scholarly journals Catering to Otherness: Levinasian Consumer Ethics at Restaurant Day

Author(s):  
Joel Hietanen ◽  
Antti Sihvonen

AbstractThere is a rich tradition of inquiry in consumer research into how collective consumption manifests in various forms and contexts. While this literature has shown how group cohesion prescribes ethical and moral positions, our study explores how ethicality can arise from consumers and their relations in a more emergent fashion. To do so, we present a Levinasian perspective on consumer ethics through a focus on Restaurant Day, a global food carnival that is organized by consumers themselves. Our ethnographic findings highlight a non-individualistic way of approaching ethical subjectivity that translates into acts of catering to the needs of other people and the subversion of extant legislation by foregrounding personal responsibility. These findings show that while consumer gatherings provide participants a license to temporarily subvert existing roles, they also allow the possibility of ethical autonomy when the mundane rules of city life are renegotiated. These sensibilities also create ‘ethical surplus’, which is an affective excess of togetherness. In the Levinasian register, Restaurant Day thus acts as an inarticulable ‘remainder’—a trace of the possibility of being able to live otherwise alongside one another in city contexts.

Author(s):  
Ashley Reeves

Relatively little has been written about the social, economic and political dynamics and relationships that are engendered through Paleo culture. Examining the tensions within and between the ‘Paleo Diet’ principles and practices reveals the application of a technical solution to a structural problem: power dynamics created at an individual and group level by the Paleo culture reveals an emergent food classism rooted in socio-economic and racialized inequalities. Participation in and adherence to the Paleo lifestyle (or the inability to do so) creates particular types of social subjects and subjectivities based on the implicit moralization of food and consumption practices. While the Paleo Diet reflects millenarian apprehensions about the state of the contemporary world and concerns with global food quality and food insecurity, it is dependent on and exacerbates the socio-economic dynamics and marginalizing practices of a global food regime that it seeks to critique and abandon.


1979 ◽  
Vol 43 (3) ◽  
pp. 68-78 ◽  
Author(s):  
Tyzoon T. Tyebjee

Telephone interviewing is currently the dominant method of survey research. Managers who rely on consumer research data collected by this method should do so with an appreciation of its advantages and limitations.


2019 ◽  
Vol 84 (2) ◽  
pp. 1-23 ◽  
Author(s):  
Deborah J. MacInnis ◽  
Vicki G. Morwitz ◽  
Simona Botti ◽  
Donna L. Hoffman ◽  
Robert V. Kozinets ◽  
...  

Consumer research often fails to have broad impact on members of the marketing discipline, on adjacent disciplines studying related phenomena, and on relevant stakeholders who stand to benefit from the knowledge created by rigorous research. The authors propose that impact is limited because consumer researchers have adhered to a set of implicit boundaries or defaults regarding what consumer researchers study, why they study it, and how they do so. The authors identify these boundaries and describe how they can be challenged. By detailing five impactful articles and identifying others, they show that boundary-breaking, marketing-relevant consumer research can influence relevant stakeholders including academics in marketing and allied disciplines as well as a wide range of marketplace actors (e.g., business practitioners, policy makers, the media, society). Drawing on these articles, the authors articulate what researchers can do to break boundaries and enhance the impact of their research. They also indicate why engaging in boundary-breaking work and enhancing the breadth of marketing’s influence is good for both individual researchers and the fields of consumer research and marketing.


2001 ◽  
Vol 13 (1) ◽  
pp. 73-108 ◽  
Author(s):  
John A. Coleman ◽  
S.J.

In this article I want to give at least a thumbnail sense of the background assumptions, policy contours, and vehicles for American Catholicism in engaging in public policy discussions. To do so, I will eventually concentrate on one major recent public policy discussion in the United States: the debates on welfare reform that led up to, and continue vigorously even after, the passage of the Personal Responsibility and Work Opportunity Reconciliation Act of 1996. I do so because American Catholic institutions, including the United States Catholic Conference and Catholic Charities U.S.A., played a crucial and continuous role in these debates about welfare reform. Indeed, New York's Senator Daniel P. Moynihan, a vigorous opponent of the proposed welfare reform bill, in excoriating his fellow liberals for signing on to the bill, could lift up the example of the Catholic bishops' lobbying and exclaim: “The bishops admittedly have an easier time with matters of this sort. When principles are at stake, they simply look them up. Too many liberals, alas, make them up!” This particular debate (which is not, by any means, over) also helps to show some of the unique assumptions behind proposals found in Catholic interventions in the policy sector. In what follows, I will develop, briefly, four sections or subthemes to the paper:1. Catholilc Social Thought: Five Background Assumptions for Policy: Human Dignity; The Common Good; Solidarity; Subsidiarity; Justice2. The Move from Background Assumptions to Policy3. Catholic Policy Proposals: Their Style and Instrumentalities4. Catholicism and Welfare Policy


