scholarly journals In a War with the Virus: Science, People and Politics

2021 ◽  
pp. 130-148
Author(s):  
Deepak Gupta
Keyword(s):  
Political Communication ◽  
Age Groups ◽  
Two Dimensions ◽  
Marketing Strategies ◽  
Health Concern ◽  
Key Informant ◽  
The World ◽  
Repurposed Drugs ◽  
High Level ◽  
Key Informant Interview

The world, attacked by a malicious virus in the last quarter of the year 2019 termed it as SARS-CoV-2 (WHO) and manifestation of the ‘disease’ caused due to this virus was dubbed as COVID-19. Transmitting through respiratory-tract, it has already impacted millions of people, with a high mortality in vulnerable age groups.  It is reckoned that the outbreak of COVID-19 pandemic is a major public health concern with equally dire health consequences with critical environmental and economic impacts. Scientific community developed multiple vaccines and repurposed drugs for the COVID-19; however, the vaccination against this pathogen still throws a huge challenge of low uptake across the world. There are two dimensions to COVID-19 vaccination programme, i.e. ensuring equitable access and the positive behaviour change marketing strategies.  People acknowledge that this pandemic is primarily a ‘behavioural practices’ issue, including at community levels. The outrage of the ‘infodemic’ (spread of misinformation) is gaining currency especially through social media and digital space. The technical area of health communication has assumed a high-level of tilted ‘political communication’ in many countries. It is, therefore, time to witness more of science in politics than politics in science.  The article includes a key informant interview with a former WHO expert.

Labour Emigration From Ethiopia

2021 ◽  
Vol 1 (2) ◽  
pp. 33-50
Author(s):  
Ebabu Chekole Mengistu
Keyword(s):  
Developing Countries ◽  
Migrant Workers ◽  
Document Analysis ◽  
Economic Factors ◽  
Analysis Techniques ◽  
Depth Interview ◽  
Key Informant ◽  
The World ◽  
High Level ◽  
Key Informant Interview

In recent years, the magnitude and complexity of movements have brought increased attention to the phenomenon of emigration which affects nearly all countries in the world. In developing countries, labour emigration is extremely complex. The main objective of the study is to explore the trends, causes, and challenges of labour emigration from Ethiopia. In-depth interview, key informant interview, observation, and document analysis were used as methods of data collection. Content and document analysis techniques were used to analyze the data. The results of the study show that there is a high level of labour emigration from Ethiopia. Labour emigration from Ethiopia is mostly associated with economic factors such as unemployment, underemployment, and the search for better life in the destination countries. The institutional structure and inter-institutional collaboration in relation to labour emigration are informed by a fragmented framework. As a result, Ethiopian migrant workers are highly vulnerable to human rights violations.

scholarly journals INFLUENTIAL MARKETING STRATEGIES ADOPTED BY THE CEMENT INDUSTRIES

2020 ◽  
Vol 7 (10) ◽  
pp. 155-173
Author(s):  
Anjay Mishra
Keyword(s):  
Group Discussion ◽  
Marketing Strategies ◽  
Fiscal Year ◽  
Depth Information ◽  
Credit Period ◽  
Key Informant ◽  
Mind State ◽  
Awareness Tool ◽  
Under Construction ◽  
Key Informant Interview

The study is focused to encounter the marketing strategies adopted by cement industries and suppliers. The study is conducted at Madhyapur Thimi Municipality among different level of consumer i.e house owner, supplier, contractor/mason and consultant/engineer. Out of 871 permitted under construction building of fiscal year 2016/17, 89 end consumers and 30 suppliers were selected for questionnaire survey with two different set of questionnaire. Key informant interview was conducted for in depth information while focus group discussion was done to understand influencing strategies. Bonus coupon and credit period was found to be brand promotional tools among 36.67% and 23.33% of the suppliers respectively whereas 50% of the end consumers get attracted through credit period. Credit period is the most influential marketing strategy while advertisement being the brand awareness tool to the consumer to set their brand in ‘Top of Mind’ state.

scholarly journals Kemetic Yoga Tourism: A Study of Marketing Strategies in Egypt

2021 ◽  
Vol 8 (3) ◽  
pp. 193-212
Author(s):  
Heba Abdel mohsen abdel kader komeil
Keyword(s):  
Health Care ◽  
Qualitative Methodology ◽  
Methodological Approach ◽  
Age Groups ◽  
Tourism Industry ◽  
Marketing Strategies ◽  
The World ◽  
Medical Health Care ◽  
Wellness Tourism ◽  
Health Care Options

