scholarly journals The Future with New Brand Identity – Success Story of Capgemini: A Case Study

2021 ◽  
pp. 244-255
Author(s):  
Anantha Murthy ◽  
Nethravathi P. S.
Keyword(s):  
Design Methodology ◽  
Type A ◽  
Brand Identity ◽  
Contributing Factors ◽  
Success Story ◽  
The Future ◽  
Annual Turnover

Background/Purpose: Capgemini, a pioneer in the IT business, has more than 45 years of worldwide experience collaborating with driving collisions and now takes its Guiding, Development, and Re-appropriating ability to India. This achievement can be explained by several aspects that are worth considering. Objective: To observe the growth of Capgemini and review the contributing factors that helped this growth. Design/Methodology/Approach: Analysis and presentation of information collected from various scholarly articles, web articles, and also using SWOT framework. Findings/Result: Based on the study through various resources and also by analyzing the facts and figures, it is observed that sustaining in the IT field is a difficult job that requires many strategies and procedures to be followed. Creativity, Innovation, Sustainability, Motivation are some of the proven solutions for the same. Research limitations/implications: The analysis and solutions mentioned in this paper are limited to companies whose business and annual turnover and experience are as close to Capgemini. Originality/Value: This paper focuses on various factors and scenarios that have made the growth of Capgemini possible and taken it to the level of success. Paper Type: A Research Case study paper on the success story of Capgemini in becoming the brand identity of the future.

scholarly journals Paytm’s Journey Towards Digital Payment in India – A Case Study

2021 ◽  
pp. 125-141
Author(s):  
Puneeth B. R. ◽  
Nethravathi P. S.
Keyword(s):  
Financial Services ◽  
Design Methodology ◽  
Type A ◽  
Contextual Analysis ◽  
Contributing Factors ◽  
Digital Payments ◽  
Annual Turnover ◽  
Market Player

Background/Purpose: Paytm that represents Pay-through-portable is by and by the main market player inside the e-wallet exchange. Paytm is the largest financial services firm in India, offering full-stack payments and financial solutions to clients, offline shops, and internet platforms. During this contextual analysis, worked to conceal Paytm's sale and positioning scheme, primarily after the demonetization drive was declared on November 7th, 2016. It is worth to discuss the strategies of Paytm towards digital payment in India. Objective: To observe the growth of Paytm and review the contributing factors that helped this growth. Design/Methodology/Approach: Analysis and presentation of information collected from various scholarly articles, web articles, and also using SWOT framework. Findings/Result: Based on the study through various resources and also by analyzing the facts and figures, it is observed that sustaining in the financial field is a difficult job that requires many strategies and procedures to be followed. Creativity, Innovation, Sustainability, Motivation are some of the proven solutions for the same. Research limitations/implications: The analysis and solutions mentioned in this paper are limited to companies whose business and annual turnover and experience are as close to Paytm Originality/Value: This paper focuses on various factors and scenarios that have made the growth of Paytm possible and taken it to the level of success. Paper Type: A Research Case study paper on the digital payments of Paytm in India after demonetization.

scholarly journals The Mega Conglomerate of India- Success Story of Growth of Reliance Industries: A Case Study

2021 ◽  
pp. 143-154
Author(s):  
Suchetha Vijayakumar ◽  
Nethravathi P. S.
Keyword(s):  
Mergers And Acquisitions ◽  
Design Methodology ◽  
Retail Industry ◽  
Retail Market ◽  
Contributing Factors ◽  
Success Story ◽  
Retail Business ◽  
Creativity And Innovation ◽  
Annual Turnover

