scholarly journals The Reality of Applying BSC Approach and the Obstacles to Its Application in Islamic Banks in Palestine

2020 ◽  
Vol 4 (1) ◽  
pp. 15-28
Author(s):  
Raed Abueid
Keyword(s):  
Balanced Scorecard ◽  
Two Dimensions ◽  
Marketing Strategies ◽  
Islamic Banks ◽  
Banking Services ◽  
Male And Female ◽  
The Balanced Scorecard ◽  
Qualified Personnel ◽  
The World ◽  
Female Employees

The research aimed to recognize the reality of the application of the Balanced Scorecard (BSC) Approach and the Obstacles applied in the Islamic banks in Palestine. The researcher has designed a questionnaire composed of two dimensions, then the questionnaire was distributed to male and female employees in Islamic banks operating in the Hebron district, Data were statistically analyzed by the SPSS program , The study concluded that the reality of the application of Balanced Scorecard  Approach in Islamic banks was High in general on all dimensions of the study, and that the most important obstacles to the application of the Balanced Scorecard (BSC )Approach in these banks are the lack of knowledge of these banks and the benefits of the application of this approach, In addition to the high cost of implementation and the lack of qualified personnel to implement it, The study recommended the need for attention and increase Islamic banks in focusing on the application of this approach because of its advantages which are beneficial to the banks , customers and the community in general and  its adoption in the marketing strategies, and that Islamic banks should work to intensify its efforts to develop and improve banking services to keep up with developments in the world.  

scholarly journals The effect of using the balanced scorecard (BSC) on reducing banking services costs – An applied study on commercial banks in Palestine –: أثر استخدام بطاقة الأداء المتوازن في تخفیض تكاليف الخدمات المصرفية – دراسة تطبيقية على البنوك التجارية في فلسطين –

2021 ◽  
Vol 5 (18) ◽  
pp. 108-88
Author(s):  
Khaled Muhammad Al- Madhoun Khaled Muhammad Al- Madhoun
Keyword(s):  
Balanced Scorecard ◽  
Commercial Banks ◽  
Service Cost ◽  
Banking Services ◽  
Four Dimensions ◽  
The Balanced Scorecard ◽  
Applied Study ◽  
Study Results ◽  
Modern Methods ◽  
Internal Operations

The study aimed to measure the effect of the Balanced Scorecard (BSC), with its four dimensions (financial, clients, internal operations, learning and growth) on reducing banking services costs in commercial banks in Palestine. The study used the descriptive, analytical, and also the regression analysis methods. The study depends on the questionnaire which was addressed, to (general manager, financial director, observer, head of accounting department). The study sample contained (47) employees working in commercial banks in Palestine. The study results showed a significant effect of using the Balanced Scorecard (BSC) and its four dimensions (financial, clients, internal operations, learning and growth) on reducing banking services costs in commercial banks in Palestine, The study recommended the necessity for commercial banks departments in Palestine to pay more attention to clarifying the importance of the Balanced Scorecard (BSC) method, which is one of the modern methods of accounting and its role in reducing banking services costs. And developing service cost plans using the Balanced Scorecard (BSC) and paying attention to all dimensions of the Balanced Scorecard for its role in reducing the costs of the services provided.

scholarly journals Development of a system of indices of the efficacy of the performance of general outpatient department of "Children's Clinical Medical Center" of the city of Chita

2019 ◽  
Vol 19 (3) ◽  
pp. 163-165
Author(s):  
Tatyana A. Chuprova ◽  
G. I. Bisharova
Keyword(s):  
Strategic Management ◽  
Health Facility ◽  
Balanced Scorecard ◽  
Medical Center ◽  
Training And Development ◽  
Rational Structure ◽  
Strategic Objectives ◽  
The Balanced Scorecard ◽  
The World ◽  
The City

One of the most effective and popular tools in the world of strategic management of the organization is the Balanced Scorecard, which increases the capability to achieve the strategic objectives and provides an integrated work of the organization. There is considered the classical rational structure of the working activity of the department in the context of prospects for 4 - finances, cases, internal processes, training and development. There are developed key indices of the efficacy and established their aimed values. The developed system of indices of the efficacy of the work of the Department will allow to detail the aims of operational and personal levels, and as a consequence to improve the efficacy of the management of health facility.