Yoga tourism has witnessed a consistent development in the recent years. People around the world have become more mindful of health care options which has led to an increase in the quality of wellbeing care as a need in the minds of most age groups today. The worldwide fascination with yoga has inspired many people to travel in order to practise this activity. Kemetic yoga rapidly evolved into the wonder of yoga tourism, which nowadays is a vital and profitable component of the wellness tourism industry. This unique yoga practice draws yoga lovers from across the world, according to an official statement released by the Egyptian tourism minister promoting it internationally. In 2019, Egypt’s Ministry of Tourism collaborated with CNN broadcast to produce a short documentary about Kemetic yoga to highlight wellness tourism in the country. Egypt is a unique destination for Kemetic yogis. Although few researchers have studied Kemetic Yoga as an aspect of tourism, this research focused on the examination of marketing strategies that Egypt needs to apply to promote itself as a competitive destination for yoga. Kemetic yoga tourism is a new travel trend in Egypt, promoting a rising touristic attraction and encouraging the potential of further research. This paper focused on the examination of marketing strategies Egypt is currently implementing to promote itself as a viable yoga destination, and to recommend other marketing strategies to promote Kemetic yoga in Egypt. The methodological approach consisted of a constructivist research paradigm, a qualitative methodology and an interview-based data collection method. Intense, semi-formal interviews were conducted with Kemetic yoga practitioners from different experiences and yoga levels who had travelled to Egypt to practice Kemetic yoga. Keywords: tourism, yoga, medical, health care, wellness, marketing, Kemetic, Egypt

Iff and Other Conditionals

2015 ◽  
pp. 613-746 ◽  
Author(s):  
Shalin Hai-Jew
Keyword(s):  
Online Learning ◽  
Delphi Study ◽  
Mixed Methods Research ◽  
Age Groups ◽  
Extensive Literature ◽  
Popular Imagination ◽  
Content Organization ◽  
The World ◽  
Education Status ◽  
High Level

For the past several years, a new form of online learning has emerged, which has captured the popular imagination, and with it, plenty of support from private universities, angel investors, and foundations. Massive Open Online Courses (MOOCs) are a scaled-up version of online learning, albeit on open socio-technical platforms, which enable digital content organization, learner interactivity, computer-based assessments, and peer assessments, as well as back-end “big data” data mining of learner behaviors. MOOCs are being discussed as for-credit university courses, supplementary professional development trainings, and informal and nonformal learning opportunities. They are considered not only for adult learners but also for high schoolers and even potentially for younger age groups. For all the hopefulness that many masses around the world will have access to high-level and well designed college courses, the emergence of MOOCs has sparked a range of forecasts. Some predict that MOOCs will socialize learners around the world to a common academic culture and unleash human potential. Some predict that MOOCs are a threat to the existing higher education status quo. Others suggest that MOOCs have been overly hyped and are an unworkable passing fad. To gain a sense of the attitudes towards MOOCs and their feasibility, a modified electronic Delphi (e-Delphi) study was conducted using the Qualtrics™ survey platform (aka K-State Survey). This chapter describes the processes of setting up the modified e-Delphi study. It describes the extensive literature review undertaken for the development of the survey instrument. The writing describes the major findings from this qualitative and mixed-methods research based on both manual and NVivo-based data analysis. There is a focus on issues that may need to be addressed individually and collectively in order to rollout successful MOOCs.

scholarly journals The Reality of Applying BSC Approach and the Obstacles to Its Application in Islamic Banks in Palestine

2020 ◽  
Vol 4 (1) ◽  
pp. 15-28
Author(s):  
Raed Abueid
Keyword(s):  
Balanced Scorecard ◽  
Two Dimensions ◽  
Marketing Strategies ◽  
Islamic Banks ◽  
Banking Services ◽  
Male And Female ◽  
The Balanced Scorecard ◽  
Qualified Personnel ◽  
The World ◽  
Female Employees

The research aimed to recognize the reality of the application of the Balanced Scorecard (BSC) Approach and the Obstacles applied in the Islamic banks in Palestine. The researcher has designed a questionnaire composed of two dimensions, then the questionnaire was distributed to male and female employees in Islamic banks operating in the Hebron district, Data were statistically analyzed by the SPSS program , The study concluded that the reality of the application of Balanced Scorecard  Approach in Islamic banks was High in general on all dimensions of the study, and that the most important obstacles to the application of the Balanced Scorecard (BSC )Approach in these banks are the lack of knowledge of these banks and the benefits of the application of this approach, In addition to the high cost of implementation and the lack of qualified personnel to implement it, The study recommended the need for attention and increase Islamic banks in focusing on the application of this approach because of its advantages which are beneficial to the banks , customers and the community in general and  its adoption in the marketing strategies, and that Islamic banks should work to intensify its efforts to develop and improve banking services to keep up with developments in the world.  

