none of the models is superior to the other in all occasions. Therefore, different models should be used depending on how prediction results will be used. Machine learning model is preferable when a model’s performance quality is important such as for tweet re-ranking and tweet recommendation. Matrix factorization is a preferred option when model’s positive retweet prediction capability is more important such as for marketing campaign and finding potential retweeters.

scholarly journals Game User Preference Data Analysis and Market Guidance Based on Dynamic Attention GRU

2021 ◽  
Vol 2021 ◽  
pp. 1-10
Author(s):  
Xuelian Yang ◽  
Jin Bai ◽  
Xiaolin Wang
Keyword(s):  
Data Mining ◽  
User Behavior ◽  
Labor Cost ◽  
Internet Technology ◽  
Social Model ◽  
User Preference ◽  
Data Sets ◽  
Marketing Model ◽  
Dynamic Attention ◽  
The Cost

With the development of Internet technology and social model, game products have become an important product of people’s life for entertainment and recreation, and the precise marketing of game products has become a winning means for enterprises to improve competitiveness and reduce labor cost consumption, and major game companies are also paying more and more attention to the data-based marketing model. How to dig out the effective information from the existing market behavior data is a powerful means to implement precise marketing. Achieving precise positioning and marketing of gaming market is the guarantee of innovative development of game companies. For the research on the above problem, based on the SEMAS process of data mining, this paper proposes a mining model based on recurrent neural network, which is named as Dynamic Attention GRU (DAGRU) with multiple dynamic attention mechanisms, and evaluates it on two self-built data sets of user behavior samples. The results demonstrate that the mining method can effectively analyze and predict the player behavior goals. The game marketing system based on data mining can indeed provide more accurate and automated marketing services, which greatly reduces the cost investment under the traditional marketing model and achieves accurate targeting marketing services and has certain application value.

Role of Social Media in Tourism

2015 ◽  
pp. 142-162
Author(s):  
Vipin K. Nadda ◽  
Sumesh Singh Dadwal ◽  
Dirisa Mulindwa ◽  
Rubina Vieira
Keyword(s):  
Social Networks ◽  
Information Technology ◽  
Social Media ◽  
Social Network ◽  
Social Networking ◽  
Web Sites ◽  
User Generated Content ◽  
Major Shift ◽  
Tourism And Hospitality

Revolutionary development in field of communication and information technology have globally opened new avenue of marketing tourism and hospitality products. Major shift in web usage happened when Napster in 1999 released peer-to-peer share media and then with pioneer social networking websites named ‘Six Degrees'. This kind of interactive social web was named as ‘Web 2.0'. It would create openness, community and interaction. Web2. is also known as Social media base. Social media is incudes “all the different kinds of content that form social networks: posts on blogs or forums, photos, audio, videos, links, profiles on social networking web sites, status updates and more”. It allows people to create; upload post and share content easily and share globally. Social media allows the creation and exchange of user-generated content and experiences online. Thus, social media is any kind of information we share with our social network, using social networking web sites and services.

Detecting Pharmaceutical Spam in Microblog Messages

2011 ◽  
pp. 101-115
Author(s):  
Kathy J. Liszka ◽  
Chien-Chung Chan ◽  
Chandra Shekar
Keyword(s):  
Data Mining ◽  
Social Networks ◽  
Social Network ◽  
Online Social Networks ◽  
Cell Phones ◽  
Pharmaceutical Products ◽  
Spam Detection ◽  
Data Mining Techniques ◽  
Flow Through ◽  
Special Category

Microblogs are one of a growing group of social network tools. Twitter is, at present, one of the most popular forums for microblogging in online social networks, and the fastest growing. Fifty million messages flow through servers, computers, and cell phones on a wide variety of topics exchanged daily. With this considerable volume, Twitter is a natural and obvious target for spreading spam via the messages, called tweets. The challenge is how to determine if a tweet is a spam or not, and more specifically a special category advertising pharmaceutical products. The authors look at the essential characteristics of spam tweets and what makes microblogging spam unique from email or other types of spam. They review methods and tools currently available to identify general spam tweets. Finally, this work introduces a new methodology of applying text mining and data mining techniques to generate classifiers that can be used for pharmaceutical spam detection in the context of microblogging.

Emergent Data Mining Tools for Social Network Analysis

2015 ◽  
pp. 1539-1556
Author(s):  
Dhiraj Murthy ◽  
Alexander Gross ◽  
Alex Takata
Keyword(s):  
Data Mining ◽  
Social Networks ◽  
Social Network ◽  
Network Analysis ◽  
Online Social Networks ◽  
Data Extraction ◽  
Future Directions ◽  
Effective Development ◽  
Mining Tools

This chapter identifies a number of the most common data mining toolkits and evaluates their utility in the extraction of data from heterogeneous online social networks. It introduces not only the complexities of scraping data from the diverse forms of data manifested in these sources, but also critically evaluates currently available tools. This analysis is followed by a presentation and discussion on the development of a hybrid system, which builds upon the work of the open-source Web-Harvest framework, for the collection of information from online social networks. This tool, VoyeurServer, attempts to address the weaknesses of tools identified in earlier sections, as well as prototype the implementation of key functionalities thought to be missing from commonly available data extraction toolkits. The authors conclude the chapter with a case study and subsequent evaluation of the VoyeurServer system itself. This evaluation presents future directions, remaining challenges, and additional extensions thought to be important to the effective development of data mining tools for the study of online social networks.

Modification of host social networks by manipulative parasites

Behaviour ◽  
2018 ◽  
Vol 155 (7-9) ◽  
pp. 671-688 ◽  
Author(s):  
Robert Poulin
Keyword(s):  
Social Networks ◽  
Social Network ◽  
Mating Behaviour ◽  
Group Formation ◽  
Network Models ◽  
Parasite Transmission ◽  
Activity Levels ◽  
Parasite Infections ◽  
Experimental Approaches ◽  
Host Behaviour

Abstract Social network models provide a powerful tool to estimate infection risk for individual hosts and track parasite transmission through host populations. Here, bringing together concepts from social network theory, animal personality, and parasite manipulation of host behaviour, I argue that not only are social networks shaping parasite transmission, but parasites in turn shape social networks through their effects on the behaviour of infected individuals. Firstly, I review five general categories of behaviour (mating behaviour, aggressiveness, activity levels, spatial distribution, and group formation) that are closely tied to social networks, and provide evidence that parasites can affect all of them. Secondly, I describe scenarios in which behaviour-altering parasites can modify either the role or position of individual hosts within their social network, or various structural properties (e.g., connectance, modularity) of the entire network. Experimental approaches allowing comparisons of social networks pre- versus post-infection are a promising avenue to explore the feedback loop between social networks and parasite infections.

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