The Psychology behind Luxury Consumption

This paper will talk about the psychology of consumption of luxury products and experiences and how individuals get emotionally connected to them. This paper discussed new drivers, forms, and consequences of luxury spending. Also, the belief that the psychology of luxury consumption is driven by a series of conflicts between what luxury is to oneself and the external factors that drive luxury consumption. These tensions influence consumer behavior and the post-purchase feelings of consumption of luxurious products or experiences. Since some individuals regard non-luxury items as inferior merely because they are non-luxury, they also conclude that more expensive goods are of more outstanding quality, without any evidence about their absolute level of quality or longevity. Another angle that we discuss in detail is how self-esteem plays a role in impacting a person's choice of purchases and instilling a sense of belonging. This paper is going to be based on an amalgamation of primary and secondary research and will contribute to self-awareness of people who do and do not indulge in luxury buying and what goes behind the mindset of both categories. This will also help brands decide on their unique selling propositions to appeal to their respective target groups.

NIRF India Rankings 2020 Analyzing the Ranking Parameters and Score of Top 100 Universities

National Institutional Ranking Framework (NIRF) was launched on 29 September 2015 by the Ministry of Human Resource Development, Government of India to rank the academic & research institutions across the country. The NIRF E-release of India Ranking 2020 was held on 11th June 2020. The present study analyses the top 100 Universities in terms of visualisation of data, the relationship of ranking with the parameters, and the relations among these parameters. Results of the study indicate that the Teaching, Learning & Resources (TLR) score for all the universities was almost similar while Research and Professional Practice (RP) score had a considerable variation and played a significant role in ranking by having a positive linear correlation with the total score with the value of R2= 0.746. RP also has a strong correlation with the Peer Perception (PR) of the university. The average library expenditure of top-10 universities was 9.45 crore per annum. It was also found that library expenditure has a positive correlation with RP and the universities with higher research productivity also have a more outstanding quality of publication in terms of citations.

Pre-Crystallization of Nougat by Seeding with Cocoa Butter Crystals Enhances the Bloom Stability of Nougat Pralines

Fat bloom is an outstanding quality defect especially in filled chocolate, which usually comprises oils of different origins and with different physical properties. Dark chocolate pralines filled with nougat contain a significant amount of hazelnut oil in their center and have been reported as being notably susceptible to oil migration. The current study was designed to test the assumption that a targeted crystallization of nougat with cocoa butter seed crystals is an appropriate technological tool to reduce filling oil transfer to the outside of the praline and, hence, to counteract chocolate shell weakening and the development of fat bloom. For this purpose, the hardness of nougat/chocolate layer models and the thermal properties of chocolate on top of nougat were analyzed during storage at 23 °C for up to 84 days. Pronounced differences between layer models with seeded nougat and with control nougat that was traditionally tempered were observed. The facts that chocolate hardness increased rather than decreased during storage, that the cocoa butter melting peak was shifted towards a lower temperature, and that the hazelnut oil content in the chocolate was reduced can be taken as explicit indicators for the contribution of seeded nougat to the fat bloom stability of filled chocolate.

Editorial Preface

We are extremely excited to announce our Idealogy Journal of Arts and Social Science for its 6th volume and 1st issue. The journal allows academicians to publish interventions and viewpoints on arts and social sciences field that are interest to the academic community and are likely to spark a vibrant discussion among the journal's readers about various perspectives. The close relationship with Indonesia, Pakistan, Saudi Arabia, Bangladesh and other countries has been invested. As a result of which, we received outstanding quality papers of research.

Editorial Foreword

We are extremely excited to announce our Idealogy Journal of Arts and Social Science for its 6th volume and 1st issue. The journal allows academicians to publish interventions and viewpoints on arts and social sciences field that are interest to the academic community and are likely to spark a vibrant discussion among the journal's readers about various perspectives. The close relationship with Indonesia, Pakistan, Saudi Arabia, Bangladesh and other countries has been invested. As a result of which, we received outstanding quality papers of research.

