scholarly journals The Relationship of Firm, Managerial & Product Characteristics with Standardization of Export Marketing Strategies in Auto Component Manufacturing Industry

2020 ◽  
Vol 21 (2) ◽  
pp. 32-66
Author(s):  
Manjunatha N

Every manufacturing firm formulates one or the other marketing strategies to capture more market share and revenue. Managers of each firm irrespective of the type of business make export policies to keep competitors away in international markets. The success of a firm’s export performance lies in the positive influence of internal and external factors. The objective of the research study is to explore the relationship between a firm’s internal factors such as firm’s, managerial and product characteristics on export marketing strategy standardisation in the auto component manufacturing industry specially those firms locating in southern parts of India. Descriptive research methodology has been applied for analysing the data. The linear regression model has been used in the present study and tested the significant association among the variables related to internal forces and standardisation of export marketing strategies. The finding shows that, export marketing capabilities, managers export commitment, product characteristics have a significant relationship with product standardisation. Export marketing capabilities, managers export commitment, managers export motivation have positive influence on price standardisation similarly, export marketing capabilities, managers export commitment have significant relationship with distribution standardization. Similarly, firm’s internationalisation capabilities manager’s export commitment and managers export knowledge and product characteristics have significant impact on promotion standardisation. This research article is confined to the auto component industry which is engaged in export activities and limited to the statndardisation of marketing strategies in international business.

2020 ◽  
Vol 16 (1) ◽  
Author(s):  
Manjunatha N.

Purpose - This study is designed to explore whether international and innovation capabilities of auto components manufacturers has significant relationship with export performance or not. Design/methodology/approach- This study has used structured questionnaire and interview techniques with export managers of exporting firms to achieve its research objectives. It has employed descriptive research methods to assess its research framework. Linear regression analysis was uses to test the hypothesis formulated in the study. Findings- The findings revealed that, gathering export market information, capable of using export market information, role of export mode, relationships & networks, flexible to modify firm resource base, develop new service, technological up-gradation, in-house product designs, improvement in the existing products and re-align manufacturing system have found significant relationship with export performances of auto component manufacturing companies in India. Research limitations/implications - The results point out that researchers need to target more number of samples for the statistical testing to generalize findings.The study is confined to understand the export behavior of auto component manufacturing firms. Practical implications-This work has export policy implications for auto component manufacturing industry in India. Strategies are suggested for export oriented companies for contributing to export knowledge and implementing export marketing strategies in manufacturing industry. Social implications -Exporting of high-end and premium quality auto components enhances the performance of the vehicles leading to increased customer's social status, standard of living and vehicle safety in the foreign markets. Originality/value - Previous research on internationalisation and innovation capabilities and export performance have not been explored in detail. The present study adds the value with reference to export performance of auto component manufacturers with statistical evidences.


2021 ◽  
Vol 2 (1) ◽  
pp. 45-54
Author(s):  
Ramandha Rudwi Hantoro

This study aims to determine the relationship between the influence of school culture on the moral development of students at SMP Al-Kautsar, Tanjungpinang City. The population in this study were all students of SMP BP Al-Kautsar Tanjungpinang by taking all students as respondents, totaling 100 students. This research data collection method using questionnaire data and interviews. The hypothesis of this study is that there is a significant relationship between school culture (x) and Moral Development (Y). The results showed that there was a positive influence (0, 481) with a "strong" power (0, 694) at the 5 percent level of confidence between school culture and student morals. Therefore, it can be said that the character building of students is determined by the culture that is formed in the school. The conclusion obtained shows that there is a significant relationship between school culture and student morals at SMP Al-Kautsar Tanjungpinang.


2016 ◽  
Vol 7 (1) ◽  
pp. 39-59 ◽  
Author(s):  
Muslim Amin ◽  
Ramayah Thurasamy ◽  
Abdullah M. Aldakhil ◽  
Aznur Hafeez Bin Kaswuri

Purpose – This study aims to examine the effect of market orientation (MO) as a mediating variable in the relationship between entrepreneurial orientation (EO) and small and medium enterprises (SMEs)’ performance. Design/methodology/approach – A total of 500 SMEs in the manufacturing industry of food and beverages were involved in this study with a response rate of 117. Data collection was conducted in all states of Peninsular Malaysia including the northern, central, southern and eastern regions. Findings – The findings show that EO has a significant relationship with MO, and MO has a significant relationship with SME performance. MO will mediate the relationship between EO and SMEs’ performance. Practical implications – The higher the EO implemented in a business, the more willing a company will be to implement MO. This analysis shows that highly entrepreneurial firms tend to be highly market orientated and this affects SMEs’ performance. Originality/value – The results of this study show that the characteristic of entrepreneurial and MO practiced by SMEs in Malaysia has been significantly affected the SMEs’ performance. It indicates that EO offers a holistic and systematic model for supporting SMEs to build a well-maintained environment of MO and SMEs’ performance.


