The Mexican Spring

2020 ◽  
pp. 49-67
Author(s):  
Atzimba Baltazar Macias
Keyword(s):  
Decision Making ◽  
Social Capital ◽  
Social Media ◽  
The Internet ◽  
Theoretical Discussion ◽  
Public Attention ◽  
The Public ◽  
Use Of Social Media ◽  
Use Of Internet ◽  
Mexican Politics

The chapter aims at understanding a recent phenomenon in Mexican politics: the use of internet and social media as a new and powerful resource for mobilization and social participation in the policy process. Based on a review of two relatively recent movements in Mexico (#YoSoy132 and The Wirikuta Defense Front), the chapter argues that although the internet is still restricted to the middle and upper classes, the use of social media and its impact transcends class boundaries, draws public attention, creates a valuable social capital for mobilization, and influences the decision-making process. The chapter does not intend to provide evidence to the theoretical discussion on why and how social media enhances political participation and mobilization; rather, it reflects on the features shared by these two movements in order to draw some lines for further research. It finds that, if used appropriately, social media is actually an effective tool to facilitate mobilization and modify the public agenda.

The Music That is Here to Stay

2014 ◽  
pp. 145-159
Author(s):  
Atzimba Baltazar Macías
Keyword(s):  
Decision Making ◽  
Social Capital ◽  
Social Media ◽  
The Internet ◽  
Theoretical Discussion ◽  
Public Attention ◽  
The Public ◽  
Use Of Social Media ◽  
Use Of Internet ◽  
Mexican Politics

The chapter aims at understanding a recent phenomenon in Mexican politics: the use of Internet and social media as a new and powerful resource for mobilization and social participation in the policy process. Based on a review of two recent movements in Mexico (#YoSoy132 and The Wirikuta Defense Front), the chapter argues that although the Internet is still restricted to the middle and upper classes, the use of social media and its impact transcends class boundaries, draws public attention, creates a valuable social capital for mobilization, and influences the decision-making process. The chapter does not intend to provide evidence to the theoretical discussion on why and how social media enhances political participation and mobilization; rather, it reflects the features shared by these two movements in order to draw some lines for further research. It finds that, if used appropriately, social media is actually an effective tool to facilitate mobilization and modify the public agenda.

Digital Behavioral Criminalistics to Elucidate the Cyber Pathway to Intended Violence

2021 ◽  
pp. 554-611
Author(s):  
Cameron H. Malin
Keyword(s):  
Decision Making ◽  
Social Media ◽  
Digital Evidence ◽  
The Internet ◽  
Thought Processes ◽  
The Public ◽  
Online Technologies ◽  
Social Media Platforms ◽  
Predatory Violence ◽  
Social Messaging

With the vast advances in computer, mobile, and online technologies, visibility into an offender’s thought processes and decision-making trajectory has been markedly enhanced. Digital behavioral artifacts, or digital evidence “breadcrumbs” of an offender’s behaviors, are now often left in publicly accessible locations on the Internet—such as social media platforms and social messaging applications—and in locations not privy to the public—such as the offender’s devices. Importantly, early seminal literature introduced and described examining an offender’s actions as series of steps along a path of threat escalation, or “pathway.” The totality of these emerging digital behavioral artifacts allows investigators to piece together an offender’s behavioral mosaic at a much more intimate and granular level, warranting a revised pathway—the cyber pathway to intended violence (CPIV)—that captures the thoughts and actions of an offender leading up to an act of deliberative, predatory violence. This chapter introduces the emerging discipline of Digital Behavioral Criminalistics and how this process can meaningfully be used by threat assessors to elucidate an offender’s steps on the CPIV.