Background/Purpose: ‘Growth’ is the aim and goal of any company – be it a startup or a conglomerate. Of late, the retail industry is growing steadily, especially in the field of e-retailing. Reliance Industries which came into the Retail business in 2006 has seen rapid and consistent success in its growth. This success is due to an assortment of contributing factors worth discussing. Objective: To observe the growth saga of Reliance Industries and review the contributing factors that helped this growth. Design/Methodology/Approach: Analysis and presentation of information collected from various scholarly articles, web articles, and also using SWOC framework. Findings/Result: Based on the study through various resources and also by analyzing the facts and figures, it is observed that sustaining in Retail market is a tough job which also requires many strategies and procedures to be amicably followed. Creativity and Innovation, Mergers and Acquisitions are some of the proven solutions for the same. Research limitations/implications: The analysis and solutions mentioned in this paper are limited to Industries whose business and annual turnover and experience is as close to Reliance Industry. Originality/Value: This paper focuses on various factors and scenarios that has made the growth of the Reliance Industry possible and taken it to the level of being labelled as mega Conglomerate. Paper Type: A Research Case study paper on success story and contributing factors of Reliance Industry in becoming the mega Conglomerate of India.

Functioning tourism interpretation on consumer products at the tourist generating region through tea tourism

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Amnaj Khaokhrueamuang ◽  
Piyaporn Chueamchaitrakun ◽  
Warinthorn Kachendecha ◽  
Yuki Tamari ◽  
Kazuyoshi Nakakoji
Keyword(s):  
Green Tea ◽  
Significant Role ◽  
Young Women ◽  
Design Methodology ◽  
Consumer Products ◽  
Brand Identity ◽  
Tourist Destination ◽  
Content Type ◽  
Young Females

Purpose This paper aims to clarify the functions of tourism interpretations of consumer products in a tourist-generating region (TGR) as a means of marketing the tourist destination region (TDR) through tea tourism. Design/methodology/approach This is a case study of the Thai Shizuoka Green Tea brand working to promote tea tourism in Shizuoka, Japan. It is used to identify the functions of tourism interpretations of consumer products in a TGR related to the concept of brand identity. This paper assessed Thai consumers’ opinions on the efficiency of tourism interpretation through a sample of 404 questionnaires and with interviews of ten young females, the primary respondents. Findings Tourism interpretations of the TGR’s consumer products are important for promoting the TDR through five premises: 1) motivating visitors to visit the destination, 2) communicating the place’s meaning, 3) targeting potential tourists, 4) differentiating the destination from other sites and 5) activating value co-creation. Premises 1 and 2 were assumed to stem from visitors’ enjoyment of the tea; the packaging motivated their visit to Shizuoka, its origin. Premise 3 concerns young women who view the product as a premium healthy drink. Premises 4 and 5 are based on the brand’s essence, implying the tea company’s partnership between Thailand and Japan. Originality/value Tourism interpretation plays a significant role in TDRs’ success; however, it can be implemented with other consumer products and an efficient brand identity, to create an image of a destination.

Embracing the future while storing the past: the Joint Library Facility story

2016 ◽  
Vol 65 (6/7) ◽  
pp. 420-428 ◽  
Author(s):  
Wyoma vanDuinkerken ◽  
Joanne Romano
Keyword(s):  
Design Methodology ◽  
Electronic Materials ◽  
Medical Science ◽  
Library Services ◽  
Storage Facility ◽  
Content Type ◽  
The Past ◽  
The Future ◽  
Print Materials

Purpose The purpose of this paper is to focus on the Joint Library Facility services and how Medical Science Libraries have embraced the Resource in Common model to save service copies for their patron’s use while allowing libraries to reclaim critically needed space and develop library services that better meet the needs of their patrons. Design/methodology/approach The paper begins with a description of the Joint Library Facility and its targeted users. It will discuss how this unique library storage facility shares ownership of its material with other libraries to reduce duplication of low-use print items on library shelves. Findings Although electronic materials are more popular with library patrons, there is still scholarly value in keeping low-use print materials as service copies. Originality/value This paper is a case study of a unique library storage facility that shares ownership of its material with other libraries. Its findings will help other libraries plan and implement their own shared print repository.