Iff and Other Conditionals

2014 ◽  
pp. 278-410 ◽  
Author(s):  
Shalin Hai-Jew
Keyword(s):  
Online Learning ◽  
Delphi Study ◽  
Mixed Methods Research ◽  
Age Groups ◽  
Extensive Literature ◽  
Popular Imagination ◽  
Content Organization ◽  
The World ◽  
Education Status ◽  
High Level

For the past several years, a new form of online learning has emerged, which has captured the popular imagination, and with it, plenty of support from private universities, angel investors, and foundations. Massive Open Online Courses (MOOCs) are a scaled-up version of online learning, albeit on open socio-technical platforms, which enable digital content organization, learner interactivity, computer-based assessments, and peer assessments, as well as back-end “big data” data mining of learner behaviors. MOOCs are being discussed as for-credit university courses, supplementary professional development trainings, and informal and nonformal learning opportunities. They are considered not only for adult learners but also for high schoolers and even potentially for younger age groups. For all the hopefulness that many masses around the world will have access to high-level and well designed college courses, the emergence of MOOCs has sparked a range of forecasts. Some predict that MOOCs will socialize learners around the world to a common academic culture and unleash human potential. Some predict that MOOCs are a threat to the existing higher education status quo. Others suggest that MOOCs have been overly hyped and are an unworkable passing fad. To gain a sense of the attitudes towards MOOCs and their feasibility, a modified electronic Delphi (e-Delphi) study was conducted using the Qualtrics™ survey platform (aka K-State Survey). This chapter describes the processes of setting up the modified e-Delphi study. It describes the extensive literature review undertaken for the development of the survey instrument. The writing describes the major findings from this qualitative and mixed-methods research based on both manual and NVivo-based data analysis. There is a focus on issues that may need to be addressed individually and collectively in order to rollout successful MOOCs.

Collocational choices in the discourse activities of select paramilitary formations in Nigeria

2021 ◽  
Vol 7 (1) ◽  
Author(s):  
God'sgift Ogban Uwen
Keyword(s):  
Participant Observation ◽  
Professional Orientation ◽  
Office Environment ◽  
Class System ◽  
Official Discourse ◽  
Key Informant ◽  
Lexical Collocations ◽  
High Level ◽  
Key Informant Interview ◽  
Open Class

This paper investigated the collocational choices used among three Nigerian paramilitary formations in their official discourse activities with a view to ascertaining the contextual meanings of the lexical choices. Data for the study were collected by means of participant observation and key informant interview (KII) of randomly selected segments of members in the office environment, patrol duties and muster parades. The findings showed that personnel of the formations used peculiar collocational choices in their formal discourse engagements with a high level of competence that enhanced in-group mutual intelligibility and solidarity. Categorically, the collocational choices occurred in eight different combinations: noun-noun, adjective-noun, verb-noun, adverb-adjective, adverb-verb, adverb-noun, noun-adjective and verb-adverb lexically compatible to advance institutionally modelled meanings. The lexical collocations are prominently two content words in the open class system consciously devised to communicate professional orientation for the discharge of their security and safety-related statutory duties.

scholarly journals A Review on Recent Developments for the Cure of Salmonella Enterica Serovar Typhi, the Causative Agent for Typhoid Fever

2020 ◽  
Vol 1 (2) ◽  
pp. 1-8
Author(s):  
Muqadas Kanwal ◽  
Fadia Waheed ◽  
Hafsa Shahzadi ◽  
Muhammad Shahbaz ◽  
Ahsan Noor
Keyword(s):  
Typhoid Fever ◽  
Salmonella Enterica ◽  
Enteric Fever ◽  
Ethical Issues ◽  
Age Groups ◽  
Human Infection ◽  
Health Concern ◽  
Typhoid Vaccine ◽  
The World