scholarly journals In a War with the Virus: Science, People and Politics

2021 ◽  
pp. 130-148
Author(s):  
Deepak Gupta
Keyword(s):  
Political Communication ◽  
Age Groups ◽  
Two Dimensions ◽  
Marketing Strategies ◽  
Health Concern ◽  
Key Informant ◽  
The World ◽  
Repurposed Drugs ◽  
High Level ◽  
Key Informant Interview

The world, attacked by a malicious virus in the last quarter of the year 2019 termed it as SARS-CoV-2 (WHO) and manifestation of the ‘disease’ caused due to this virus was dubbed as COVID-19. Transmitting through respiratory-tract, it has already impacted millions of people, with a high mortality in vulnerable age groups.  It is reckoned that the outbreak of COVID-19 pandemic is a major public health concern with equally dire health consequences with critical environmental and economic impacts. Scientific community developed multiple vaccines and repurposed drugs for the COVID-19; however, the vaccination against this pathogen still throws a huge challenge of low uptake across the world. There are two dimensions to COVID-19 vaccination programme, i.e. ensuring equitable access and the positive behaviour change marketing strategies.  People acknowledge that this pandemic is primarily a ‘behavioural practices’ issue, including at community levels. The outrage of the ‘infodemic’ (spread of misinformation) is gaining currency especially through social media and digital space. The technical area of health communication has assumed a high-level of tilted ‘political communication’ in many countries. It is, therefore, time to witness more of science in politics than politics in science.  The article includes a key informant interview with a former WHO expert.

Promoting sustainable development in higher education institutions: the use of the balanced scorecard as a strategic management system in support of green marketing

2020 ◽  
Vol 21 (7) ◽  
pp. 1477-1505
Author(s):  
Paulo Fuchs ◽  
Carlos Raulino ◽  
Diogo Conceição ◽  
Samara Neiva ◽  
Wellyngton Silva de Amorim ◽  
...  
Keyword(s):  
Higher Education ◽  
Sustainable Development ◽  
Strategic Management ◽  
Balanced Scorecard ◽  
Management System ◽  
Higher Education Institutions ◽  
Marketing Strategies ◽  
Green Marketing ◽  
Content Type ◽  
The Balanced Scorecard

Purpose Sustainability is understood as a complex and integrating area, involving the most diverse areas and fields of knowledge. Because of the innumerable socio-environmental challenges in the current scenario, a sustainable development that finds the necessary changes and advances for communities, industry and the various stakeholders involved is required. In this process of promoting sustainable development, universities stand out for being institutions capable of taking an analytical and questioning look at the directions of the society in which they are inserted and not just helping them to pursue them, serving as a model and living laboratory for the implementation of greener practices in cities. One of the actions that contributes to the consolidation process of a more sustainable university and the development of the green campus is the use of green marketing, understood as a set of all the practices that involve conventional marketing, focused on the search to reduce the negative impact or promote positive effects on the relationship between the institution and the environment. This paper aims, based on the balanced scorecard (BSC), to propose a strategic management tool as support for green marketing strategies, thus promoting, more quickly, the promotion of sustainable development in higher education institutions (HEIs). Design/methodology/approach Four universities were chosen, from the literature, in terms of best practices for sustainable development, where the main dimensions used by green marketing were mapped. Based on them, the BSC structure was adapted to enhance its strategies. Findings To achieve the objective of this work, this paper proposed an adaptation of the original BSC for better management of green marketing strategies for universities, based on four dimensions: community members, university members, product and strategy. Originality/value The main contribution of this paper is to propose a BSC as a strategic management system focused on the green marketing of universities to accelerate the promotion of sustainable development in HEIs.