Assessment of facility management practices in public and private buildings in Akure and Ibadan cities, south-western Nigeria

2015 ◽  
Vol 13 (4) ◽  
pp. 366-390 ◽  
Author(s):  
Adedayo Johnson Ogungbile ◽  
Ayodeji Emmanuel Oke
Keyword(s):  
Design Methodology ◽  
Management Practices ◽  
Integrated Design ◽  
Facility Management ◽  
Success Story ◽  
Public And Private ◽  
Content Type ◽  
Facility Manager ◽  
Practical Implications

Purpose – This paper aims to assess the facility management (FM) practices in public and private buildings, and compare the practices in both the buildings. This paper critically analysed the current FM practices and explored the range of contributions that the facility manager could offer in both public and private buildings. Design/methodology/approach – A case study of 19 public and 20 private buildings in Ibadan and Akure cities was carried out in this paper. Findings – The paper revealed that the state of FM awareness is higher in private buildings than in public buildings and that FM practices in the two types of buildings are significantly related, but the extent of usage of FM methods are significantly different in the buildings. It was also observed in the research that corrective and responsive FM practices are the order of the day in both public and private buildings. Practical implications – The paper acknowledged that the involvement of the facility manager with the integrated design team if implemented efficiently will contribute in reducing the need for major repairs and alterations in the lifespan of the facility and that the practices of preventive, planned and immediate responsive approaches would better the life of buildings. Social implications – The paper recommended that stricter action should be taken to mitigate against the poor handling and misuse of buildings by users, as it affects negatively the success story of FM in the country. Originality/value – This paper reached out to address the lack of proper FM in the country.

Using interviews to improve relationships with library partners: a case study

2015 ◽  
Vol 43 (2) ◽  
pp. 251-261 ◽  
Author(s):  
Bridget Farrell
Keyword(s):  
Design Methodology ◽  
Collaborative Work ◽  
Content Type ◽  
New Employees ◽  
Learning Commons ◽  
The Future ◽  
The Commons ◽  
The Creation

Purpose – This paper aims to examine how interviews of learning commons partners were used to improve communication and collaboration between the library and its partners. Design/methodology/approach – Interviews were conducted with representatives from each of the eight partners that have service desks in the library. The interviews’ transcripts were studied to search for ways communication and collaboration between the library and its partners could be improved. Findings – The passing of time, addition of new library partners and the hiring of new employees since the opening of the learning commons at Draughon Library have created some gaps in communication between the library and its partners. Interviews with representatives from the library’s partners revealed ways communication needed to be improved and provided insight as to how the library and its partners might collaborate in the future. Originality/value – Much of the literature on library partnerships focuses on the creation of collaborations, but does not elaborate on ways to keep lines of communication open and encourage continued collaborative work once partnerships are already in place. Information gleaned from the interviews highlights concerns that may occur at other libraries with learning commons, as new partnerships develop and time passes since the initial creation of the commons.

scholarly journals Extending lean manufacturing in supply chains: a successful case in Brazil

2014 ◽  
Vol 21 (6) ◽  
pp. 1070-1083 ◽  
Author(s):  
Ana Beatriz Lopes de Sousa Jabbour ◽  
José Carlos Omodei Junior ◽  
Charbel José Chiappetta Jabbour
Keyword(s):  
Supply Chain ◽  
Six Sigma ◽  
Lean Manufacturing ◽  
Design Methodology ◽  
Lean Six Sigma ◽  
Success Story ◽  
Content Type ◽  
Focal Firm ◽  
Successful Case

Purpose – The purpose of this paper is to present the results of a success story involving the extending of lean manufacturing practices between a focal firm and its supplier, both located in Brazil, thereby configuring a case of excellence. Design/methodology/approach – An in-depth case study was conducted involving two companies: Company A, focal, leader in its segment, located in Brazil; and Company B, Company A's supplier, also located in Brazil. Findings – Results indicate there are several mechanisms for extending lean manufacturing practices in the supply chain, such as workshops, training, and integrated teams. These mechanisms are shown and guidelines are also introduced for companies seeking to successfully extend lean manufacturing practices. Originality/value – An original use of define, measure, analyze, improve, control for structuring the extending of lean manufacturing practices to suppliers and, consequently, the importance of the lean six-sigma relationship in this context. Furthermore, the guidelines introduced serve as a benchmark for other companies interested in the topic.