Salmonella enterica typhi is typhoid or enteric fever agent which is a serious water-borne disease and is a human host restricted organism. So, an important cause of death in underdeveloped countries, typhoid fever is a public health concern. Worldwide, 15-30 million people suffer from this disease every year, causing more than 200,000 deaths. However, several lines of evidence suggest that the advent of multidrug-resistant non-typhoidal strains of Salmonella has an important impact on the effectiveness of current strategies, including reductions in the effectiveness of early empirical treatment for controlling and managing foodborne diseases. Recent studies show more than 2000 strains of salmonella bacteria with around 100 strains connected to human infection - with myriad common strains from Salmonella Heidelberg to Typhimurium to Salmonella infantis. The multi-medicinal strain S. Typhi H58 has developed into the main circulating strain in many parts of the world, and an extensively drug-resistant (XDR) subclade has been recently found. Most of the people agree that the most effective way to control infection is to vaccinate susceptible populations. The commercially available live attenuated (Ty21a) vaccine, on the other hand, is not recommendable for children under the age of six, whereas the poor long-term efficacy of Vi-polysaccharide-based vaccine against typhoid fever. Furthermore, there are no vaccines available to protect against S. para typhi infection. Subsequently, a new formulation is urgently needed that can provide long-term protection against both pathogens while healthy for all age groups. Pakistan is the first country in the world to incorporate the WHO-recommended conjugate vaccine into its routine typhoid immunization program (2019). As a result, the purpose of this review is to describe the various diagnostic procedures for typhoid fever diagnosis and cure development. This article addressed some of the elements and components required for the implementation of typhoid vaccine. With an analysis of past and current enteric fever vaccines in progress as well as the ethical issues relevant to CHIM in typhoid vaccine efficacy research, we have combined the new methods to predict typhoid burden and vaccines impact.

scholarly journals Coronavirus Disease (COVID-19) Control between Drug Repurposing and Vaccination: A Comprehensive Overview

Vaccines ◽  
2021 ◽  
Vol 9 (11) ◽  
pp. 1317
Author(s):  
Ahmed A. Al-Karmalawy ◽  
Raya Soltane ◽  
Ayman Abo Elmaaty ◽  
Mohamed A. Tantawy ◽  
Samar A. Antar ◽  
...  
Keyword(s):  
Continuous Monitoring ◽  
Specific Treatment ◽  
Drug Repurposing ◽  
Health Concern ◽  
Public Health Concern ◽  
Comprehensive Overview ◽  
Global Pandemic ◽  
The World ◽  
Repurposed Drugs ◽  
The Impact

Respiratory viruses represent a major public health concern, as they are highly mutated, resulting in new strains emerging with high pathogenicity. Currently, the world is suffering from the newly evolving severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). This virus is the cause of coronavirus disease 2019 (COVID-19), a mild-to-severe respiratory tract infection with frequent ability to give rise to fatal pneumonia in humans. The overwhelming outbreak of SARS-CoV-2 continues to unfold all over the world, urging scientists to put an end to this global pandemic through biological and pharmaceutical interventions. Currently, there is no specific treatment option that is capable of COVID-19 pandemic eradication, so several repurposed drugs and newly conditionally approved vaccines are in use and heavily applied to control the COVID-19 pandemic. The emergence of new variants of the virus that partially or totally escape from the immune response elicited by the approved vaccines requires continuous monitoring of the emerging variants to update the content of the developed vaccines or modify them totally to match the new variants. Herein, we discuss the potential therapeutic and prophylactic interventions including repurposed drugs and the newly developed/approved vaccines, highlighting the impact of virus evolution on the immune evasion of the virus from currently licensed vaccines for COVID-19.

The “Big Two” in Political Communication

2013 ◽  
Vol 44 (2) ◽  
pp. 117-128 ◽  
Author(s):  
Mauro Bertolotti ◽  
Patrizia Catellani ◽  
Karen M. Douglas ◽  
Robbie M. Sutton
Keyword(s):  
Political Communication ◽  
Experimental Studies ◽  
Two Dimensions ◽  
Political Sophistication

In two experimental studies (conducted in Britain and Italy), participants read about a politician answering to leadership- versus morality-related allegations using either downward counterfactuals (“things could have been worse, if ...”) or upward counterfactuals (“things could have been better, if ...”). Downward messages increased the perception of the politician’s leadership, while both downward and upward messages increased morality perception. Political sophistication moderated the effect of message direction, with downward messages increasing perceived morality in low sophisticates and upward messages increasing perceived morality in high sophisticates. In the latter group, the acknowledgment of an intent to take responsibility mediated morality judgment. Results were consistent across different countries, highlighting previously unexplored effects of communication on the perception of the “Big Two” dimensions.

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