2020 ◽  
Vol 2 (2) ◽  
pp. 53-68
Author(s):  
Muhammad Refki Novesar

Education is very important, in measuring signings one's activity in the world of education that can be seen from the academic achievement, in shaping the students ' academic achievements influenced by many things one of them is intellectual intelligence, which only affects 20% of his own accomplishments influenced by other factors, one of which is emotional intelligence, as emotional intelligence will help every learner in their learning and know their ideals and the steps they have traveled.  This study saw how the relationship between emotional intelligence to the academic oprestation owned by a student, using a regression test in 105 student samples, selected by purposive sampling, i.e. active students, obtained overall results of emotional intelligence giving a significant and positive influence towards student academic achievement, for which students can improve the ability of emotional intelligence to be able to provide better academic achievement. of the results , to see what dimensions provide a positive and significant relationship to be researched in the form of a dimension possessed by emotional intelligence, whereby each dimension delivers a significant and posotive outcome, which gives meaning, every student should raise all of the emotional intelligence to be able to improve performance.


Author(s):  
Agoestina Mappadang

The purpose of this study was to examine and analyze: the effect of market performance on corporate tax, examine and analyze the influence of corporate governance on corporate tax, the effect of tax audit on corporate tax, the role of Tax amnesty in moderating relations between market performance and corporate tax, the role of Tax amnesty in moderating corporate governance relationship, and corporate tax, Tax amnesty in moderating the relationship between tax audit and corporate taxThis research model uses panel regression. The unit of analysis is an open company (corporate taxpayer), with a purposive sampling sample, namely taxpayers registered in the Large Taxpayers KPP Two of 44 companies in the period 2014-2017The results showed: Market performance has a positive effect on corporate tax, this shows that the higher market performance as measured by tobins q, the corporate tax will increase; Corporate governance has a positive effect on corporate tax, this shows that the higher the corporate governance index, the corporate tax will increase; Tax audit has a positive effect on corporate tax, this shows that the more there is an examination of the tax, the corporate tax will increase; Tax amnesty strengthens the influence of market performance on corporate tax, because the tax amnesty has a positive influence on the relationship between market performance and corporate tax with a type of pure moderation; Tax amnesty strengthens the influence of corporate governance on corporate tax, tax amnesty has a positive influence on the relationship between corporate governance and corporate tax with a type of pure moderation; Tax amnesty strengthens the effect of tax audits on corporate tax, because tax amnesty has a positive influence on the relationship between tax audits and corporate tax with pure types of moderationModeration of tax amnesty can strengthen the influence of market performance, corporate governance and tax audit on corporate tax.


2021 ◽  
Vol 1 (2) ◽  
pp. 39-43
Author(s):  
Diah Karmiyati ◽  
Clara Nidya Corsha ◽  
Muhammad Fath Mashuri1

Students in Malang is derived from the background of a diverse culture. Students nomads have a community called the organization of the area. The interaction between culture is very prone to conflict and friction that a very harmful. The prevention of conflict can be done with poly-culturalism or the belief that each group has interact with each other and provide a positive influence. But the cohesiveness of the group owned by a regional organization as the internal strength of the group can be a barrier in the relationship between the organization of the area. The purpose of this study is to determine whether there is a correlation between group cohesiveness with poly-culturalism on student nomads in Malang. This research is a quantitative research, using purposive sampling techniques. The research instrument used the Group Cohesiveness Scale and Poly-culturalism Scale. The results showed that there is a positive significant relationship between group cohesiveness and poly-culturalism on student nomads in Malang. Group cohesiveness which is owned by the students of the nomads in Malang does not inhibit the formation of poly-culturalism.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Hongyun Tian ◽  
Shuja Iqbal ◽  
Farooq Anwar ◽  
Shamim Akhtar ◽  
Muhammad Aamir Shafique Khan ◽  
...  