Rethinking resilience planning: from problems to potential

2017 ◽  
Vol 8 (4) ◽  
pp. 412-424 ◽  
Author(s):  
Vera M. Novak ◽  
Nieves Fernandez-Anez ◽  
Koichiro Shiraishi
Keyword(s):  
Problem Solving ◽  
Design Methodology ◽  
Ecological Resilience ◽  
Content Type ◽  
Traditional Problem ◽  
The Future ◽  
Way Of Thinking ◽  
Alternative Solutions

Purpose Planning for the future can become mired in fixing the problems of the present. To create alternative solutions, planning must break free of the boundaries and assumptions of existing paradigms. The purpose of this paper is to explore an alternative way of thinking that reframes the issues from problems of “what is” to the potential of “what could be” in the context of socio-ecological resilience. Design/methodology/approach A case study reviews the limitations revealed during a traditional problem-solving exercise on the topic of Coastal Eco-Cities, as well as the innovations resulting from the rethinking of the issues through the lens of the alternative paradigm. Findings A key finding is the significance of linguistic modality, shifting from objective expressions to subjective dialogue. Originality/value The originality of this approach is the emphasis on the framing of the problem before the development of the solution and the methodological implications of this early dialogue.

scholarly journals Bicycle Industry in India and its Challenges – A Case Study

2021 ◽  
pp. 62-74
Author(s):  
Puneeth B. R. ◽  
Nethravathi\ P. S.
Keyword(s):  
Low Income ◽  
Rural Areas ◽  
Design Methodology ◽  
Metropolitan Areas ◽  
Comprehensive Analysis ◽  
International Economy ◽  
Contributing Factors ◽  
Bicycle Industry ◽  
Future Improvement

Background/Purpose: Bicycles are a popular means of transportation in rural areas, especially among low-income populations, but they are also gaining popularity in metropolitan areas, especially among the fortunate and affluent. The Indian bicycle industry is dominated by roadsters, fancy, teenagers, and other types of bicycles such bicycles include mountain bikes, sports bikes, hybrid bikes, touring bikes, and other motorcycles. This article provides a comprehensive analysis of India's bicycle industry and examined it in depth. Objective: To observe the growth and challenges of Bicycle Industries and review the contributing factors that helped this growth. Design/Methodology/Approach: Analysis and presentation of information collected from various scholarly articles, web articles, and using SWOT framework. Findings/Result: Based on the analysis of facts and figures and also by looking at the various scenarios of expansion of the Bicycle industry in India, it is seen that this industry has seen considerable growth and progress in various avenues such as the country's economy, the contribution of the international economy, research in bicycle area. Few recommendations are also suggested to take the concept further. Originality/Value: This paper study provides a concise overview of the bicycle industry based on the different data gathered, as well as information on its existing state, needs, and potential for future improvement. Paper type: A Research Case study paper on growth, challenges of the bicycle industry in India.

Aflac: the importance of communication and innovation when transforming employee operations

2019 ◽  
Vol 18 (6) ◽  
pp. 250-253
Author(s):  
Teresa White
Keyword(s):  
Career Success ◽  
Design Methodology ◽  
Mentoring Programs ◽  
Content Type ◽  
New Ways Of Working ◽  
Working Through ◽  
The Future ◽  
A Company ◽  
Career Direction

Purpose This purpose of this study is to provide a case study for how the company strives to provide its employees with “new ways of working” through a culture of transformation and advancement. Design/methodology/approach To demonstrate how Aflac effectively executes with strong results, Teresa focuses on three specific programs: Aflac’s Career Success Center, Upskilling Employees for the Future and Reverse Mentoring Programs. Findings To date, 2,000+ Aflac employees have participated, with 1,300 obtaining promotions or changing their career direction to something more suited to their goals and talents. Originality/value The importance of transformation and advancement within a company.

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