Research on Green Hotels Based on Green Materials

2013 ◽  
Vol 340 ◽  
pp. 325-328 ◽  
Author(s):  
Bo Su
Keyword(s):  
Sustainable Development ◽  
Environmental Protection ◽  
Hotel Industry ◽  
Transition Process ◽  
Scientific Development ◽  
Global Competition ◽  
Benefit Level ◽  
Green Materials ◽  
Green Hotel ◽  
Green Hotels

While the hardware of the domestic hotel has reached the international first-class, there is still much room left in software and benefit level at present. According to the outlook on scientific development and the requirement of sustainable development, we have to face up to the problem of the lack of environmental protection in the course of hotel construction in the tide of global competition. The author puts forward some problems in the transition process from the traditional hotel to green hotel. The author also gives corresponding countermeasures to solve the problems in the hotel industry through the explanation of the green hotels.

scholarly journals Why Is Green Hotel Certification Unpopular in Taiwan? An Analytic Hierarchy Process (AHP) Approach

2021 ◽  
Vol 10 (4) ◽  
pp. 255
Author(s):  
Yen-Cheng Chen ◽  
Ching-Sung Lee ◽  
Ya-Chuan Hsu ◽  
Yin-Jui Chen
Keyword(s):  
Analytic Hierarchy Process ◽  
Environmental Protection ◽  
Hotel Industry ◽  
Corporate Image ◽  
Analytic Hierarchy ◽  
Five Dimensions ◽  
Incentive Policy ◽  
Weighted Analysis ◽  
Green Hotel ◽  
Hierarchy Process

The main purpose of this study was to investigate the factors that discouraged Taiwan hoteliers from applying for green hotel certification. The analytic hierarchy process (AHP) method was used to perform a weighted analysis that comprehensively identified important hindering factors based on information from hotel industry, government, academic, and consumer representatives. Overall, in order of importance, the five dimensions of hindering factors identified by these experts and scholars were hotel internal environment, consumers’ environmental protection awareness, environmental protection incentive policy, hotel laws and regulations policy, and hotel external environment. Among the 26 examined hindering factor indices, the three highest-weighted indices overall for hoteliers applying for green hotel certification were as follows: environmental protection is not the main consideration of consumers seeking accommodations, lack of support by investment owners (shareholders), and lack of relevant subsidy incentives. The major contribution of this study is that hoteliers can understand important hindering factors associated with applying for green hotel certification; therefore, strategies that can encourage or enhance the green certification of hotels can be proposed to improve corporate image in the hotel industry, implement social responsibility in this industry, and obtain consumers’ approval of and accommodation-willingness for green hotels.

Drivers of Consumer Staying Intention Towards Islamic Green Hotel Industry: Evidence from Quantitative Findings

2021 ◽  
Vol 7 ◽  
pp. 1-16
Author(s):  
Aflah Isa ◽  
Ain Syarmimi Mohd. Yusuf ◽  
Razifah Othman ◽  
Fairuz Husna Mohd Yusof ◽  
Nurhafizah Azizan
Keyword(s):  
Research Study ◽  
Negative Impact ◽  
Hotel Industry ◽  
Price Fairness ◽  
Green Consumption ◽  
Green Hotel ◽  
The Holy Quran ◽  
Solid Waste Generation ◽  
Negative Impacts ◽  
Green Hotels