Deepening the Use of Social Media and Tourism Travel Behaviour

2020 ◽  
pp. 66-81 ◽  
Author(s):  
Cláudia Ribeiro de Almeida ◽  
Célia M.Q. Ramos ◽  
Maria del Mar Alonso Almeida ◽  
Paula Odete Fernandes ◽  
Lucas Estrada Gamarra
Keyword(s):  
Decision Making ◽  
Social Media ◽  
Travel Behaviour ◽  
The Internet ◽  
Daily Lives ◽  
Social Media Platforms ◽  
Distribution Chain ◽  
Use Of Social Media ◽  
Travel Decision ◽  
Tourist Information

The Internet has transformed people's daily lives, not only in the search of information but above all giving the possibility of buying several products and services in a quick and easy way. Social networks have emerged as the quintessential medium for sharing experiences and communicating tourist information to all players in the tourism distribution chain. Today, we can sell, search, consume, connect, and share experiences related to our travel or services on different social media platforms and some online communities that share the same interests. The focus of this chapter is to point out the use of social media along the travel process in order to understand the behaviour of tourists before, during, and after trip. Having in mind the travel decision-making process the authors prepared a questionnaire with several questions spread through Facebook and answered by 95 people. The authors present the results and main conclusions in the chapter.

scholarly journals Building competitive advantage in the context of electronic communication with the use of social media

2015 ◽  
Vol 6 (3) ◽  
pp. 151-165 ◽  
Author(s):  
Anna Tarabasz
Keyword(s):  
Social Media ◽  
Competitive Advantage ◽  
Communication Channel ◽  
Electronic Communication ◽  
The Internet ◽  
On Line ◽  
Effective Advertising ◽  
Use Of Social Media ◽  
Retail Banks ◽  
Use Of Internet

Abstract In today’s turbulent environment it is difficult to imagine a modern company knowingly waives the benefits of electronic communication. Simultaneously there is a multitude of companies that misuse these tools, that makes their actions usually having exactly opposite results of intended. Due to advantages of the Internet as a communication channel and effective advertising medium, more and more companies decide to invest into it. In Poland in 2013, with nearly 7 billion of PLN spent on advertising, more than 21% was invested in online promotion. Furthermore, Internet as an advertising channel of communication is the only one noting regular annual increase in spending on advertising campaigns in comparison to other media. This article is an attempt to show the merits of building companys’ competitive advantage with the use of Internet and particular regard to social media. It presents both own model on-line communication and the results of research among 11 largest retail banks in Poland and opinions of their 1800 customers.

scholarly journals MEDIA BARU DALAM PELAYANAN PUBLIK

2020 ◽  
Vol 4 (2) ◽  
pp. 149
Author(s):  
FITRIA YULIANI ◽  
Rekho Adriadi ◽  
Linda Safitra
Keyword(s):  
Social Media ◽  
Diffusion Of Innovation ◽  
Public Service ◽  
Public Services ◽  
Service Process ◽  
The Internet ◽  
State Institutions ◽  
The Public ◽  
The Social ◽  
Use Of Social Media

Along with  level of social media fame that higer than before, we cannot deny that now there is an expansion of social media "functions", where the social media is not only used as a medium of self-existence, but also the existence of groups, institutions and state institutions. Used not only for individual interests, but also for economic, social, political, and cultural interests. One of the social media functions “now” is the function of public services, where the social media is used as a medium of public service by institutions and state institutions like Ombudsman RI Bengkulu. Digital-based services through the internet network are carried out by Ombudsman RI Bengkulu as a way to reach the community. Such as through Facebook, Twitter, Youtube and Instagram. Digital-based services via the internet by the Ombudsman RI Bengkulu can be said a manifestation of the Ombudsman service innovation to the public. Therefore it is interesting to see about how far the social media is used by the Indonesian Ombudsman Bengkulu for public service purposes. This study is a qualitative study that seeks to analyze and describe the use of Instagram in public services by the Ombudsman RI Bengkulu. The results showed that social media, by the Ombudsman RI Bengkulu, was used as a medium for socializing and raising complaints in the process of public service. Besides being used as a media for public services, there are positive and negative impacts arising from the use of social media in the public service process by the Ombudsman RI Bengkulu. However, the use of social media is considered effective and is considered to be able to facilitate the process of public service, besides that it is also a manifestation of the diffusion of innovation in the public service process by the Indonesian Ombudsman Bengkulu. Keywords: Utilization, Social Media, public services, RI Ombudsman Bengkulu, Innovation  

scholarly journals Nasjonale organisasjoners bruk av sosiale medier. Muligheter og barrierer for bruk