Wool quality and daily weight gain in native lambs from the Central Region of Argentina

The ovine population of the central Argentine territory is the result of constant introductions of different animal biotypes, which determined the existence of ovine populations with great variability. The main objective of the breeders is to produce a lamb for self-consumption and sale of surpluses, without considering the wool product. The production of a lamb for the market is compatible with the production of wool for the textile industry, having to evaluate the feasibility for the commercialization of lamb wool that they produce. This work aimed to provide information and tools to evaluate the quality of lamb’s wool and the evolution of the weight of lambs belonging to the native flocks of the area. Characterization of the productive systems was carried out, seeking to highlight the attributes of meat and wool of native lambs. The characteristics of wool and meat lamb product were evaluated under two treatments, either in free rage conditions or lambs supplemented under confinement. The analysis of the behaviour of the productive systems did not show significant differences between lamb biotypes, which allows affirming that the variation within an animal biotype is even more important than the expected one between biotypes. This indicates that both treatments can be used according to the particular situation of each productive unit. Therefore, it is possible to produce wool and meat of outstanding quality looking for the goodness of the wool produced and optimizing through proper handling practices the meat product.

Collection Development in the Digital Age

In the digital environment where information is increasingly located by using online databases, it becomes even more important that school library books be current, age appropriate, and of outstanding quality. The presenter will review: (a) professional selection sources, (b) creating a school curriculum chart, (c) weeding guidelines by Dewey numbers, and (d) evaluating a library collection. Other topics will include recommended online reference materials and an explanation of how a Maryland consortium provides basic digital sources for all students in the state. Audience participants will be encouraged to share their experiences and suggestions for creating quality collections.

Health benefits of Buckwheat (Fagopyrum esculentum), potential remedy for diseases, rare to cancer: A mini Review

Buckwheat is a gluten-free pseudo-cereal that is a part of the Polygonaceae family. Grain of buckwheat is a highly healthy component of food and has been found to have a broad variety of beneficial effects. It is cultivated as grain in a popular buckwheat (Fagopyrum esculentum) is a secondary significance in many countries. It contains certain high-level nutritionally beneficial components and can have other characteristics as functional food. Buckwheat protein is of outstanding quality and, unlike popular cereals, is rich in critical amino acid lysine. Health benefits of this plants include reducing plasma cholesterol level, anti-inflammatory, neuroprotective, anti-cancer, anti-diabetic effects and enhancing hypertension symptoms. Buckwheat is also used in gluten free diet in people with celiac disease and in the alleviation of other common disease. It has also been recognized that buckwheat has a prebiotic and antioxidant activity. The key purpose of this review article is to analyze advance work on the health benefits of buckwheat, concentrating on the particular function of its bioactive compounds and the process by which such effects are carried out.

The autoimmunity of the modern university: How its managerialism is self-harming what it claims to protect

What we critically ascertain in this essay is how the modern university is increasingly drifting away from the key ambitions of its own mission statement, and largely by its own doing. Although the typical university in its mission statement claims to aspire outstanding quality, academic freedom, and to contribute to society, in its daily organization, the modern university has normalized and internalized a neoliberal metrical governmentality, in which quality, freedom, and societal benefit risk being exchanged for quantity, managerial control, and status benefit. In this essay, we stand up against this worrying self-harming protection strategy, what we term—following Jacques Derrida—the autoimmunity of the university. To structure our argument, we will discern the main worrying autoimmune paradoxes of this university policy in the hope to further the debate and potentially remedy the university of this self-inflicted harm.

By the Hand of Angelos? Analytical Investigation of a Remarkable 15th Century Cretan Icon

A 15th century St Theodoros icon of outstanding quality is on display at the Zakynthos Ecclesiastical Art Museum. On the basis of certain stylistic characteristics, this icon has been attributed to the legendary Cretan painter Angelos Akotantos. In order to explore the latter attribution, the icon was subjected to examination via multispectral imaging, while microsamples were investigated through an optical microscope (OM), a scanning electron microscope coupled with an energy dispersive analyzer (SEM-EDX), μ-Raman and X-ray diffraction (XRD). The data were evaluated in the light of the findings of recent analytical studies conducted on several genuine Angelos icons. Identified materials include gypsum, gold leaf, bole, natural ultramarine, lead white, charcoal, green earth, red lake, minium, cinnabar, and red and yellow ochres. The identified materials resemble those employed by Angelos, while the identification of ultramarine is of particular significance, as this extremely expensive and rather rare pigment was very often used by the particular painter. Moreover, multispectral imaging reveals notable painting technique similarities between the icon in consideration and known Angelos icons, while cross sections of corresponding samples exhibit almost identical structures. Overall, the present work considerably strengthens the suggestion that the St Theodoros icon in consideration was painted by Angelos and also widens our knowledge regarding the late Byzantine painting.