Development and Validation of the Certainty About Mental States Questionnaire (CAMSQ): A Self-Report Measure of Mentalizing Oneself and Others

The Certainty About Mental States Questionnaire (CAMSQ) is a self-report measure of the perceived capacity to understand mental states of the self and others (i.e., mentalizing). In two studies (total N = 1828), we developed the CAMSQ in both English and German as a two-dimensional measure of Self- and Other-Certainty, investigated associations with other measures of mentalizing, and explored relationships to personality functioning and mental health. The CAMSQ performed well in terms of convergent and discriminant validity, internal consistency, test-retest reliability, and measurement invariance across the United States and Germany. The present research indicates that the CAMSQ assesses maladaptive forms of having too little or too much certainty about mental states (consistent with hypomentalizing and hypermentalizing). A psychologically adaptive profile of perceived mentalizing capacity appears to be characterized by high Self-Certainty that exceeds Other-Certainty, suggesting that imbalances between Self-Certainty and Other-Certainty (Other-Self-Discrepancy) play an important role within personality pathology.

Does Influencers Popularity Actually Matter? An Experimental Investigation of the Effect of Influencers on Body Satisfaction and Mood Among Young Chinese Females: The Case of RED (Xiaohongshu)

Many studies have linked idealized body image on social media to negative psychological well-being among young females. However, social media influencers’ imagery has not attracted much research attention in either the Western or the Asian context. This study aimed to experimentally investigate the impact of high versus low popular social media influencer images on young Chinese females’ body satisfaction and mood. The participants were 420 female RED users (aged 18–35) who were randomly assigned to three groups: (1) the influencer-high group (idealized imagery alongside high engagement metrics); (2) the influencer-low group (the same idealized imagery adjusted for low engagement metrics); or (3) a control set of nature images. The results revealed that the groups exposed to influencer imagery had lower body satisfaction and more negative mood than the control group (nature images). Notably, this comparison showed no significant difference between the low-influencer and high-influencer groups in body satisfaction and mood. Additionally, this effect was moderated by individuals’ self-discrepancy between personal ideals and their own bodies. That is, exposure to idealized body images does not always produce harmful effects. For those with lower self-discrepancy, idealized body posts somewhat positively affected their body satisfaction. The current research contributes to the media effect literature by providing critical new insights into the study of body image in the context of China.

The Association of Body Image Self-Discrepancy With Female Gender, Calorie-Restricted Diet, and Psychological Symptoms Among Healthy Junior High School Students in Japan

Background: Body image self-discrepancy reflects a preference for weight loss regardless of normal body size and is a distorted cognition that may be a precursor to eating disorders. The aim of this study was to investigate factors associated with body image self-discrepancy among healthy junior high school students in Japan.Method: This cross-sectional study was conducted at one junior high school in Saitama, Japan, in December 2016. After excluding obese participants (defined as 20% above their ideal weight), 304 students (mean age, 13.9years; n=181 girls, 59.5%) who fell into underweight (n=22, 7.2%) and normal weight categories were selected. Body image self-discrepancy was measured using the Contour Drawing Rating Scale which includes eight separate figures representing body sizes. We then calculated the difference by subtracting ideal from current body sizes and defined body image self-discrepancy if the difference >1.Results: Girls constituted 92% (n=49) of the 53 students with body image self-discrepancy. In all students, multivariable stepwise models demonstrated that female gender (OR, 6.92, 95% CI: 2.33–20.51), a calorie-restricted diet (OR, 5.18, 95% CI: 2.22–12.05), and psychological symptoms (OR, 1.47, 95% CI: 1.15–1.87) were significantly associated with an increased risk of body image self-discrepancy. Specifically for girls, an increased risk of body image self-discrepancy was associated with calorie-restricted suppers and psychological symptoms.Conclusion: Body image self-discrepancy among healthy adolescents in Japan was found to be closely linked to being a girl, having a calorie-restricted diet, and having psychological symptoms.

The impact of attitudes on behavioural change: a multilevel analysis of predictors of changes in consumer behaviour

Introduction/objective: The paper sought to identify the predictor variables of changes in habits and behaviours of responsible consumption in students of Pedagogy of History and Geography in the city of Temuco, Chile. Method: The sample comprised of 110 students divided into an experimental (n = 68) and a control (n = 42) group. Pre-and post-intervention measurements were considered, within the framework of a pilot financial education programme for students of Pedagogy of History and Geography. Analyses included Multilevel Mixed Effects Analyses, which evaluated the predicting power of attitudes towards purchasing, materialism, self-discrepancy and levels of financial literacy regarding behavioural change in responsible consumption. Results: The results set forth rationality (a subscale of attitudes toward purchasing), and centrality (a subscale of materialism) as significant predictors of behavioural changes in purchasing. Conclusions: These results suggest guidelines for interventions to promote responsible consumption in university students.

When self-threat leads to the selection of emotion-enhancing options: the role of perceived transience of emotion

Purpose This study aims to examine whether consumers’ lay theories of emotion play a moderating role between self-threat and their choice of threat-coping strategies (direct resolution and escapism) and product preference. Design/methodology/approach The present research uses the methods of experimental design and surveys to collect data and verify the hypotheses we assumed. Findings Study 1 indicates that in self-threatening situations, people who perceive emotions as fleeting (lasting) are more likely to use a threat-coping strategy of direct resolution (escapism). Study 2 demonstrates that people who believe emotions are fleeting are more likely to choose problem-solving products; people who believe emotions are lasting are more likely to choose emotion-enhancing products. Study 3 further demonstrates that the direct resolution (escapism) strategy plays a mediating role between the interaction effect and consumer preference for problem-solving products (emotion-enhancing products). Study 4 replicates the results of Study 2 by incorporating the manipulation of lay theories of emotion transience in a product evaluation context. Research limitations/implications A limitation of the present research is that this paper puts focus on exploring the effects of self-view threat (e.g. intelligence and competence) on consumer product preferences. Another issue for future research is the extent to which emotion-transience theories hold for specific emotions. Given that distinct emotions of the same valence differ in their antecedent appraisals and that specific emotion could lead to different subsequent behaviors (Lerner and Keltner, 2000), future research may need to explore the roles of specific negative emotions triggered by self-threat in consumers’ product choosing behaviors. One potential direction for future research is to examine whether the perceived locus of control affects consumers’ choice of threat-coping strategies and product preferences. Practical implications Marketers could use product tactics for motivating consumers to restore their self-perceptions on the threatened attributes and address the self-threat, such as product attributes, advertising copy or promotional appeals that insert people who are more motivated to directly resolve the threat. Marketers can nudge consumers toward a direct resolution strategy by posting prompts such as, “I can do it!” For example, the slogan of Nike – “Just do it” and the 2012 award-winning campaign by Nike Spain have told consumers: “If something is burning you up, burn it up by running” (Allard and White, 2015), which suggests that consumers experiencing self-threat may resolve the negative self-discrepancy through the acquisition of the products in the advertisement. Another important implication suggested by the findings is that product consumption can be a way of helping consumers escape from self-threats. For example, the slogan of Coca-Cola – “Taste the feeling” resonates with consumers and stimulates their basic hedonic needs. Originality/value First, this research extends previous research by demonstrating that lay theories of emotion serve as a motivator of the selection of threat-coping strategies. Second, this research is conducive for literature to examine how differences in lay theories of emotion affect consumers’ product-choosing behaviors to cope with self-discrepancies. Third, the present research extends the broad marketing literature by differentiating problem-solving products from emotion-enhancing products.