2018 ◽  
pp. 235-270
Author(s):  
Audun Beyer ◽  
Kari Steen-Johnsen
Keyword(s):  
Social Media ◽  
New Media ◽  
Digital Media ◽  
Voluntary Organizations ◽  
The Public ◽  
New Organizational Forms ◽  
Different Dimensions ◽  
Use Of Social Media ◽  
The One ◽  
Use Of Internet

In this chapter, we investigate the ways in which national voluntary organizations have employed new digital media. We study in particular whether digitization seems to enable new organizational forms; if it contributes to new ways in which organizations can engage members and volunteers; and how the new digital media can contribute to, for example, public debate. We ask if organizations differ in such use, and whether certain types of organizations are more likely to use new forms of communication, both to inform members and to participate in the public. For instance, do organizations that were established after the rise of social media (digital natives) use new media differently than older organizations? Secondly, we investigate what kinds of barriers that can prevent the use of social media by such organizations Our findings initially point out that the use of internet and social media largely permeates all types of organizations in Norway, but that there are important differences between different organizations. Furthermore, we identify different dimensions in terms of the use of social media, with clear distinctions between public activities on the one hand and activity directed at members on the other. Finally, we find that a lack of resources is the main causal factor when it comes to the organizations that not use social media.

The public sphere and social capital: Unlikely allies in social media interactions?

First Monday ◽  
2016 ◽  
Author(s):  
Brendan O'Hallarn
Keyword(s):  
Social Capital ◽  
Social Media ◽  
Public Sphere ◽  
New Technology ◽  
Critical Discourse ◽  
The Internet ◽  
Internet Technologies ◽  
The Public ◽  
Conceptual Paper ◽  
The Public Sphere

The formative sociological concepts of the public sphere and social capital have traced similar paths through a range of social science scholarship over decades, evolving as new technology, such as connected Internet technologies, have altered the way society interacts. Interestingly, there is very little scholarship linking these two important theories. This conceptual paper examines the modest body of literature that has considered the public sphere and social capital in tandem. It offers a viewpoint that social capital generation could be a possible byproduct of rational-critical discourse in a public sphere-like space. Despite the reservations of Habermas himself about the ability of the Internet and social media to breathe life into his concept of the public sphere, this paper suggests that social media — notably Twitter hashtags — are a plausible place to look for evidence of social capital generation through deliberative democratic discussions.

scholarly journals OPTIMALISASI APLIKASI MEDIA SOSIAL DALAM MENDUKUNG PROMOSI WISATA GEOL KEPADA MASYARAKAT DESA PEMATANG SERAI

2020 ◽  
Vol 3 (2) ◽  
pp. 129-134
Author(s):  
Sri Wahyuni ◽  
Mesra B ◽  
Eko Harianto ◽  
Supina Batubara
Keyword(s):  
Social Media ◽  
The Internet ◽  
Tourist Attraction ◽  
Surrounding Area ◽  
The Public ◽  
Tourism Potential ◽  
Use Of Social Media ◽  
The Right ◽  
The Village