Industrialization and Sport

2017 ◽  
Author(s):  
Wray Vamplew
Keyword(s):  
Economic History ◽  
Industrial Revolution ◽  
Sports Facilities ◽  
Male And Female ◽  
Spectator Sport ◽  
The World ◽  
History Of ◽  
Female Employees ◽  
Equipment Manufacture

This chapter considers three main aspects of sport and industrialization. First, it challenges the conventional wisdom that the British Industrial Revolution was the catalyst for the development of modern sport in Britain and that subsequently Britain’s industrialization led to the cultural export of sport to the rest of the world. In doing so it critiques Guttmann’s theory of modernization in sport; unravels the various influences of industrialization, urbanization, and commercialization; and notes several different models of sport development that emerged around the world. Second, it examines the economic history of sport becoming an industry itself, looking at equipment manufacture, gate-money spectator sport, the role of the professional player, and the various objectives of the entrepreneurs involved. Finally, it considers sport in the industrial workplace, particularly the motives of employers who provided sports facilities for their workers. It emphasizes that sport was often offered to both male and female employees.

scholarly journals The need for Islamic banking services in commercial banks of Uzbekistan and its positive impact on economic growth

2020 ◽  
Vol 1 ◽  
pp. 43-46
Author(s):  
Tursunov Anvar Sultanovich
Keyword(s):  
World Bank ◽  
Commercial Banks ◽  
Positive Impact ◽  
Islamic Finance ◽  
Islamic Banking ◽  
Islamic Banks ◽  
Banking Services ◽  
The World Bank ◽  
Factors Influencing ◽  
The World

This article presents the development of Islamic banking services, development trends in the World Bank financial system and the factors influencing the growth of the country’s economy. Today, two-thirds of Islamic finance is concentrated in Islamic banks. The urgency of establishing Islamic banking services in commercial banks is highlighted. There are practical suggestions and recommendations for the development of this area.

scholarly journals Analisis Pengukuran Kinerja Sales-Funding Officer dalam Kegiatan Pemasaran Produk Tabungan Haji Mabrur BSM di Bank Syariah Mandiri (BSM) KC Ahmad Yani Kota Bandung melalui Metode Balance Scorecard

2020 ◽  
pp. 65
Author(s):  
Divi Ghearizky Kartia ◽  
Ifa Hanifia Senjiati ◽  
Yayat Rahmat H
Keyword(s):  
Balanced Scorecard ◽  
Research Method ◽  
Average Score ◽  
Islamic Banks ◽  
Balance Scorecard ◽  
The Balanced Scorecard

Abstarct. The performance of sales funding in marketing the BSM Hajj Mabrur Savings product is important to be done as an evaluation material for BSM management in increasing DPK acquisition. Due to the increasing number of DPK from BSM Haji Mabrur Savings products, the opportunity to obtain profits from financing products distributed will also increase. In this case, the measurement of sales funding performance at BSM KC Ahmad Yani is done through the balance scorecard method. Based on these problems, the research is formulated into the following questions: How is the implementation of sales funding performance in marketing BSM Hajj Mabrur Savings products at Bank Syariah Mandiri KCP Ahmad Yani? And how is the performance of Bank Syariah Mandiri KC Ahmad Yani's sales funding measured by the Balanced Scorecard approach? The research method used is descriptive analytical by examining the performance of Bank Syariah Mandiri KC Ahmad Yani sales funding measured by the Balanced Scorecard approach. The results of this study are the implementation of sales funding performance in marketing the BSM Hajj Mabrur Savings product at Bank Syariah Mandiri KCP Ahmad Yani in accordance with the applicable SOP of BSM services. The performance of Bank Syariah Mandiri KC Ahmad Yani's sales funding measured by the Balanced Scorecard approach shows the level of performance of the sales funding team from the perspective of customers and other employees at BSM KC Ahmad Yani each have an average score of 76.2% and 81.2% which represent from the customer's perspective with a good category and other employee perspectives are very good.Keywords: Performance, Sales, Savings and Islamic Banks.  Abstraks. Kinerja para sales funding dalam memasarkan produk Tabungan Haji Mabrur BSM penting untuk dilakukan sebagai bahan evaluasi bagi manajemen BSM dalam meningkatkan perolehan DPK. Karena dengan meningkatnya jumlah DPK dari produk Tabungan Haji Mabrur BSM, maka peluang untuk memperoleh laba dari produk pembiayaan yang disalurkan pun akan ikut meningkat. Dalam hal ini, pengukuran kinerja sales funding di BSM KC Ahmad Yani dilakukan melalui metode balance scorecard. Berdasarkan permasalahan tersebut, maka penelitian dirumuska ke dalam bentuk pertanyaan sebagai berikut : Bagaimana pelaksanaan kinerja sales funding dalam memasarkan produk Tabungan Haji Mabrur BSM di Bank Syariah Mandiri KCP Ahmad Yani ? Dan bagaimana kinerja sales funding Bank Syariah Mandiri KC Ahmad Yani diukur dengan pendekatan Balanced Scorecard ? Metode penelitian yang digunakan adalah deskriptif analitis dengan meneliti kinerja sales funding Bank Syariah Mandiri KC Ahmad Yani diukur dengan pendekatan Balanced Scorecard. Hasil penelitian ini adalah pelaksanaan kinerja sales funding dalam memasarkan produk Tabungan Haji Mabrur BSM di Bank Syariah Mandiri KCP Ahmad Yani telah sesuai dengan SOP pelayanan yang berlaku BSM. Kinerja sales funding Bank Syariah Mandiri KC Ahmad Yani diukur dengan pendekatan Balanced Scorecard menunjukkan tingkat kinerja tim sales funding dari perspektif nasabah dan karyawan lain di BSM KC Ahmad Yani masing-masing memiliki rata-rata skor sebesar 76.2% dan 81.2% yang merepresentasikan dari perspektif nasabah dengan kategori baik dan peerspektif karyawan lain sangat baik.Kata Kunci: Kinerja, Sales, Tabungan dan Bank Syariah.