PurposeThis study examines the impact of network embeddedness (NE) on innovation performance in small- and medium-sized enterprises (SMEs), and analyses absorptive capacity as mediator and openness as moderator.Design/methodology/approachData were collected from 209 employees of SMEs using a convenient sampling technique. Partial least squares structural equation modeling in SmartPLS was used to analyze the various constructs.FindingsThe results exhibit a positive and significant relationship in NE and absorptive capacity. Also, this study found a positive and significant relationship in absorptive capacity and innovation performance. Moreover, absorptive capacity has a positive and significant mediation role in the relationship between NE and innovation performance. Also, openness positively moderated the relationship of NE and absorptive capacity.Practical implicationsSMEs should try to implement the functions of NE, such as interaction with other firms in higher frequency, developing trust among all parties, clear alliance among the partners to enhance innovation performance. Similarly, SMEs should focus on absorptive capacity and openness to enrich innovation performance.Originality/valueThis study adds in the current literature of the chosen constructs and empirically contributes the effects in the manufacturing industry of Jiangsu Province, China.


2019 ◽  
Vol 43 (3) ◽  
pp. 293-310 ◽  
Author(s):  
Shaista Wasiuzzaman ◽  
Nabila Nurdin ◽  
Aznur Hajar Abdullah ◽  
Gowrie Vinayan

Purpose The purpose of this study is to empirically assess the relationship between the dimensions of creditworthiness and access to finance of small and medium-sized enterprises (SMEs) in Malaysia, with creditworthiness as the mediating variable. The lack of empirical research on the relationship between creditworthiness and access to finance forms the motivation of this study. Design/methodology/approach Questionnaires covering various characteristics of the firms, their access to finance and creditworthiness were distributed to a total of 456 SMEs in the Kuala Lumpur and Selangor region for this purpose. A total of 158 responses were returned, of which 145 were usable responses and the relationships are tested using SEM-PLS. Findings This study finds that an SME and its owner’s character have significant influences on access to finance. An SME’s condition and its ability to provide high quality collateral are found to be highly significant in influencing its access to finance. Capacity is significant but its significance is low, while capital is insignificant. Creditworthiness has a significant positive influence on access to finance. Originality/value This study contributes to the important yet under-researched issue of access to finance for SMEs. It highlights the issue of character of applicant as an important dimension of creditworthiness that can significantly influence access to finance for SMEs.


2019 ◽  
Vol 7 (2) ◽  
pp. 17
Author(s):  
Debby Fitriana Yb ◽  
Inggit Prastiawan

ABSTRACTThe results showed that through imitative stimuli in the dance learning process in Early Childhood there was a positive and significant relationship between imitative stimuli on kinesthetic intelligence of Early Childhood in Hikmatul Fadhillah Kindergarten, Medan Denai Subdistrict, indicated by the value r = 0.748 in the very high category . And 52.5% percent of children are seen while the remaining 47.5% percent is contributed by other variables outside of imitative stimuli. It is seen that the imitative stimulation coefficient has a positive influence with the development of child kinesthetic intelligence. The amount of 52.5% produced from kinesthetic intelligence is a large enough number of values to determine the relationship of imitative stimuli to kinesthetic intelligence. Keywords: Imitative stimuli, kinesthetic intelligence  ABSTRAK Hasil Penelitian diketahui bahwa melalui rangsang imitatif dalam proses pembelajaran tari pada Anak Usia Dini ada hubungan yang positif dan signifikan antara rangsang imitatif terhadap kecerdasan kinestetik Anak Usia Dini di TK Hikmatul Fadhillah Kecamatan Medan Denai yang ditunjukan dengan nilai r = 0.748 yang berada dalam katagori sangat tinggi. Dan sebesar 52,5% persen anak yang terlihat sedang sisanya sebesar 47,5%  persen adalah kontribusi oleh variabel lain diluar rangsang imitatif. Terlihat bahwa koefisien rangsang imitatif memberikan pengaruh secara positif dengan berkembangnya kecerdasan kinestetik anak. Jumlah 52,5% yang dihasilkan dari kecerdasan kinestetik, merupakan jumlah nilai yang cukup besar untuk mengetahui hubungan rangsang imitatif terhadap  kecerdasan kinestetik. Kata kunci : Rangsang Imitatif, Kecerdasan Kinestetik


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