This introductory chapter sets out the book's purpose, which is to revive our common political vocabulary, both everyday and academic, and to do so critically. Its entries do not seek to present a definitive history of a concept or an idea, nor do they attempt to summarize or exhaust a range of views regarding certain concepts. The volume's contributors, although well versed in the history of the concept on which they write and the role it plays in various theoretical discussions, seek to present their own original reflection on the question of what is that concept and thereby what sort of work a rethinking of that concept can do for us now. Each addresses a concept posed in the traditional Socratic question format, “What is X?” “What is that thing about which we speak? ” In so doing, the authors take the position of a questioning subject and assume a more direct and personal responsibility than is the academic norm for the answer they give and for the very act of providing such an answer.


2021 ◽  
pp. 161-183
Author(s):  
James Wilson

Public health policy requires decisions about how to distribute the burdens and benefits of reducing health-related risks. This chapter argues that responsibility should be assigned on the basis of the values that the health system is aiming to promote or respect, rather than by treating personal responsibility as an extrinsic ethical requirement on health system design. A health system’s answer to the question of whom to hold accountable, and how to do so, should be framed within the context of the right to public health. Where claims of irresponsibility are levelled, these should in the first instance be directed towards those who violate the right to public health, either through government or corporate agency, rather than at isolated individuals.


Author(s):  
Philippa Spoel ◽  
Naomi Lacelle ◽  
Alexandra Millar

The COVID-19 pandemic has augmented discourses of individual citizen responsibility for collective health. This article explores how British Columbia, Canada’s widely praised COVID-19 communication participates in the development of neo-communitarian “active citizenship” governmentalities focused on the civic duty of voluntarily taking responsibility for the health of one’s community. We do so by investigating how public health updates from BC’s acclaimed Provincial Health Officer Dr. Bonnie Henry articulate this civic imperative through the rhetorical constitution of the “good covid citizen.” Our rhetorical analysis shows how this pro-social communication interpellates citizens within a discourse of behavioral, epistemic, and ethical responsibilisation. The communal ethos constituted through this public health communication significantly increases the burden of personal responsibility for health beyond norms of self-care. Making the protection of community health primarily the responsibility of individual citizens also presumes a privileged identity of empowered, active agency and implicitly excludes citizens who lack the means to successfully fulfill the expectations of good covid citizenship.


2009 ◽  
Vol 10 (2) ◽  
pp. 163-164 ◽  
Author(s):  
Ann Wilkinson

AbstractIndustry has made large investments into bovine respiratory disease (BRD) research historically, and will continue to do so, despite the apparent lack of progress, an uncertain regulatory environment, and increased competition for internal resources. Factors such as the growing demand for protein, and the ongoing consolidation and ‘technification’ of the beef sector globally suggest that the industry will continue to demand interventions that prevent disease, are more efficacious, can be easily administered, and positively affect meat quality. New products must also meet the regulatory requirements of safety and efficacy and anticipate the future needs of the numerous stakeholders in the global food chain. Two obstacles in meeting this challenge are the declining interest in food animal medicine, and BRD specifically, and the reluctance to accept new technology at the consumer level.


Author(s):  
Michael B Beverland ◽  
Giana M Eckhardt ◽  
Sean Sands ◽  
Avi Shankar

Abstract Drawing on cultural branding research, we examine how brands can craft national identity. We do so with reference to how brands enabled New Zealand’s displaced Pākehā (white) majority to carve out a sense of we-ness against the backdrop of globalization and resurgent indigenous identity claims. Using multiple sources of ethnographic data, we develop a process model of how brands create national identity through we-ness. We find that marketplace actors deployed brands to create and renew perceptions of we-ness through four-stages: reification, lumping, splitting, and horizon expansion. From this, we make three primary contributions to the consumer research literature: we develop a four-part process model of how brands become national identity resources, explore the characteristics of the brands that enable the emergence of and evolution of we-ness, and explore how our processes can address a sense of dispossession among displaced-majorities in similarly defined contexts.


Sexualities ◽  
2016 ◽  
Vol 20 (8) ◽  
pp. 904-920 ◽  
Author(s):  
Lucas Crawford

Some queer theorists have developed a theory of ‘queer time’, while others question the metronormativity of queer studies. However, we do not yet have an account of rural queer temporality. Drawing from a wide survey of works on queer time, this article sets out to imagine what such a theory might entail and how it might demand changes of queer theory. Considerations of rural queerness have tended to be representative or ethnographic in nature. This article takes a different tack: it lays the groundwork for a ruralizing reorganization of time and queer affect. To do so, it challenges the temporal modes that often underlie the ostensibly neutral preference for cities. It imagines a queer thing indeed: rural modes influencing queer city life.


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