Measuring Digital Marketing Performance

2020 ◽  
Vol 2 (1) ◽  
pp. 1-15
Author(s):  
Tasnia Fatin ◽  
Nayem Rahman
Keyword(s):  
Performance Measurement ◽  
Balanced Scorecard ◽  
Information Technologies ◽  
Marketing Strategies ◽  
Digital Marketing ◽  
The Balanced Scorecard ◽  
Marketing Performance ◽  
Related Information ◽  
Measurement Practices ◽  
Significant Attention

Ever since its inception in the early 1990s, digital marketing has received significant attention as marketing strategies in industry and academia. The advent of the Internet and related information technologies has initiated the new marketing framework for business and business-related strategies. Companies have been taking significant actions to switch from traditional marketing to digital marketing strategies. Even then, the marketing performance measurement practices in this field are reported to be less developed. This article is an attempt to examine digital marketing media and its campaigns and provide a framework to measure the performance of digital marketing. To measure the performance of digital marketing campaigns, the article uses the balanced scorecard approach devised by Kaplan and Norton. In this article, descriptive comprehension is provided on the measurement of digital marketing performance. The measurement incorporates four perspectives such as customer, business value, internal processes, and growth and innovation. The outcome of this work may help managers and researchers gain insights into the theoretical and practical strategic characteristics of digital marketing and its performance measurement.

scholarly journals MARKETING STRATEGIC OF FINANCIAL SERVICES BY ISLAMIC BANKS

2016 ◽  
Vol 4 (5) ◽  
pp. 19-34
Author(s):  
ShahzadShabbir Malik ◽  
Shar Zaman
Keyword(s):  
Financial Services ◽  
Research Problem ◽  
Marketing Strategies ◽  
Islamic Banking ◽  
Islamic Banks ◽  
Bank Branches ◽  
Market Shares ◽  
The World ◽  
Innovative Products ◽  
Conventional Banks

The aim of this study is to explore and pinpoint some marketing strategies issues which can be helpful for new investors and old stakeholders in the sector of Islamic banking in Pakistan, In order to penetrate successfully in the market. The research problem of this study is to investigate that what can be suitable and effective marketing strategies for Islamic Banking in Pakistan? Our target groups are those Islamic banks and standalone Islamic bank branches that are currently working in Pakistani market and those who are interested in exploring the Pakistani market. There has come a swift transition in the financial services in the world including Pakistan. A new mode of banking, such as Islamic banking has been introduced and accepted widely in many countries of the world including Pakistan. Our study has portrayed the current situation for Islamic banking in Pakistan by investigating the current competition of the industry using porter five forces model and at using PEST analysis macro level. We have analyzed that the competition is very high in the industry and Islamic banks could take more market shares by introducing the more innovative products with less price as compared to conventional banks and by widen up their branch network to all small and big cities of Pakistan.

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