  Insight Journal Vol. 7 DOI: 10.24191/ij.v7i1.58 This research study is endeavoured to discover the factors that will lead the consumers’ staying intention at green hotels, especially of those who practise the Shariah Law (Islamic green hotels). Nowadays, there has been an increase in public concern regarding environmental issues. Consumers are more environmentally aware than they were in past decades. Hotels are among the largest contributors of energy consumers in the tertiary building sector, which contribute to some negative impacts to the earth at the same time. The most obvious negative impact of hotels on environment are solid waste generation and disposal. Therefore, numerous consumers are supportive of green consumption and consider it as a successful method to protect the environment. In Islamic green hotels, Muslim-friendly amenities have also been provided to protect Muslims travellers’ welfare that is by providing them a comfortable prayer room, the Holy Quran and Islamic practices booklets, prayer mats and a direction of Qibla. A set of questionnaires was distributed to 256 respondents among the community and tourists in Kuching, Sarawak. The dependent variable in this study was consumers’ staying intention while the independent variables were green image, green satisfaction, Muslim amenities and lifestyle and price fairness. This research study also made use of the Statistical Package for Social Science (SPSS) software to analyse the result based on the questionnaires distributed to the respondents. Based on the result of analysis, it is shown that the green image and green satisfaction were found of having a positive significant that influence the consumers’ staying intention at the Islamic green hotels. Besides that, Muslim amenities and lifestyle was also found to have a positive significant impact that influences the consumers’ staying intention. Most Muslims were likely to choose a destination with Islamic practice to fulfil their daily duties. However, green price fairness did not significantly influence the consumers’ staying intention. This is because if green image, green satisfaction, Muslim amenities, and lifestyle meet the requirements of the Muslim tourists, they would not be affected by the price. As a matter of fact, price may be the least factor of consideration by the tourists in choosing a hotel to stay.

Feasibility Study on Material Selection of Corporate Brand Image Design

2013 ◽  
Vol 706-708 ◽  
pp. 2083-2086
Author(s):  
Yan Meng ◽  
Li Zhang
Keyword(s):  
Sustainable Development ◽  
Environmental Protection ◽  
Feasibility Study ◽  
Brand Image ◽  
Material Selection ◽  
Resource Conservation ◽  
Corporate Brand ◽  
Green Materials ◽  
Depth Study ◽  
Selection Of

In the process of corporate brand image design, material selection is the first step of corporate brand image design and it shall obey the principle of environmental protection and resource conservation. Improvement of attention consciousness to green materials directly affects building of corporate brand image. From the angle of safety, in-depth study was done aimed at material application in corporate packaging and image wall; feasibility of its processing and implementation was discussed under the current technical conditions like property and functional structure of the materials to satisfy the limitation of sustainable development in the process of building brand image.

Tourists Becoming Increasingly Aware of Green Tourism

2019 ◽  
pp. 838-858
Author(s):  
Nichola A. Ramchurjee ◽  
Esther P. Ramchurjee
Keyword(s):  
Environmental Impacts ◽  
Hospitality Industry ◽  
Hotel Industry ◽  
Environmentally Friendly ◽  
Substantial Influence ◽  
Green Hotel ◽  
Green Tourism ◽  
Negative Impacts ◽  
Questionnaire Method ◽  
Green Hotels

The continual development of the hospitality industry has led to negative impacts on the environment. However, the development of green hotels could be a solution to this problem. As more tourists are becoming gradually concerned about environmentally friendly products and services, it is crucial for the hotel industry to take an interest and participate in the green initiative. A questionnaire method was used to collect data from 209 participants using the intercept approach in several main tourist sites in Bangalore, India. The analysis showed that tourists staying in hotels in Bangalore give substantial influence on their intention to choose green hotels and thus environmentally friendly services and products. Therefore, it is of primary importance for green hotel operators/managers to continuously educate their guests about the importance of being environmentally friendly and the environmental impacts of their behaviors.

scholarly journals Green Hotels – Exception or Norm?