Abstract: Amazing attractions are still less widely known to the public, both from the surrounding area and from outside the area, when it has a good tourism potential if it can be promoted properly. Promotions do not necessarily use costly and difficult fees. Promotion can be completed with social media by applying the right technique. People are still a lot less aware and less understand how to optimize social media into promotional media. The purpose of this devotion is to improve the understanding and knowledge of the community, especially in Desa Pematang Serai in optimizing the use of social media as a promotional technique Geol tourism object in the village of Lemongrass. The use of social media can introduce Geol tourism objects that have Dipematang Serai to be known by both domestic and local tourists. Social media is the most appropriate promotional technique in the popularization of Geol tourism objects. With social media promotion to be safe and efficient. The tools used also use a Smartphone and the Internet. Promotion through social media can increase the number of tourists visiting Geol tourist attraction in Pematangserai. The goal of the PKM is to its young teenagers to BUMDES Mozaik who manages the Geol tourism object. Results obtained from PKM activities of the lemongrass Pemtang community experienced an increase in optimizing social media into promotional media.Keywords: social media; promotions; Geol attractions. Abstrak: Objek wisata Geol masih kurang dikenal masyarakat secara luas, baik dari daerah sekitar maupun dari luar daerah, padahal memiliki potensi pariwisata yang bagus jika dapat dipromosikan secara baik. Promosi tidak mesti menggunakan biaya yang mahal dan sulit. Promosi dapat dilakuakn dengan media sosial dengan menerapkan Teknik yang tepat. Masyarakat masih banyak yang kurang menyadari dan kurang memahami bagaimana mengoptimalkan media sosial menjadi media promosi. Tujuan yang ingin dicapai dari pengabdian ini adalah meningkatkan pemahaman dan pengetahuan masyarakat khususnya di Desa Pematang Serai dalam mengoptimalkan penggunaan Media sosial sebagai Teknik promosi Objek Wisata Geol yang ada di Desa pematang Serai. Penggunaan media sosial dapat memperkenalkan objek wisata Geol yang ada Dipematang Serai agar dikenal oleh wisatawan domestik maupun lokal. Media Sosial adalah Teknik promosi yang paling tepat  dalam mempopulerkan objek pariwisata Geol. Dengan Media Sosial promosi menjadi hemat dan efisien. Alat yang digunakan juga menggunakan Smatrphone dan internet. Promosi yang dilakukan melalui media sosial dapat meningkatkan jumlah wisatawan yang berkunjung ke Objek wisata Geol yang ada di Pematang Serai. Sasaran dari PKM ini adalah kepada para remaja khussunya kepada BUMDES Mozaik yang mengelola objek Pariwisata Geol. Hasil yang diperoleh dari kegiatan PKM ini masyarakat pemtang serai mengalami peningkatan dalam mengoptimalakan media sosial menjadi media promosi.Kata Kunci : media sosial; promosi; objek wisata Geol.

scholarly journals Penyuluhan Optimalisasi Pendapatan Ekonomi Rumah Tangga dengan Memanfaatkan Media Online di Masa Pandemi

2020 ◽  
Vol 2 (3) ◽  
pp. 216-221
Author(s):  
Asti Gumartifa ◽  
Nadia Afrilliana ◽  
Lesi Agusria ◽  
Dita Adawiyah ◽  
Anggreany Hustia
Keyword(s):  
Social Media ◽  
The Internet ◽  
Economic Activities ◽  
Work Activity ◽  
The Public ◽  
Work From Home ◽  
Family Economy ◽  
Use Of Social Media ◽  
Teaching Learning ◽  
Economic Income

In the Pandemic of Covid -19, Indonesia had a lot of changes that have occurred in society and other circles. Types of changes that occur for example; the process of teaching, learning activities and office in offline or in other words work from home. The economic income also has decreased as well as the household economic income of residents in each region. The existence of Internet facilities can greatly assist all groups of society in facing the transition of change in carrying out every work activity, and schools that usually done at home. By utilizing the Internet and computers as technology in the use of social media which is facilitated by the internet therefore the public can continue to carry out economic activities online. As the existence of social media, the community still be able to carry out in buying and selling activities to get profit and improve the household economy. The example of social media that also can be used are; instagram, facebook, whats up, and e-mail. Thus, from the use of social media, it still can help family economy income to be existed during the Pandemic of Covid -19.

Public relations in the age of data: corporate perspectives on social media analytics (SMA)

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Kathy R. Fitzpatrick ◽  
Paula L. Weissman
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Social Media Analytics ◽  
Content Type ◽  
The Public ◽  
Management Function ◽  
Use Of Social Media ◽  
The Impact ◽  
Corporate Brands ◽  
Depth Interviews

PurposeThe aim of this study was to understand how public relations leaders view and use social media analytics (SMA) and the impact of SMA on the public relations function.Design/methodology/approachThe research involved in-depth interviews with chief communication officers (CCOs) from leading multinational corporate brands.FindingsThe findings revealed that although CCOs perceive social media analytics as strategically important to the advancement of public relations, the use of social media data is slowed by challenges associated with building SMA capacity.Theoretical and practical implications – The research extends public relations theory on public relations as a strategic management function and provides practical insights for building SMA capabilities.Originality/valueThe study is among the first to provide empirical evidence of how companies are using social media analytics to enhance public relations efforts.

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