2019 ◽  
Vol 33 (3) ◽  
Author(s):  
Mariusz Cembruch-Nowakowski
Keyword(s):  
Environmental Awareness ◽  
Local Population ◽  
Hotel Industry ◽  
Theoretical Background ◽  
Marketing Strategies ◽  
Literature Report ◽  
Global Environmental ◽  
Green Hotel ◽  
Green Hotels

The paper aims at presenting the broad literature report on green hotels. Development of the “green hotels” concept and its implementation are relatively new initiatives in hospitality sector. They can be seen as the elements of the growing general global environmental awareness. Hospitality industry is one of the most rapidly expanding sector worldwide. It is strongly associated with tourism. However, with the growing palette of services offered currently by the hotels they tend to play various socio-economical roles. In many locations hotels function as a driving force for socio-economic development, serving as employers for the local population, but also providing the forum for meetings, conferences, private/family events and ceremonies. Unfortunately, hospitality is also recognised as an industry characterised by the consumption of significant amount of resources. In particular, this concerns energy and water consumption but also waste generation. Based on literature reports the paper presents impact of dynamically growing hotel industry on the environment. The evolution in customers’ preferences towards green hotels is discussed in terms of their growing environmental awareness and the level of their satisfaction. The willingness of customers to financially support green hotel practices is discussed. The theoretical background of marketing strategies is discussed. The role of communication between various players involved in hotel operations is underlined.

Drivers of Consumer Staying Intention Towards Islamic Green Hotel Industry: Evidence from Quantitative Findings

2020 ◽  
Vol 7 (1) ◽  
pp. 1-16
Author(s):  
Aflah Isa ◽  
Ain Syarmimi Mohd. Yusuf ◽  
Razifah Othman ◽  
Fairuz Husna Mohd Yusof ◽  
Nurhafizah Azizan
Keyword(s):  
Research Study ◽  
Negative Impact ◽  
Hotel Industry ◽  
Price Fairness ◽  
Green Consumption ◽  
Green Hotel ◽  
The Holy Quran ◽  
Solid Waste Generation ◽  
Negative Impacts ◽  
Green Hotels

This research study is endeavoured to discover the factors that will lead the consumers’ staying intention at green hotels, especially of those who practise the Shariah Law (Islamic green hotels). Nowadays, there has been an increase in public concern regarding environmental issues. Consumers are more environmentally aware than they were in past decades. Hotels are among the largest contributors of energy consumers in the tertiary building sector, which contribute to some negative impacts to the earth at the same time. The most obvious negative impact of hotels on environment are solid waste generation and disposal. Therefore, numerous consumers are supportive of green consumption and consider it as a successful method to protect the environment. In Islamic green hotels, Muslim-friendly amenities have also been provided to protect Muslims travellers’ welfare that is by providing them a comfortable prayer room, the Holy Quran and Islamic practices booklets, prayer mats and a direction of Qibla. A set of questionnaires was distributed to 256 respondents among the community and tourists in Kuching, Sarawak. The dependent variable in this study was consumers’ staying intention while the independent variables were green image, green satisfaction, Muslim amenities and lifestyle and price fairness. This research study also made use of the Statistical Package for Social Science (SPSS) software to analyse the result based on the questionnaires distributed to the respondents.  Based on the result of analysis, it is shown that the green image and green satisfaction were found of having a positive significant that influence the consumers’ staying intention at the Islamic green hotels. Besides that, Muslim amenities and lifestyle was also found to have a positive significant impact that influences the consumers’ staying intention. Most Muslims were likely to choose a destination with Islamic practice to fulfil their daily duties. However, green price fairness did not significantly influence the consumers’ staying intention. This is because if green image, green satisfaction, Muslim amenities, and lifestyle meet the requirements of the Muslim tourists, they would not be affected by the price. As a matter of fact, price may be the least factor of consideration by the tourists in choosing a hotel to stay.  

scholarly journals The Impacts of Fear and Uncertainty of COVID-19 on Environmental Concerns, Brand Trust, and Behavioral Intentions toward Green Hotels

2020 ◽  
Vol 12 (20) ◽  
pp. 8688 ◽  
Author(s):  
Yufan Jian ◽  
Irina Y. Yu ◽  
Morgan X. Yang ◽  
Kevin J. Zeng
Keyword(s):  
Willingness To Pay ◽  
Behavioral Intentions ◽  
Hospitality Industry ◽  
Hotel Industry ◽  
Environmental Concerns ◽  
Brand Trust ◽  
Green Consumption ◽  
Consumption Behavior ◽  
Green Hotel ◽  
Green Hotels

This study aimed to investigate the impacts of COVID-19 on the hospitality industry. We examined the interplay between consumers’ fear and uncertainty of COVID-19, their trust in green hotel brands, and their behavioral intentions in relation to staying at green hotels. Analysis of 613 completed responses to a survey instrument revealed that fear and uncertainty of COVID-19 have increased consumers’ environmental concerns and green hotel brand trust, which in turn have promoted their willingness to pay more and willingness to make sacrifices to stay at green hotels. The paper contributes to research on green consumption behavior in the hotel industry during the COVID-19 pandemic.

Tourists Becoming Increasingly Aware of Green Tourism

2018 ◽  
pp. 219-245
Author(s):  
Nichola A. Ramchurjee ◽  
Esther P. Ramchurjee
Keyword(s):  
Environmental Impacts ◽  
Hospitality Industry ◽  
Hotel Industry ◽  
Environmentally Friendly ◽  
Substantial Influence ◽  
Green Hotel ◽  
Green Tourism ◽  
Negative Impacts ◽  
Questionnaire Method ◽  
Green Hotels

The continual development of the hospitality industry has led to negative impacts on the environment. However, the development of green hotels could be a solution to this problem. As more tourists are becoming gradually concerned about environmentally friendly products and services, it is crucial for the hotel industry to take an interest and participate in the green initiative. A questionnaire method was used to collect data from 209 participants using the intercept approach in several main tourist sites in Bangalore, India. The analysis showed that tourists staying in hotels in Bangalore give substantial influence on their intention to choose green hotels and thus environmentally friendly services and products. Therefore, it is of primary importance for green hotel operators/managers to continuously educate their guests about the importance of being environmentally friendly and the environmental impacts of their behaviors.

scholarly journals Exploring Green Hotel Competitive Strategies by Using the Hybrid Method for Complex Data Analysis

2021 ◽  
Vol 2021 ◽  
pp. 1-10
Author(s):  
Chia-Huei Wu
Keyword(s):  
Decision Making ◽  
Data Analysis ◽  
Performance Analysis ◽  
Environmental Protection ◽  
Complex Data ◽  
Competitive Strategies ◽  
Environmental Friendliness ◽  
Green Consumption ◽  
Green Hotel ◽  
Green Hotels

Green hotels emphasize safety, health, and environmental friendliness and advocate for green operations, green consumption, environmental protection, and the reasonable consumption of resources in operations. In short, environmental protection and moderate resource consumption are underscored. The literature on green hotel criteria and competitive strategies has two shortcomings. Some studies assume the independence of each criterion; these criteria are not mutually influential or causally related. By contrast, other studies set equal weights for all criteria. The present study explored the criteria and competitive strategies of green hotels by combining the importance-performance analysis (IPA) and the Decision-Making Trial and Evaluation Laboratory (DEMATEL) method into the IPA-DEMATEL model.

scholarly journals Research on the Core Competitive Power Elements Evaluation System of Green Hotel

2013 ◽  
Vol 2 (4) ◽  
pp. 38
Author(s):  
Hui Liang
Keyword(s):  
Sustainable Development ◽  
Evaluation System ◽  
Hospitality Industry ◽  
Hotel Industry ◽  
Core Competitiveness ◽  
Analysis And Evaluation ◽  
The Core ◽  
Green Hotel ◽  
New Type ◽  
Objective Basis

 Green hotel is a new type of hospitality industry development model based on the concept of circular economy and sustainable development. This paper makes an analysis and evaluation of the elements of green hotel core competence, on this basis, constructs the Green Hotel core competitive evaluation index system.The construction of the system is conducive to understand the green hotel’s own competitive advantage objectively, and explore ways to enhance its core competitiveness, providing objective basis for sustainable development of China's Hotel industry.

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